Airbnb Market Analytics, Statistics and Data in Bentonville, Arkansas, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Bentonville? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Bentonville:
How much do Airbnb hosts make on average per month in Bentonville?
The short-term rental market in Bentonville shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,895 per month
- Strong performing properties (top 25%) make $4,439 or more
- Best-in-class properties (top 10%) achieve $6,698+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,816
Revenue Variations by Month
Occupancy Rates Throughout the Year in Bentonville
The market in Bentonville shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 55% occupancy rates
- Strong performing properties (top 25%) achieve 73% or higher
- Best-in-class properties (top 10%) reach 84%+occupancy
- Entry-level properties (bottom 25%) average around 35%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Bentonville
Daily rates in Bentonville vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $160 per night
- Strong performing properties (top 25%) secure $233 or more
- Best-in-class properties (top 10%) pull in $325+ per night
- Entry-level properties (bottom 25%) earn around $118
Daily Rate Variations by Month
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Seasonality patterns in Bentonville
Peak Season (June, October, May)
- Revenue peaks at $4389.12 per month
- Occupancy rates reach 64.34%
- Daily rates average $206.60
Shoulder Season
- Revenue averages $3495.85 per month
- Occupancy maintains 53.50%
- Daily rates hold at $192.23
Low Season (February, December, January)
- Revenue drops to $1775.09 per month
- Occupancy decreases to 33.25%
- Daily rates adjust to $173.37
Is it still profitable to do Airbnb in Bentonville in 2025?
Yes! Bentonville demonstrates highly seasonal trends requiring strategic adaptation, featuring a healthy occupancy rate of 53% and strong monthly revenue averaging $3496 and As a mature market with 686 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Bentonville
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Downtown Bentonville | The cultural and commercial heart of Bentonville, featuring art centers, shops, and restaurants. A popular spot for both tourists and business travelers. | Crystal Bridges Museum of American Art, Bentonville Town Square, The Momentary, 21c Museum Hotel, Bentonville Farmers Market |
| Bentonville West Side | A rapidly growing area known for its family-friendly atmosphere and proximity to parks and trails, appealing to visitors looking for outdoor activities and relaxation. | Memorial Park, Park Springs Park, Osage Park, The Colonel's Trail, Lawrence Plaza |
| Rogers | Just a short drive from Bentonville, Rogers has its own charm with attractions and events that draw visitors, making it an ideal location for extended stays. | Rogers Historical Museum, Lake Atalanta, Daisy Airgun Museum, The Promenade at Pleasant Ridge, Centennial Park |
| Bella Vista | A serene community famous for its scenic views and lakes, attracting vacationers looking for relaxation and nature-oriented activities. | Lake Loch Lomond, Tanyard Creek Nature Trail, Bella Vista Botanical Garden, Misty Hill, Golf courses |
| The Ozarks | Known for its stunning natural beauty, this region is a favorite for those who enjoy outdoor adventures like hiking, fishing, and camping. | Ozark National Forest, Beaver Lake, Devil's Den State Park, Hobbs State Park, Lost Valley |
| Elm Springs | A quaint small town located near Bentonville, providing a peaceful atmosphere with local charm and friendly communities. | Elm Springs Historical Museum, Local parks, Community events, Quiet streets for walking, Historic sites |
| Benton County | The surrounding county offers a mix of rural charm and proximity to towns, appealing to travelers seeking a peaceful retreat with easy access to amenities. | Local wineries, Scenic drives, Farmers markets, Artisan shops, Natural parks |
| Razorback Greenway | A scenic trail system connecting various cities in Northwest Arkansas, ideal for tourists who enjoy biking, walking, and nature. | Biking and walking trails, Picnic spots, Scenic views, Nearby parks, Community events |
Do you need a license for Airbnb in Bentonville?
We recommend checking directly with Bentonville's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Bentonville
The Weekender House - Pool - Downtown
Entire Place • 5 bedrooms
Arkansas Grand Oasis: Luxury & Adventure
Entire Place • 6 bedrooms
The Collective on Fifth in Downtown Bentonville
Entire Place • 4 bedrooms
The Sapphire- Hot Tub- Sleeps 16
Entire Place • 7 bedrooms
Lux Haus Bentonville, Momentary Views & Bike Trail
Entire Place • 4 bedrooms
The Bike Villa - Access to MTB Trail Sleep 16
Entire Place • 8 bedrooms
Top Performing Professional Hosts in Bentonville
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Cohova | 40 | $2,725,512 | 1785 | 4.87/5.0 |
| Pink Door BnB LLC | 23 | $1,244,300 | 800 | 4.73/5.0 |
| Stay NWA | 18 | $646,351 | 804 | 4.85/5.0 |
| Todd | 9 | $522,071 | 385 | 4.96/5.0 |
| Ashleigh | 3 | $411,743 | 59 | 4.95/5.0 |
| Garrett | 7 | $406,504 | 254 | 4.94/5.0 |
| Joshua | 9 | $395,600 | 786 | 4.74/5.0 |
| V Three Luxury Homes | 6 | $357,255 | 78 | 4.96/5.0 |
| 360 Rim | 18 | $356,092 | 1915 | 4.90/5.0 |
| Brandie | 9 | $313,996 | 459 | 4.87/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Bentonville
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (94.9%), with house and apartment & condo properties comprising 89.3% of inventory
- Untapped potential in others, boutique & hotels, outdoor & mobile, unique stays segments (10.5% combined)
Room Capacity Distribution
Analysis of 686 properties in Bentonville shows that 3 bedrooms properties are most prevalent, making up 35% of the market. The market tends to favor larger properties, with 3 bedrooms and 2 bedrooms together representing 61.5% of all listings.
Key Insights
- Most common: 3 bedrooms (35%)
- Least common: 5+ bedrooms (3.5%)
- Market concentration: 61.5% in top 2 sizes
- Market skew: Favors larger properties
Guest Capacity Distribution
Analysis of 686 properties in Bentonville reveals that 6 guests properties dominate the market, representing 29.9% of all listings. The average property accommodates 5.6 guests, with a clear trend towards larger guest capacities. Properties accommodating 6 guests and 8+ guests make up 58.2% of the market.
Key Insights
- Most common capacity: 6 guests (29.9% of market)
- Least common capacity: 1 guest (0.3% of market)
- Average guest capacity: 5.6 guests per property
- Market concentration: 58.2% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 686 properties in Bentonville, the most common availability pattern is 91-180 days (43.4% of properties). For actual bookings, properties most frequently secure bookings for 181-270 days (42.4% of properties).
Key Insights
- Most common availability window: 91-180 days (43.4%)
- Most common booking duration: 181-270 days (42.4%)
- Properties with high availability (180+ days): 41.5%
- Properties with long-term bookings (180+ days): 60.2%
Minimum Stay Distributions
1 Night
200 listings
31.5% of total
2 Nights
354 listings
55.8% of total
3 Nights
30 listings
4.7% of total
4-6 Nights
1 listings
0.2% of total
7-29 Nights
6 listings
0.9% of total
30+ Nights
43 listings
6.8% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 87.3%
- Mid-length stays (4-6 nights) represent 0.2% of listings
- Monthly+ stays (6.8%) suggest a stable extended-stay market
- High market flexibility with 92.0% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
2 listings
0.3% of total
Super Strict 30 Days
16 listings
2.5% of total
Flexible
130 listings
20.3% of total
Moderate
277 listings
43.3% of total
Firm
136 listings
21.3% of total
Strict
79 listings
12.3% of total
Key Insights
- Moderate is the preferred policy at 43.3% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 63.6% of the market
- Strong market consensus around Moderate policies
- Super Strict 60 Days policies are least common at 0.3% of listings
Recommendations
- Consider starting with a Moderate policy to align with market preferences
- Strong market preference for Moderate policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in May, Oct, Apr, averaging 68 days
- Shortest booking windows are in Dec, Feb, Jan, averaging 29 days
- Spring shows the longest average booking window at 63 days, while Winter has the shortest at 29 days
Recommendations
- Implement dynamic pricing strategies for Spring bookings at least 63 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Dec-Jan when lead times are shortest
Popular Airbnb Amenities in Bentonville
Below is the distribution of amenities across listings in Bentonville:
Traveler Demographics
Key Insights
- Domestic travelers make up 98.2% of total guests, indicating a dominant local market share.
- Primary international markets: Canada (0.5%) and DC (0.3%)
- English is the top language at 84.6%, followed by Spanish (10.8%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 4.7%
Recommendations
- Target marketing campaigns for Little Rock and Kansas City markets
- Develop localized content for Canada and DC
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Bentonville. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Blue Eye | 25 | $6,615 | $434.05 | 55% |
| Coweta | 12 | $5,798 | $474.69 | 48% |
| Hollister | 203 | $4,922 | $384.99 | 45% |
| Lowell | 28 | $3,647 | $232.61 | 51% |
| Kirbyville | 16 | $3,280 | $266.64 | 39% |
| Farmington | 15 | $3,216 | $288.69 | 45% |
| Little Flock | 16 | $3,182 | $335.40 | 46% |
| Carlton Landing | 94 | $3,164 | $358.92 | 30% |
| Canadian | 32 | $3,131 | $313.39 | 36% |
| Cape Fair | 12 | $3,084 | $273.50 | 35% |
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