Bentonville Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Arkansas, United States
Is Airbnb profitable in Bentonville in 2025? Explore comprehensive Airbnb analytics for Bentonville, Arkansas, United States to uncover income potential. This 2025 STR market report for Bentonville, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 693 active listings.
Whether you're considering an Airbnb investment in Bentonville, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Bentonville Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Bentonville Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Bentonville (2025)
Understanding the monthly revenue variations for Airbnb listings in Bentonville is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Bentonville is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Bentonville across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,366+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,391 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,849 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,748, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Bentonville
Bentonville Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Bentonville STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Bentonville:
- Best-in-class properties (Top 10%) achieve 84%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 72% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 54%.
- Entry-level properties (Bottom 25%) average 34% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Bentonville
Average Daily Rate (ADR) Airbnb Trends in Bentonville (2025)
Effective short term rental pricing strategy in Bentonville involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Bentonville typically peaks in November and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $320+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $232 or more.
- Typical properties (Median) charge around $162 per night.
- Entry-level properties (Bottom 25%) earn around $121 per night.
Average Daily Rate (ADR) Trend by Month in Bentonville
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Airbnb Seasonality Analysis & Trends in Bentonville (2025)
Peak Season (May, June, April)
- Revenue averages $4,446 per month
- Occupancy rates average 59.1%
- Daily rates average $196
Shoulder Season
- Revenue averages $3,482 per month
- Occupancy maintains around 55.8%
- Daily rates hold near $197
Low Season (January, February, December)
- Revenue drops to average $2,110 per month
- Occupancy decreases to average 39.8%
- Daily rates adjust to average $178
Seasonality Insights for Bentonville
- The Airbnb seasonality in Bentonville shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Bentonville's highest earning potential, with monthly revenues capable of climbing to $4,564, occupancy reaching a high of 63.3%, and ADRs peaking at $200.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,788, occupancy could drop to 35.8%, and ADRs may adjust down to $170.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Bentonville.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Bentonville seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Bentonville (2025)
Exploring the top neighborhoods for short-term rentals in Bentonville? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Bentonville | The vibrant heart of Bentonville, filled with restaurants, shops, and cultural attractions. Ideal for visitors looking to explore the local art scene and enjoy community events. | Compton Gardens, Bentonville Public Library, Amazeum, The Walmart Museum, Crystal Bridges Museum of American Art |
| Crystal Bridges | Home to the renowned Crystal Bridges Museum of American Art, this area attracts art enthusiasts and families. It's surrounded by beautiful nature trails and parks, perfect for a relaxing getaway. | Crystal Bridges Museum of American Art, North Forest Lights, Crystal Bridges Trails, The Momentary, Downtown Bentonville |
| Bentonville Arts District | A cultural hotspot that showcases local artists, galleries, and performance spaces. Unique for those interested in the arts, food, and community gatherings. | The Meteorite, Bentonville Community Center, Public Art Spaces, Local Artisan Shops, Culinary Events |
| Lake Bentonville | A scenic area offering outdoor activities such as fishing, kayaking, and picnicking. Perfect for nature-loving tourists and families looking for recreational opportunities. | Lake Bentonville Park, Fishing and Kayaking, Nature Trails, Picnic Areas, Playgrounds |
| Slaughter Pen Hollow | Popular among mountain bikers and outdoor enthusiasts, this area features extensive trail systems and natural beauty, appealing to adventure seekers. | Slaughter Pen Hollow Mountain Bike Trail, Scenic Overlooks, Wildlife Viewing, Hiking Trails, Natural Springs |
| Village on the Creek | A family-friendly neighborhood close to major events and attractions, making it a convenient location for visitors seeking a community-like atmosphere. | Local Parks, Community Events, Shopping Centers, Dining Options, Neighborhood Activities |
| Bentonville Historic District | Rich in history and charm, this area features beautiful old homes and buildings, attracting visitors who appreciate heritage and quaint surroundings. | Historic Homes, Benton County Courthouse, Local Shops and Cafes, Seasonal Markets, Cultural Festivals |
| NWA Mountain Biking | Known as a top destination for mountain biking in the Ozarks, attracting both cyclists and their families for an active vacation. | Various Mountain Biking Trails, Cycling Events, Mountain Biking Competitions, Bike Shops and Rentals, Nature Trails |
Understanding Airbnb License Requirements & STR Laws in Bentonville (2025)
While Bentonville, Arkansas, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Bentonville to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Bentonville (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Bentonvillebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
The Weekender House - Pool - Downtown
Entire Place • 5 bedrooms
Arkansas Grand Oasis: Luxury & Adventure
Entire Place • 6 bedrooms
The Bike Villa - Access to MTB Trail Sleep 16
Entire Place • 8 bedrooms
The Sapphire- Hot Tub- Sleeps 16
Entire Place • 7 bedrooms
The Collective on Fifth in Downtown Bentonville
Entire Place • 4 bedrooms
The Fillmore - Hot Tub - 1 mi to Downtown
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Bentonville (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Bentonville based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Cohova | 41 | $2,704,846 | 1804 | 4.86/5.0 |
| Pink Door BnB LLC | 22 | $1,120,257 | 783 | 4.72/5.0 |
| Stay NWA | 18 | $617,609 | 804 | 4.85/5.0 |
| Todd | 10 | $579,004 | 412 | 4.96/5.0 |
| Joshua | 10 | $435,781 | 899 | 4.74/5.0 |
| Garrett | 7 | $399,588 | 254 | 4.94/5.0 |
| V Three Luxury Homes | 7 | $344,934 | 94 | 4.92/5.0 |
| Ashleigh | 3 | $344,555 | 59 | 4.95/5.0 |
| 360 Rim | 17 | $340,759 | 1804 | 4.89/5.0 |
| Brandie | 10 | $324,073 | 470 | 4.83/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Bentonville.
Dive Deeper: Advanced Bentonville STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Bentonville. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBentonville Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Bentonville
- The Bentonville Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.8% of the 693 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Bentonville, House properties are the most common (79.2%), reflecting the local real estate landscape.
- Houses represent a significant 79.2% portion, catering likely to families or larger groups.
- Smaller segments like others, hotel/boutique, outdoor/unique, unique stays (combined 10.5%) offer potential for unique stay experiences.
Bentonville Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Bentonville
- The dominant room capacity in Bentonville is 3 bedrooms listings, making up 34.8% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 61.2% of the active Airbnb listings in Bentonville, indicating a high concentration in these sizes.
- A significant 53.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Bentonville.
Bentonville Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Bentonville
- The most common guest capacity trend in Bentonville vacation rentals is listings accommodating 6 guests (29.4%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 8+ guests dominate the Bentonville STR market, accounting for 58.1% of listings.
- 61.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Bentonville.
- On average, properties in Bentonville are equipped to host 5.6 guests.
Bentonville Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Bentonville
- The most common availability pattern in Bentonville falls within the 91-180 days range, representing 42.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 48.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Bentonville (42.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 52.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Bentonville Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
198 listings
30.4% of total
2 Nights
324 listings
49.7% of total
3 Nights
25 listings
3.8% of total
4-6 Nights
1 listings
0.2% of total
7-29 Nights
9 listings
1.4% of total
30+ Nights
95 listings
14.6% of total
Key Insights
- The most prevalent minimum stay requirement in Bentonville is 2 Nights, adopted by 49.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (80.1%) of the Bentonville Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (14.6%) caters to monthly stays (30+ nights) in Bentonville, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 49.7% of Bentonville hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 14.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Bentonville.
Bentonville Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
16 listings
2.5% of total
Super Strict 60 Days
2 listings
0.3% of total
Flexible
135 listings
20.8% of total
Moderate
280 listings
43.1% of total
Firm
137 listings
21.1% of total
Strict
80 listings
12.3% of total
Cancellation Policy Insights for Bentonville
- The prevailing Airbnb cancellation policy trend in Bentonville is Moderate, used by 43.1% of listings.
- There's a relatively balanced mix between guest-friendly (63.9%) and stricter (33.4%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 43.1% market standard in Bentonville.
- Using a Strict policy might deter some guests, as only 12.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Bentonville.
Bentonville STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Bentonville
- The overall average booking lead time for vacation rentals in Bentonville is 42 days.
- Guests book furthest in advance for stays during May (average 73 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 26 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (62 days avg.) sees the longest lead times, while Winter (28 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (42 days) as a baseline for your pricing and availability strategy in Bentonville.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 73 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 62 days) to capture early planners.
- Monitor your own booking lead times against these Bentonville averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Bentonville (2025)
Amenity Prevalence
Amenity Insights for Bentonville
- Essential amenities in Bentonville that guests expect include: Wifi, Air conditioning, Free parking on premises, Smoke alarm, TV, Heating, Coffee maker, Refrigerator, Hot water. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Bentonville: Wifi, Air conditioning, Free parking on premises, Smoke alarm, TV, Heating, Coffee maker, Refrigerator, Hot water.
- Prioritize adding missing essentials: Wifi, Air conditioning, Free parking on premises, Smoke alarm, TV, Heating, Coffee maker, Refrigerator, Hot water.
- Consider adding popular differentiators like Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Bentonville to stay competitive.
Bentonville Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Bentonville
- The typical guest profile for Airbnb in Bentonville consists of primarily domestic travelers (98%), often arriving from nearby Little Rock, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 98.1% of guests.
- Key international markets include United States (98.1%) and Canada (0.5%).
- Top languages spoken are English (80.4%) followed by Spanish (10.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Little Rock and Kansas City.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Bentonville Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Blue Eye | 25 | $6,531 | $430.94 | 53% |
| Hollister | 206 | $4,444 | $369.44 | 43% |
| Coweta | 13 | $4,285 | $444.14 | 49% |
| Lowell | 28 | $3,479 | $236.65 | 50% |
| Little Flock | 15 | $3,173 | $346.37 | 47% |
| Farmington | 15 | $3,107 | $296.61 | 45% |
| Carlton Landing | 91 | $3,106 | $369.31 | 29% |
| Canadian | 33 | $3,096 | $317.49 | 34% |
| Kirbyville | 16 | $2,930 | $262.20 | 34% |
| Ponca | 37 | $2,914 | $368.88 | 33% |