Airbnb Market Analytics, Statistics and Data in Fayetteville, Arkansas, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Fayetteville? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Fayetteville:
How much do Airbnb hosts make on average per month in Fayetteville?
The short-term rental market in Fayetteville shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,482 per month
- Strong performing properties (top 25%) make $4,108 or more
- Best-in-class properties (top 10%) achieve $6,582+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,368
Revenue Variations by Month
Occupancy Rates Throughout the Year in Fayetteville
The market in Fayetteville shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 42% occupancy rates
- Strong performing properties (top 25%) achieve 61% or higher
- Best-in-class properties (top 10%) reach 80%+occupancy
- Entry-level properties (bottom 25%) average around 22%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Fayetteville
Daily rates in Fayetteville vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $169 per night
- Strong performing properties (top 25%) secure $270 or more
- Best-in-class properties (top 10%) pull in $428+ per night
- Entry-level properties (bottom 25%) earn around $117
Daily Rate Variations by Month
Get Live Fayetteville Market Intelligence 👇
Explore Real-time Analytics
Seasonality patterns in Fayetteville
Peak Season (June, October, November)
- Revenue peaks at $4091.45 per month
- Occupancy rates reach 50.57%
- Daily rates average $285.99
Shoulder Season
- Revenue averages $3263.19 per month
- Occupancy maintains 43.39%
- Daily rates hold at $231.72
Low Season (February, December, January)
- Revenue drops to $2006.35 per month
- Occupancy decreases to 32.40%
- Daily rates adjust to $205.05
Is it still profitable to do Airbnb in Fayetteville in 2025?
Yes! Fayetteville demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 43% and strong monthly revenue averaging $3263 and As a mature market with 635 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Fayetteville
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Downtown Fayetteville | A bustling area with a vibrant atmosphere, rich historical architecture, and numerous dining and entertainment options. It draws in tourists for its convenience and cultural activities. | Fayetteville Square, Walton Arts Center, Fayetteville Public Library, Fayetteville Farmer's Market, Airborne Museum |
| Dickson Street | Known for its lively nightlife and music scene, this area attracts young people and college students, making it a popular spot for short-term rentals. | George's Majestic Lounge, music venues, restaurants, bars, shopping options |
| University of Arkansas Campus | Home to a major university, this area attracts students, faculty, and visitors year-round. It is perfect for short-term stays during football games and events. | Donald W. Reynolds Razorback Stadium, Bumpers College of Agricultural, Food and Life Sciences, University Museum, Library |
| Old Town Fayetteville | A historic district that features charming old buildings, artsy shops, and a variety of cultural experiences. This quaint area appeals to both tourists and locals. | The Fayetteville Historic Cemetery, The Old Post Office, The Ozark Folk Center, Local artisan shops |
| Northside Fayetteville | A growing and diverse neighborhood that offers a mix of residential and retail spaces. Ideal for families and longer-term stays. | The Botanical Garden of the Ozarks, Lake Fayetteville, Parks and recreational areas |
| South Fayetteville | Known for its quieter atmosphere and family-friendly vibe, South Fayetteville is perfect for those looking to enjoy the outdoors and nearby nature attractions. | Cato Springs Trail, Wilson Park, Local coffee shops and family restaurants |
| Fayetteville Nature Center | Surrounded by nature, this area is great for outdoor enthusiasts and families looking to explore hiking and biking trails. | Kessler Mountain Regional Park, Razorback Regional Greenway, Natural Discovery Trail |
| Springdale, adjacent to Fayetteville | A growing city that is close enough to Fayetteville to be convenient for visitors, yet offers its own attractions and amenities. | The Ozark Empire Fairgrounds, Downtown Springdale, Local arts and crafts exhibits |
Do you need a license for Airbnb in Fayetteville?
We recommend checking directly with Fayetteville's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Fayetteville
Wildcat Creek Getaway W/ Pool & Hot Tub on 6 Acres
Entire Place • 5 bedrooms
Razorback Rendezvous
Entire Place • 4 bedrooms
Beautiful 6 bedroom home with pool and 2 hot tubs
Entire Place • 6 bedrooms
Ne'Villa - Hillside Cabana & Pool Paradise
Entire Place • 6 bedrooms
Retro Razorback - Pickleball-Golf-Spa-UofA
Entire Place • 4 bedrooms
2 blocks from Dickson! Walk to Stadium & square!
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Fayetteville
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Cohova | 54 | $3,102,247 | 2971 | 4.86/5.0 |
| Stay NWA | 28 | $1,539,210 | 2082 | 4.92/5.0 |
| Evolve | 22 | $516,203 | 374 | 4.14/5.0 |
| Hector | 8 | $358,701 | 182 | 4.23/5.0 |
| Jennifer | 5 | $310,276 | 63 | 5.00/5.0 |
| Cassidy | 5 | $242,018 | 192 | 4.87/5.0 |
| Pink Door BnB LLC | 5 | $235,544 | 247 | 4.96/5.0 |
| Elliott | 5 | $231,647 | 714 | 4.91/5.0 |
| Kim | 1 | $230,032 | 29 | 5.00/5.0 |
| Garrett | 5 | $218,094 | 274 | 4.93/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Fayetteville
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (93.5%), with house and apartment & condo properties comprising 91.5% of inventory
- Untapped potential in outdoor & mobile, others, boutique & hotels, unique stays segments (8.5% combined)
Room Capacity Distribution
Analysis of 635 properties in Fayetteville shows that 3 bedrooms properties are most prevalent, making up 32.1% of the market. The market tends to favor larger properties, with 3 bedrooms and 2 bedrooms together representing 58.9% of all listings.
Key Insights
- Most common: 3 bedrooms (32.1%)
- Least common: 5+ bedrooms (4.9%)
- Market concentration: 58.9% in top 2 sizes
- Market skew: Favors larger properties
Guest Capacity Distribution
Analysis of 635 properties in Fayetteville reveals that 8+ guests properties dominate the market, representing 24.4% of all listings. The average property accommodates 5.2 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 6 guests make up 48.0% of the market.
Key Insights
- Most common capacity: 8+ guests (24.4% of market)
- Least common capacity: 1 guest (0.2% of market)
- Average guest capacity: 5.2 guests per property
- Market concentration: 48.0% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 635 properties in Fayetteville, the most common availability pattern is 181-270 days (35.3% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (34.6% of properties).
Key Insights
- Most common availability window: 181-270 days (35.3%)
- Most common booking duration: 91-180 days (34.6%)
- Properties with high availability (180+ days): 62.2%
- Properties with long-term bookings (180+ days): 39.5%
Minimum Stay Distributions
1 Night
148 listings
25.4% of total
2 Nights
349 listings
60% of total
3 Nights
8 listings
1.4% of total
4-6 Nights
4 listings
0.7% of total
7-29 Nights
22 listings
3.8% of total
30+ Nights
51 listings
8.8% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 85.4%
- Mid-length stays (4-6 nights) represent 0.7% of listings
- Monthly+ stays (8.8%) suggest a stable extended-stay market
- High market flexibility with 86.8% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
7 listings
1.2% of total
Flexible
112 listings
19.1% of total
Moderate
181 listings
30.8% of total
Firm
168 listings
28.6% of total
Strict
119 listings
20.3% of total
Key Insights
- Moderate is the preferred policy at 30.8% of listings
- The market shows a balanced distribution between guest-friendly (49.9%) and strict (48.9%) policies
- Strong market consensus around Moderate policies
- Super Strict 30 Days policies are least common at 1.2% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Moderate policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in May, Nov, Oct, averaging 69 days
- Shortest booking windows are in Jul, Feb, Jan, averaging 33 days
- Fall shows the longest average booking window at 60 days, while Winter has the shortest at 37 days
Recommendations
- Implement dynamic pricing strategies for Fall bookings at least 60 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Jul-Jan when lead times are shortest
Popular Airbnb Amenities in Fayetteville
Below is the distribution of amenities across listings in Fayetteville:
Traveler Demographics
Key Insights
- Domestic travelers make up 98.7% of total guests, indicating a dominant local market share.
- Primary international markets: Canada (0.2%) and United Kingdom (0.2%)
- English is the top language at 87.5%, followed by Spanish (9.2%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 4.9%
Recommendations
- Target marketing campaigns for Little Rock and Dallas markets
- Develop localized content for Canada and United Kingdom
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Fayetteville. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Blue Eye | 25 | $6,615 | $434.05 | 55% |
| Coweta | 12 | $5,798 | $474.69 | 48% |
| Hollister | 203 | $4,922 | $384.99 | 45% |
| Lowell | 28 | $3,647 | $232.61 | 51% |
| Kirbyville | 16 | $3,280 | $266.64 | 39% |
| Farmington | 15 | $3,216 | $288.69 | 45% |
| Little Flock | 16 | $3,182 | $335.40 | 46% |
| Carlton Landing | 94 | $3,164 | $358.92 | 30% |
| Canadian | 32 | $3,131 | $313.39 | 36% |
| Cape Fair | 12 | $3,084 | $273.50 | 35% |
How is your STR performing?
Your vacation rental may be amazing, but is it better than your competition? Enjoy the best-in-class AI-powered analytics for free!
Discover Insights