Mountain View Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Arkansas, United States
Is Airbnb profitable in Mountain View in 2025? Explore comprehensive Airbnb analytics for Mountain View, Arkansas, United States to uncover income potential. This 2025 STR market report for Mountain View, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 155 active listings.
Whether you're considering an Airbnb investment in Mountain View, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Mountain View Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Mountain View Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Mountain View (2025)
Understanding the monthly revenue variations for Airbnb listings in Mountain View is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Mountain View is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Mountain View across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,754+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,598 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,688 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $879, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Mountain View
Mountain View Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Mountain View STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Mountain View:
- Best-in-class properties (Top 10%) achieve 69%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 35%.
- Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Mountain View
Average Daily Rate (ADR) Airbnb Trends in Mountain View (2025)
Effective short term rental pricing strategy in Mountain View involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Mountain View typically peaks in June and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $222+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $180 or more.
- Typical properties (Median) charge around $135 per night.
- Entry-level properties (Bottom 25%) earn around $113 per night.
Average Daily Rate (ADR) Trend by Month in Mountain View
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Airbnb Seasonality Analysis & Trends in Mountain View (2025)
Peak Season (June, July, May)
- Revenue averages $2,753 per month
- Occupancy rates average 46.3%
- Daily rates average $154
Shoulder Season
- Revenue averages $1,901 per month
- Occupancy maintains around 38.7%
- Daily rates hold near $152
Low Season (January, February, March)
- Revenue drops to average $1,172 per month
- Occupancy decreases to average 25.3%
- Daily rates adjust to average $148
Seasonality Insights for Mountain View
- The Airbnb seasonality in Mountain View shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Mountain View's highest earning potential, with monthly revenues capable of climbing to $3,050, occupancy reaching a high of 53.0%, and ADRs peaking at $156.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $914, occupancy could drop to 20.4%, and ADRs may adjust down to $146.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Mountain View.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Mountain View seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Mountain View (2025)
Exploring the top neighborhoods for short-term rentals in Mountain View? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Lake Norrell | A serene lake area offering peaceful views and outdoor activities, perfect for families and those seeking a retreat from city life. | Lake Norrell, Fishing and boating activities, Picnic areas, Camping sites |
| Ozark National Forest | A stunning natural area providing opportunities for hiking, camping, and enjoying the great outdoors, attracting nature lovers and adventure seekers. | Hiking trails, Camping sites, Scenic views, Wildlife watching |
| Mountain View Town Square | The vibrant heart of the city known for its live music, festivals, and local shops, ideal for tourists seeking cultural experiences. | Ozark Folk Center, Local shops and artisans, Live music events, Restaurants and cafes |
| Blanchard Springs Caverns | A spectacular natural cavern system offering guided tours and stunning geological features, drawing visitors interested in nature and adventure. | Guided cavern tours, Nature trails, Picnic areas, Wildlife observation |
| White River | Famous for its fishing and scenic beauty, making it a prime spot for outdoor enthusiasts and those looking to relax by the water. | Fly fishing, Boating, Scenic riverside views, Nature trails |
| Cleveland County | Known for its beautiful landscapes and small-town charm, perfect for travelers seeking a quiet getaway with a taste of local culture. | Local farms, Artisan markets, Scenic countryside views |
| William G. Stratton Park | A community park featuring sports facilities and playgrounds, suitable for families and children, enhancing the appeal for family-oriented guests. | Playgrounds, Sports fields, Picnic areas, Walking trails |
| Gravelly Point | An attractive area near the national park, offering hiking routes and natural beauty, appealing to those seeking outdoor adventures. | Hiking trails, Natural landscapes, Wildlife sightings |
Understanding Airbnb License Requirements & STR Laws in Mountain View (2025)
While Mountain View, Arkansas, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Mountain View to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Mountain View (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Mountain Viewbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Johnson Creek Farmhouse
Entire Place • 3 bedrooms
Modern Cabin w/Pool & Hot Tub
Entire Place • 2 bedrooms
Renovated Riverfront Retreat w/ Deck & Grill!
Entire Place • 3 bedrooms
Spacious retreat on the White River
Entire Place • 6 bedrooms
Rivers Edge Retreat
Entire Place • 4 bedrooms
Jane's Bend~ ON Sylamore Creek with Kayaks
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Mountain View (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Mountain View based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| IvyVacations | 18 | $409,117 | 983 | 4.59/5.0 |
| Emily | 18 | $399,460 | 2160 | 4.93/5.0 |
| Evolve | 19 | $372,432 | 629 | 4.86/5.0 |
| Edie | 2 | $131,612 | 149 | 4.99/5.0 |
| Carey | 3 | $88,695 | 419 | 3.30/5.0 |
| Brandy | 3 | $76,156 | 31 | 5.00/5.0 |
| Caleb | 4 | $71,016 | 643 | 4.88/5.0 |
| Tiffany | 2 | $60,241 | 293 | 4.93/5.0 |
| Sheryl | 3 | $60,127 | 63 | 4.81/5.0 |
| Ronald | 3 | $59,006 | 67 | 4.88/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Mountain View.
Dive Deeper: Advanced Mountain View STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Mountain View. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMountain View Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Mountain View
- The Mountain View Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.2% of the 155 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Mountain View, Outdoor/Unique properties are the most common (58.1%), reflecting the local real estate landscape.
- Houses represent a significant 27.7% portion, catering likely to families or larger groups.
- Smaller segments like others, unique stays, hotel/boutique (combined 7.1%) offer potential for unique stay experiences.
Mountain View Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Mountain View
- The dominant room capacity in Mountain View is 1 bedroom listings, making up 35.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 65.8% of the active Airbnb listings in Mountain View, indicating a high concentration in these sizes.
- A significant 24.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Mountain View.
Mountain View Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Mountain View
- The most common guest capacity trend in Mountain View vacation rentals is listings accommodating 4 guests (27.7%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Mountain View STR market, accounting for 55.4% of listings.
- 49.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Mountain View.
- On average, properties in Mountain View are equipped to host 5.1 guests.
Mountain View Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Mountain View
- The most common availability pattern in Mountain View falls within the 181-270 days range, representing 45.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 76.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Mountain View (43.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 27.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Mountain View Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
37 listings
24.8% of total
2 Nights
94 listings
63.1% of total
3 Nights
6 listings
4% of total
7-29 Nights
2 listings
1.3% of total
30+ Nights
10 listings
6.7% of total
Key Insights
- The most prevalent minimum stay requirement in Mountain View is 2 Nights, adopted by 63.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (87.9%) of the Mountain View Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 63.1% of Mountain View hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 24.8% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 6.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Mountain View.
Mountain View Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
22 listings
16.1% of total
Moderate
18 listings
13.1% of total
Firm
12 listings
8.8% of total
Strict
85 listings
62% of total
Cancellation Policy Insights for Mountain View
- The prevailing Airbnb cancellation policy trend in Mountain View is Strict, used by 62% of listings.
- A majority (70.8%) of hosts in Mountain View utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 62% market standard in Mountain View.
- With 62% using Strict terms, this is a viable option in Mountain View, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Mountain View.
Mountain View STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Mountain View
- The overall average booking lead time for vacation rentals in Mountain View is 45 days.
- Guests book furthest in advance for stays during April (average 105 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in August (average 34 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (65 days avg.) sees the longest lead times, while Winter (40 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (45 days) as a baseline for your pricing and availability strategy in Mountain View.
- For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 105 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 65 days) to capture early planners.
- Monitor your own booking lead times against these Mountain View averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Mountain View (2025)
Amenity Prevalence
Amenity Insights for Mountain View
- Essential amenities in Mountain View that guests expect include: Air conditioning, TV, Heating, Hot water. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Wifi, Essentials are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Mountain View: Air conditioning, TV, Heating, Hot water.
- Prioritize adding missing essentials: Air conditioning, TV, Heating, Hot water.
- Consider adding popular differentiators like Kitchen or Wifi to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Mountain View to stay competitive.
Mountain View Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Mountain View
- The typical guest profile for Airbnb in Mountain View consists of primarily domestic travelers (99%), often arriving from nearby Memphis, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 98.9% of guests.
- Key international markets include United States (98.9%) and Germany (0.3%).
- Top languages spoken are English (87%) followed by Spanish (5.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Memphis and Little Rock.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Mountain View Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Rockwell | 13 | $7,835 | $530.82 | 39% |
| Blue Eye | 25 | $6,531 | $430.94 | 53% |
| Hollister | 206 | $4,444 | $369.44 | 43% |
| Flippin | 33 | $3,682 | $254.76 | 43% |
| Kimberling City | 231 | $3,610 | $327.84 | 36% |
| Fountain Lake | 10 | $3,367 | $236.15 | 52% |
| Piney | 16 | $3,194 | $304.73 | 34% |
| Amity | 20 | $2,983 | $423.65 | 36% |
| Kirbyville | 16 | $2,930 | $262.20 | 34% |
| Ponca | 37 | $2,914 | $368.88 | 33% |