Airbnb Market Analytics, Statistics and Data in Heber Springs, Arkansas, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Heber Springs? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Heber Springs:
How much do Airbnb hosts make on average per month in Heber Springs?
The short-term rental market in Heber Springs shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,986 per month
- Strong performing properties (top 25%) make $3,651 or more
- Best-in-class properties (top 10%) achieve $5,448+ monthly
- Entry-level properties (bottom 25%) typically earn around $963
Revenue Variations by Month
Occupancy Rates Throughout the Year in Heber Springs
The market in Heber Springs shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 27% occupancy rates
- Strong performing properties (top 25%) achieve 45% or higher
- Best-in-class properties (top 10%) reach 64%+occupancy
- Entry-level properties (bottom 25%) average around 14%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Heber Springs
Daily rates in Heber Springs vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $180 per night
- Strong performing properties (top 25%) secure $257 or more
- Best-in-class properties (top 10%) pull in $378+ per night
- Entry-level properties (bottom 25%) earn around $131
Daily Rate Variations by Month
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Seasonality patterns in Heber Springs
Peak Season (June, May, July)
- Revenue peaks at $4404.26 per month
- Occupancy rates reach 45.36%
- Daily rates average $224.17
Shoulder Season
- Revenue averages $2623.86 per month
- Occupancy maintains 32.19%
- Daily rates hold at $214.36
Low Season (December, September, January)
- Revenue drops to $1291.71 per month
- Occupancy decreases to 20.01%
- Daily rates adjust to $199.67
Is it still profitable to do Airbnb in Heber Springs in 2025?
Yes! Heber Springs demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 32% and strong monthly revenue averaging $2624 and The market's 136 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Heber Springs
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Greers Ferry Lake | A popular destination for water sports and outdoor activities, Greers Ferry Lake offers scenic views and plenty of recreational opportunities for tourists. | Greers Ferry Lake, Little Red River, Bull Shoals-White River State Park, Candlewood Cabin, Heber Springs Park |
| Downtown Heber Springs | The charming downtown area features unique shops, local dining, and a welcoming atmosphere. It attracts visitors looking for an authentic small-town experience. | Heber Springs City Park, Heber Springs Library, local boutiques, restaurants, art galleries |
| Ozark National Forest | This expansive national forest is great for hiking, camping, and enjoying nature, making it ideal for travelers who love the outdoors. | Blanchard Springs Caverns, Ozark National Scenic Riverways, hiking trails, wildlife viewing, camping spots |
| Little Red River | Known for excellent fishing and floating opportunities, the Little Red River draws fishing enthusiasts and those looking for adventure in nature. | Fishing spots, Floating rentals, Scenic picnic areas, Wildlife habitats |
| Sandy Beach | A family-friendly spot by Greers Ferry Lake, Sandy Beach offers a fun atmosphere for families and individuals looking to relax and enjoy the water. | Sandy Beach, swimming areas, picnic facilities, playgrounds, boat rentals |
| Heber Springs Park | This local park provides great amenities for families and picnics, attracting visitors who seek a relaxing place close to nature. | playgrounds, walking trails, picnic areas, sports facilities, community events |
| Cabot | Nearby Cabot offers proximity to Heber Springs and is an attractive suburban area for visitors looking for more amenities and services. | shopping centers, restaurants, movie theaters, parks |
| Fairfield Bay | This resort community near Heber Springs has various recreational opportunities including golf and lake activities, making it a desirable destination for vacationers. | Fairfield Bay Marina, golf courses, walking trails, community events, lake access |
Do you need a license for Airbnb in Heber Springs?
We recommend checking directly with Heber Springs's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Heber Springs
Family-Friendly Riverfront Manor on the Little Red
Entire Place • 4 bedrooms
Lakefront Family Escape w/ Fire Pit & 2 Decks!
Entire Place • 6 bedrooms
Family Friendly-Riverfront-5 Minutes to LAKE!
Entire Place • 3 bedrooms
High N Heber
Entire Place • 4 bedrooms
Stoneflower Cottage
Entire Place • 1 bedroom
Riverfront Heber Springs Home with Dock & Slip!
Entire Place • 5 bedrooms
Top Performing Professional Hosts in Heber Springs
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Evolve | 15 | $473,050 | 326 | 4.20/5.0 |
| Brandimore | 12 | $244,472 | 195 | 4.91/5.0 |
| Arkansas Vacation | 15 | $223,359 | 101 | 4.20/5.0 |
| Felicia | 5 | $99,695 | 98 | 4.00/5.0 |
| Sara | 2 | $94,047 | 65 | 4.96/5.0 |
| IvyVacations | 2 | $89,657 | 84 | 4.82/5.0 |
| Preston | 1 | $85,136 | 49 | 5.00/5.0 |
| Margo | 2 | $79,575 | 122 | 4.97/5.0 |
| Weston | 1 | $78,624 | 86 | 4.91/5.0 |
| Unwind | 1 | $75,454 | 215 | 4.62/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Heber Springs
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (93.4%), with house and outdoor & mobile properties comprising 88.2% of inventory
- Strong specialty sector (39.7%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
- Untapped potential in others, boutique & hotels segments (6.6% combined)
Room Capacity Distribution
Analysis of 136 properties in Heber Springs shows that 3 bedrooms properties are most prevalent, making up 31.6% of the market. The market tends to favor larger properties, with 3 bedrooms and 2 bedrooms together representing 56.6% of all listings.
Key Insights
- Most common: 3 bedrooms (31.6%)
- Least common: 5+ bedrooms (3.7%)
- Market concentration: 56.6% in top 2 sizes
- Market skew: Favors larger properties
Guest Capacity Distribution
Analysis of 136 properties in Heber Springs reveals that 8+ guests properties dominate the market, representing 41.2% of all listings. The average property accommodates 5.8 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 6 guests make up 62.5% of the market.
Key Insights
- Most common capacity: 8+ guests (41.2% of market)
- Least common capacity: 3 guests (0.7% of market)
- Average guest capacity: 5.8 guests per property
- Market concentration: 62.5% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 136 properties in Heber Springs, the most common availability pattern is 271-366 days (47.1% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (37.5% of properties).
Key Insights
- Most common availability window: 271-366 days (47.1%)
- Most common booking duration: 91-180 days (37.5%)
- Properties with high availability (180+ days): 80.1%
- Properties with long-term bookings (180+ days): 21.3%
Minimum Stay Distributions
1 Night
29 listings
23% of total
2 Nights
62 listings
49.2% of total
3 Nights
10 listings
7.9% of total
4-6 Nights
1 listings
0.8% of total
30+ Nights
24 listings
19% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 72.2%
- Mid-length stays (4-6 nights) represent 0.8% of listings
- Monthly+ stays (19%) suggest a stable extended-stay market
- High market flexibility with 80.1% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
38 listings
31.9% of total
Moderate
21 listings
17.6% of total
Firm
21 listings
17.6% of total
Strict
39 listings
32.8% of total
Key Insights
- Strict is the preferred policy at 32.8% of listings
- The market shows a balanced distribution between guest-friendly (49.5%) and strict (50.4%) policies
- Firm policies are least common at 17.6% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Diverse policy distribution indicates an opportunity to differentiate through policy choice
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Apr, Jul, Dec, averaging 83 days
- Shortest booking windows are in Oct, Aug, Feb, averaging 33 days
- Spring shows the longest average booking window at 74 days, while Fall has the shortest at 46 days
Recommendations
- Implement dynamic pricing strategies for Spring bookings at least 74 days in advance
- Consider early bird discounts during Fall to encourage longer lead times
- Focus on last-minute booking promotions during Oct-Feb when lead times are shortest
Popular Airbnb Amenities in Heber Springs
Every property in Heber Springs comes standard with TV, and Air conditioning. Below shows the distribution of other amenities:
Traveler Demographics
Key Insights
- Domestic travelers make up 99.2% of total guests, indicating a dominant local market share.
- Primary international markets: Spain (0.1%) and Netherlands (0.1%)
- English is the top language at 90.5%, followed by Spanish (5.6%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 4.8%
Recommendations
- Target marketing campaigns for Memphis and Little Rock markets
- Develop localized content for Spain and Netherlands
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Heber Springs. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Kimberling City | 235 | $4,121 | $366.70 | 37% |
| Flippin | 31 | $3,739 | $257.27 | 44% |
| Fountain Lake | 10 | $3,681 | $232.91 | 53% |
| Clinton | 15 | $2,743 | $196.12 | 37% |
| Pangburn | 21 | $2,597 | $200.43 | 45% |
| Drasco | 12 | $2,543 | $243.56 | 36% |
| Southaven | 58 | $2,408 | $176.83 | 45% |
| Quitman | 25 | $2,377 | $303.38 | 33% |
| Cotter | 74 | $2,350 | $195.21 | 39% |
| Norfork | 39 | $2,259 | $263.14 | 33% |
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