Top 30 Best Places in Jalisco, Mexico to Invest in Airbnb & Short-Term Rentals (2025)

Source: AirROI

Last updated: 2025-08-01

Unlock high-ROI opportunities in Jalisco, Mexico‘s booming short-term rental (STR) market. This 2025 Airbnb investment guide from AirROI leverages cutting-edge Airbnb data analytics to pinpoint the most profitable cities for Airbnb and vacation rental entrepreneurs. Whether you’re scaling your portfolio or making your first STR investment, discover markets with strong rental demand, high revenue potential, and favorable regulations. We are committed to providing trustworthy insights based on comprehensive market analysis, and you can learn more about our rigorous approach to data accuracy.

Our STR market analysis dives deep into key performance indicators like monthly revenue, average daily rates (ADR), occupancy trends, property counts, and regulatory landscapes across Jalisco, Mexico. We go beyond simple rankings to provide the context you need for informed investment decisions using reliable Airbnb data.

Explore the data-driven insights below to identify the premier short-term rental investment hotspots and high ROI Airbnb markets in Jalisco, Mexico for 2025.

Top Short-Term Rental Markets in Jalisco, Mexico

Rank:#1Market:Puerto VallartaCountry:MexicoProperties:6,877Monthly Revenue:$1992.09Daily Rate (ADR):$210.58Occupancy:42.87%Regulation:Low
Rank:#2Market:GuadalajaraCountry:MexicoProperties:4,728Monthly Revenue:$567.93Daily Rate (ADR):$54.47Occupancy:42.98%Regulation:Low
Rank:#3Market:ZapopanCountry:MexicoProperties:2,100Monthly Revenue:$652.99Daily Rate (ADR):$66.17Occupancy:41.38%Regulation:Low
Rank:#4Market:MazamitlaCountry:MexicoProperties:1,042Monthly Revenue:$968.72Daily Rate (ADR):$151.72Occupancy:26.66%Regulation:Low
Rank:#5Market:TlaquepaqueCountry:MexicoProperties:547Monthly Revenue:$505.89Daily Rate (ADR):$59.63Occupancy:39.62%Regulation:Low
Rank:#6Market:TapalpaCountry:MexicoProperties:368Monthly Revenue:$974.20Daily Rate (ADR):$195.56Occupancy:21.66%Regulation:Low
Rank:#7Market:AjijicCountry:MexicoProperties:356Monthly Revenue:$1008.84Daily Rate (ADR):$132.73Occupancy:34.21%Regulation:Low
Rank:#8Market:TequilaCountry:MexicoProperties:356Monthly Revenue:$574.68Daily Rate (ADR):$95.28Occupancy:23.27%Regulation:Low
Rank:#9Market:Boca de TomatlánCountry:MexicoProperties:279Monthly Revenue:$2608.97Daily Rate (ADR):$366.68Occupancy:36.81%Regulation:Low
Rank:#10Market:La HuertaCountry:MexicoProperties:257Monthly Revenue:$1493.85Daily Rate (ADR):$302.43Occupancy:29.27%Regulation:Low
Rank:#11Market:Tepatitlán de MorelosCountry:MexicoProperties:152Monthly Revenue:$448.35Daily Rate (ADR):$65.31Occupancy:29.20%Regulation:Low
Rank:#12Market:YelapaCountry:MexicoProperties:150Monthly Revenue:$913.43Daily Rate (ADR):$110.84Occupancy:35.64%Regulation:Low
Rank:#13Market:Lagos de MorenoCountry:MexicoProperties:140Monthly Revenue:$285.28Daily Rate (ADR):$59.68Occupancy:27.48%Regulation:Low
Rank:#14Market:TonaláCountry:MexicoProperties:134Monthly Revenue:$333.74Daily Rate (ADR):$49.26Occupancy:35.04%Regulation:Low
Rank:#15Market:Ciudad GuzmánCountry:MexicoProperties:120Monthly Revenue:$336.84Daily Rate (ADR):$45.57Occupancy:33.03%Regulation:Low
Rank:#16Market:ArandasCountry:MexicoProperties:117Monthly Revenue:$304.51Daily Rate (ADR):$64.83Occupancy:25.31%Regulation:Low
Rank:#17Market:ChapalaCountry:MexicoProperties:112Monthly Revenue:$532.95Daily Rate (ADR):$106.29Occupancy:29.24%Regulation:Low
Rank:#18Market:Las JuntasCountry:MexicoProperties:111Monthly Revenue:$537.88Daily Rate (ADR):$83.25Occupancy:33.70%Regulation:Low
Rank:#19Market:San Juan de los LagosCountry:MexicoProperties:107Monthly Revenue:$490.86Daily Rate (ADR):$85.19Occupancy:25.12%Regulation:Low
Rank:#20Market:Barra de NavidadCountry:MexicoProperties:102Monthly Revenue:$822.30Daily Rate (ADR):$119.24Occupancy:30.55%Regulation:Low
Rank:#21Market:El SaltoCountry:MexicoProperties:102Monthly Revenue:$383.83Daily Rate (ADR):$51.89Occupancy:36.87%Regulation:Low
Rank:#22Market:San AgustínCountry:MexicoProperties:100Monthly Revenue:$519.17Daily Rate (ADR):$58.67Occupancy:39.13%Regulation:Low
Rank:#23Market:San Juan CosaláCountry:MexicoProperties:97Monthly Revenue:$2154.71Daily Rate (ADR):$248.98Occupancy:30.03%Regulation:Low
Rank:#24Market:La EstacadaCountry:MexicoProperties:96Monthly Revenue:$566.03Daily Rate (ADR):$145.17Occupancy:19.91%Regulation:Low
Rank:#25Market:La CofradíaCountry:MexicoProperties:95Monthly Revenue:$910.27Daily Rate (ADR):$135.61Occupancy:23.62%Regulation:Low
Rank:#26Market:Las MojonerasCountry:MexicoProperties:87Monthly Revenue:$460.65Daily Rate (ADR):$68.00Occupancy:33.72%Regulation:Low
Rank:#27Market:Chantepec (El Chante)Country:MexicoProperties:84Monthly Revenue:$619.75Daily Rate (ADR):$123.40Occupancy:28.36%Regulation:Low
Rank:#28Market:San Antonio TlayacapanCountry:MexicoProperties:80Monthly Revenue:$958.55Daily Rate (ADR):$112.26Occupancy:34.24%Regulation:Low
Rank:#29Market:IxtapaCountry:MexicoProperties:79Monthly Revenue:$273.31Daily Rate (ADR):$64.01Occupancy:28.66%Regulation:Low
Rank:#30Market:San PatricioCountry:MexicoProperties:77Monthly Revenue:$595.81Daily Rate (ADR):$119.35Occupancy:34.97%Regulation:Low

Our Data-Driven Methodology for STR Market Analysis

At AirROI, our market rankings and insights are powered by a robust methodology combining comprehensive Airbnb data collection with sophisticated STR analytics techniques. We strive to provide the most accurate and actionable intelligence for short-term rental investors.

Data Collection & Scope

  • Global Coverage: We aggregate STR data from tens of millions of active short-term rental listings across platforms like Airbnb and Vrbo worldwide.
  • Real-Time Metrics: Our systems track key performance indicators (KPIs) daily, including booking rates, nightly pricing (ADR), occupancy rates, and revenue.
  • Regulatory Monitoring: We actively monitor and incorporate local short-term rental regulations, licensing requirements, and tax obligations into our market analysis.

Analysis & Ranking

  • Proprietary Algorithms: AI and machine learning models analyze booking patterns, predict seasonal demand shifts, and identify emerging market trends in the STR space.
  • Key Metric Evaluation: We evaluate markets based on a weighted combination of critical investment factors using our extensive Airbnb analytics:
    • Revenue Potential: Average Monthly Revenue and Average Daily Rate (ADR).
    • Market Demand: Occupancy Rate and booking lead times.
    • Investment Scale: Number of active properties and market growth trends.
    • Regulatory Environment: Assessed impact of local STR regulations on operational feasibility and profitability.
  • Benchmarking: Performance is benchmarked against regional and global averages to provide context for vacation rental investment potential.

Key Metrics Explained

  • Properties: The count of active short-term rental listings in the market.
  • Monthly Revenue: Average revenue generated per property per month, a key indicator for Airbnb profitability.
  • Daily Rate (ADR): Average nightly booking price.
  • Occupancy: Percentage of nights booked out of total available nights, crucial for understanding STR demand.
  • Regulation: An indicator of the local regulatory climate impacting Airbnb investment.

This rigorous approach ensures our recommendations are based on real-world performance Airbnb data and forward-looking market analysis, empowering you to invest smarter in the vacation rental market.

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