Ixtapa Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Jalisco, Mexico

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Ixtapa in 2025? Explore comprehensive Airbnb analytics for Ixtapa, Jalisco, Mexico to uncover income potential. This 2025 STR market report for Ixtapa, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 72 active listings.

Whether you're considering an Airbnb investment in Ixtapa, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ixtapa Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Ixtapa Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$67
The average rental revenue earned for an occupied room per day in Ixtapa.
Occupancy Rate(?)
29.4%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$4,436
Typical annual income for an Airbnb listing in Ixtapa. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
36.7%
Strong growth (36.7%) vs. last year.
Peak Revenue Month(?)
April
The month with the highest average earnings, indicating peak season in Ixtapa.
Lowest Revenue Month(?)
October
The month with the lowest average earnings, indicating the low season in Ixtapa.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
72
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Ixtapa (2025)

Understanding the monthly revenue variations for Airbnb listings in Ixtapa is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ixtapa is typically April, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ixtapa across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,518+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,002 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $470 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $218, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Ixtapa

Ixtapa Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Ixtapa STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Aprilsees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ixtapa:

  • Best-in-class properties (Top 10%) achieve 67%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 43% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 22%.
  • Entry-level properties (Bottom 25%) average 10% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Ixtapa

Average Daily Rate (ADR) Airbnb Trends in Ixtapa (2025)

Effective short term rental pricing strategy in Ixtapa involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ixtapa typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $131+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $77 or more.
  • Typical properties (Median) charge around $56 per night.
  • Entry-level properties (Bottom 25%) earn around $37 per night.

Average Daily Rate (ADR) Trend by Month in Ixtapa

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Airbnb Seasonality Analysis & Trends in Ixtapa (2025)

Peak Season (April, June, May)
  • Revenue averages $1,201 per month
  • Occupancy rates average 35.1%
  • Daily rates average $75
Shoulder Season
  • Revenue averages $603 per month
  • Occupancy maintains around 30.8%
  • Daily rates hold near $66
Low Season (August, September, October)
  • Revenue drops to average $423 per month
  • Occupancy decreases to average 23.4%
  • Daily rates adjust to average $73

Seasonality Insights for Ixtapa

  • The Airbnb seasonality in Ixtapa shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Ixtapa's highest earning potential, with monthly revenues capable of climbing to $1,318, occupancy reaching a high of 36.1%, and ADRs peaking at $75.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $390, occupancy could drop to 20.0%, and ADRs may adjust down to $63.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ixtapa.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Ixtapa seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Ixtapa (2025)

Exploring the top neighborhoods for short-term rentals in Ixtapa? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Playa Vista Hermosa
A beautiful beach area known for its calm waters and stunning sunsets. It attracts tourists looking for a relaxed beach vibe and water activities such as snorkeling and paddleboarding.
Playa Vista Hermosa, La Isla Ixtapa, scuba diving, beach clubs, restaurant views
Ixtapa Marina
A vibrant area with luxury yachts and restaurants, ideal for guests interested in fishing, sailing, and fine dining by the water.
Marina Ixtapa, fishing tours, yacht charters, seafood restaurants, Ixtapa Golf Course
Ciclopista de Ixtapa
A popular cycling path that attracts both tourists and locals, great for hosting fitness enthusiasts and families looking for outdoor activities.
Ciclopista, bike rentals, outdoor exercise stations, family-friendly parks
Playa Linda
Known for its picturesque beaches and various water sports, it attracts adventure seekers and families looking for a fun beach day.
Playa Linda, water sports rentals, jet skiing, banana boats, beach soccer
Ixtapa's Downtown
The heart of the community, perfect for guests wanting to experience local culture, markets, and a vibrant nightlife scene throughout the week.
local markets, restaurants, nightlife spots, cultural festivals
El Palmar Beach
A long stretch of pristine beach ideal for sunbathing and relaxation, known for its surf-friendly waves that cater to a younger crowd.
El Palmar Beach, surfing, sunbathing, beach volleyball, oceanfront dining
Zihuatanejo Bay
A charming fishing village with a laid-back atmosphere, perfect for guests wanting a more authentic Mexican experience, rich in culture and tradition.
Zihuatanejo Bay, art galleries, local artisan shops, Zocalo
La Chole
An upcoming area with a focus on eco-tourism, attracting visitors who are interested in nature and sustainable travel.
eco-tours, Jungle beaches, wildlife observation, hiking trails

Understanding Airbnb License Requirements & STR Laws in Ixtapa (2025)

While Ixtapa, Jalisco, Mexico currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ixtapa to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Ixtapa (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Ixtapabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Casa Albatros

Casa Albatros

Entire Place • 4 bedrooms

$26,030
Revenue
15.3%
Occupancy
$226.71
Daily Rate
Casa Completa in Puerto Vallarta, Jalisco

Casa Completa in Puerto Vallarta, Jalisco

Entire Place • 3 bedrooms

$21,371
Revenue
65.2%
Occupancy
$78.49
Daily Rate
Puerto Vallarta Relax Home

Puerto Vallarta Relax Home

Entire Place • 4 bedrooms

$16,105
Revenue
35.8%
Occupancy
$124.23
Daily Rate
Luxury Loft Apartment in Puerto Vallarta

Luxury Loft Apartment in Puerto Vallarta

Entire Place • 1 bedroom

$12,037
Revenue
41.6%
Occupancy
$60.41
Daily Rate
Colibri comfort House Puerto Vallarta

Colibri comfort House Puerto Vallarta

Entire Place • 2 bedrooms

$11,889
Revenue
56.2%
Occupancy
$45.84
Daily Rate
red house

red house

Entire Place • 2 bedrooms

$10,997
Revenue
60.4%
Occupancy
$40.64
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Ixtapa (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Ixtapa based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Daly1$26,03064.83/5.0
Cesar1$21,371504.88/5.0
Arturo1$16,10545.00/5.0
David1$12,037265.00/5.0
Lorena1$11,889404.70/5.0
Paola1$10,997244.83/5.0
Michael1$10,97465.00/5.0
Miriam1$10,92064.67/5.0
Sara1$10,68135.00/5.0
Host #2935206761$9,62110.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ixtapa.

Dive Deeper: Advanced Ixtapa STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ixtapa. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Ixtapa Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Ixtapa

  • The Ixtapa Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 91.7% of the 72 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Ixtapa, Apartment/Condo properties are the most common (58.3%), reflecting the local real estate landscape.
  • Houses represent a significant 36.1% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, unique stays (combined 5.6%) offer potential for unique stay experiences.

Ixtapa Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Ixtapa

  • The dominant room capacity in Ixtapa is 2 bedrooms listings, making up 45.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 73.6% of the active Airbnb listings in Ixtapa, indicating a high concentration in these sizes.
  • A significant 33.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Ixtapa.

Ixtapa Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Ixtapa

  • The most common guest capacity trend in Ixtapa vacation rentals is listings accommodating 6 guests (27.8%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 4 guests dominate the Ixtapa STR market, accounting for 51.4% of listings.
  • 47.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ixtapa.
  • On average, properties in Ixtapa are equipped to host 5.1 guests.

Ixtapa Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Ixtapa

  • The most common availability pattern in Ixtapa falls within the 271-366 days range, representing 75% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 93.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Ixtapa (40.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 6.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Ixtapa Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (29.9%)

1 Night

20 listings

29.9% of total

2 Nights (35.8%)

2 Nights

24 listings

35.8% of total

3 Nights (14.9%)

3 Nights

10 listings

14.9% of total

4-6 Nights (4.5%)

4-6 Nights

3 listings

4.5% of total

7-29 Nights (1.5%)

7-29 Nights

1 listings

1.5% of total

30+ Nights (13.4%)

30+ Nights

9 listings

13.4% of total

Key Insights

  • The most prevalent minimum stay requirement in Ixtapa is 2 Nights, adopted by 35.8% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (65.7%) of the Ixtapa Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (13.4%) caters to monthly stays (30+ nights) in Ixtapa, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 35.8% of Ixtapa hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 29.9% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 13.4% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ixtapa.

Ixtapa Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (41.3%)

Flexible

19 listings

41.3% of total

Moderate (34.8%)

Moderate

16 listings

34.8% of total

Firm (6.5%)

Firm

3 listings

6.5% of total

Strict (17.4%)

Strict

8 listings

17.4% of total

Cancellation Policy Insights for Ixtapa

  • The prevailing Airbnb cancellation policy trend in Ixtapa is Flexible, used by 41.3% of listings.
  • The market strongly favors guest-friendly terms, with 76.1% of listings offering Flexible or Moderate policies. This suggests guests in Ixtapa may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 41.3% market standard in Ixtapa.
  • Regularly review your cancellation policy against competitors and market demand shifts in Ixtapa.

Ixtapa STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Ixtapa

  • The overall average booking lead time for vacation rentals in Ixtapa is 30 days.
  • Guests book furthest in advance for stays during January (average 42 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in June (average 11 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (38 days avg.) sees the longest lead times, while Summer (14 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (30 days) as a baseline for your pricing and availability strategy in Ixtapa.
  • For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 42 days out to capitalize on advance planning.
  • During June, focus on last-minute booking availability and promotions, as guests book with very short notice (11 days avg.).
  • Target marketing efforts for the Winter season well in advance (at least 38 days) to capture early planners.
  • Monitor your own booking lead times against these Ixtapa averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Ixtapa (2025)

Amenity Prevalence

Amenity Insights for Ixtapa

  • Essential amenities in Ixtapa that guests expect include: Wifi, Free parking on premises. Lacking these (any) could significantly impact bookings.
  • Popular amenities like TV, Kitchen, Air conditioning are common but not universal. Offering these can provide a competitive edge.
  • A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Ixtapa.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Ixtapa: Wifi, Free parking on premises.
  • Prioritize adding missing essentials: Wifi, Free parking on premises.
  • Consider adding popular differentiators like TV or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Ixtapa to stay competitive.

Ixtapa Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Ixtapa

  • The typical guest profile for Airbnb in Ixtapa consists of primarily domestic travelers (82%), often arriving from nearby Guadalajara, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
  • Domestic travelers account for 81.5% of guests.
  • Key international markets include Mexico (81.5%) and United States (8.6%).
  • Top languages spoken are Spanish (53.9%) followed by English (30.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Guadalajara and Zapopan.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Ixtapa Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Punta de Mita90$6,372$881.4733%
Punta Mita49$5,343$838.0535%
Nayarit29$4,841$1081.2327%
Higuera Blanca35$4,813$515.6031%
Corral del Risco404$4,495$817.3731%
Litibu11$3,017$272.9736%
Boca de Tomatlán257$2,843$416.6837%
Sayulita1,385$2,002$219.9338%
San Francisco492$1,890$210.2940%
La Cruz de Huanacaxtle504$1,881$282.6635%

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