Melaque Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Jalisco, Mexico
Is Airbnb profitable in Melaque in 2025? Explore comprehensive Airbnb analytics for Melaque, Jalisco, Mexico to uncover income potential. This 2025 STR market report for Melaque, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 68 active listings.
Whether you're considering an Airbnb investment in Melaque, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Melaque Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Melaque Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Melaque (2025)
Understanding the monthly revenue variations for Airbnb listings in Melaque is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Melaque is typically May, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Melaque across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,636+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,361 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $580 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $280, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Melaque
Melaque Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Melaque STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Melaque:
- Best-in-class properties (Top 10%) achieve 58%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 37% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 20%.
- Entry-level properties (Bottom 25%) average 10% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Melaque
Average Daily Rate (ADR) Airbnb Trends in Melaque (2025)
Effective short term rental pricing strategy in Melaque involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Melaque typically peaks in June and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $191+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $123 or more.
- Typical properties (Median) charge around $85 per night.
- Entry-level properties (Bottom 25%) earn around $65 per night.
Average Daily Rate (ADR) Trend by Month in Melaque
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Airbnb Seasonality Analysis & Trends in Melaque (2025)
Peak Season (May, April, January)
- Revenue averages $1,349 per month
- Occupancy rates average 27.7%
- Daily rates average $117
Shoulder Season
- Revenue averages $1,064 per month
- Occupancy maintains around 27.1%
- Daily rates hold near $111
Low Season (August, September, October)
- Revenue drops to average $755 per month
- Occupancy decreases to average 19.4%
- Daily rates adjust to average $121
Seasonality Insights for Melaque
- The Airbnb seasonality in Melaque shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Melaque's highest earning potential, with monthly revenues capable of climbing to $1,373, occupancy reaching a high of 37.2%, and ADRs peaking at $124.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $639, occupancy could drop to 12.5%, and ADRs may adjust down to $104.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Melaque.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Melaque seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Melaque (2025)
Exploring the top neighborhoods for short-term rentals in Melaque? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Playa de Melaque | Beautiful beach area known for its calm waters and stunning sunsets. Attracts families and couples looking for a relaxing getaway by the sea. | Melaque Beach, Playa Cuastecomates, Dolphin Watch Tours, Local seafood restaurants, Water sports rentals |
| Centro Melaque | The heart of Melaque, offering local shops, markets, and cultural experiences. Great for visitors looking to immerse themselves in the local lifestyle. | Local markets, Church of San Patricio, Restaurants and cafes, Artisan shops, Cultural festivals |
| La Manzanilla | Quieter beach town nearby, known for its eco-tourism and natural beauty. Perfect for visitors seeking tranquility and nature-filled adventures. | La Manzanilla Beach, Laguna de la Llorona, Wildlife watching, Amazing hiking trails, Local artisan markets |
| Barra de Navidad | Lively coastal town with a picturesque lagoon and beautiful beaches. Popular among tourists for its vibrant atmosphere and activities. | Laguna de Navidad, Barra de Navidad Beach, Shopping and dining, Water sports, Fishing and boating tours |
| Costa Careyes | An exclusive area known for its luxury villas and stunning ocean views. Appeals to high-end clients and those seeking luxury accommodations. | Beautiful coastline, High-end restaurants, Nature reserves, Private beaches, Luxury resorts |
| Tenacatita | Known for its stunning beach and water activities, this area attracts adventure lovers and families looking for fun in the sun. | Tenacatita Beach, Snorkeling and diving spots, Kayaking opportunities, Natural beauty and wildlife, Local food stalls |
| San Patricio | A charming village that offers a more local experience, perfect for those wanting to escape the tourist crowds and experience true Mexican hospitality. | Local plazas, Traditional markets, Community events, Cultural experiences, Restaurants serving local cuisine |
| El Limon | A hidden gem with a laid-back atmosphere, ideal for those seeking peace and quiet. Great for eco-tourism and nature lovers. | Limon Beach, Nature walks, Local wildlife, Fishing spots, Tranquil environment |
Understanding Airbnb License Requirements & STR Laws in Melaque (2025)
While Melaque, Jalisco, Mexico currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Melaque to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Melaque (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Melaquebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Beautiful spacious house 3 blocks from the beach
Entire Place • 2 bedrooms
Casa Solarena
Entire Place • 7 bedrooms
Cuastecomates Dream House
Entire Place • 4 bedrooms
Retro 70s Style Bungalow with Private Pool
Entire Place • 3 bedrooms
★MELAQUE´S BEST KEPT SECRET BEACH FRONT CABIN★
Entire Place • 3 bedrooms
Melaque: spacious and central house.
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Melaque (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Melaque based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Mariana | 2 | $55,655 | 13 | 2.50/5.0 |
| Carolina | 1 | $39,599 | 57 | 4.53/5.0 |
| Allen | 1 | $38,632 | 24 | 4.92/5.0 |
| Bernardo | 1 | $37,068 | 64 | 4.61/5.0 |
| María Fernanda | 4 | $33,103 | 144 | 4.89/5.0 |
| Bradley Earl | 7 | $31,490 | 25 | 2.77/5.0 |
| Jorge | 1 | $30,936 | 205 | 4.72/5.0 |
| Luis Humberto | 4 | $28,480 | 67 | 4.79/5.0 |
| Gabriel | 1 | $24,648 | 9 | 5.00/5.0 |
| Carlos | 3 | $20,882 | 260 | 4.63/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Melaque.
Dive Deeper: Advanced Melaque STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Melaque. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMelaque Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Melaque
- The Melaque Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 79.4% of the 68 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Melaque, Apartment/Condo properties are the most common (39.7%), reflecting the local real estate landscape.
- Houses represent a significant 33.8% portion, catering likely to families or larger groups.
- The presence of 23.5% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique (combined 2.9%) offer potential for unique stay experiences.
Melaque Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Melaque
- The dominant room capacity in Melaque is 1 bedroom listings, making up 50% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 66.2% of the active Airbnb listings in Melaque, indicating a high concentration in these sizes.
- A significant 22.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Melaque.
Melaque Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Melaque
- The most common guest capacity trend in Melaque vacation rentals is listings accommodating 4 guests (25%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Melaque STR market, accounting for 47.1% of listings.
- 32.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Melaque.
- On average, properties in Melaque are equipped to host 4.3 guests.
Melaque Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Melaque
- The most common availability pattern in Melaque falls within the 271-366 days range, representing 73.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 94.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Melaque (41.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 5.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Melaque Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
28 listings
43.8% of total
2 Nights
25 listings
39.1% of total
3 Nights
3 listings
4.7% of total
7-29 Nights
2 listings
3.1% of total
30+ Nights
6 listings
9.4% of total
Key Insights
- The most prevalent minimum stay requirement in Melaque is 1 Night, adopted by 43.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (82.9%) of the Melaque Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 43.8% of Melaque hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 9.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Melaque.
Melaque Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
21 listings
38.9% of total
Moderate
15 listings
27.8% of total
Firm
5 listings
9.3% of total
Strict
13 listings
24.1% of total
Cancellation Policy Insights for Melaque
- The prevailing Airbnb cancellation policy trend in Melaque is Flexible, used by 38.9% of listings.
- There's a relatively balanced mix between guest-friendly (66.7%) and stricter (33.4%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 38.9% market standard in Melaque.
- Regularly review your cancellation policy against competitors and market demand shifts in Melaque.
Melaque STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Melaque
- The overall average booking lead time for vacation rentals in Melaque is 57 days.
- Guests book furthest in advance for stays during February (average 88 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in October (average 23 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (85 days avg.) sees the longest lead times, while Summer (26 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (57 days) as a baseline for your pricing and availability strategy in Melaque.
- For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 88 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 85 days) to capture early planners.
- Monitor your own booking lead times against these Melaque averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Melaque (2025)
Amenity Prevalence
Amenity Insights for Melaque
- Popular amenities like Kitchen, Wifi, TV are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Consider adding popular differentiators like Kitchen or Wifi to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Melaque to stay competitive.
Melaque Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Melaque
- The typical guest profile for Airbnb in Melaque consists of primarily domestic travelers (73%), often arriving from nearby Guadalajara, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 72.8% of guests.
- Key international markets include Mexico (72.8%) and United States (13.3%).
- Top languages spoken are Spanish (55.7%) followed by English (35.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Guadalajara and Zapopan.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Melaque Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Punta de Mita | 90 | $6,372 | $881.47 | 33% |
| Punta Mita | 49 | $5,343 | $838.05 | 35% |
| Nayarit | 29 | $4,841 | $1081.23 | 27% |
| Higuera Blanca | 35 | $4,813 | $515.60 | 31% |
| Corral del Risco | 404 | $4,495 | $817.37 | 31% |
| Litibu | 11 | $3,017 | $272.97 | 36% |
| Boca de Tomatlán | 257 | $2,843 | $416.68 | 37% |
| San Juan Cosalá | 85 | $2,496 | $248.48 | 30% |
| San Pedro Tesistán | 12 | $2,180 | $296.56 | 22% |
| Cajititlán | 23 | $2,128 | $229.48 | 29% |