Airbnb Market Analytics, Statistics and Data in Tlaquepaque, Jalisco, Mexico
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Tlaquepaque? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Tlaquepaque:
How much do Airbnb hosts make on average per month in Tlaquepaque?
The short-term rental market in Tlaquepaque shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $669 per month
- Strong performing properties (top 25%) make $1,086 or more
- Best-in-class properties (top 10%) achieve $1,557+ monthly
- Entry-level properties (bottom 25%) typically earn around $347
Revenue Variations by Month
Occupancy Rates Throughout the Year in Tlaquepaque
The market in Tlaquepaque shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 42% occupancy rates
- Strong performing properties (top 25%) achieve 65% or higher
- Best-in-class properties (top 10%) reach 81%+occupancy
- Entry-level properties (bottom 25%) average around 22%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Tlaquepaque
Daily rates in Tlaquepaque vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $42 per night
- Strong performing properties (top 25%) secure $57 or more
- Best-in-class properties (top 10%) pull in $86+ per night
- Entry-level properties (bottom 25%) earn around $33
Daily Rate Variations by Month
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Seasonality patterns in Tlaquepaque
Peak Season (June, October, May)
- Revenue peaks at $1196.98 per month
- Occupancy rates reach 50.71%
- Daily rates average $75.33
Shoulder Season
- Revenue averages $911.82 per month
- Occupancy maintains 43.69%
- Daily rates hold at $67.22
Low Season (August, September, January)
- Revenue drops to $610.23 per month
- Occupancy decreases to 37.41%
- Daily rates adjust to $60.85
Is it still profitable to do Airbnb in Tlaquepaque in 2025?
Yes! Tlaquepaque demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 44% and monthly revenue averaging $912 and With 474 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Tlaquepaque
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Centro Histórico | The historic center of Tlaquepaque, known for its traditional atmosphere, crafts, and cultural events. It's a hub for tourists looking to experience authentic Mexican art and food. | Templo de San Pedro, Parque Principal, El Refugio Cultural Center, Tlaquepaque Arts and Crafts, Galería de Arte Casa Tlaquepaque, Museo Huichol Wixarica |
| La Soledad | A charming neighborhood known for its quiet streets and local vibe. Ideal for travelers seeking a more residential experience while still being close to attractions. | Parroquia de La Soledad, Plaza de Armas, Local artisans' workshops, Food stalls and markets nearby, Cafés and small shops |
| San Pedro Tlaquepaque | A growing area that combines local culture with modern amenities. Great for families and groups looking for spacious accommodations near cultural sites. | Calle Independencia, Museo Regional de Cerámica, Centro Cultural El Refugio, Artisan markets, Restaurants with traditional dishes |
| Las Juntas | A vibrant area with a mix of locals and visitors. Offers a more authentic experience and easy access to local attractions. | Parque Metropolitano, Cultural events, Local gastronomy, Markets, Artisan fairs |
| Casa Blanca | A quieter residential area that provides a peaceful retreat from the busier tourist spots while still being accessible to the main attractions. | Cerveza artesanal, Cafetería con vista, Parque de los Dos Ríos, Mercado local, Tiendas de artesanías |
| El Rosario | A family-friendly area with parks and local events. It's excellent for those looking to enjoy a neighborhood feel while being close to the action. | Plaza El Rosario, Parques, Cafés familiares, Tiendas de recuerdos, Eventos culturales |
| Aranjuez | A well-connected neighborhood that provides easy access to the center and other attractions. Great for both short and long-term stays. | Parque Aranjuez, Centros comerciales, Clínicas de salud, Comida rápida, Parques de aventuras |
| Las Pintas | Known for its local community and nearby attractions. It's ideal for budget travelers looking for a slice of life in Tlaquepaque. | Mercado El Águila, Parque Lineal, Actividades culturales locales, Gastronomía típica, Talleres de arte |
Do you need a license for Airbnb in Tlaquepaque?
We recommend checking directly with Tlaquepaque's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Tlaquepaque
"Los Loros" vacation home
Entire Place • 6 bedrooms
ITESO3 GDL OPPORTUNITY FOR TOTAL STAY SURFACTURA
Entire Place • 2 bedrooms
#8•7 Bedrooms•9 Beds• 3 Kitchens•Rooftop Lounge
Entire Place • 7 bedrooms
Casa en Tlaquepaque centro with AC
Entire Place • 7 bedrooms
Tlaquepaque farm
Entire Place • 4 bedrooms
Alegrías de San Pedro.
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Tlaquepaque
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Alonso | 5 | $148,433 | 330 | 4.91/5.0 |
| Adriana | 7 | $143,435 | 66 | 3.43/5.0 |
| Carlos Alejandro | 9 | $105,952 | 343 | 4.96/5.0 |
| Mireya | 1 | $95,002 | 15 | 4.80/5.0 |
| Rutilio | 11 | $80,348 | 341 | 2.63/5.0 |
| Jesus | 1 | $75,580 | 7 | 4.43/5.0 |
| Rodolfo | 9 | $62,714 | 52 | 3.54/5.0 |
| Leiru | 6 | $61,416 | 550 | 4.92/5.0 |
| Enedina | 2 | $58,068 | 136 | 4.77/5.0 |
| María De Jesús | 8 | $57,059 | 1795 | 4.88/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Tlaquepaque
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (78.1%), with apartment & condo and house properties comprising 83.1% of inventory
- Untapped potential in others segments (1.9% combined)
Room Capacity Distribution
Analysis of 474 properties in Tlaquepaque shows that 2 bedrooms properties are most prevalent, making up 45.4% of the market. The market tends to favor smaller properties, with 2 bedrooms and 1 bedroom together representing 70.5% of all listings.
Key Insights
- Most common: 2 bedrooms (45.4%)
- Least common: 4 bedrooms (2.3%)
- Market concentration: 70.5% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 474 properties in Tlaquepaque reveals that 4 guests properties dominate the market, representing 32.9% of all listings. The average property accommodates 4.0 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 47.5% of the market.
Key Insights
- Most common capacity: 4 guests (32.9% of market)
- Least common capacity: 7 guests (1.1% of market)
- Average guest capacity: 4.0 guests per property
- Market concentration: 47.5% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 474 properties in Tlaquepaque, the most common availability pattern is 271-366 days (38.2% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (30.6% of properties).
Key Insights
- Most common availability window: 271-366 days (38.2%)
- Most common booking duration: 91-180 days (30.6%)
- Properties with high availability (180+ days): 67.3%
- Properties with long-term bookings (180+ days): 33.3%
Minimum Stay Distributions
1 Night
203 listings
47.2% of total
2 Nights
174 listings
40.5% of total
3 Nights
22 listings
5.1% of total
4-6 Nights
7 listings
1.6% of total
7-29 Nights
4 listings
0.9% of total
30+ Nights
20 listings
4.7% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 87.7%
- Mid-length stays (4-6 nights) represent 1.6% of listings
- Monthly+ stays (4.7%) suggest a stable extended-stay market
- High market flexibility with 92.8% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
190 listings
45.9% of total
Moderate
119 listings
28.7% of total
Firm
43 listings
10.4% of total
Strict
62 listings
15% of total
Key Insights
- Flexible is the preferred policy at 45.9% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 74.6% of the market
- Strong market consensus around Flexible policies
- Firm policies are least common at 10.4% of listings
Recommendations
- Consider starting with a Flexible policy to align with market preferences
- Strong market preference for Flexible policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Nov, Oct, Jul, averaging 29 days
- Shortest booking windows are in May, Sep, Apr, averaging 19 days
- Fall shows the longest average booking window at 27 days, while Spring has the shortest at 19 days
Recommendations
- Implement dynamic pricing strategies for Fall bookings at least 27 days in advance
- Consider early bird discounts during Spring to encourage longer lead times
- Focus on last-minute booking promotions during May-Apr when lead times are shortest
Popular Airbnb Amenities in Tlaquepaque
Below is the distribution of amenities across listings in Tlaquepaque:
Traveler Demographics
Key Insights
- Domestic travelers make up 71.9% of total guests, indicating a dominant local market share.
- Primary international markets: United States (24.3%) and Canada (1.4%)
- Spanish is the top language at 58.7%, followed by English (37%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 4.4%
Recommendations
- Target marketing campaigns for Mexico City and Guadalajara markets
- Develop localized content for United States and Canada
- Prioritize Spanish and English language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Tlaquepaque. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| San Juan Cosalá | 85 | $2,611 | $238.66 | 32% |
| Cajititlán | 23 | $2,408 | $230.21 | 30% |
| San Pedro Tesistán | 12 | $2,356 | $288.71 | 24% |
| Puerto de las Cuevas | 21 | $1,911 | $132.63 | 39% |
| San Francisco | 506 | $1,885 | $212.83 | 40% |
| San Luis Soyatlán | 23 | $1,771 | $175.75 | 26% |
| La Calera | 23 | $1,553 | $220.94 | 27% |
| La Huerta | 278 | $1,528 | $260.59 | 30% |
| La Laguna | 32 | $1,506 | $175.95 | 32% |
| Los Espinos | 12 | $1,496 | $157.14 | 32% |
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