Top 67 Best Places in Guatemala to Invest in Airbnb & Short-Term Rentals (2025)

Source: AirROI

Last updated: 2025-08-01

Unlock high-ROI opportunities in Guatemala‘s booming short-term rental (STR) market. This 2025 Airbnb investment guide from AirROI leverages cutting-edge Airbnb data analytics to pinpoint the most profitable cities for Airbnb and vacation rental entrepreneurs. Whether you’re scaling your portfolio or making your first STR investment, discover markets with strong rental demand, high revenue potential, and favorable regulations. We are committed to providing trustworthy insights based on comprehensive market analysis, and you can learn more about our rigorous approach to data accuracy.

Our STR market analysis dives deep into key performance indicators like monthly revenue, average daily rates (ADR), occupancy trends, property counts, and regulatory landscapes across Guatemala. We go beyond simple rankings to provide the context you need for informed investment decisions using reliable Airbnb data.

Explore the data-driven insights below to identify the premier short-term rental investment hotspots and high ROI Airbnb markets in Guatemala for 2025.

Top Short-Term Rental Markets in Guatemala

Rank:#1Market:Guatemala CityCountry:GuatemalaProperties:2,657Monthly Revenue:$534.77Daily Rate (ADR):$55.91Occupancy:41.13%Regulation:Low
Rank:#2Market:Antigua GuatemalaCountry:GuatemalaProperties:1,628Monthly Revenue:$1292.95Daily Rate (ADR):$130.01Occupancy:40.18%Regulation:Low
Rank:#3Market:Municipio de QuetzaltenangoCountry:GuatemalaProperties:353Monthly Revenue:$333.69Daily Rate (ADR):$48.29Occupancy:31.08%Regulation:Low
Rank:#4Market:PanajachelCountry:GuatemalaProperties:310Monthly Revenue:$963.99Daily Rate (ADR):$106.55Occupancy:33.34%Regulation:Low
Rank:#5Market:El ParedónCountry:GuatemalaProperties:272Monthly Revenue:$1075.64Daily Rate (ADR):$130.07Occupancy:31.03%Regulation:Low
Rank:#6Market:San Marcos La LagunaCountry:GuatemalaProperties:271Monthly Revenue:$1348.54Daily Rate (ADR):$122.10Occupancy:43.07%Regulation:Low
Rank:#7Market:FloresCountry:GuatemalaProperties:245Monthly Revenue:$553.24Daily Rate (ADR):$78.80Occupancy:32.48%Regulation:Low
Rank:#8Market:MonterricoCountry:GuatemalaProperties:232Monthly Revenue:$1360.75Daily Rate (ADR):$273.31Occupancy:22.19%Regulation:Low
Rank:#9Market:San Pedro La LagunaCountry:GuatemalaProperties:214Monthly Revenue:$783.71Daily Rate (ADR):$78.02Occupancy:37.44%Regulation:Low
Rank:#10Market:Ciudad ViejaCountry:GuatemalaProperties:105Monthly Revenue:$888.98Daily Rate (ADR):$114.65Occupancy:30.24%Regulation:Low
Rank:#11Market:San Juan La LagunaCountry:GuatemalaProperties:105Monthly Revenue:$387.16Daily Rate (ADR):$53.39Occupancy:32.37%Regulation:Low
Rank:#12Market:LívingstonCountry:GuatemalaProperties:104Monthly Revenue:$805.34Daily Rate (ADR):$168.18Occupancy:23.04%Regulation:Low
Rank:#13Market:Santiago AtitlánCountry:GuatemalaProperties:102Monthly Revenue:$1542.53Daily Rate (ADR):$189.00Occupancy:28.85%Regulation:Low
Rank:#14Market:CobánCountry:GuatemalaProperties:100Monthly Revenue:$343.83Daily Rate (ADR):$62.00Occupancy:25.70%Regulation:Low
Rank:#15Market:Santa Cruz La LagunaCountry:GuatemalaProperties:92Monthly Revenue:$1593.57Daily Rate (ADR):$115.51Occupancy:43.19%Regulation:Low
Rank:#16Market:MixcoCountry:GuatemalaProperties:88Monthly Revenue:$370.65Daily Rate (ADR):$58.82Occupancy:31.75%Regulation:Low
Rank:#17Market:EsquipulasCountry:GuatemalaProperties:78Monthly Revenue:$414.34Daily Rate (ADR):$113.34Occupancy:19.71%Regulation:Low
Rank:#18Market:IztapaCountry:GuatemalaProperties:77Monthly Revenue:$1149.13Daily Rate (ADR):$244.72Occupancy:21.33%Regulation:Low
Rank:#19Market:JocotenangoCountry:GuatemalaProperties:75Monthly Revenue:$611.11Daily Rate (ADR):$92.13Occupancy:27.18%Regulation:Low
Rank:#20Market:San Pedro Las HuertasCountry:GuatemalaProperties:72Monthly Revenue:$632.89Daily Rate (ADR):$104.75Occupancy:27.84%Regulation:Low
Rank:#21Market:Puerto San JoséCountry:GuatemalaProperties:67Monthly Revenue:$1255.62Daily Rate (ADR):$262.49Occupancy:21.95%Regulation:Low
Rank:#22Market:Villas del PacíficoCountry:GuatemalaProperties:67Monthly Revenue:$1444.43Daily Rate (ADR):$280.09Occupancy:21.95%Regulation:Low
Rank:#23Market:El GaritónCountry:GuatemalaProperties:67Monthly Revenue:$1104.56Daily Rate (ADR):$250.99Occupancy:21.42%Regulation:Low
Rank:#24Market:El ArenalCountry:GuatemalaProperties:65Monthly Revenue:$1629.51Daily Rate (ADR):$283.50Occupancy:24.68%Regulation:Low
Rank:#25Market:San Bartolomé BecerraCountry:GuatemalaProperties:63Monthly Revenue:$520.99Daily Rate (ADR):$93.06Occupancy:26.45%Regulation:Low
Rank:#26Market:HuehuetenangoCountry:GuatemalaProperties:57Monthly Revenue:$196.35Daily Rate (ADR):$57.05Occupancy:22.32%Regulation:Low
Rank:#27Market:San Martín ZapotitlánCountry:GuatemalaProperties:56Monthly Revenue:$951.80Daily Rate (ADR):$143.72Occupancy:25.24%Regulation:Low
Rank:#28Market:Santa Catarina PalopóCountry:GuatemalaProperties:54Monthly Revenue:$2792.34Daily Rate (ADR):$237.32Occupancy:42.10%Regulation:Low
Rank:#29Market:San Lucas TolimánCountry:GuatemalaProperties:44Monthly Revenue:$947.83Daily Rate (ADR):$143.57Occupancy:25.03%Regulation:Low
Rank:#30Market:MazatenangoCountry:GuatemalaProperties:44Monthly Revenue:$277.08Daily Rate (ADR):$54.13Occupancy:28.35%Regulation:Low
Rank:#31Market:San Lucas SacatepéquezCountry:GuatemalaProperties:43Monthly Revenue:$411.28Daily Rate (ADR):$132.14Occupancy:20.01%Regulation:Low
Rank:#32Market:Puerto QuetzalCountry:GuatemalaProperties:42Monthly Revenue:$1565.38Daily Rate (ADR):$302.18Occupancy:25.24%Regulation:Low
Rank:#33Market:Villa CanalesCountry:GuatemalaProperties:42Monthly Revenue:$874.12Daily Rate (ADR):$173.10Occupancy:21.64%Regulation:Low
Rank:#34Market:Puerto BarriosCountry:GuatemalaProperties:42Monthly Revenue:$500.04Daily Rate (ADR):$103.35Occupancy:28.71%Regulation:Low
Rank:#35Market:JaibalitoCountry:GuatemalaProperties:41Monthly Revenue:$1456.13Daily Rate (ADR):$110.29Occupancy:44.37%Regulation:Low
Rank:#36Market:Santa Lucía Milpas AltasCountry:GuatemalaProperties:40Monthly Revenue:$591.19Daily Rate (ADR):$76.73Occupancy:29.24%Regulation:Low
Rank:#37Market:Municipio de EscuintlaCountry:GuatemalaProperties:39Monthly Revenue:$344.85Daily Rate (ADR):$75.45Occupancy:30.48%Regulation:Low
Rank:#38Market:FraijanesCountry:GuatemalaProperties:39Monthly Revenue:$367.76Daily Rate (ADR):$67.20Occupancy:33.21%Regulation:Low
Rank:#39Market:Villa NuevaCountry:GuatemalaProperties:39Monthly Revenue:$504.80Daily Rate (ADR):$89.01Occupancy:31.31%Regulation:Low
Rank:#40Market:AlotenangoCountry:GuatemalaProperties:39Monthly Revenue:$1277.05Daily Rate (ADR):$266.51Occupancy:23.26%Regulation:Low
Rank:#41Market:Municipio de ChiquimulaCountry:GuatemalaProperties:38Monthly Revenue:$348.71Daily Rate (ADR):$65.03Occupancy:25.60%Regulation:Low
Rank:#42Market:Municipio de RetalhuleuCountry:GuatemalaProperties:38Monthly Revenue:$488.32Daily Rate (ADR):$108.68Occupancy:22.00%Regulation:Low
Rank:#43Market:ChulamarCountry:GuatemalaProperties:36Monthly Revenue:$2259.03Daily Rate (ADR):$331.60Occupancy:27.60%Regulation:Low
Rank:#44Market:TzununáCountry:GuatemalaProperties:35Monthly Revenue:$1866.70Daily Rate (ADR):$140.28Occupancy:43.86%Regulation:Low
Rank:#45Market:IztapaCountry:GuatemalaProperties:34Monthly Revenue:$1186.66Daily Rate (ADR):$272.49Occupancy:21.71%Regulation:Low
Rank:#46Market:San Miguel DueñasCountry:GuatemalaProperties:33Monthly Revenue:$803.05Daily Rate (ADR):$128.95Occupancy:26.97%Regulation:Low
Rank:#47Market:San José PinulaCountry:GuatemalaProperties:32Monthly Revenue:$282.75Daily Rate (ADR):$55.88Occupancy:26.41%Regulation:Low
Rank:#48Market:El ConacasteCountry:GuatemalaProperties:30Monthly Revenue:$1056.08Daily Rate (ADR):$229.51Occupancy:22.92%Regulation:Low
Rank:#49Market:San FelipeCountry:GuatemalaProperties:30Monthly Revenue:$824.16Daily Rate (ADR):$136.01Occupancy:21.97%Regulation:Low
Rank:#50Market:La CandelariaCountry:GuatemalaProperties:30Monthly Revenue:$1576.28Daily Rate (ADR):$255.77Occupancy:25.73%Regulation:Low
Rank:#51Market:AmatitlánCountry:GuatemalaProperties:28Monthly Revenue:$550.41Daily Rate (ADR):$104.34Occupancy:24.67%Regulation:Low
Rank:#52Market:TecpánCountry:GuatemalaProperties:25Monthly Revenue:$899.53Daily Rate (ADR):$154.73Occupancy:24.04%Regulation:Low
Rank:#53Market:San JoséCountry:GuatemalaProperties:25Monthly Revenue:$947.48Daily Rate (ADR):$169.16Occupancy:26.65%Regulation:Low
Rank:#54Market:OlintepequeCountry:GuatemalaProperties:25Monthly Revenue:$324.81Daily Rate (ADR):$57.88Occupancy:29.11%Regulation:Low
Rank:#55Market:San Juan del ObispoCountry:GuatemalaProperties:24Monthly Revenue:$364.17Daily Rate (ADR):$124.24Occupancy:18.67%Regulation:Low
Rank:#56Market:TaxiscoCountry:GuatemalaProperties:24Monthly Revenue:$1067.55Daily Rate (ADR):$234.52Occupancy:19.43%Regulation:Low
Rank:#57Market:San BenitoCountry:GuatemalaProperties:23Monthly Revenue:$206.12Daily Rate (ADR):$52.76Occupancy:22.35%Regulation:Low
Rank:#58Market:Santa AnaCountry:GuatemalaProperties:23Monthly Revenue:$818.52Daily Rate (ADR):$120.21Occupancy:29.65%Regulation:Low
Rank:#59Market:El HawaiiCountry:GuatemalaProperties:23Monthly Revenue:$949.16Daily Rate (ADR):$220.56Occupancy:20.12%Regulation:Low
Rank:#60Market:San Jorge La LagunaCountry:GuatemalaProperties:23Monthly Revenue:$2473.57Daily Rate (ADR):$202.39Occupancy:44.90%Regulation:Low
Rank:#61Market:Santa Cruz MuluáCountry:GuatemalaProperties:21Monthly Revenue:$658.21Daily Rate (ADR):$99.36Occupancy:26.70%Regulation:Low
Rank:#62Market:La BarritaCountry:GuatemalaProperties:20Monthly Revenue:$2103.14Daily Rate (ADR):$212.27Occupancy:40.14%Regulation:Low
Rank:#63Market:Santiago SacatepéquezCountry:GuatemalaProperties:20Monthly Revenue:$272.88Daily Rate (ADR):$80.01Occupancy:21.67%Regulation:Low
Rank:#64Market:Santa Cruz VerapazCountry:GuatemalaProperties:19Monthly Revenue:$297.74Daily Rate (ADR):$64.92Occupancy:18.80%Regulation:Low
Rank:#65Market:Municipio de ChimaltenangoCountry:GuatemalaProperties:19Monthly Revenue:$584.89Daily Rate (ADR):$94.93Occupancy:31.31%Regulation:Low
Rank:#66Market:San Antonio PalopoCountry:GuatemalaProperties:19Monthly Revenue:$1240.21Daily Rate (ADR):$142.12Occupancy:25.35%Regulation:Low
Rank:#67Market:LanquínCountry:GuatemalaProperties:18Monthly Revenue:$324.57Daily Rate (ADR):$40.02Occupancy:29.95%Regulation:Low

Our Data-Driven Methodology for STR Market Analysis

At AirROI, our market rankings and insights are powered by a robust methodology combining comprehensive Airbnb data collection with sophisticated STR analytics techniques. We strive to provide the most accurate and actionable intelligence for short-term rental investors.

Data Collection & Scope

  • Global Coverage: We aggregate STR data from tens of millions of active short-term rental listings across platforms like Airbnb and Vrbo worldwide.
  • Real-Time Metrics: Our systems track key performance indicators (KPIs) daily, including booking rates, nightly pricing (ADR), occupancy rates, and revenue.
  • Regulatory Monitoring: We actively monitor and incorporate local short-term rental regulations, licensing requirements, and tax obligations into our market analysis.

Analysis & Ranking

  • Proprietary Algorithms: AI and machine learning models analyze booking patterns, predict seasonal demand shifts, and identify emerging market trends in the STR space.
  • Key Metric Evaluation: We evaluate markets based on a weighted combination of critical investment factors using our extensive Airbnb analytics:
    • Revenue Potential: Average Monthly Revenue and Average Daily Rate (ADR).
    • Market Demand: Occupancy Rate and booking lead times.
    • Investment Scale: Number of active properties and market growth trends.
    • Regulatory Environment: Assessed impact of local STR regulations on operational feasibility and profitability.
  • Benchmarking: Performance is benchmarked against regional and global averages to provide context for vacation rental investment potential.

Key Metrics Explained

  • Properties: The count of active short-term rental listings in the market.
  • Monthly Revenue: Average revenue generated per property per month, a key indicator for Airbnb profitability.
  • Daily Rate (ADR): Average nightly booking price.
  • Occupancy: Percentage of nights booked out of total available nights, crucial for understanding STR demand.
  • Regulation: An indicator of the local regulatory climate impacting Airbnb investment.

This rigorous approach ensures our recommendations are based on real-world performance Airbnb data and forward-looking market analysis, empowering you to invest smarter in the vacation rental market.

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