El Arenal Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Santa Rosa, Guatemala
Is Airbnb profitable in El Arenal in 2025? Explore comprehensive Airbnb analytics for El Arenal, Santa Rosa, Guatemala to uncover income potential. This 2025 STR market report for El Arenal, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 54 active listings.
Whether you're considering an Airbnb investment in El Arenal, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the El Arenal Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key El Arenal Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in El Arenal (2025)
Understanding the monthly revenue variations for Airbnb listings in El Arenal is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in El Arenal is typically April, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in El Arenal across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,112+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,609 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,897 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $883, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in El Arenal
El Arenal Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the El Arenal STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in El Arenal:
- Best-in-class properties (Top 10%) achieve 52%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 34% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 19%.
- Entry-level properties (Bottom 25%) average 10% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in El Arenal
Average Daily Rate (ADR) Airbnb Trends in El Arenal (2025)
Effective short term rental pricing strategy in El Arenal involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in El Arenal typically peaks in December and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $474+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $317 or more.
- Typical properties (Median) charge around $247 per night.
- Entry-level properties (Bottom 25%) earn around $184 per night.
Average Daily Rate (ADR) Trend by Month in El Arenal
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Airbnb Seasonality Analysis & Trends in El Arenal (2025)
Peak Season (April, May, June)
- Revenue averages $4,403 per month
- Occupancy rates average 26.3%
- Daily rates average $280
Shoulder Season
- Revenue averages $2,397 per month
- Occupancy maintains around 27.0%
- Daily rates hold near $283
Low Season (February, September, October)
- Revenue drops to average $1,609 per month
- Occupancy decreases to average 19.2%
- Daily rates adjust to average $272
Seasonality Insights for El Arenal
- The Airbnb seasonality in El Arenal shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases El Arenal's highest earning potential, with monthly revenues capable of climbing to $4,693, occupancy reaching a high of 34.0%, and ADRs peaking at $320.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,380, occupancy could drop to 16.2%, and ADRs may adjust down to $270.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in El Arenal.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these El Arenal seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in El Arenal (2025)
Exploring the top neighborhoods for short-term rentals in El Arenal? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Central Park | The heart of El Arenal, perfect for travelers looking for companionship or relaxation, with nearby cafes and local shops. | El Arenal Park, local artisan markets, coffee shops, community events |
| Close to the Coast | This area offers beautiful views and easy access to the beach, making it attractive for both local and international tourists. | beach access, water sports, whale watching, seaside restaurants |
| Historic District | Rich in history and culture, this area attracts those interested in learning about the local heritage and traditions. | local churches, historical museums, cultural festivals, craft markets |
| Nature Reserves | Ideal for those who love the outdoors, this area is surrounded by natural beauty, appealing to adventurous travelers. | hiking trails, bird watching, eco-tours, nature photography |
| Foodie's Paradise | Known for its vibrant food scene, this area is perfect for tourists wanting to experience the local cuisine and food culture. | local markets, gastronomic tours, street food stalls, cooking classes |
| Art and Culture Hub | This part of El Arenal is dedicated to the arts, making it ideal for creatives and those interested in local art scenes. | art galleries, performance venues, art festivals, workshops |
| Family-Friendly Zone | Attracts families with children looking for safe parks and recreational activities suitable for all ages. | playgrounds, family-friendly restaurants, community pools, outdoor activities |
| Nightlife District | Vibrant nightlife makes this area popular for younger travelers looking for entertainment and social activities. | bars and clubs, live music venues, night markets, cultural performances |
Understanding Airbnb License Requirements & STR Laws in El Arenal (2025)
While El Arenal, Santa Rosa, Guatemala currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for El Arenal to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in El Arenal (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in El Arenalbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
R) Luxury Villa with Pool, Jacuzzi, Beach Front
Entire Place • 5 bedrooms
Hermosa Casa Frente al Mar
Entire Place • 3 bedrooms
Casa Maresia
Entire Place • 3 bedrooms
Casa Cafe Del Mar Ocean Stay
Entire Place • 3 bedrooms
Casa del Carmen
Entire Place • 5 bedrooms
Granny's House
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in El Arenal (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in El Arenal based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Fabio And Andrea | 1 | $128,900 | 33 | 4.88/5.0 |
| Lesly | 1 | $87,675 | 4 | 5.00/5.0 |
| Magda | 1 | $86,961 | 51 | 4.90/5.0 |
| Marjorie | 1 | $56,372 | 34 | 4.82/5.0 |
| Sara | 1 | $53,990 | 35 | 4.77/5.0 |
| Julián | 1 | $53,737 | 196 | 4.66/5.0 |
| Benjamin | 2 | $44,243 | 30 | 4.80/5.0 |
| Samari | 2 | $41,197 | 16 | 2.46/5.0 |
| Carlos | 1 | $35,368 | 20 | 4.65/5.0 |
| Leslie | 1 | $35,082 | 28 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in El Arenal.
Dive Deeper: Advanced El Arenal STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for El Arenal. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsEl Arenal Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for El Arenal
- The El Arenal Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 98.1% of the 54 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in El Arenal, House properties are the most common (85.2%), reflecting the local real estate landscape.
- Houses represent a significant 85.2% portion, catering likely to families or larger groups.
El Arenal Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for El Arenal
- The dominant room capacity in El Arenal is 3 bedrooms listings, making up 48.1% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 4 bedrooms properties represent 77.7% of the active Airbnb listings in El Arenal, indicating a high concentration in these sizes.
- A significant 81.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in El Arenal.
El Arenal Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for El Arenal
- The most common guest capacity trend in El Arenal vacation rentals is listings accommodating 8+ guests (94.4%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the El Arenal STR market, accounting for 98.1% of listings.
- 100.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in El Arenal.
- On average, properties in El Arenal are equipped to host 7.9 guests.
El Arenal Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for El Arenal
- The most common availability pattern in El Arenal falls within the 271-366 days range, representing 64.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 88.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in El Arenal (44.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 13.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
El Arenal Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
26 listings
52% of total
2 Nights
16 listings
32% of total
30+ Nights
8 listings
16% of total
Key Insights
- The most prevalent minimum stay requirement in El Arenal is 1 Night, adopted by 52% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (84.0%) of the El Arenal Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (16%) caters to monthly stays (30+ nights) in El Arenal, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 52% of El Arenal hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 16% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in El Arenal.
El Arenal Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
11 listings
25.6% of total
Moderate
10 listings
23.3% of total
Firm
10 listings
23.3% of total
Strict
12 listings
27.9% of total
Cancellation Policy Insights for El Arenal
- The prevailing Airbnb cancellation policy trend in El Arenal is Strict, used by 27.9% of listings.
- A majority (51.2%) of hosts in El Arenal utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 27.9% market standard in El Arenal.
- Regularly review your cancellation policy against competitors and market demand shifts in El Arenal.
El Arenal STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for El Arenal
- The overall average booking lead time for vacation rentals in El Arenal is 23 days.
- Guests book furthest in advance for stays during July (average 26 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 10 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (22 days avg.) sees the longest lead times, while Fall (17 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (23 days) as a baseline for your pricing and availability strategy in El Arenal.
- During September, focus on last-minute booking availability and promotions, as guests book with very short notice (10 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 22 days) to capture early planners.
- Monitor your own booking lead times against these El Arenal averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in El Arenal (2025)
Amenity Prevalence
Amenity Insights for El Arenal
- Essential amenities in El Arenal that guests expect include: Free parking on premises, Air conditioning, Pool, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like BBQ grill, TV, Wifi are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for El Arenal: Free parking on premises, Air conditioning, Pool, Kitchen.
- Prioritize adding missing essentials: Air conditioning, Pool, Kitchen.
- Consider adding popular differentiators like BBQ grill or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in El Arenal to stay competitive.
El Arenal Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for El Arenal
- The typical guest profile for Airbnb in El Arenal consists of primarily domestic travelers (79%), often arriving from nearby Guatemala City, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 79.2% of guests.
- Key international markets include Guatemala (79.2%) and United States (15.1%).
- Top languages spoken are Spanish (53.8%) followed by English (37%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Guatemala City and Antigua Guatemala.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the El Arenal Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Municipio de Jicalapa | 13 | $4,234 | $352.06 | 37% |
| Municipio de Santa Isabel Ishuatán | 17 | $3,408 | $255.86 | 39% |
| Municipio de El Congo | 46 | $3,384 | $289.64 | 41% |
| Agua Escondida | 12 | $3,372 | $252.34 | 36% |
| Municipio de San Luis Talpa | 38 | $3,196 | $254.02 | 42% |
| Cantón Planes de la Laguna | 13 | $3,075 | $268.60 | 36% |
| Santa Catarina Palopó | 48 | $2,793 | $227.37 | 43% |
| Xanadu | 130 | $2,738 | $227.35 | 41% |
| San Jorge La Laguna | 23 | $2,670 | $193.98 | 47% |
| Monzón | 36 | $2,626 | $276.36 | 31% |