San Juan del Obispo Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Sacatepéquez, Guatemala
Is Airbnb profitable in San Juan del Obispo in 2025? Explore comprehensive Airbnb analytics for San Juan del Obispo, Sacatepéquez, Guatemala to uncover income potential. This 2025 STR market report for San Juan del Obispo, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 26 active listings.
Whether you're considering an Airbnb investment in San Juan del Obispo, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the San Juan del Obispo Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key San Juan del Obispo Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in San Juan del Obispo (2025)
Understanding the monthly revenue variations for Airbnb listings in San Juan del Obispo is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in San Juan del Obispo is typically April, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in San Juan del Obispo across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,066+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,262 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $510 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $267, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in San Juan del Obispo
San Juan del Obispo Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the San Juan del Obispo STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Junesees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in San Juan del Obispo:
- Best-in-class properties (Top 10%) achieve 52%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 32% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 16%.
- Entry-level properties (Bottom 25%) average 9% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in San Juan del Obispo
Average Daily Rate (ADR) Airbnb Trends in San Juan del Obispo (2025)
Effective short term rental pricing strategy in San Juan del Obispo involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in San Juan del Obispo typically peaks in December and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $169+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $130 or more.
- Typical properties (Median) charge around $97 per night.
- Entry-level properties (Bottom 25%) earn around $74 per night.
Average Daily Rate (ADR) Trend by Month in San Juan del Obispo
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Airbnb Seasonality Analysis & Trends in San Juan del Obispo (2025)
Peak Season (April, June, January)
- Revenue averages $1,187 per month
- Occupancy rates average 25.7%
- Daily rates average $110
Shoulder Season
- Revenue averages $841 per month
- Occupancy maintains around 23.4%
- Daily rates hold near $112
Low Season (February, March, October)
- Revenue drops to average $510 per month
- Occupancy decreases to average 15.1%
- Daily rates adjust to average $109
Seasonality Insights for San Juan del Obispo
- The Airbnb seasonality in San Juan del Obispo shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases San Juan del Obispo's highest earning potential, with monthly revenues capable of climbing to $1,202, occupancy reaching a high of 26.7%, and ADRs peaking at $117.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $412, occupancy could drop to 13.4%, and ADRs may adjust down to $106.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in San Juan del Obispo.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these San Juan del Obispo seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in San Juan del Obispo (2025)
Exploring the top neighborhoods for short-term rentals in San Juan del Obispo? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Centro Histórico | The historic center of San Juan del Obispo, rich in colonial history and cultural significance. Perfect for tourists interested in museums, churches, and local cuisine. | San Juan del Obispo Church, Museo de la Ciudad, Central Park, Local street markets, Historical colonial architecture |
La Antigua | Nearby Antigua Guatemala, known for its well-preserved Spanish Baroque architecture and vibrant culture. A popular tourist destination for those interested in history and scenic views. | Antigua Guatemala ruins, Santa Catalina Arch, La Merced Church, Market of Antigua, Local artisan shops |
Técnicas de Cuchumatanes | A rising area for nature lovers and hikers, known for its beautiful landscapes and traditional villages. Attracts visitors who enjoy adventure tourism. | Cuchumatanes Mountains, Local hiking trails, Traditional Mayan villages, Scenic viewpoints |
San Francisco | A charming area with a mix of local life and tourism. Known for its arts and crafts markets, making it a hit with both tourists and locals. | Craft markets, Traditional handicrafts, Art galleries, Local restaurants |
San Pedro | A scenic location by the lakeside, ideal for relaxation and water activities. Popular for tourists looking for a peaceful getaway. | Lake views, Kayaking and boating, Lakeside restaurants, Picnic areas |
Pueblo de los Héroes | An emerging area with cultural festivals and local events, suitable for visitors looking to immerse themselves in local traditions. | Cultural events, Festivals, Local dining experiences |
El Calvario | A historical neighborhood known for its vibrant community and cultural heritage, ideal for those exploring traditional Guatemalan life. | El Calvario Church, Local festivals, Community events |
Las Palmas | A quiet residential area gaining popularity for short-term rentals, close to amenities and public transport, suitable for families and longer stays. | Local parks, Schools, Community amenities, Shops and cafes |
Understanding Airbnb License Requirements & STR Laws in San Juan del Obispo (2025)
While San Juan del Obispo, Sacatepéquez, Guatemala currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for San Juan del Obispo to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in San Juan del Obispo (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in San Juan del Obispobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Casa Country Antigua Guatemala
Entire Place • 3 bedrooms

Volcano views from spacious condo
Entire Place • 4 bedrooms

Sweeping views from spacious condo
Entire Place • 4 bedrooms

Villa Paseo del Obispo A3
Entire Place • 2 bedrooms

Casa Jardin De Julia, Cabaña
Private Room • 1 bedroom

Linda Villa in Sn Juan el Obispo Antigua Guatemala
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in San Juan del Obispo (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in San Juan del Obispo based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Margaret | 2 | $28,527 | 68 | 4.82/5.0 |
Host #194926621 | 2 | $18,637 | 1 | 0.00/5.0 |
Michele | 1 | $16,742 | 8 | 4.75/5.0 |
Host #14724884 | 4 | $13,782 | 7 | 0.00/5.0 |
Mirna | 2 | $12,053 | 14 | 5.00/5.0 |
Boris | 1 | $9,136 | 45 | 4.89/5.0 |
Host #145847307 | 1 | $8,183 | 15 | 4.73/5.0 |
Ivania Lorena | 1 | $6,732 | 59 | 4.78/5.0 |
Silvana | 1 | $5,424 | 26 | 4.65/5.0 |
Claudia | 1 | $5,256 | 43 | 4.86/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in San Juan del Obispo.
Dive Deeper: Advanced San Juan del Obispo STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for San Juan del Obispo. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSan Juan del Obispo Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for San Juan del Obispo
- The San Juan del Obispo Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 73.1% of the 26 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in San Juan del Obispo, House properties are the most common (42.3%), reflecting the local real estate landscape.
- Houses represent a significant 42.3% portion, catering likely to families or larger groups.
- The presence of 15.4% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique (combined 3.8%) offer potential for unique stay experiences.
San Juan del Obispo Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for San Juan del Obispo
- The dominant room capacity in San Juan del Obispo is 2 bedrooms listings, making up 50% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 73.1% of the active Airbnb listings in San Juan del Obispo, indicating a high concentration in these sizes.
- A significant 34.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in San Juan del Obispo.
San Juan del Obispo Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for San Juan del Obispo
- The most common guest capacity trend in San Juan del Obispo vacation rentals is listings accommodating 6 guests (30.8%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 5 guests dominate the San Juan del Obispo STR market, accounting for 46.2% of listings.
- 50.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in San Juan del Obispo.
- On average, properties in San Juan del Obispo are equipped to host 5.1 guests.
San Juan del Obispo Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for San Juan del Obispo
- The most common availability pattern in San Juan del Obispo falls within the 271-366 days range, representing 73.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in San Juan del Obispo (34.6%), reflecting common guest stay durations or potential owner blocking patterns.
San Juan del Obispo Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
12 listings
63.2% of total
2 Nights
5 listings
26.3% of total
30+ Nights
2 listings
10.5% of total
Key Insights
- The most prevalent minimum stay requirement in San Juan del Obispo is 1 Night, adopted by 63.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (89.5%) of the San Juan del Obispo Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (10.5%) caters to monthly stays (30+ nights) in San Juan del Obispo, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 63.2% of San Juan del Obispo hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 10.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in San Juan del Obispo.
San Juan del Obispo Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
4 listings
17.4% of total
Moderate
12 listings
52.2% of total
Firm
4 listings
17.4% of total
Strict
3 listings
13% of total
Cancellation Policy Insights for San Juan del Obispo
- The prevailing Airbnb cancellation policy trend in San Juan del Obispo is Moderate, used by 52.2% of listings.
- There's a relatively balanced mix between guest-friendly (69.6%) and stricter (30.4%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 52.2% market standard in San Juan del Obispo.
- Using a Strict policy might deter some guests, as only 13% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in San Juan del Obispo.
San Juan del Obispo STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for San Juan del Obispo
- The overall average booking lead time for vacation rentals in San Juan del Obispo is 46 days.
- Guests book furthest in advance for stays during April (average 88 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 5 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (67 days avg.) sees the longest lead times, while Fall (11 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (46 days) as a baseline for your pricing and availability strategy in San Juan del Obispo.
- For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 88 days out to capitalize on advance planning.
- During September, focus on last-minute booking availability and promotions, as guests book with very short notice (5 days avg.).
- Target marketing efforts for the Spring season well in advance (at least 67 days) to capture early planners.
- Monitor your own booking lead times against these San Juan del Obispo averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in San Juan del Obispo (2025)
Amenity Prevalence
Amenity Insights for San Juan del Obispo
- Essential amenities in San Juan del Obispo that guests expect include: Wifi, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Coffee maker, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for San Juan del Obispo: Wifi, TV.
- Prioritize adding missing essentials: Wifi, TV.
- Consider adding popular differentiators like Kitchen or Coffee maker to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in San Juan del Obispo to stay competitive.
San Juan del Obispo Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for San Juan del Obispo
- The typical guest profile for Airbnb in San Juan del Obispo consists of primarily domestic travelers (70%), often arriving from nearby Guatemala City, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 69.7% of guests.
- Key international markets include Guatemala (69.7%) and El Salvador (7.9%).
- Top languages spoken are Spanish (52.4%) followed by English (38.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Guatemala City and Antigua Guatemala.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the San Juan del Obispo Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Municipio de Jicalapa | 13 | $4,234 | $352.06 | 37% |
Municipio de Santa Isabel Ishuatán | 17 | $3,408 | $255.86 | 39% |
Municipio de El Congo | 46 | $3,384 | $289.64 | 41% |
Agua Escondida | 12 | $3,372 | $252.34 | 36% |
Municipio de San Luis Talpa | 38 | $3,196 | $254.02 | 42% |
Cantón Planes de la Laguna | 13 | $3,075 | $268.60 | 36% |
Santa Catarina Palopó | 48 | $2,793 | $227.37 | 43% |
Xanadu | 130 | $2,738 | $227.35 | 41% |
San Jorge La Laguna | 23 | $2,670 | $193.98 | 47% |
Monzón | 36 | $2,626 | $276.36 | 31% |