Ciudad Vieja Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Sacatepéquez, Guatemala
Is Airbnb profitable in Ciudad Vieja in 2025? Explore comprehensive Airbnb analytics for Ciudad Vieja, Sacatepéquez, Guatemala to uncover income potential. This 2025 STR market report for Ciudad Vieja, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 104 active listings.
Whether you're considering an Airbnb investment in Ciudad Vieja, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ciudad Vieja Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Ciudad Vieja Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Ciudad Vieja (2025)
Understanding the monthly revenue variations for Airbnb listings in Ciudad Vieja is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ciudad Vieja is typically May, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ciudad Vieja across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,554+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,526 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $825 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $374, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Ciudad Vieja
Ciudad Vieja Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Ciudad Vieja STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ciudad Vieja:
- Best-in-class properties (Top 10%) achieve 65%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 47% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 26%.
- Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Ciudad Vieja
Average Daily Rate (ADR) Airbnb Trends in Ciudad Vieja (2025)
Effective short term rental pricing strategy in Ciudad Vieja involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ciudad Vieja typically peaks in December and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $225+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $122 or more.
- Typical properties (Median) charge around $72 per night.
- Entry-level properties (Bottom 25%) earn around $48 per night.
Average Daily Rate (ADR) Trend by Month in Ciudad Vieja
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Airbnb Seasonality Analysis & Trends in Ciudad Vieja (2025)
Peak Season (May, April, June)
- Revenue averages $2,017 per month
- Occupancy rates average 28.0%
- Daily rates average $104
Shoulder Season
- Revenue averages $1,299 per month
- Occupancy maintains around 35.6%
- Daily rates hold near $107
Low Season (February, March, September)
- Revenue drops to average $927 per month
- Occupancy decreases to average 27.5%
- Daily rates adjust to average $105
Seasonality Insights for Ciudad Vieja
- The Airbnb seasonality in Ciudad Vieja shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Ciudad Vieja's highest earning potential, with monthly revenues capable of climbing to $2,089, occupancy reaching a high of 40.9%, and ADRs peaking at $116.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $704, occupancy could drop to 23.1%, and ADRs may adjust down to $102.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ciudad Vieja.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Ciudad Vieja seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Ciudad Vieja (2025)
Exploring the top neighborhoods for short-term rentals in Ciudad Vieja? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro Histórico | The heart of Ciudad Vieja, filled with colonial architecture and rich history. Ideal for tourists who want to explore the cultural and historical landmarks of the area. | Iglesia de San Juan Bautista, Casa de la Cultura, Paseo de los Arboles, Museo de Arte Colonial |
| Parque Central | A vibrant area bustling with local life, great for visitors who enjoy socializing in parks and nearby cafes. Close to essential amenities and cultural spots. | Central Park, Cafes and restaurants, Local markets, Cultural events, Guatemalan handicrafts |
| Las Ruinas | Near ancient ruins offering a unique glimpse into the past, attracting history enthusiasts and tourists interested in archaeology and ancient civilizations. | Ruins of Ciudad Vieja, Archaeological sites, Guided tours of ancient history, Local artisan shops |
| Barrio Santa Ana | A quiet and welcoming neighborhood that provides an authentic Guatemalan experience, perfect for those seeking a peaceful retreat away from the hustle. | Santa Ana Church, Local food markets, Traditional textile shops |
| Cerro de la Cruz | A scenic viewpoint that provides panoramic views of the surrounding areas, great for outdoor enthusiasts and photographers. | Hiking trails, Viewing platforms, Nature walks, Picnic areas |
| La Comunidad | A pueblito that offers a mix of local culture and quaint living, perfect for guests looking to experience local traditions and customs firsthand. | Local festivals, Cultural workshops, Traditional food experiences |
| El Calvario | Known for its beautiful viewpoints and scenic walks, this area is great for guests who enjoy nature and tranquility. | Hiking paths, Religious sites, Beautiful landscapes |
| Río Michatoya | A natural site along the river, appealing to those who enjoy nature and outdoor activities such as kayaking and fishing. | River activities, Picnic spots, Wildlife watching |
Understanding Airbnb License Requirements & STR Laws in Ciudad Vieja (2025)
While Ciudad Vieja, Sacatepéquez, Guatemala currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ciudad Vieja to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Ciudad Vieja (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Ciudad Viejabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Luxury Oasis in Antigua w/pool
Entire Place • 4 bedrooms
ReliQua
Entire Place • 4 bedrooms
kiiper • La Masia, Family Home with Pool
Entire Place • 4 bedrooms
Colonial House w/Private Pool
Entire Place • 4 bedrooms
Big Stylish House w/Jacuzzi & Lounge Pool
Entire Place • 4 bedrooms
Antigua Guatemala, La Casa de los Yayos
Entire Place • 6 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Ciudad Vieja (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Ciudad Vieja based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Kiiper | 3 | $149,213 | 173 | 4.81/5.0 |
| Manuel | 3 | $145,698 | 379 | 4.84/5.0 |
| Pamela | 1 | $92,284 | 40 | 4.73/5.0 |
| Marlon | 1 | $83,194 | 54 | 5.00/5.0 |
| César | 2 | $53,569 | 16 | 2.50/5.0 |
| Lucy | 1 | $50,401 | 112 | 4.97/5.0 |
| Josué | 8 | $47,767 | 254 | 4.63/5.0 |
| Fernanda | 1 | $45,457 | 49 | 4.90/5.0 |
| Miguel | 1 | $35,968 | 11 | 4.73/5.0 |
| Sergio | 2 | $34,341 | 84 | 4.90/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ciudad Vieja.
Dive Deeper: Advanced Ciudad Vieja STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ciudad Vieja. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsCiudad Vieja Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Ciudad Vieja
- The Ciudad Vieja Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 80.8% of the 104 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Ciudad Vieja, House properties are the most common (81.7%), reflecting the local real estate landscape.
- Houses represent a significant 81.7% portion, catering likely to families or larger groups.
- The presence of 5.8% Hotel/Boutique listings indicates integration with traditional hospitality.
Ciudad Vieja Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Ciudad Vieja
- The dominant room capacity in Ciudad Vieja is 3 bedrooms listings, making up 46.2% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 61.6% of the active Airbnb listings in Ciudad Vieja, indicating a high concentration in these sizes.
- A significant 68.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Ciudad Vieja.
Ciudad Vieja Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Ciudad Vieja
- The most common guest capacity trend in Ciudad Vieja vacation rentals is listings accommodating 8+ guests (32.7%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Ciudad Vieja STR market, accounting for 54.8% of listings.
- 61.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ciudad Vieja.
- On average, properties in Ciudad Vieja are equipped to host 5.4 guests.
Ciudad Vieja Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Ciudad Vieja
- The most common availability pattern in Ciudad Vieja falls within the 271-366 days range, representing 48.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 76.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Ciudad Vieja (29.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 24.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Ciudad Vieja Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
70 listings
73.7% of total
2 Nights
16 listings
16.8% of total
30+ Nights
9 listings
9.5% of total
Key Insights
- The most prevalent minimum stay requirement in Ciudad Vieja is 1 Night, adopted by 73.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (90.5%) of the Ciudad Vieja Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 73.7% of Ciudad Vieja hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 9.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ciudad Vieja.
Ciudad Vieja Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
32 listings
34.8% of total
Moderate
31 listings
33.7% of total
Firm
17 listings
18.5% of total
Strict
12 listings
13% of total
Cancellation Policy Insights for Ciudad Vieja
- The prevailing Airbnb cancellation policy trend in Ciudad Vieja is Flexible, used by 34.8% of listings.
- There's a relatively balanced mix between guest-friendly (68.5%) and stricter (31.5%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 34.8% market standard in Ciudad Vieja.
- Using a Strict policy might deter some guests, as only 13% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Ciudad Vieja.
Ciudad Vieja STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Ciudad Vieja
- The overall average booking lead time for vacation rentals in Ciudad Vieja is 27 days.
- Guests book furthest in advance for stays during October (average 58 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in August (average 15 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (34 days avg.) sees the longest lead times, while Summer (23 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (27 days) as a baseline for your pricing and availability strategy in Ciudad Vieja.
- For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 58 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 34 days) to capture early planners.
- Monitor your own booking lead times against these Ciudad Vieja averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Ciudad Vieja (2025)
Amenity Prevalence
Amenity Insights for Ciudad Vieja
- Essential amenities in Ciudad Vieja that guests expect include: Wifi, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Free parking on premises, TV are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Ciudad Vieja: Wifi, Kitchen.
- Prioritize adding missing essentials: Wifi, Kitchen.
- Consider adding popular differentiators like Hot water or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Ciudad Vieja to stay competitive.
Ciudad Vieja Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Ciudad Vieja
- The typical guest profile for Airbnb in Ciudad Vieja consists of a mix of domestic (54%) and international guests, often arriving from nearby Guatemala City, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 53.7% of guests.
- Key international markets include Guatemala (53.7%) and United States (17.3%).
- Top languages spoken are Spanish (56%) followed by English (36.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Ciudad Vieja Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Municipio de Santa Isabel Ishuatán | 17 | $3,408 | $255.86 | 39% |
| Municipio de El Congo | 46 | $3,384 | $289.64 | 41% |
| Agua Escondida | 12 | $3,372 | $252.34 | 36% |
| Municipio de San Luis Talpa | 38 | $3,196 | $254.02 | 42% |
| Cantón Planes de la Laguna | 13 | $3,075 | $268.60 | 36% |
| Santa Catarina Palopó | 48 | $2,793 | $227.37 | 43% |
| Xanadu | 130 | $2,738 | $227.35 | 41% |
| San Jorge La Laguna | 23 | $2,670 | $193.98 | 47% |
| Monzón | 36 | $2,626 | $276.36 | 31% |
| Municipio de Jicalapa | 13 | $4,234 | $352.06 | 37% |