Santa Lucía Milpas Altas Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Sacatepéquez, Guatemala

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Santa Lucía Milpas Altas in 2025? Explore comprehensive Airbnb analytics for Santa Lucía Milpas Altas, Sacatepéquez, Guatemala to uncover income potential. This 2025 STR market report for Santa Lucía Milpas Altas, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 35 active listings.

Whether you're considering an Airbnb investment in Santa Lucía Milpas Altas, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Santa Lucía Milpas Altas Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Santa Lucía Milpas Altas Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$76
The average rental revenue earned for an occupied room per day in Santa Lucía Milpas Altas.
Occupancy Rate(?)
30.1%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$9,783
Typical annual income for an Airbnb listing in Santa Lucía Milpas Altas. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
124.2%
Strong growth (124.2%) vs. last year.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in Santa Lucía Milpas Altas.
Lowest Revenue Month(?)
August
The month with the lowest average earnings, indicating the low season in Santa Lucía Milpas Altas.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
35
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Santa Lucía Milpas Altas (2025)

Understanding the monthly revenue variations for Airbnb listings in Santa Lucía Milpas Altas is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Santa Lucía Milpas Altas is typically June, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Santa Lucía Milpas Altas across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,929+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,510 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $817 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $353, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Santa Lucía Milpas Altas

Santa Lucía Milpas Altas Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Santa Lucía Milpas Altas STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Santa Lucía Milpas Altas:

  • Best-in-class properties (Top 10%) achieve 69%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 46% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 23%.
  • Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Santa Lucía Milpas Altas

Average Daily Rate (ADR) Airbnb Trends in Santa Lucía Milpas Altas (2025)

Effective short term rental pricing strategy in Santa Lucía Milpas Altas involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Santa Lucía Milpas Altas typically peaks in December and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $105+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $93 or more.
  • Typical properties (Median) charge around $71 per night.
  • Entry-level properties (Bottom 25%) earn around $54 per night.

Average Daily Rate (ADR) Trend by Month in Santa Lucía Milpas Altas

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Airbnb Seasonality Analysis & Trends in Santa Lucía Milpas Altas (2025)

Peak Season (June, May, April)
  • Revenue averages $1,593 per month
  • Occupancy rates average 29.9%
  • Daily rates average $67
Shoulder Season
  • Revenue averages $843 per month
  • Occupancy maintains around 33.1%
  • Daily rates hold near $72
Low Season (February, March, August)
  • Revenue drops to average $630 per month
  • Occupancy decreases to average 27.1%
  • Daily rates adjust to average $72

Seasonality Insights for Santa Lucía Milpas Altas

  • The Airbnb seasonality in Santa Lucía Milpas Altas shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Santa Lucía Milpas Altas's highest earning potential, with monthly revenues capable of climbing to $1,746, occupancy reaching a high of 44.2%, and ADRs peaking at $80.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $602, occupancy could drop to 15.8%, and ADRs may adjust down to $66.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Santa Lucía Milpas Altas.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Santa Lucía Milpas Altas seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Santa Lucía Milpas Altas (2025)

Exploring the top neighborhoods for short-term rentals in Santa Lucía Milpas Altas? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centro de Antigua
Historic center of Antigua, a UNESCO World Heritage site, known for its colonial architecture and vibrant markets. Ideal for tourists exploring the rich history and culture of Guatemala.
Antigua Guatemala Cathedral, Parque Central, Casa Santo Domingo, Museo del Chocolate, El Cerro de la Cruz
Lake Atitlán
A stunning lake surrounded by volcanoes, known for its beautiful views and cultural diversity. Popular with tourists seeking outdoor activities and relaxation.
San Pedro La Laguna, Santa Cruz La Laguna, Atitlán Nature Reserve, Kayaking on the lake, Volcano hikes
San Juan del Obispo
A small town near Antigua, perfect for visitors wanting a quieter stay while still being close to the attractions of Antigua. Known for local handicrafts and coffee farms.
Cultural workshops, Local coffee farms, Scenic viewpoints, Traditional Guatemalan cuisine
Pacaya Volcano
A popular destination for tourists seeking adventure, with guided tours available for hiking. The active volcano provides unique experiences and stunning volcanic landscapes.
Guided volcano hikes, Lava fields, Spectacular views
Ciudad Vieja
A former capital of Guatemala, offering historical ruins and a view into colonial past. Attractive for niche historical tourism.
Ruins of Ciudad Vieja, Scenic mountain views, Local markets
El Hato
A tranquil area known for its cool climate and beautiful landscapes, appealing to tourists looking for nature and peace away from the city.
Nature trails, Coffee plantations, Birdwatching spots
Iximché Ruins
An ancient Maya site with fascinating archaeological significance, attracting visitors interested in history and archaeology.
Archaeological ruins, Nature walks, Educational tours

Understanding Airbnb License Requirements & STR Laws in Santa Lucía Milpas Altas (2025)

While Santa Lucía Milpas Altas, Sacatepéquez, Guatemala currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Santa Lucía Milpas Altas to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Santa Lucía Milpas Altas (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Santa Lucía Milpas Altasbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Cabaña Provenza Jacuzzi Privado near Antigua

Cabaña Provenza Jacuzzi Privado near Antigua

Entire Place • 1 bedroom

$31,094
Revenue
77.1%
Occupancy
$101.88
Daily Rate
Cabin Tuscany Jacuzzi Privado near Antigua

Cabin Tuscany Jacuzzi Privado near Antigua

Entire Place • 1 bedroom

$28,382
Revenue
68.6%
Occupancy
$108.92
Daily Rate
Villa la Esperanza 7 km from La Antigua Guatemala

Villa la Esperanza 7 km from La Antigua Guatemala

Entire Place • 4 bedrooms

$20,263
Revenue
59.1%
Occupancy
$83.72
Daily Rate
*Antigua rooftop Volcano views, luxury condo*

*Antigua rooftop Volcano views, luxury condo*

Entire Place • 3 bedrooms

$17,926
Revenue
35.6%
Occupancy
$94.85
Daily Rate
Cheerful Cabin Equipped with Private Jacuzzi 1

Cheerful Cabin Equipped with Private Jacuzzi 1

Private Room • N/A

$17,074
Revenue
53.9%
Occupancy
$94.73
Daily Rate
Casa De Campo in Antigua Guatemala Milpas Altas

Casa De Campo in Antigua Guatemala Milpas Altas

Entire Place • 3 bedrooms

$15,193
Revenue
29.8%
Occupancy
$74.88
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Santa Lucía Milpas Altas (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Santa Lucía Milpas Altas based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Palos Verdes2$59,4762384.91/5.0
Rolando5$57,154734.63/5.0
Silvia3$38,7153064.96/5.0
Evelyn1$17,926214.81/5.0
Kevin2$16,8231644.96/5.0
Karla1$15,193325.00/5.0
Cayalito1$14,974104.20/5.0
Cynthia1$11,378314.94/5.0
Hugo1$10,92255.00/5.0
Patricia1$10,485844.75/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Santa Lucía Milpas Altas.

Dive Deeper: Advanced Santa Lucía Milpas Altas STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Santa Lucía Milpas Altas. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Santa Lucía Milpas Altas Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Santa Lucía Milpas Altas

  • The Santa Lucía Milpas Altas Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 82.9% of the 35 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Santa Lucía Milpas Altas, House properties are the most common (42.9%), reflecting the local real estate landscape.
  • Houses represent a significant 42.9% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique (combined 2.9%) offer potential for unique stay experiences.

Santa Lucía Milpas Altas Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Santa Lucía Milpas Altas

  • The dominant room capacity in Santa Lucía Milpas Altas is 3 bedrooms listings, making up 37.1% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 1 bedroom properties represent 62.8% of the active Airbnb listings in Santa Lucía Milpas Altas, indicating a high concentration in these sizes.
  • A significant 42.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Santa Lucía Milpas Altas.

Santa Lucía Milpas Altas Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Santa Lucía Milpas Altas

  • The most common guest capacity trend in Santa Lucía Milpas Altas vacation rentals is listings accommodating 8+ guests (22.9%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 2 guests dominate the Santa Lucía Milpas Altas STR market, accounting for 40.0% of listings.
  • 45.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Santa Lucía Milpas Altas.
  • On average, properties in Santa Lucía Milpas Altas are equipped to host 5.0 guests.

Santa Lucía Milpas Altas Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Santa Lucía Milpas Altas

  • The most common availability pattern in Santa Lucía Milpas Altas falls within the 181-270 days range, representing 42.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 80.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Santa Lucía Milpas Altas (40%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 22.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Santa Lucía Milpas Altas Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (82.9%)

1 Night

29 listings

82.9% of total

2 Nights (14.3%)

2 Nights

5 listings

14.3% of total

30+ Nights (2.9%)

30+ Nights

1 listings

2.9% of total

Key Insights

  • The most prevalent minimum stay requirement in Santa Lucía Milpas Altas is 1 Night, adopted by 82.9% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (97.2%) of the Santa Lucía Milpas Altas Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • Dedicated monthly rentals (30+ nights) represent a small niche (2.9%), possibly an untapped area for hosts.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 82.9% of Santa Lucía Milpas Altas hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Santa Lucía Milpas Altas.

Santa Lucía Milpas Altas Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (21.2%)

Flexible

7 listings

21.2% of total

Moderate (33.3%)

Moderate

11 listings

33.3% of total

Strict (45.5%)

Strict

15 listings

45.5% of total

Cancellation Policy Insights for Santa Lucía Milpas Altas

  • The prevailing Airbnb cancellation policy trend in Santa Lucía Milpas Altas is Strict, used by 45.5% of listings.
  • There's a relatively balanced mix between guest-friendly (54.5%) and stricter (45.5%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 45.5% market standard in Santa Lucía Milpas Altas.
  • With 45.5% using Strict terms, this is a viable option in Santa Lucía Milpas Altas, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Santa Lucía Milpas Altas.

Santa Lucía Milpas Altas STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Santa Lucía Milpas Altas

  • The overall average booking lead time for vacation rentals in Santa Lucía Milpas Altas is 23 days.
  • Guests book furthest in advance for stays during December (average 34 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in June (average 6 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (25 days avg.) sees the longest lead times, while Summer (14 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (23 days) as a baseline for your pricing and availability strategy in Santa Lucía Milpas Altas.
  • For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 34 days out to capitalize on advance planning.
  • During June, focus on last-minute booking availability and promotions, as guests book with very short notice (6 days avg.).
  • Target marketing efforts for the Winter season well in advance (at least 25 days) to capture early planners.
  • Monitor your own booking lead times against these Santa Lucía Milpas Altas averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Santa Lucía Milpas Altas (2025)

Amenity Prevalence

Amenity Insights for Santa Lucía Milpas Altas

  • Essential amenities in Santa Lucía Milpas Altas that guests expect include: Free parking on premises. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Kitchen, Hot water, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Santa Lucía Milpas Altas: Free parking on premises.
  • Prioritize adding missing essentials: Free parking on premises.
  • Consider adding popular differentiators like Kitchen or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Santa Lucía Milpas Altas to stay competitive.

Santa Lucía Milpas Altas Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Santa Lucía Milpas Altas

  • The typical guest profile for Airbnb in Santa Lucía Milpas Altas consists of primarily domestic travelers (67%), often arriving from nearby Guatemala City, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
  • Domestic travelers account for 67.0% of guests.
  • Key international markets include Guatemala (67%) and United States (10.8%).
  • Top languages spoken are Spanish (61.5%) followed by English (34.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Guatemala City and San Salvador.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Santa Lucía Milpas Altas Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Municipio de Jicalapa13$4,234$352.0637%
Municipio de Santa Isabel Ishuatán17$3,408$255.8639%
Municipio de El Congo46$3,384$289.6441%
Agua Escondida12$3,372$252.3436%
Municipio de San Luis Talpa38$3,196$254.0242%
Cantón Planes de la Laguna13$3,075$268.6036%
Santa Catarina Palopó48$2,793$227.3743%
Xanadu130$2,738$227.3541%
San Jorge La Laguna23$2,670$193.9847%
Monzón36$2,626$276.3631%

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