Esquipulas Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Chiquimula, Guatemala

Source: AirROI
Last updated: 2025-09-01

Is Airbnb profitable in Esquipulas in 2025? Explore comprehensive Airbnb analytics for Esquipulas, Chiquimula, Guatemala to uncover income potential. This 2025 STR market report for Esquipulas, based on AirROI data from September 2024 to August 2025, reveals key trends in the niche market of 78 active listings.

Whether you're considering an Airbnb investment in Esquipulas, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Esquipulas Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Esquipulas Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$115
The average rental revenue earned for an occupied room per day in Esquipulas.
Occupancy Rate(?)
19.5%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$5,029
Typical annual income for an Airbnb listing in Esquipulas. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
5.0%
Positive growth (5.0%) vs. last year.
Peak Revenue Month(?)
December
The month with the highest average earnings, indicating peak season in Esquipulas.
Lowest Revenue Month(?)
May
The month with the lowest average earnings, indicating the low season in Esquipulas.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
78
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Esquipulas (2025)

Understanding the monthly revenue variations for Airbnb listings in Esquipulas is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Esquipulas is typically December, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Esquipulas across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,463+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $763 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $443 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $211, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Esquipulas

Esquipulas Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Esquipulas STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Esquipulas:

  • Best-in-class properties (Top 10%) achieve 41%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 27% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 15%.
  • Entry-level properties (Bottom 25%) average 9% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Esquipulas

Average Daily Rate (ADR) Airbnb Trends in Esquipulas (2025)

Effective short term rental pricing strategy in Esquipulas involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Esquipulas typically peaks in April and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $199+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $151 or more.
  • Typical properties (Median) charge around $109 per night.
  • Entry-level properties (Bottom 25%) earn around $65 per night.

Average Daily Rate (ADR) Trend by Month in Esquipulas

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Airbnb Seasonality Analysis & Trends in Esquipulas (2025)

Peak Season (December, January, November)
  • Revenue averages $976 per month
  • Occupancy rates average 29.7%
  • Daily rates average $113
Shoulder Season
  • Revenue averages $559 per month
  • Occupancy maintains around 17.8%
  • Daily rates hold near $116
Low Season (May, June, October)
  • Revenue drops to average $384 per month
  • Occupancy decreases to average 13.8%
  • Daily rates adjust to average $117

Seasonality Insights for Esquipulas

  • The Airbnb seasonality in Esquipulas shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Esquipulas's highest earning potential, with monthly revenues capable of climbing to $1,128, occupancy reaching a high of 34.9%, and ADRs peaking at $122.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $322, occupancy could drop to 11.6%, and ADRs may adjust down to $111.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Esquipulas.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Esquipulas seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Esquipulas (2025)

Exploring the top neighborhoods for short-term rentals in Esquipulas? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Esquipulas Central
The heart of Esquipulas, known for the famous Basilica of Esquipulas, attracting numerous pilgrims and tourists year-round. An ideal area for guests seeking cultural and religious experiences.
Basilica of Esquipulas, Monumento a la Paz, Centro Cultural Esquipulas, Parque Central, Museo de la Ciudad
Chiquimula City Center
The bustling center of Chiquimula, providing a mix of local culture and commerce, ideal for guests wanting to experience the local lifestyle and amenities.
Iglesia San Juan Bautista, Parque Central de Chiquimula, Mercado Municipal, Teatro Municipal, Museo de Chiquimula
Las Flores
A residential area known for its tranquility and greenery, perfect for families and longer stays, offering a different perspective on local life.
Parque Las Flores, Jardín Botánico, Paseo de las Flores, Cafés y restaurantes locales
Finca El Trapiche
An eco-tourism destination, wonderful for nature lovers and those seeking a getaway with activities like hiking and coffee tours, attracting a distinct clientele.
Coffee Tours, Hiking Trails, Nature Reserves, Rivers and Waterfalls
La Paz
Offering a rich mix of cultural heritage, La Paz is well-suited for visitors interested in historic architecture and local traditions, enhancing the cultural experience.
Historic Landmarks, Local Markets, Traditional Crafts, Cultural Events
San José La Arada
A peaceful town known for its agricultural landscape, providing a serene environment for tourists looking to unwind and explore rural Guatemala.
Scenic Views, Agro-Tourism Activities, Local Cuisine, Cultural Festivals
Quetzaltepeque
Known for its beautiful landscape and panoramic views, this area draws visitors interested in outdoor activities and nature exploration.
Hiking Opportunities, Scenic Lookouts, Camping Sites, Wildlife Watching
Cerro Grande
An elevated area offering stunning views and a cooler climate, making it an attractive location for those who enjoy mountainous scenery and tranquility.
Hiking Trails, Panoramic Views, Nature Walks, Community Events

Understanding Airbnb License Requirements & STR Laws in Esquipulas (2025)

While Esquipulas, Chiquimula, Guatemala currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Esquipulas to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Esquipulas (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Esquipulasbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

The Sombrerito of Esquipulas

The Sombrerito of Esquipulas

Entire Place • 2 bedrooms

$21,810
Revenue
53.2%
Occupancy
$111.52
Daily Rate
Family apartment on the second level

Family apartment on the second level

Entire Place • 3 bedrooms

$18,860
Revenue
25.9%
Occupancy
$248.92
Daily Rate
Peregrino House

Peregrino House

Entire Place • 4 bedrooms

$14,849
Revenue
19.1%
Occupancy
$208.43
Daily Rate
Diverse Hause

Diverse Hause

Entire Place • 4 bedrooms

$13,641
Revenue
20.2%
Occupancy
$180.48
Daily Rate
Posada Mercedes

Posada Mercedes

Entire Place • 2 bedrooms

$12,686
Revenue
33.9%
Occupancy
$126.07
Daily Rate
Los Arcos Colonial House

Los Arcos Colonial House

Entire Place • 1 bedroom

$12,481
Revenue
22.8%
Occupancy
$175.97
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Esquipulas (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Esquipulas based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Beatriz7$45,5071594.79/5.0
Doris4$31,924724.81/5.0
Danilo Pinto3$23,808754.91/5.0
Antonio3$22,2831244.90/5.0
Norman1$21,8101704.96/5.0
Widmar Merari3$21,015205.00/5.0
Heidy1$18,8602Not Rated
Debbie Alejandra3$15,7121224.72/5.0
Yolanda1$14,849164.94/5.0
Sindy2$13,241474.96/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Esquipulas.

Dive Deeper: Advanced Esquipulas STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Esquipulas. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Esquipulas Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Esquipulas

  • The Esquipulas Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 82.1% of the 78 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Esquipulas, House properties are the most common (69.2%), reflecting the local real estate landscape.
  • Houses represent a significant 69.2% portion, catering likely to families or larger groups.
  • Smaller segments like outdoor/unique, hotel/boutique (combined 6.4%) offer potential for unique stay experiences.

Esquipulas Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Esquipulas

  • The dominant room capacity in Esquipulas is 3 bedrooms listings, making up 24.4% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 4 bedrooms properties represent 46.2% of the active Airbnb listings in Esquipulas, indicating a high concentration in these sizes.
  • A significant 51.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Esquipulas.

Esquipulas Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Esquipulas

  • The most common guest capacity trend in Esquipulas vacation rentals is listings accommodating 8+ guests (59%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Esquipulas STR market, accounting for 69.3% of listings.
  • 73.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Esquipulas.
  • On average, properties in Esquipulas are equipped to host 6.3 guests.

Esquipulas Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Esquipulas

  • The most common availability pattern in Esquipulas falls within the 271-366 days range, representing 89.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 98.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Esquipulas (50%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 1.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Esquipulas Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (98.7%)

1 Night

77 listings

98.7% of total

2 Nights (1.3%)

2 Nights

1 listings

1.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Esquipulas is 1 Night, adopted by 98.7% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (100.0%) of the Esquipulas Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 98.7% of Esquipulas hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Esquipulas.

Esquipulas Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (47.4%)

Flexible

36 listings

47.4% of total

Moderate (32.9%)

Moderate

25 listings

32.9% of total

Firm (15.8%)

Firm

12 listings

15.8% of total

Strict

3 listings

3.9% of total

Cancellation Policy Insights for Esquipulas

  • The prevailing Airbnb cancellation policy trend in Esquipulas is Flexible, used by 47.4% of listings.
  • The market strongly favors guest-friendly terms, with 80.3% of listings offering Flexible or Moderate policies. This suggests guests in Esquipulas may expect booking flexibility.
  • Strict cancellation policies are quite rare (3.9%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 47.4% market standard in Esquipulas.
  • Using a Strict policy might deter some guests, as only 3.9% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Esquipulas.

Esquipulas STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Esquipulas

  • The overall average booking lead time for vacation rentals in Esquipulas is 15 days.
  • Guests book furthest in advance for stays during April (average 29 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in October (average 10 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (22 days avg.) sees the longest lead times, while Fall (13 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (15 days) as a baseline for your pricing and availability strategy in Esquipulas.
  • For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 29 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 22 days) to capture early planners.
  • Monitor your own booking lead times against these Esquipulas averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Esquipulas (2025)

Amenity Prevalence

Amenity Insights for Esquipulas

  • Essential amenities in Esquipulas that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
  • Popular amenities like TV, Free parking on premises, Kitchen are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Esquipulas: Wifi.
  • Prioritize adding missing essentials: Wifi.
  • Consider adding popular differentiators like TV or Free parking on premises to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Esquipulas to stay competitive.

Esquipulas Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Esquipulas

  • The typical guest profile for Airbnb in Esquipulas consists of a mix of domestic (54%) and international guests, often arriving from nearby Guatemala City, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
  • Domestic travelers account for 54.3% of guests.
  • Key international markets include Guatemala (54.3%) and United States (19.1%).
  • Top languages spoken are Spanish (64%) followed by English (33.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Esquipulas Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Municipio de Jicalapa12$4,161$392.0231%
Municipio de El Congo43$3,407$318.5937%
Municipio de Intipucá10$3,055$298.0736%
Municipio de San Luis La Herradura185$3,054$300.0236%
Municipio de Santa Isabel Ishuatán16$2,860$254.4136%
Municipio de San Luis Talpa33$2,637$254.6937%
Xanadu147$2,559$236.1841%
Cantón Planes de la Laguna13$2,523$281.4735%
La Arenera17$2,522$299.5226%
Monzón35$2,346$287.2426%

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