San Felipe Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Retalhuleu, Guatemala

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in San Felipe in 2025? Explore comprehensive Airbnb analytics for San Felipe, Retalhuleu, Guatemala to uncover income potential. This 2025 STR market report for San Felipe, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 22 active listings.

Whether you're considering an Airbnb investment in San Felipe, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the San Felipe Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key San Felipe Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$142
The average rental revenue earned for an occupied room per day in San Felipe.
Occupancy Rate(?)
29.7%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$16,644
Typical annual income for an Airbnb listing in San Felipe. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
38.9%
Strong growth (38.9%) vs. last year.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in San Felipe.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in San Felipe.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
22
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in San Felipe (2025)

Understanding the monthly revenue variations for Airbnb listings in San Felipe is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in San Felipe is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in San Felipe across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,579+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,427 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,198 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $523, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in San Felipe

San Felipe Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the San Felipe STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in San Felipe:

  • Best-in-class properties (Top 10%) achieve 53%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 37% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 24%.
  • Entry-level properties (Bottom 25%) average 11% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in San Felipe

Average Daily Rate (ADR) Airbnb Trends in San Felipe (2025)

Effective short term rental pricing strategy in San Felipe involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in San Felipe typically peaks in December and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $282+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $180 or more.
  • Typical properties (Median) charge around $105 per night.
  • Entry-level properties (Bottom 25%) earn around $71 per night.

Average Daily Rate (ADR) Trend by Month in San Felipe

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Airbnb Seasonality Analysis & Trends in San Felipe (2025)

Peak Season (June, April, May)
  • Revenue averages $3,035 per month
  • Occupancy rates average 28.1%
  • Daily rates average $133
Shoulder Season
  • Revenue averages $1,512 per month
  • Occupancy maintains around 30.5%
  • Daily rates hold near $137
Low Season (February, March, October)
  • Revenue drops to average $941 per month
  • Occupancy decreases to average 18.1%
  • Daily rates adjust to average $136

Seasonality Insights for San Felipe

  • The Airbnb seasonality in San Felipe shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases San Felipe's highest earning potential, with monthly revenues capable of climbing to $3,196, occupancy reaching a high of 40.1%, and ADRs peaking at $146.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $802, occupancy could drop to 17.2%, and ADRs may adjust down to $131.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in San Felipe.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these San Felipe seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in San Felipe (2025)

Exploring the top neighborhoods for short-term rentals in San Felipe? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Central San Felipe
The heart of San Felipe, offering accessibility to local shops, restaurants, and services. It's ideal for travelers wanting an authentic cultural experience.
San Felipe de Jesus Church, local markets, traditional food stalls, artisanal shops
Beachfront Area
A beautiful waterfront location attracting tourists looking for a beach getaway. Great for hosting guests who enjoy sun, sand, and sea activities.
San Felipe Beach, water sports, beachside restaurants, sunbathing spots
Nature Trails
Rich in natural beauty, this area offers trails and parks perfect for nature lovers and outdoor enthusiasts, appealing to a niche market of eco-tourists.
Cerro Verde National Park, hiking trails, bird watching, scenic viewpoints
Cultural District
This area showcases the cultural heritage of Retalhuleu, attracting educational and cultural tourism with its historical sites and local festivals.
Museo Chiquita, local festivals, traditional music venues, craft markets
Nearby Hot Springs
Famous for natural hot springs, this area draws visitors looking for relaxation and wellness experiences, making it ideal for a spa-style Airbnb.
Termales de Santa Teresa, natural pools, spa services, wellness retreats
Adventure Zone
Perfect for adventure seekers, this region offers various activities like zip-lining and quad biking, appealing to thrill-seekers.
zip-lining tours, ATV rentals, guided tours, outdoor adventure parks
Local Festivals Area
Known for its vibrant local festivals, this locale attracts tourists during high season who come to experience the local culture and festivities.
San Felipe Fair, music festivals, cultural parades, local cuisine fairs
Religious Sites
Home to important religious landmarks, this area attracts both pilgrims and tourists interested in the spiritual significance of the region.
San Felipe de Jesus Shrine, local churches, religious festivals, cultural heritage sites

Understanding Airbnb License Requirements & STR Laws in San Felipe (2025)

While San Felipe, Retalhuleu, Guatemala currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for San Felipe to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in San Felipe (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in San Felipebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Casa Monaco Completa

Casa Monaco Completa

Entire Place • 4 bedrooms

$61,952
Revenue
38.6%
Occupancy
$311.52
Daily Rate
Mansion Déjã vu

Mansion Déjã vu

Entire Place • 5 bedrooms

$47,047
Revenue
24.0%
Occupancy
$291.54
Daily Rate
A/C house with pool 5 min park Irtra Xetulul

A/C house with pool 5 min park Irtra Xetulul

Entire Place • 3 bedrooms

$34,126
Revenue
50.6%
Occupancy
$181.09
Daily Rate
Villa Fluvia Rafaela

Villa Fluvia Rafaela

Entire Place • 4 bedrooms

$33,791
Revenue
12.9%
Occupancy
$284.38
Daily Rate
Villa Estefany.  A/C, pool & close to EL IRTRA.

Villa Estefany. A/C, pool & close to EL IRTRA.

Entire Place • 3 bedrooms

$32,460
Revenue
32.9%
Occupancy
$179.81
Daily Rate
Big family house with AC near IRTRA parks

Big family house with AC near IRTRA parks

Entire Place • 6 bedrooms

$27,360
Revenue
28.5%
Occupancy
$251.63
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in San Felipe (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in San Felipe based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Casa1$61,952184.61/5.0
Rodman1$47,047644.83/5.0
José Alfredo2$40,3501932.44/5.0
Isabel1$34,1261404.93/5.0
Jorge1$33,791224.45/5.0
Yeyson1$32,460904.96/5.0
Otto1$22,4381124.80/5.0
Estuardo1$17,540224.45/5.0
Jorge4$13,7142774.80/5.0
Irene1$12,9362154.85/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in San Felipe.

Dive Deeper: Advanced San Felipe STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for San Felipe. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

San Felipe Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for San Felipe

  • The San Felipe Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 22 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in San Felipe, House properties are the most common (77.3%), reflecting the local real estate landscape.
  • Houses represent a significant 77.3% portion, catering likely to families or larger groups.

San Felipe Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for San Felipe

  • The dominant room capacity in San Felipe is 2 bedrooms listings, making up 36.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 68.2% of the active Airbnb listings in San Felipe, indicating a high concentration in these sizes.
  • A significant 63.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in San Felipe.

San Felipe Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for San Felipe

  • The most common guest capacity trend in San Felipe vacation rentals is listings accommodating 8+ guests (54.5%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the San Felipe STR market, accounting for 72.7% of listings.
  • 72.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in San Felipe.
  • On average, properties in San Felipe are equipped to host 6.7 guests.

San Felipe Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for San Felipe

  • The most common availability pattern in San Felipe falls within the 181-270 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 90.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in San Felipe (45.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 13.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

San Felipe Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (80%)

1 Night

16 listings

80% of total

2 Nights (15%)

2 Nights

3 listings

15% of total

30+ Nights (5%)

30+ Nights

1 listings

5% of total

Key Insights

  • The most prevalent minimum stay requirement in San Felipe is 1 Night, adopted by 80% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (95.0%) of the San Felipe Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 80% of San Felipe hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in San Felipe.

San Felipe Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (42.1%)

Flexible

8 listings

42.1% of total

Moderate (31.6%)

Moderate

6 listings

31.6% of total

Firm (10.5%)

Firm

2 listings

10.5% of total

Strict (15.8%)

Strict

3 listings

15.8% of total

Cancellation Policy Insights for San Felipe

  • The prevailing Airbnb cancellation policy trend in San Felipe is Flexible, used by 42.1% of listings.
  • The market strongly favors guest-friendly terms, with 73.7% of listings offering Flexible or Moderate policies. This suggests guests in San Felipe may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 42.1% market standard in San Felipe.
  • Regularly review your cancellation policy against competitors and market demand shifts in San Felipe.

San Felipe STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for San Felipe

  • The overall average booking lead time for vacation rentals in San Felipe is 24 days.
  • Guests book furthest in advance for stays during June (average 36 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 15 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (28 days avg.) sees the longest lead times, while Spring (17 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (24 days) as a baseline for your pricing and availability strategy in San Felipe.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 36 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 28 days) to capture early planners.
  • Monitor your own booking lead times against these San Felipe averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in San Felipe (2025)

Amenity Prevalence

Amenity Insights for San Felipe

  • Essential amenities in San Felipe that guests expect include: Kitchen, Free parking on premises. Lacking these (any) could significantly impact bookings.
  • Popular amenities like TV, Dishes and silverware, Hot water are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for San Felipe: Kitchen, Free parking on premises.
  • Consider adding popular differentiators like TV or Dishes and silverware to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in San Felipe to stay competitive.

San Felipe Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for San Felipe

  • The typical guest profile for Airbnb in San Felipe consists of a mix of domestic (64%) and international guests, often arriving from nearby Guatemala City, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
  • Domestic travelers account for 63.9% of guests.
  • Key international markets include Guatemala (63.9%) and United States (16.7%).
  • Top languages spoken are Spanish (61%) followed by English (35.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Guatemala City and Quetzaltenango.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the San Felipe Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Agua Escondida12$3,372$252.3436%
Santa Catarina Palopó48$2,793$227.3743%
San Jorge La Laguna23$2,670$193.9847%
Chulamar33$2,293$322.4428%
La Candelaria20$2,244$271.0832%
Alotenango26$2,103$318.2621%
Municipio de Jujutla40$2,094$234.5329%
San Francisco Menéndez13$2,030$224.8731%
El Arenal54$1,871$272.2523%
La Barrita13$1,775$132.0835%

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