Top 30 Best Places in Mississippi, United States to Invest in Airbnb & Short-Term Rentals (2025)

Source: AirROI

Last updated: 2025-06-01

Unlock high-ROI opportunities in Mississippi, United States‘s booming short-term rental (STR) market. This 2025 Airbnb investment guide from AirROI leverages cutting-edge Airbnb data analytics to pinpoint the most profitable cities for Airbnb and vacation rental entrepreneurs. Whether you’re scaling your portfolio or making your first STR investment, discover markets with strong rental demand, high revenue potential, and favorable regulations. We are committed to providing trustworthy insights based on comprehensive market analysis, and you can learn more about our rigorous approach to data accuracy.

Our STR market analysis dives deep into key performance indicators like monthly revenue, average daily rates (ADR), occupancy trends, property counts, and regulatory landscapes across Mississippi, United States. We go beyond simple rankings to provide the context you need for informed investment decisions using reliable Airbnb data.

Explore the data-driven insights below to identify the premier short-term rental investment hotspots and high ROI Airbnb markets in Mississippi, United States for 2025.

Top Short-Term Rental Markets in Mississippi, United States

Rank:#1Market:OxfordCountry:United StatesProperties:991Monthly Revenue:$2394.95Daily Rate (ADR):$522.65Occupancy:28.39%Regulation:Low
Rank:#2Market:GulfportCountry:United StatesProperties:637Monthly Revenue:$1823.87Daily Rate (ADR):$212.00Occupancy:36.07%Regulation:Low
Rank:#3Market:BiloxiCountry:United StatesProperties:422Monthly Revenue:$1087.02Daily Rate (ADR):$170.83Occupancy:32.55%Regulation:Low
Rank:#4Market:Bay Saint LouisCountry:United StatesProperties:331Monthly Revenue:$2128.23Daily Rate (ADR):$257.63Occupancy:33.84%Regulation:Low
Rank:#5Market:StarkvilleCountry:United StatesProperties:317Monthly Revenue:$1759.18Daily Rate (ADR):$239.89Occupancy:36.51%Regulation:Low
Rank:#6Market:JacksonCountry:United StatesProperties:294Monthly Revenue:$1335.58Daily Rate (ADR):$156.00Occupancy:41.30%Regulation:Low
Rank:#7Market:Ocean SpringsCountry:United StatesProperties:254Monthly Revenue:$2114.48Daily Rate (ADR):$200.43Occupancy:41.76%Regulation:Low
Rank:#8Market:Pass ChristianCountry:United StatesProperties:173Monthly Revenue:$2117.35Daily Rate (ADR):$255.45Occupancy:35.70%Regulation:Low
Rank:#9Market:HattiesburgCountry:United StatesProperties:172Monthly Revenue:$1520.94Daily Rate (ADR):$173.42Occupancy:39.71%Regulation:Low
Rank:#10Market:LaurelCountry:United StatesProperties:150Monthly Revenue:$1869.79Daily Rate (ADR):$163.76Occupancy:41.69%Regulation:Low
Rank:#11Market:NatchezCountry:United StatesProperties:150Monthly Revenue:$1509.04Daily Rate (ADR):$195.71Occupancy:32.40%Regulation:Low
Rank:#12Market:Long BeachCountry:United StatesProperties:130Monthly Revenue:$1898.92Daily Rate (ADR):$205.82Occupancy:38.41%Regulation:Low
Rank:#13Market:VicksburgCountry:United StatesProperties:105Monthly Revenue:$1440.45Daily Rate (ADR):$169.41Occupancy:31.76%Regulation:Low
Rank:#14Market:WavelandCountry:United StatesProperties:92Monthly Revenue:$1880.40Daily Rate (ADR):$216.52Occupancy:36.86%Regulation:Low
Rank:#15Market:TupeloCountry:United StatesProperties:83Monthly Revenue:$1476.90Daily Rate (ADR):$135.72Occupancy:47.42%Regulation:Low
Rank:#16Market:IukaCountry:United StatesProperties:77Monthly Revenue:$1355.72Daily Rate (ADR):$197.83Occupancy:33.83%Regulation:Low
Rank:#17Market:BrandonCountry:United StatesProperties:71Monthly Revenue:$1731.17Daily Rate (ADR):$166.12Occupancy:43.66%Regulation:Low
Rank:#18Market:SouthavenCountry:United StatesProperties:70Monthly Revenue:$1667.88Daily Rate (ADR):$189.12Occupancy:39.28%Regulation:Low
Rank:#19Market:ColumbusCountry:United StatesProperties:55Monthly Revenue:$1478.17Daily Rate (ADR):$180.59Occupancy:43.18%Regulation:Low
Rank:#20Market:Olive BranchCountry:United StatesProperties:53Monthly Revenue:$700.06Daily Rate (ADR):$141.77Occupancy:32.58%Regulation:Low
Rank:#21Market:ClarksdaleCountry:United StatesProperties:51Monthly Revenue:$1274.30Daily Rate (ADR):$157.97Occupancy:31.47%Regulation:Low
Rank:#22Market:Bay St. LouisCountry:United StatesProperties:47Monthly Revenue:$1222.63Daily Rate (ADR):$251.65Occupancy:30.15%Regulation:Moderate
Rank:#23Market:GrenadaCountry:United StatesProperties:36Monthly Revenue:$1119.05Daily Rate (ADR):$159.01Occupancy:31.59%Regulation:Moderate
Rank:#24Market:GautierCountry:United StatesProperties:34Monthly Revenue:$986.34Daily Rate (ADR):$128.97Occupancy:33.16%Regulation:Low
Rank:#25Market:PicayuneCountry:United StatesProperties:34Monthly Revenue:$1194.19Daily Rate (ADR):$142.26Occupancy:41.70%Regulation:Low
Rank:#26Market:PascagoulaCountry:United StatesProperties:32Monthly Revenue:$656.38Daily Rate (ADR):$124.61Occupancy:31.63%Regulation:Low
Rank:#27Market:DiamondheadCountry:United StatesProperties:28Monthly Revenue:$1141.49Daily Rate (ADR):$138.62Occupancy:38.69%Regulation:Low
Rank:#28Market:BatesvilleCountry:United StatesProperties:26Monthly Revenue:$1265.78Daily Rate (ADR):$205.09Occupancy:27.76%Regulation:Low
Rank:#29Market:CorinthCountry:United StatesProperties:26Monthly Revenue:$1652.40Daily Rate (ADR):$158.35Occupancy:41.28%Regulation:Low
Rank:#30Market:ChathamCountry:United StatesProperties:24Monthly Revenue:$664.30Daily Rate (ADR):$200.47Occupancy:14.78%Regulation:Low

Our Data-Driven Methodology for STR Market Analysis

At AirROI, our market rankings and insights are powered by a robust methodology combining comprehensive Airbnb data collection with sophisticated STR analytics techniques. We strive to provide the most accurate and actionable intelligence for short-term rental investors.

Data Collection & Scope

  • Global Coverage: We aggregate STR data from tens of millions of active short-term rental listings across platforms like Airbnb and Vrbo worldwide.
  • Real-Time Metrics: Our systems track key performance indicators (KPIs) daily, including booking rates, nightly pricing (ADR), occupancy rates, and revenue.
  • Regulatory Monitoring: We actively monitor and incorporate local short-term rental regulations, licensing requirements, and tax obligations into our market analysis.

Analysis & Ranking

  • Proprietary Algorithms: AI and machine learning models analyze booking patterns, predict seasonal demand shifts, and identify emerging market trends in the STR space.
  • Key Metric Evaluation: We evaluate markets based on a weighted combination of critical investment factors using our extensive Airbnb analytics:
    • Revenue Potential: Average Monthly Revenue and Average Daily Rate (ADR).
    • Market Demand: Occupancy Rate and booking lead times.
    • Investment Scale: Number of active properties and market growth trends.
    • Regulatory Environment: Assessed impact of local STR regulations on operational feasibility and profitability.
  • Benchmarking: Performance is benchmarked against regional and global averages to provide context for vacation rental investment potential.

Key Metrics Explained

  • Properties: The count of active short-term rental listings in the market.
  • Monthly Revenue: Average revenue generated per property per month, a key indicator for Airbnb profitability.
  • Daily Rate (ADR): Average nightly booking price.
  • Occupancy: Percentage of nights booked out of total available nights, crucial for understanding STR demand.
  • Regulation: An indicator of the local regulatory climate impacting Airbnb investment.

This rigorous approach ensures our recommendations are based on real-world performance Airbnb data and forward-looking market analysis, empowering you to invest smarter in the vacation rental market.

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