Olive Branch Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Mississippi, United States
Is Airbnb profitable in Olive Branch in 2025? Explore comprehensive Airbnb analytics for Olive Branch, Mississippi, United States to uncover income potential. This 2025 STR market report for Olive Branch, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 53 active listings.
Whether you're considering an Airbnb investment in Olive Branch, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Olive Branch Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Olive Branch Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Olive Branch (2025)
Understanding the monthly revenue variations for Airbnb listings in Olive Branch is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Olive Branch is typically December, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Olive Branch across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,207+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,825 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $840 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $402, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Olive Branch
Olive Branch Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Olive Branch STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Junesees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Olive Branch:
- Best-in-class properties (Top 10%) achieve 70%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 29%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Olive Branch
Average Daily Rate (ADR) Airbnb Trends in Olive Branch (2025)
Effective short term rental pricing strategy in Olive Branch involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Olive Branch typically peaks in May and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $289+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $199 or more.
- Typical properties (Median) charge around $99 per night.
- Entry-level properties (Bottom 25%) earn around $67 per night.
Average Daily Rate (ADR) Trend by Month in Olive Branch
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Airbnb Seasonality Analysis & Trends in Olive Branch (2025)
Peak Season (December, August, May)
- Revenue averages $1,653 per month
- Occupancy rates average 36.9%
- Daily rates average $149
Shoulder Season
- Revenue averages $1,379 per month
- Occupancy maintains around 34.7%
- Daily rates hold near $147
Low Season (February, June, November)
- Revenue drops to average $1,115 per month
- Occupancy decreases to average 34.4%
- Daily rates adjust to average $143
Seasonality Insights for Olive Branch
- The Airbnb seasonality in Olive Branch shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Olive Branch's highest earning potential, with monthly revenues capable of climbing to $1,727, occupancy reaching a high of 44.3%, and ADRs peaking at $177.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,032, occupancy could drop to 29.2%, and ADRs may adjust down to $133.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Olive Branch.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Olive Branch seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Olive Branch (2025)
Exploring the top neighborhoods for short-term rentals in Olive Branch? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Olive Branch Town Center | A bustling area with shopping, dining, and entertainment options. Attractive to travelers for its convenience and local amenities. | Olive Branch City Park, Old Towne Olive Branch, Olive Branch Golf Club, Main Street Music Festival, Local dining options |
| Ovett Drive | A residential neighborhood with a family-friendly atmosphere. Good for guests looking for a quiet, suburban experience close to the city. | Olive Branch Community Center, Nearby walking trails, Schools, Local parks, Family-friendly restaurants |
| Heritage Park | This area features a large park and recreational facilities, appealing to those who enjoy outdoor activities and family outings. | Heritage Park, Recreational facilities, Sports fields, Walking trails, Children's playground |
| Forest Hill | A suburban neighborhood known for its spacious homes. Attracts families and longer-term stays. | Nearby schools, Parks, Local shops, Communities with family activities, Quiet neighborhoods |
| Briarwood | A quaint community that offers a mix of tranquility and accessibility, perfect for vacationers wanting to explore the region. | Briarwood Park, Nearby shopping centers, Community events, Local artistic ventures, Access to main roads |
| Dunbarton | A cozy area with a strong sense of community, ideal for visitors who appreciate a warm atmosphere and local engagement. | Dunbarton Park, Community fairs, Quiet streets, Local eateries, Residential appeal |
| Sandy Ridge | This area has modern conveniences and close proximity to main attractions, appealing to business and leisure travelers alike. | Sandy Ridge Park, Proximity to local attractions, Shopping areas, Restaurants, Access to main highways |
| Oakwood | A well-established neighborhood that is attractive for guests looking for a local experience with friendly residents and convenient amenities. | Oakwood Community Center, Parks, Local boutiques, Nearby dining options, Family-friendly atmosphere |
Understanding Airbnb License Requirements & STR Laws in Olive Branch (2025)
While Olive Branch, Mississippi, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Olive Branch to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 9% licensed listings)
Top Performing Airbnb Properties in Olive Branch (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Olive Branchbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Family & Pet Friendly - Backyard - Patio
Entire Place • 3 bedrooms
Beautiful Guest House on a Lake
Entire Place • 2 bedrooms
Southern Large Lake Front Custom Estate, Sleeps 16
Entire Place • 10 bedrooms
Magnolia Station
Entire Place • 3 bedrooms
Spacious & private 5 bd house
Entire Place • 5 bedrooms
Beautiful House with Pool by Snowden Grove
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Olive Branch (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Olive Branch based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Viral | 12 | $52,768 | 107 | 4.51/5.0 |
| Ajoseph | 3 | $37,150 | 6 | 5.00/5.0 |
| Patrick | 2 | $27,425 | 442 | 4.97/5.0 |
| Allen | 1 | $27,250 | 7 | 5.00/5.0 |
| Michael | 1 | $25,165 | 56 | 4.75/5.0 |
| Brenda | 4 | $24,215 | 13 | 4.93/5.0 |
| David | 1 | $21,663 | 4 | 5.00/5.0 |
| Sakr | 1 | $20,457 | 71 | 4.72/5.0 |
| Linda | 1 | $19,916 | 52 | 4.90/5.0 |
| Sothea | 1 | $17,450 | 10 | 4.90/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Olive Branch.
Dive Deeper: Advanced Olive Branch STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Olive Branch. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsOlive Branch Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Olive Branch
- The Olive Branch Airbnb market composition is heavily skewed towards Private Room listings, which make up 50.9% of the 53 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Olive Branch, House properties are the most common (71.7%), reflecting the local real estate landscape.
- Houses represent a significant 71.7% portion, catering likely to families or larger groups.
- The presence of 26.4% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique (combined 1.9%) offer potential for unique stay experiences.
Olive Branch Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Olive Branch
- The dominant room capacity in Olive Branch is 1 bedroom listings, making up 41.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 4 bedrooms properties represent 54.7% of the active Airbnb listings in Olive Branch, indicating a high concentration in these sizes.
- A significant 37.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Olive Branch.
Olive Branch Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Olive Branch
- The most common guest capacity trend in Olive Branch vacation rentals is listings accommodating 2 guests (32.1%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 8+ guests dominate the Olive Branch STR market, accounting for 62.3% of listings.
- 37.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Olive Branch.
- On average, properties in Olive Branch are equipped to host 3.9 guests.
Olive Branch Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Olive Branch
- The most common availability pattern in Olive Branch falls within the 271-366 days range, representing 75.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 98.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Olive Branch (41.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 1.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Olive Branch Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
22 listings
43.1% of total
2 Nights
12 listings
23.5% of total
3 Nights
2 listings
3.9% of total
4-6 Nights
10 listings
19.6% of total
7-29 Nights
1 listings
2% of total
30+ Nights
4 listings
7.8% of total
Key Insights
- The most prevalent minimum stay requirement in Olive Branch is 1 Night, adopted by 43.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (66.6%) of the Olive Branch Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 43.1% of Olive Branch hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 7.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Olive Branch.
Olive Branch Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
21 listings
48.8% of total
Moderate
10 listings
23.3% of total
Firm
6 listings
14% of total
Strict
6 listings
14% of total
Cancellation Policy Insights for Olive Branch
- The prevailing Airbnb cancellation policy trend in Olive Branch is Flexible, used by 48.8% of listings.
- The market strongly favors guest-friendly terms, with 72.1% of listings offering Flexible or Moderate policies. This suggests guests in Olive Branch may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 48.8% market standard in Olive Branch.
- Using a Strict policy might deter some guests, as only 14% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Olive Branch.
Olive Branch STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Olive Branch
- The overall average booking lead time for vacation rentals in Olive Branch is 18 days.
- Guests book furthest in advance for stays during June (average 35 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 13 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (25 days avg.) sees the longest lead times, while Winter (17 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (18 days) as a baseline for your pricing and availability strategy in Olive Branch.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 35 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 25 days) to capture early planners.
- Monitor your own booking lead times against these Olive Branch averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Olive Branch (2025)
Amenity Prevalence
Amenity Insights for Olive Branch
- Essential amenities in Olive Branch that guests expect include: Wifi, TV, Smoke alarm, Air conditioning, Free parking on premises, Heating, Hot water. Lacking these (any) could significantly impact bookings.
- Popular amenities like Washer, Dryer, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Olive Branch: Wifi, TV, Smoke alarm, Air conditioning, Free parking on premises, Heating, Hot water.
- Prioritize adding missing essentials: Heating, Hot water.
- Consider adding popular differentiators like Washer or Dryer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Olive Branch to stay competitive.
Olive Branch Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Olive Branch
- The typical guest profile for Airbnb in Olive Branch consists of primarily domestic travelers (97%), often arriving from nearby Memphis, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 96.8% of guests.
- Key international markets include United States (96.8%) and Germany (1.1%).
- Top languages spoken are English (73.4%) followed by Spanish (14.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Memphis and Southaven.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Olive Branch Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Taylor | 12 | $3,071 | $627.87 | 25% |
| Oxford | 991 | $2,395 | $522.65 | 28% |
| Cleveland | 15 | $2,343 | $199.10 | 43% |
| Greenwood | 13 | $2,210 | $259.59 | 32% |
| Shelby County | 20 | $1,945 | $216.04 | 36% |
| Wynne | 10 | $1,924 | $134.50 | 50% |
| Henderson | 20 | $1,843 | $135.09 | 52% |
| Germantown | 11 | $1,798 | $174.88 | 41% |
| Starkville | 317 | $1,759 | $239.89 | 37% |
| Hernando | 18 | $1,739 | $157.11 | 44% |