Top 30 Best Places in Campania, Italy to Invest in Airbnb & Short-Term Rentals (2025)

Source: AirROI

Last updated: 2025-08-01

Unlock high-ROI opportunities in Campania, Italy‘s booming short-term rental (STR) market. This 2025 Airbnb investment guide from AirROI leverages cutting-edge Airbnb data analytics to pinpoint the most profitable cities for Airbnb and vacation rental entrepreneurs. Whether you’re scaling your portfolio or making your first STR investment, discover markets with strong rental demand, high revenue potential, and favorable regulations. We are committed to providing trustworthy insights based on comprehensive market analysis, and you can learn more about our rigorous approach to data accuracy.

Our STR market analysis dives deep into key performance indicators like monthly revenue, average daily rates (ADR), occupancy trends, property counts, and regulatory landscapes across Campania, Italy. We go beyond simple rankings to provide the context you need for informed investment decisions using reliable Airbnb data.

Explore the data-driven insights below to identify the premier short-term rental investment hotspots and high ROI Airbnb markets in Campania, Italy for 2025.

Top Short-Term Rental Markets in Campania, Italy

Rank:#1Market:NaplesCountry:ItalyProperties:7,111Monthly Revenue:$1206.65Daily Rate (ADR):$132.18Occupancy:39.72%Regulation:Low
Rank:#2Market:SorrentoCountry:ItalyProperties:1,566Monthly Revenue:$3547.51Daily Rate (ADR):$332.58Occupancy:48.09%Regulation:Low
Rank:#3Market:SalernoCountry:ItalyProperties:945Monthly Revenue:$1180.90Daily Rate (ADR):$129.60Occupancy:40.41%Regulation:Low
Rank:#4Market:Massa LubrenseCountry:ItalyProperties:808Monthly Revenue:$3240.91Daily Rate (ADR):$394.78Occupancy:42.12%Regulation:Low
Rank:#5Market:PositanoCountry:ItalyProperties:723Monthly Revenue:$6486.21Daily Rate (ADR):$629.21Occupancy:50.80%Regulation:Low
Rank:#6Market:ForioCountry:ItalyProperties:574Monthly Revenue:$1152.02Daily Rate (ADR):$168.49Occupancy:39.38%Regulation:Low
Rank:#7Market:AmalfiCountry:ItalyProperties:490Monthly Revenue:$2958.47Daily Rate (ADR):$303.85Occupancy:44.75%Regulation:Low
Rank:#8Market:PompeiCountry:ItalyProperties:463Monthly Revenue:$768.50Daily Rate (ADR):$102.04Occupancy:32.78%Regulation:Low
Rank:#9Market:CapriCountry:ItalyProperties:420Monthly Revenue:$3673.11Daily Rate (ADR):$571.41Occupancy:37.68%Regulation:Low
Rank:#10Market:IschiaCountry:ItalyProperties:389Monthly Revenue:$1178.73Daily Rate (ADR):$200.38Occupancy:38.97%Regulation:Low
Rank:#11Market:Vico EquenseCountry:ItalyProperties:380Monthly Revenue:$2060.27Daily Rate (ADR):$219.43Occupancy:42.73%Regulation:Low
Rank:#12Market:AgerolaCountry:ItalyProperties:367Monthly Revenue:$790.87Daily Rate (ADR):$109.13Occupancy:38.39%Regulation:Low
Rank:#13Market:PraianoCountry:ItalyProperties:344Monthly Revenue:$4235.50Daily Rate (ADR):$442.52Occupancy:50.63%Regulation:Low
Rank:#14Market:Castellammare di StabiaCountry:ItalyProperties:336Monthly Revenue:$883.70Daily Rate (ADR):$119.59Occupancy:35.43%Regulation:Low
Rank:#15Market:MaioriCountry:ItalyProperties:328Monthly Revenue:$1900.64Daily Rate (ADR):$227.01Occupancy:39.39%Regulation:Low
Rank:#16Market:Sant'AgnelloCountry:ItalyProperties:295Monthly Revenue:$2355.06Daily Rate (ADR):$280.64Occupancy:44.94%Regulation:Low
Rank:#17Market:ProcidaCountry:ItalyProperties:277Monthly Revenue:$972.03Daily Rate (ADR):$147.21Occupancy:36.90%Regulation:Low
Rank:#18Market:RavelloCountry:ItalyProperties:272Monthly Revenue:$2830.64Daily Rate (ADR):$315.05Occupancy:42.38%Regulation:Low
Rank:#19Market:Vietri sul MareCountry:ItalyProperties:254Monthly Revenue:$1475.83Daily Rate (ADR):$179.62Occupancy:35.73%Regulation:Low
Rank:#20Market:Piano di SorrentoCountry:ItalyProperties:245Monthly Revenue:$2015.07Daily Rate (ADR):$212.66Occupancy:47.79%Regulation:Low
Rank:#21Market:AgropoliCountry:ItalyProperties:238Monthly Revenue:$586.34Daily Rate (ADR):$116.72Occupancy:31.87%Regulation:Low
Rank:#22Market:AnacapriCountry:ItalyProperties:204Monthly Revenue:$2040.63Daily Rate (ADR):$321.15Occupancy:36.69%Regulation:Low
Rank:#23Market:MetaCountry:ItalyProperties:196Monthly Revenue:$1514.33Daily Rate (ADR):$159.30Occupancy:44.00%Regulation:Low
Rank:#24Market:ErcolanoCountry:ItalyProperties:185Monthly Revenue:$614.37Daily Rate (ADR):$91.76Occupancy:31.04%Regulation:Low
Rank:#25Market:MinoriCountry:ItalyProperties:162Monthly Revenue:$2048.26Daily Rate (ADR):$216.71Occupancy:44.96%Regulation:Low
Rank:#26Market:CasertaCountry:ItalyProperties:161Monthly Revenue:$472.06Daily Rate (ADR):$83.94Occupancy:28.53%Regulation:Low
Rank:#27Market:FuroreCountry:ItalyProperties:157Monthly Revenue:$2813.78Daily Rate (ADR):$306.98Occupancy:49.37%Regulation:Low
Rank:#28Market:PozzuoliCountry:ItalyProperties:156Monthly Revenue:$748.42Daily Rate (ADR):$117.28Occupancy:32.05%Regulation:Low
Rank:#29Market:CamerotaCountry:ItalyProperties:136Monthly Revenue:$541.26Daily Rate (ADR):$130.67Occupancy:33.83%Regulation:Low
Rank:#30Market:Capaccio PaestumCountry:ItalyProperties:136Monthly Revenue:$546.13Daily Rate (ADR):$118.22Occupancy:30.98%Regulation:Low

Our Data-Driven Methodology for STR Market Analysis

At AirROI, our market rankings and insights are powered by a robust methodology combining comprehensive Airbnb data collection with sophisticated STR analytics techniques. We strive to provide the most accurate and actionable intelligence for short-term rental investors.

Data Collection & Scope

  • Global Coverage: We aggregate STR data from tens of millions of active short-term rental listings across platforms like Airbnb and Vrbo worldwide.
  • Real-Time Metrics: Our systems track key performance indicators (KPIs) daily, including booking rates, nightly pricing (ADR), occupancy rates, and revenue.
  • Regulatory Monitoring: We actively monitor and incorporate local short-term rental regulations, licensing requirements, and tax obligations into our market analysis.

Analysis & Ranking

  • Proprietary Algorithms: AI and machine learning models analyze booking patterns, predict seasonal demand shifts, and identify emerging market trends in the STR space.
  • Key Metric Evaluation: We evaluate markets based on a weighted combination of critical investment factors using our extensive Airbnb analytics:
    • Revenue Potential: Average Monthly Revenue and Average Daily Rate (ADR).
    • Market Demand: Occupancy Rate and booking lead times.
    • Investment Scale: Number of active properties and market growth trends.
    • Regulatory Environment: Assessed impact of local STR regulations on operational feasibility and profitability.
  • Benchmarking: Performance is benchmarked against regional and global averages to provide context for vacation rental investment potential.

Key Metrics Explained

  • Properties: The count of active short-term rental listings in the market.
  • Monthly Revenue: Average revenue generated per property per month, a key indicator for Airbnb profitability.
  • Daily Rate (ADR): Average nightly booking price.
  • Occupancy: Percentage of nights booked out of total available nights, crucial for understanding STR demand.
  • Regulation: An indicator of the local regulatory climate impacting Airbnb investment.

This rigorous approach ensures our recommendations are based on real-world performance Airbnb data and forward-looking market analysis, empowering you to invest smarter in the vacation rental market.

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