Airbnb Market Analytics, Statistics and Data in Maiori, Campania, Italy
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Maiori? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Maiori:
How much do Airbnb hosts make on average per month in Maiori?
The short-term rental market in Maiori shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,935 per month
- Strong performing properties (top 25%) make $3,308 or more
- Best-in-class properties (top 10%) achieve $5,676+ monthly
- Entry-level properties (bottom 25%) typically earn around $941
Revenue Variations by Month
Occupancy Rates Throughout the Year in Maiori
The market in Maiori shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 35% occupancy rates
- Strong performing properties (top 25%) achieve 58% or higher
- Best-in-class properties (top 10%) reach 72%+occupancy
- Entry-level properties (bottom 25%) average around 18%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Maiori
Daily rates in Maiori vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $154 per night
- Strong performing properties (top 25%) secure $230 or more
- Best-in-class properties (top 10%) pull in $372+ per night
- Entry-level properties (bottom 25%) earn around $118
Daily Rate Variations by Month
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Seasonality patterns in Maiori
Peak Season (July, August, May)
- Revenue peaks at $4799.20 per month
- Occupancy rates reach 60.15%
- Daily rates average $303.92
Shoulder Season
- Revenue averages $3081.02 per month
- Occupancy maintains 38.55%
- Daily rates hold at $255.77
Low Season (February, December, January)
- Revenue drops to $1233.49 per month
- Occupancy decreases to 16.58%
- Daily rates adjust to $212.82
Is it still profitable to do Airbnb in Maiori in 2025?
Yes! Maiori demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 39% and strong monthly revenue averaging $3081 and With 309 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Maiori
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Maiori Beach | A beautiful stretch of beach offering stunning views and a vibrant atmosphere. Perfect for tourists looking for sun, sea, and relaxation, with ample beach clubs and restaurants nearby. | Maiori Beach, Sunset views, Beachfront restaurants, Water sports, Promenade |
| Historic Center of Maiori | The charming historic center with quaint streets and local shops. Attracts visitors interested in culture, history, and local cuisine. | Santa Maria de Olearia, Historical churches, Local markets, Piazza Nocciano, Artisan shops |
| Costiera Amalfitana (Amalfi Coast) | Known for its breathtaking landscapes and cliffside villages. A prime destination for tourists exploring the Amalfi Coast's scenic beauty and charming towns. | Amalfi Cathedral, Ravello, Positano, Scenic drives, Hiking trails |
| Ravello | Famous for its stunning villas and gardens, Ravello is a cultural hotspot that attracts those interested in music, art, and scenic views. | Villa Rufolo, Villa Cimbrone, Ravello Music Festival, Scenic viewpoints, Historic architecture |
| Minori | A neighboring town to Maiori, known for its quieter atmosphere and beautiful beaches. It’s perfect for families and couples looking for a relaxing getaway. | Minori Beach, Ancient Roman Villa, Limoncello tasting, Local eateries, Peaceful promenade |
| Trail of the Gods (Sentiero degli Dei) | A famous hiking path offering extraordinary views of the coastline. Popular with adventure-seekers and nature lovers. | Hiking paths, Scenic viewpoints, Access to various towns, Natural beauty, Wildlife |
| Local Vineyards and Lemon Groves | A unique attraction for those interested in local agriculture and cuisine, showcasing the region's famous wines and limoncello products. | Lemon farms, Wine tasting tours, Local culinary experiences, Scenic countryside, Farm-to-table dining |
| Maiori Fishermen's Port | A picturesque area with traditional fishing boats and local seafood restaurants, appealing to visitors interested in authentic experiences. | Fishing village atmosphere, Seafood restaurants, Cultural experiences, Local festivals, Harbor views |
Do you need a license for Airbnb in Maiori?
Yes, Maiori requires a license for operating an Airbnb. Current market data shows 57% of active listings maintain proper licensing, confirming this requirement. Getting licensed is an essential first step before listing your property.
Top Performing Airbnb Properties in Maiori
Magic oasis/Heated XL Marine Pool/private sea bay
Entire Place • 6 bedrooms
Acquachiara Seaside Luxury Villa in Amalfi Coast
Entire Place • 4 bedrooms
Villa Costanza, pool and jacuzzi with a great view
Entire Place • 4 bedrooms
L'Olearia Luxury Country Villa in Amalfi Coast
Entire Place • 3 bedrooms
Villa Venere by MyVillaCollection
Entire Place • 4 bedrooms
Vacation Home w/Rooftop & Private Beach 150 Meters
Entire Place • 7 bedrooms
Top Performing Professional Hosts in Maiori
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Federico | 4 | $565,785 | 143 | 4.92/5.0 |
| Ulrico | 1 | $499,447 | 60 | 4.88/5.0 |
| Vittoria | 1 | $279,385 | 18 | 4.89/5.0 |
| Gian Luca | 10 | $261,405 | 288 | 3.92/5.0 |
| La Torre Della Limonaia | 4 | $204,147 | 239 | 3.67/5.0 |
| Tiziana | 22 | $171,630 | 130 | 3.17/5.0 |
| Raffaela | 4 | $165,843 | 258 | 4.96/5.0 |
| Clelia | 8 | $160,628 | 406 | 4.51/5.0 |
| Luca | 1 | $146,386 | 3 | 4.67/5.0 |
| Roberto | 3 | $125,441 | 323 | 4.82/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Maiori
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (82.5%), with apartment & condo and house properties comprising 88.0% of inventory
- Untapped potential in outdoor & mobile, unique stays segments (2.9% combined)
Room Capacity Distribution
Analysis of 309 properties in Maiori shows that 1 bedroom properties are most prevalent, making up 47.2% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 79.3% of all listings.
Key Insights
- Most common: 1 bedroom (47.2%)
- Least common: 5+ bedrooms (1.6%)
- Market concentration: 79.3% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 309 properties in Maiori reveals that 4 guests properties dominate the market, representing 32.7% of all listings. The average property accommodates 3.9 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 54.0% of the market.
Key Insights
- Most common capacity: 4 guests (32.7% of market)
- Least common capacity: 7 guests (2.9% of market)
- Average guest capacity: 3.9 guests per property
- Market concentration: 54.0% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 309 properties in Maiori, the most common availability pattern is 271-366 days (50.2% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (33.7% of properties).
Key Insights
- Most common availability window: 271-366 days (50.2%)
- Most common booking duration: 91-180 days (33.7%)
- Properties with high availability (180+ days): 84.5%
- Properties with long-term bookings (180+ days): 18.1%
Minimum Stay Distributions
1 Night
79 listings
27.7% of total
2 Nights
91 listings
31.9% of total
3 Nights
78 listings
27.4% of total
4-6 Nights
19 listings
6.7% of total
7-29 Nights
4 listings
1.4% of total
30+ Nights
14 listings
4.9% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 59.6%
- Mid-length stays (4-6 nights) represent 6.7% of listings
- Monthly+ stays (4.9%) suggest a stable extended-stay market
- High market flexibility with 87.0% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
6 listings
2.3% of total
Super Strict 30 Days
13 listings
4.9% of total
Flexible
57 listings
21.7% of total
Moderate
101 listings
38.4% of total
Strict
86 listings
32.7% of total
Key Insights
- Moderate is the preferred policy at 38.4% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 60.1% of the market
- Strong market consensus around Moderate policies
- Super Strict 60 Days policies are least common at 2.3% of listings
Recommendations
- Consider starting with a Moderate policy to align with market preferences
- Strong market preference for Moderate policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Aug, May, averaging 87 days
- Shortest booking windows are in Feb, Dec, Jan, averaging 44 days
- Summer shows the longest average booking window at 85 days, while Winter has the shortest at 44 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 85 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Feb-Jan when lead times are shortest
Popular Airbnb Amenities in Maiori
Below is the distribution of amenities across listings in Maiori:
Traveler Demographics
Key Insights
- Domestic travelers make up 6.2% of total guests, indicating a mostly international-driven market.
- Primary international markets: United Kingdom (16.8%) and Canada (16.8%)
- English is the top language at 57.8%, followed by Spanish (14.6%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.9%
Recommendations
- Target marketing campaigns for London and New York markets
- Develop localized content for United Kingdom and Canada
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Maiori. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Positano | 729 | $6,939 | $651.59 | 51% |
| Praiano | 356 | $4,396 | $450.00 | 52% |
| Conca dei Marini | 122 | $4,327 | $397.30 | 50% |
| Capri | 453 | $4,103 | $614.96 | 40% |
| Sorrento | 1,543 | $3,744 | $339.50 | 49% |
| Massa Lubrense | 904 | $3,401 | $446.37 | 43% |
| Ravello | 277 | $3,343 | $326.07 | 47% |
| Furore | 139 | $3,266 | $359.47 | 51% |
| Amalfi | 492 | $3,262 | $321.50 | 46% |
| Atrani | 131 | $2,805 | $222.70 | 53% |
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