West Lafayette, Indiana Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in West Lafayette, Indiana? Based on AirROI's 2026 dataset (May 2025 – April 2026), the short answer is $25,125 per year — at a $186 nightly rate, 41.1% occupancy, and a $82 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
At 118 active listings, West Lafayette is a boutique market where moderate demand with room for well-positioned listings to outperform. Supply grew 47.5% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
Table of Contents [hide] [show]
What Are the Key Airbnb Metrics in West Lafayette?
In West Lafayette, the headline Airbnb metrics are $25,125 in average annual revenue,41.1% occupancy, $186 ADR, and $82 in RevPAR, and guests book about 55 days in advance.
How Much Do Airbnb Hosts Earn Monthly in West Lafayette?
Understanding the monthly revenue variations for Airbnb listings in West Lafayette is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in West Lafayette is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in West Lafayette across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,715+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,937 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,228 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $879, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in West Lafayette
What Is the Monthly Airbnb Occupancy Rate in West Lafayette?
Maximize your bookings by understanding the West Lafayette STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in West Lafayette:
- Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 61% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 42%.
- Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in West Lafayette
What Is the Average Airbnb Nightly Rate in West Lafayette?
Effective short term rental pricing strategy in West Lafayette involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in West Lafayette typically peaks in August and dips lowest during June. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $327+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $236 or more.
- Typical properties (Median) charge around $153 per night.
- Entry-level properties (Bottom 25%) earn around $68 per night.
Average Daily Rate (ADR) Trend by Month in West Lafayette
What Is the RevPAR for Airbnb in West Lafayette?
RevPAR in West Lafayette is currently $82. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $25 RevPAR.
- Typical properties (Median) generate $73 RevPAR.
- Strong performers (Top 25%) earn $115 RevPAR.
- Best-in-class (Top 10%) achieve $172 RevPAR.
Average Monthly RevPAR Trend in West Lafayette
RevPAR Insights for West Lafayette
- The average RevPAR in West Lafayette is $82. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($172) and bottom 25% ($25) is $147, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Aug and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these West Lafayette benchmarks. If your RevPAR falls below the median of $73, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $115+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
Get Live West Lafayette Market Intelligence 👇
Explore Real-time Analytics
When Is the Peak Season for Airbnb in West Lafayette?
West Lafayette's peak Airbnb season falls in August, October, July, while the softest stretch is January, March, April. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, October, July)
- Revenue averages $3,468 per month
- Occupancy rates average 51.7%
- Daily rates average $183
Shoulder Season
- Revenue averages $2,755 per month
- Occupancy maintains around 43.0%
- Daily rates hold near $177
Low Season (January, March, April)
- Revenue drops to average $1,911 per month
- Occupancy decreases to average 33.3%
- Daily rates adjust to average $177
Seasonality Insights for West Lafayette
- Airbnb seasonality in West Lafayette is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases West Lafayette's highest earning potential, with monthly revenues climbing to $3,704, occupancy reaching 54.5%, and ADRs peaking at $195.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,681, occupancy could drop to 29.7%, and ADRs may adjust to $162.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in West Lafayette.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like West Lafayette, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in West Lafayette?
Low regulation and minimal registration activity in West Lafayette, Indiana, United States point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for West Lafayette to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in West Lafayette?
West Lafayette is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown West Lafayette | The vibrant heart of West Lafayette, close to Purdue University. Offers a mix of restaurants, shops, and entertainment, making it popular among both tourists and students. | Purdue University, Wabash Riverwalk, State Street shops, The Long Center for the Performing Arts, West Lafayette Public Library |
| Purdue University Campus | A prime spot for hosting students and visitors to the university. Events, sports, and campus activities draw many short-term rentals. | Mackey Arena, Ross Ade Stadium, Purdue Memorial Union, The Purdue Arboretum, Cary Quadrangle |
| Wabash Riverfront | Scenic area along the river with parks and recreational activities. Attracts nature lovers and those looking for a quiet retreat close to city amenities. | Wabash Heritage Trail, Tapawingo Park, West Lafayette Nature Park, City Park |
| Old Towne | A historic neighborhood with charming homes and a strong community feel. Appealing for longer stays and families looking for residential experiences. | Historic homes, Community parks, Local markets, Art and music festivals |
| Southwest Lafayette | An up-and-coming area near the city limits, ideal for families and those looking for more space. Proximity to schools and shopping centers adds appeal. | Lafayette Golf Course, Columbian Park, Local Shopping Centers, Parks and Playgrounds |
| North Central Lafayette | A residential area that attracts families and business travelers seeking convenience to downtown Lafayette and Purdue University. | Lafayette Family YMCA, Shopping Malls, Local Restaurants, Parks |
| Battle Ground | A suburban area that provides a peaceful environment with easy access to West Lafayette and Lafayette, ideal for families and longer stays. | Battle Ground Park, Local Shops, Community Events, Nature Trails |
| Centrally Located Properties | Properties that are strategically located between West Lafayette and Lafayette, serving a wider audience including both student groups and traveling professionals. | Easy access to both cities, Wide range of amenities, Quiet neighborhoods, Parks and Recreational Areas |
With 8 distinct neighborhoods showing meaningful short-term rental activity, West Lafayette offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in West Lafayette?
Room Type Distribution
Property Type Distribution
Market Composition Insights for West Lafayette
- The West Lafayette Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 63.6% of the 118 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 33.9% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in West Lafayette, House properties are the most common (74.6%), reflecting the local real estate landscape.
- Houses represent a significant 74.6% portion, catering likely to families or larger groups.
- Smaller segments like others, hotel/boutique, outdoor/unique (combined 10.1%) offer potential for unique stay experiences.
West Lafayette Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for West Lafayette
- The dominant room capacity in West Lafayette is 3 bedrooms listings, making up 29.7% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 4 bedrooms properties represent 42.4% of the active Airbnb listings in West Lafayette, indicating a high concentration in these sizes.
- A significant 50.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in West Lafayette.
West Lafayette Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for West Lafayette
- The most common guest capacity trend in West Lafayette vacation rentals is listings accommodating 8+ guests (26.3%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the West Lafayette STR market, accounting for 48.3% of listings.
- 50.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in West Lafayette.
- On average, properties in West Lafayette are equipped to host 4.1 guests.
How Do Listings in West Lafayette Compare on Quality?
Listing quality in West Lafayette can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for West Lafayette
- At 25.3 photos per listing on average, West Lafayette hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 22.0% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the West Lafayette averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in West Lafayette?
Amenity Prevalence
Amenity Insights for West Lafayette
- Essential amenities in West Lafayette that guests expect include: Heating, Air conditioning, Wifi, Smoke alarm, Free parking on premises, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Microwave, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for West Lafayette: Heating, Air conditioning, Wifi, Smoke alarm, Free parking on premises, TV.
- Prioritize adding missing essentials: Heating, Air conditioning, Wifi, Free parking on premises, TV.
- Consider adding popular differentiators like Hot water or Microwave to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in West Lafayette to stay competitive.
Which Airbnb Amenities Boost Revenue in West Lafayette?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in West Lafayette, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Coffee maker | 89.8% | $27,398 | $5,048 | 442.7% |
Refrigerator | 88.1% | $27,571 | $6,958 | 296.2% |
Dryer | 82.2% | $28,724 | $8,500 | 237.9% |
Microwave | 90.7% | $26,842 | $8,422 | 218.7% |
Oven | 78.8% | $29,154 | $10,137 | 187.6% |
Dishwasher | 66.9% | $31,856 | $11,491 | 177.2% |
Washer | 85.6% | $27,475 | $11,165 | 146.1% |
Arcade gamesHigh opportunity | 4.2% | $57,139 | $23,709 | 141.0% |
Cooking basics | 83.9% | $27,593 | $12,268 | 124.9% |
Dishes and silverware | 87.3% | $26,992 | $12,310 | 119.3% |
Revenue Impact Insights for West Lafayette
- Coffee maker tops the revenue impact list with a 442.7% uplift — listings with this amenity earn $27,398 vs. $5,048 without it.
- High-opportunity amenities — Arcade games — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- Coffee maker, Refrigerator, Dryer, Microwave, Washer, Cooking basics, Dishes and silverware — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding Arcade games — it has the best combination of high revenue impact and low market saturation in West Lafayette.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced West Lafayette STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for West Lafayette. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsWest Lafayette Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for West Lafayette
- The typical guest profile for Airbnb in West Lafayette consists of primarily domestic travelers (95%), often arriving from nearby Chicago, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 94.9% of guests.
- Key international markets include United States (94.9%) and South Korea (0.9%).
- Top languages spoken are English (73%) followed by Spanish (8.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Chicago and Indianapolis.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in West Lafayette?
Listings in West Lafayette average 4.83 out of 5 overall, with about 88.6 reviews per active listing and 48.3% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for West Lafayette
- With an overall rating of 4.83, West Lafayette listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Check-in (4.91), while Value (4.77) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 48.3% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
West Lafayette Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for West Lafayette
- The most common availability pattern in West Lafayette falls within the 271-366 days range, representing 43.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 79.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in West Lafayette (32.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 24.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in West Lafayette?
Average Booking Lead Time by Month
Booking Lead Time Insights for West Lafayette
- The overall average booking lead time for vacation rentals in West Lafayette is 55 days.
- Guests book furthest in advance for stays during May (average 101 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 31 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (72 days avg.) sees the longest lead times, while Winter (39 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (55 days) as a baseline for your pricing and availability strategy in West Lafayette.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 101 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 72 days) to capture early planners.
- Monitor your own booking lead times against these West Lafayette averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in West Lafayette?
Guests in West Lafayette stay about 5.9 nights on average, generating roughly 3,091 reservations and 26.2 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in West Lafayette
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for West Lafayette
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 26.2 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Jul (7.2 nights) and shorten in Feb (3.6 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
West Lafayette Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
48 listings
40.7% of total
2 Nights
28 listings
23.7% of total
3 Nights
3 listings
2.5% of total
4-6 Nights
1 listings
0.8% of total
7-29 Nights
10 listings
8.5% of total
30+ Nights
28 listings
23.7% of total
Key Insights
- The most prevalent minimum stay requirement in West Lafayette is 1 Night, adopted by 40.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (64.4%) of the West Lafayette Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (23.7%) caters to monthly stays (30+ nights) in West Lafayette, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 40.7% of West Lafayette hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 23.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in West Lafayette.
West Lafayette Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 60 Days
1 listings
0.8% of total
Limited
1 listings
0.8% of total
Super Strict 30 Days
2 listings
1.7% of total
Flexible
31 listings
26.3% of total
Moderate
38 listings
32.2% of total
Firm
31 listings
26.3% of total
Strict
14 listings
11.9% of total
Cancellation Policy Insights for West Lafayette
- The prevailing Airbnb cancellation policy trend in West Lafayette is Moderate, used by 32.2% of listings.
- There's a relatively balanced mix between guest-friendly (58.5%) and stricter (38.2%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 32.2% market standard in West Lafayette.
- Using a Strict policy might deter some guests, as only 11.9% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in West Lafayette.
How Much Are Airbnb Cleaning Fees in West Lafayette?
Cleaning fees in West Lafayette are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for West Lafayette
- 85.6% of listings charge a cleaning fee, making it standard practice in West Lafayette. Guests expect it and factor it into their booking decisions.
- The gap between the average ($299) and median ($85) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 8.9% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the West Lafayette median of $85. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in West Lafayette Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in West Lafayettebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Family Friendly Home Near Purdue
Entire Place • 3 bedrooms
Cheer on Purdue! Cozy Stay Near Campus & Parks
Entire Place • 3 bedrooms
The Kaufmann Baumhaus
Entire Place • 3 bedrooms
Rustic farmhouse with a cabin vibe “Foosball”
Entire Place • 7 bedrooms
Riverside Retreat!
Entire Place • 3 bedrooms
Sand Hill Cottage near Purdue University!
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in West Lafayette?
Learn from the best! This table showcases top-performing Airbnb hosts in West Lafayette based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Sharon | 4 | $251,377 | 478 | 4.93/5.0 |
| Cedric | 4 | $143,615 | 350 | 4.95/5.0 |
| Jason | 4 | $136,150 | 914 | 4.79/5.0 |
| Laura | 2 | $129,450 | 176 | 4.96/5.0 |
| Casey | 2 | $128,140 | 385 | 4.63/5.0 |
| Kevin | 3 | $109,289 | 116 | 4.87/5.0 |
| Niki | 3 | $103,949 | 495 | 4.88/5.0 |
| Annie | 1 | $95,974 | 57 | 5.00/5.0 |
| Tomo | 2 | $91,561 | 611 | 4.79/5.0 |
| Cheryl | 1 | $83,980 | 187 | 4.95/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in West Lafayette.
Who Are the Airbnb Hosts in West Lafayette?
West Lafayette is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for West Lafayette
- With 55.9% Superhosts, West Lafayette has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 7.6% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 3.4% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 77.1% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 28.0% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these West Lafayette averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in West Lafayette
These are the highest-grossing professional property management operations in West Lafayette, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Cedric | 4 | $143,615 | $254 | 53.1% | 4.95/5 |
| Cheryl | 1 | $83,980 | $368 | 57.2% | 4.95/5 |
| Clinton And Laura | 1 | $63,109 | $411 | 44.4% | 4.96/5 |
| The Coastal Project | 1 | $36,676 | $157 | 63.3% | 4.57/5 |
| Michael | 1 | $19,421 | $257 | 26.9% | 4.96/5 |
| Zack | 1 | $15,696 | $173 | 57.4% | 5.00/5 |
| Evolve | 1 | $9,486 | $345 | 18.9% | 4.75/5 |
Management Company Insights for West Lafayette
- The leading management company, Cedric, operates 4 listings with $143,615 in gross revenue — a useful benchmark for what scale looks like in West Lafayette.
- Top managers average 1 properties each, suggesting professional management in West Lafayette still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.88/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 7.6% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does West Lafayette's Airbnb Market Compare to Nearby Cities?
How does the West Lafayette Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with White Pigeon Township, West Lafayette has 10 percentage points lower occupancy and about $145 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Union Pier | 16 | $5,565 | $621.40 | 32% |
| New Buffalo Township | 257 | $5,179 | $647.71 | 36% |
| Bertrand Township | 22 | $4,868 | $400.19 | 36% |
| New Buffalo | 149 | $4,868 | $491.23 | 40% |
| Fremont | 16 | $4,599 | $443.63 | 39% |
| Chikaming Township | 292 | $4,472 | $526.78 | 38% |
| Oronoko Charter Township | 22 | $4,392 | $588.75 | 39% |
| Elmhurst | 15 | $4,376 | $361.19 | 50% |
| White Pigeon Township | 10 | $4,229 | $330.68 | 51% |
| Berrien Township | 18 | $4,197 | $363.90 | 43% |
Frequently Asked Questions About Airbnb in West Lafayette
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for West Lafayette.
How much do Airbnb hosts make in West Lafayette?
West Lafayette hosts earn about $25,125 per year on average, with an average nightly rate of $186 and RevPAR of $82. Those figures describe the typical revenue environment for active listings in West Lafayette, Indiana, not the ceiling for the best operators. Source: AirROI 2026 data, West Lafayette market, May 2025 to April 2026.
What is the average Airbnb occupancy rate in West Lafayette?
The average Airbnb occupancy rate in West Lafayette is 41.1%. August is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in West Lafayette?
Listings in West Lafayette average $186 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in West Lafayette?
West Lafayette currently has about 118 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in West Lafayette?
AirROI currently classifies the short-term rental regulation level in West Lafayette as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in West Lafayette?
RevPAR in West Lafayette is about $82. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in West Lafayette?
At 41.1% occupancy, West Lafayette can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $25,125, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in West Lafayette?
The average booking lead time in West Lafayette is about 55 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in West Lafayette?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in West Lafayette include Downtown West Lafayette, Purdue University Campus, Wabash Riverfront. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in West Lafayette?
entire_home listings make up 63.6% of the active supply in West Lafayette. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does West Lafayette compare to nearby Airbnb markets?
Among neighboring markets, Union Pier posts $66,782 in average annual revenue with 32.4% occupancy, compared to West Lafayette's $25,125 and 41.1%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in West Lafayette?
The average Airbnb stay length in West Lafayette is about 5.9 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in West Lafayette?
Airbnb listings in West Lafayette average 4.83 out of 5 overall. About 48.3% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in West Lafayette?
Coffee maker and Refrigerator are among the strongest revenue-linked amenities in West Lafayette. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in West Lafayette?
Yes. About 85.6% of active Airbnb listings in West Lafayette charge a cleaning fee, and the average fee is $299. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in West Lafayette?
A 55.9% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-04-30. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.