Pleiku, Gia Lai Province Airbnb Market Data 2026: STR Report & Statistics

Source: AirROI Reviewed by Jun Zhou, Founder @ AirROI

Updated: 2026-04-09

How much can you earn on Airbnb in Pleiku, Gia Lai Province? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $949 per year — at a $32 nightly rate, 14.9% occupancy, and a $5 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.

With just 31 active listings, Pleiku is a micro-market where selective demand that rewards strong listing quality and pricing strategy. Supply grew 158.3% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.

Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

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What Are the Key Airbnb Metrics in Pleiku?

In Pleiku, the headline Airbnb metrics are $949 in average annual revenue,14.9% occupancy, $32 ADR, and $5 in RevPAR, and guests book about 18 days in advance.

Avg. Daily Rate (ADR)(?)

$32

The average rental revenue earned for an occupied room per day in Pleiku.

Occupancy Rate(?)

14.9%

Lower demand, potentially seasonal or market factors at play.

Avg. Annual Revenue(?)

$949

Average annual income for an Airbnb listing in Pleiku. Factors like property type, size, and location influence actual earnings.

RevPAR(?)

Revenue per available rental night, combining occupancy and ADR into one efficiency metric.

Revenue Growth YoY(?)

1.7%

Positive growth (1.7%) vs. last year.

Active Airbnb Listings(?)

Total number of active short-term rentals listed.

Avg. Booking Lead Time(?)

18 days

How far in advance guests typically book in Pleiku. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.

STR Regulation Level(?)

Low

Fewer regulations, offering more operational flexibility.

Peak Revenue Month(?)

December

The month with the highest average earnings, indicating peak season in Pleiku.

Lowest Revenue Month(?)

October

The month with the lowest average earnings, indicating the low season in Pleiku.

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How Much Do Airbnb Hosts Earn Monthly in Pleiku?

Understanding the monthly revenue variations for Airbnb listings in Pleiku is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Pleiku is typically December, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Pleiku across different performance tiers:

Best-in-class properties (Top 10%) achieve $334+ monthly, often utilizing dynamic pricing and superior guest experiences.
Strong performing properties (Top 25%) earn $195 or more, indicating effective management and desirable locations/amenities.
Typical properties (Median) generate around $107 per month, representing the average market performance.
Entry-level properties (Bottom 25%) see earnings around $42, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Pleiku

What Is the Monthly Airbnb Occupancy Rate in Pleiku?

Maximize your bookings by understanding the Pleiku STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Pleiku:

Best-in-class properties (Top 10%) achieve 30%+ occupancy, indicating high desirability and potentially optimized availability.
Strong performing properties (Top 25%) maintain 20% or higher occupancy, suggesting good market fit and guest satisfaction.
Typical properties (Median) have an occupancy rate around 14%.
Entry-level properties (Bottom 25%) average 7% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Pleiku

What Is the Average Airbnb Nightly Rate in Pleiku?

Effective short term rental pricing strategy in Pleiku involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Pleiku typically peaks in June and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

Best-in-class properties (Top 10%) command rates of $49+ per night, often due to premium features or locations.
Strong performing properties (Top 25%) achieve nightly rates of $31 or more.
Typical properties (Median) charge around $22 per night.
Entry-level properties (Bottom 25%) earn around $15 per night.

Average Daily Rate (ADR) Trend by Month in Pleiku

What Is the RevPAR for Airbnb in Pleiku?

RevPAR in Pleiku is currently $5. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

Entry-level properties (Bottom 25%) see $2 RevPAR.
Typical properties (Median) generate $3 RevPAR.
Strong performers (Top 25%) earn $5 RevPAR.
Best-in-class (Top 10%) achieve $9 RevPAR.

Average Monthly RevPAR Trend in Pleiku

RevPAR Insights for Pleiku

The average RevPAR in Pleiku is $5. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
The gap between the top 10% ($9) and bottom 25% ($2) is $8, suggesting a relatively compressed market where operational differences yield moderate returns.
RevPAR peaks in Apr and bottoms out in Oct, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

Track your own RevPAR monthly against these Pleiku benchmarks. If your RevPAR falls below the median of $3, examine whether low occupancy or low ADR is the primary drag.
Top-quartile listings achieve $5+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

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When Is the Peak Season for Airbnb in Pleiku?

Pleiku's peak Airbnb season falls in December, April, November, while the softest stretch is January, September, October. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (December, April, November)

Revenue averages $199 per month
Occupancy rates average 17.0%
Daily rates average $31

Shoulder Season

Revenue averages $164 per month
Occupancy maintains around 15.9%
Daily rates hold near $32

Low Season (January, September, October)

Revenue drops to average $119 per month
Occupancy decreases to average 13.2%
Daily rates adjust to average $31

Seasonality Insights for Pleiku

Airbnb seasonality in Pleiku is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
During the high season, the absolute peak month showcases Pleiku's highest earning potential, with monthly revenues climbing to $208, occupancy reaching 23.6%, and ADRs peaking at $33.
Conversely, the slowest single month marks the market's lowest point — revenue may dip to $92, occupancy could drop to 9.7%, and ADRs may adjust to $30.
Lower occupancy paired with meaningful seasonality means hosts in Pleiku need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.

Seasonal Strategies for Maximizing Profit

Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
In a highly seasonal market like Pleiku, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.

Do You Need a License for Airbnb in Pleiku?

Low regulation and minimal registration activity in Pleiku, Gia Lai Province, Vietnam point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Pleiku to ensure full compliance before hosting.

(Source: AirROI data, 2026, finding no licensed listings among those analyzed)

What Are the Best Neighborhoods for Airbnb in Pleiku?

With a compact short-term rental market, Pleiku gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.

Best neighborhoods for Airbnb in Pleiku
Neighborhood / Area	Why Host Here? (Target Guests & Appeal)	Key Attractions & Landmarks
City Center	Pleiku's vibrant urban area with easy access to restaurants, cafes, and shops. Ideal for visitors who want to experience the local culture and lifestyle.	Tây Nguyên Square, Pleiku Waterfall, Bàu Đức Lake, Ngọc Linh Mountain, local markets
Trường Sa Street	A bustling street known for its dining options and nightlife, making it attractive for young travelers and locals.	Pleiku Night Market, restaurants and bars, local cafes, art galleries
Pleiku Lake	A serene destination for those seeking nature and relaxation, there are opportunities for water sports and leisure activities.	Pleiku Lake, Kayaking, Fishing, Picnic areas, scenic views
Yaly Hydroelectric Plant	An impressive engineering marvel and a popular tourist destination, providing educational tours and beautiful views of the surrounding area.	Hydroelectric tours, scenic overlooks, nature trails, photography opportunities
Dai Loc Hill	A vantage point offering panoramic views of Pleiku, popular for its natural beauty and tranquility. Suitable for visitors looking for nature walks.	hiking trails, scenic viewpoints, wild flora
Chư Sê District	Home to ethnic minority cultures, making it perfect for those interested in cultural experiences and traditional lifestyles.	Cultural villages, traditional markets, local festivals
K'Rang Lake	Known for its picturesque scenery and calm environment, this area is appealing for visitors looking for a peaceful retreat.	nature walks, fishing spots, leisure activities
Historical Sites	Pleiku has a rich history, and this area features several important monuments and memorials, appealing to history enthusiasts.	War memorials, historical buildings, museums, local history tours

With 8 distinct neighborhoods showing meaningful short-term rental activity, Pleiku offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.

What Types of Properties Are on Airbnb in Pleiku?

Room Type Distribution

Property Type Distribution

Market Composition Insights for Pleiku

The Pleiku Airbnb market composition is heavily skewed towards Private Room listings, which make up 51.6% of the 31 active rentals. This indicates strong guest preference for privacy and space.
Looking at the property type distribution in Pleiku, House properties are the most common (74.2%), reflecting the local real estate landscape.
Houses represent a significant 74.2% portion, catering likely to families or larger groups.
Smaller segments like unique stays, apartment/condo (combined 6.4%) offer potential for unique stay experiences.

Pleiku Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Pleiku

The dominant room capacity in Pleiku is 1 bedroom listings, making up 35.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
Together, 1 bedroom and 2 bedrooms properties represent 48.4% of the active Airbnb listings in Pleiku, indicating a high concentration in these sizes.
Listings with 3+ bedrooms (6.4%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Pleiku.

Pleiku Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Pleiku

The most common guest capacity trend in Pleiku vacation rentals is listings accommodating 6 guests (16.1%). This suggests the primary traveler segment is likely larger groups.
Properties designed for 6 guests and 2 guests dominate the Pleiku STR market, accounting for 29.0% of listings.
22.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Pleiku.
On average, properties in Pleiku are equipped to host 2.7 guests.

How Do Listings in Pleiku Compare on Quality?

Listing quality in Pleiku can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.

Average Photos per Listing(?)

22.4

More photos correlate with higher conversion rates.

Average Beds per Listing(?)

2.1

Reflects the capacity profile of the local supply.

Exact Location Enabled(?)

29.0%

Builds guest trust and improves booking confidence.

Listing Quality Insights for Pleiku

At 22.4 photos per listing on average, Pleiku hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
29.0% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.

Recommendations for Hosts

Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
Use these quality indicators as a self-audit checklist. Listings that exceed the Pleiku averages across all three metrics are better positioned for premium pricing.

What Amenities Do Airbnb Guests Expect in Pleiku?

Amenity Prevalence

Amenity Insights for Pleiku

Essential amenities in Pleiku that guests expect include: Free parking on premises, Wifi. Lacking these (any) could significantly impact bookings.
Popular amenities like Dedicated workspace, Air conditioning, TV are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

Ensure your listing includes all essential amenities for Pleiku: Free parking on premises, Wifi.
Prioritize adding missing essentials: Free parking on premises.
Consider adding popular differentiators like Dedicated workspace or Air conditioning to increase appeal.
Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
Regularly check competitor amenities in Pleiku to stay competitive.

Which Airbnb Amenities Boost Revenue in Pleiku?

Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Pleiku, which makes it more useful for prioritizing upgrades than a simple popularity list alone.

Amenity	Prevalence	Revenue With	Revenue Without	Revenue Uplift
BBQ grill	74.2%	$1,164	$334	248.6%
Fire pit	41.9%	$1,517	$539	181.4%
Extra pillows and blankets	29.0%	$1,713	$637	169.0%
Hot water kettle	35.5%	$1,376	$715	92.5%
Exterior security cameras on property	25.8%	$1,475	$767	92.3%
Cleaning products	35.5%	$1,373	$717	91.6%
Lake access	16.1%	$1,555	$833	86.7%
Freezer	29.0%	$1,394	$768	81.5%
Clothing storage	41.9%	$1,215	$757	60.4%
Rice maker	38.7%	$1,200	$791	51.6%

Revenue Impact Insights for Pleiku

BBQ grill tops the revenue impact list with a 248.6% uplift — listings with this amenity earn $1,164 vs. $334 without it.

Recommendations for Hosts

Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.

Dive Deeper: Advanced Pleiku STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Pleiku. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Pleiku Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International

Top 5 Cities of Origin

Top 5 Countries of Origin

Top 5 Languages Spoken

Guest Age Distribution (Birth Decade)

Guest Profile Summary for Pleiku

The typical guest profile for Airbnb in Pleiku consists of predominantly international visitors (65%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
Domestic travelers account for 34.8% of guests.
Key international markets include Vietnam (34.8%) and United Kingdom (13%).
Top languages spoken are English (46.2%) followed by Spanish (11.5%).
A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

Focus marketing internationally, particularly towards travelers from United Kingdom.
Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
Highlight unique local experiences or amenities relevant to the primary guest profile.
Consider seasonal promotions aligned with peak travel times for key origin markets.

What Are Airbnb Guest Ratings in Pleiku?

Listings in Pleiku average 4.84 out of 5 overall, with about 8.4 reviews per active listing and 25.8% of listings carrying the Guest Favorite badge.

Rating Breakdown by Category

Guest Rating Insights for Pleiku

With an overall rating of 4.84, Pleiku listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
The strongest subcategory is Communication (4.88), while Cleanliness (4.79) trails behind — a useful signal for hosts looking to prioritize upgrades.
25.8% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.

Recommendations for Hosts

Focus improvement efforts on Cleanliness — even small gains in the weakest subcategory can lift overall ratings and search ranking.
Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
With only 25.8% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.

Pleiku Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Pleiku

The most common availability pattern in Pleiku falls within the 271-366 days range, representing 100% of listings. This suggests many properties have significant open periods on their calendars.
Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
For booked days, the 1-30 days range is most frequent in Pleiku (58.1%), reflecting common guest stay durations or potential owner blocking patterns.

How Far in Advance Do Guests Book Airbnb in Pleiku?

Average Booking Lead Time by Month

Booking Lead Time Insights for Pleiku

The overall average booking lead time for vacation rentals in Pleiku is 18 days.
Guests book furthest in advance for stays during November (average 31 days), likely coinciding with peak travel demand or local events.
The shortest booking windows occur for stays in June (average 10 days), indicating more last-minute travel plans during this time.
Seasonally, Winter (26 days avg.) sees the longest lead times, while Summer (14 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

Use the overall average lead time (18 days) as a baseline for your pricing and availability strategy in Pleiku.
For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 31 days out to capitalize on advance planning.
During June, focus on last-minute booking availability and promotions, as guests book with very short notice (10 days avg.).
Target marketing efforts for the Winter season well in advance (at least 26 days) to capture early planners.
Monitor your own booking lead times against these Pleiku averages to identify opportunities for dynamic pricing adjustments.

What Is the Average Length of Stay for Airbnb in Pleiku?

Guests in Pleiku stay about 2.8 nights on average, generating roughly 178 reservations and 6.1 bookings per listing in the latest AirROI dataset. The most common check-in time is 2:00 PM and check-out is 12:00 PM.

Monthly Length of Stay in Pleiku

Check-in Time Distribution

Check-out Time Distribution

Stay Pattern Insights for Pleiku

Very short stays drive high turnover. Cleaning costs, consumable restocking, and check-in coordination become significant operational factors at this frequency.
Stay lengths peak in Feb (4.5 nights) and shorten in Nov (1.3 nights). Adjust minimum-night requirements seasonally to match.

Recommendations for Hosts

With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
Set your check-in time to match or beat the market standard of 2:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.

Pleiku Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (100%)

1 Night

31 listings

100% of total

Key Insights

The most prevalent minimum stay requirement in Pleiku is 1 Night, adopted by 100% of listings. This highlights the market's preference for shorter, flexible bookings.
A strong majority (100.0%) of the Pleiku Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

Align with the market by considering a 1 Night minimum stay, as 100% of Pleiku hosts use this setting.
Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Pleiku.

Pleiku Airbnb Cancellation Policy Trends Analysis (2026)

Flexible (74.2%)

Flexible

23 listings

74.2% of total

Moderate (16.1%)

Moderate

5 listings

16.1% of total

Firm (9.7%)

Firm

3 listings

9.7% of total

Cancellation Policy Insights for Pleiku

The prevailing Airbnb cancellation policy trend in Pleiku is Flexible, used by 74.2% of listings.
The market strongly favors guest-friendly terms, with 90.3% of listings offering Flexible or Moderate policies. This suggests guests in Pleiku may expect booking flexibility.

Recommendations for Hosts

Consider adopting a Flexible policy to align with the 74.2% market standard in Pleiku.
Given the high prevalence of Flexible policies (74.2%), offering this can enhance booking appeal, especially during shoulder seasons.
Regularly review your cancellation policy against competitors and market demand shifts in Pleiku.

How Much Are Airbnb Cleaning Fees in Pleiku?

Cleaning fees in Pleiku are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.

Average Cleaning Fee

Median Cleaning Fee

Listings Charging a Fee

12.9%

Fee as Revenue Share

1.1%

Cleaning Fee Insights for Pleiku

Only 12.9% of listings charge a cleaning fee, suggesting that most hosts in Pleiku bundle cleaning costs into the nightly rate.
The average cleaning fee of $1 is close to the median ($1), suggesting a relatively consistent fee structure across the market.
Cleaning fees represent 1.1% of gross revenue on average — a modest component of the overall booking price.

Recommendations for Hosts

Price your cleaning fee competitively against the Pleiku median of $1. Fees significantly above market norms can deter bookings, especially for shorter stays.
Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.

$36.84

Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in Pleiku?

Learn from the best! This table showcases top-performing Airbnb hosts in Pleiku based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in Pleiku by revenue
Host Name	Properties	Grossing Revenue	Stay Reviews	Avg Rating
Minh	3	$8,128	9	5.00/5.0
Xom	5	$3,758	46	4.97/5.0
Dao Da Thao	1	$3,591	9	4.89/5.0
Kiely Nguyen	1	$3,136	36	4.86/5.0
Thi Nguyet	3	$2,503	26	5.00/5.0
Paksong Farmstay Gia Lai	3	$1,981	27	4.93/5.0
Mành	2	$1,793	4	Not Rated
Hồng Hạnh	2	$1,574	43	4.89/5.0
Woosoung	1	$957	3	5.00/5.0
Lĩnh	4	$764	27	4.47/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Pleiku.

Who Are the Airbnb Hosts in Pleiku?

Pleiku is a quality-focused market, with a high Superhost share and fairly mature operating standards.

Superhosts

51.6%

Professional Management

0.0%

Cohosted Listings

45.2%

Instant Book Enabled

6.5%

Simplified Pricing

35.5%

Host Profile Insights for Pleiku

With 51.6% Superhosts, Pleiku has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
6.5% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
35.5% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. Lower adoption suggests a market with more independent hosts managing listings directly through Airbnb.

Recommendations for Hosts

Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
With 45.2% cohosted listings, there may be a growing local market for property management services.
Benchmark your host metrics against these Pleiku averages regularly and adjust your hosting strategy based on what top performers do differently.

How Does Pleiku's Airbnb Market Compare to Nearby Cities?

How does the Pleiku Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with Nha Trang, Pleiku has 16 percentage points lower occupancy and about $43 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near Pleiku — performance comparison
Market	Active Properties	Monthly Revenue	Daily Rate	Avg. Occupancy
Nha Trang	1,293	$472	$75.54	31%
Cam Ranh	41	$415	$123.10	16%
Cam Lâm	22	$402	$148.29	15%
Quy Nhơn	192	$133	$39.21	22%
Buôn Ma Thuột	30	$88	$38.70	19%
Tuy Hòa	59	$82	$48.26	16%

Frequently Asked Questions About Airbnb in Pleiku

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Pleiku.

How much do Airbnb hosts make in Pleiku?

Pleiku hosts earn about $949 per year on average, with an average nightly rate of $32 and RevPAR of $5. Those figures describe the typical revenue environment for active listings in Pleiku, Gia Lai Province, not the ceiling for the best operators. Source: AirROI 2026 data, Pleiku market, April 2025 to March 2026.

What is the average Airbnb occupancy rate in Pleiku?

The average Airbnb occupancy rate in Pleiku is 14.9%. December is the strongest month and October is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in Pleiku?

Listings in Pleiku average $32 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in Pleiku?

Pleiku currently has about 31 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in Pleiku?

AirROI currently classifies the short-term rental regulation level in Pleiku as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in Pleiku?

RevPAR in Pleiku is about $5. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in Pleiku?

Occupancy of 14.9% means Pleiku is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $949, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in Pleiku?

The average booking lead time in Pleiku is about 18 days — a relatively short booking window, meaning most guests decide within a few weeks of their trip — dynamic pricing can capture late demand. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in Pleiku?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Pleiku include City Center, Trường Sa Street, Pleiku Lake. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in Pleiku?

private_room listings make up 51.6% of the active supply in Pleiku. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does Pleiku compare to nearby Airbnb markets?

Among neighboring markets, Nha Trang posts $5,665 in average annual revenue with 31.3% occupancy, compared to Pleiku's $949 and 14.9%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

What is the average length of stay in Pleiku?

The average Airbnb stay length in Pleiku is about 2.8 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.

What is the average Airbnb guest rating in Pleiku?

Airbnb listings in Pleiku average 4.84 out of 5 overall. About 25.8% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.

Which amenities boost Airbnb revenue in Pleiku?

BBQ grill and Fire pit are among the strongest revenue-linked amenities in Pleiku. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.

Do Airbnb hosts charge cleaning fees in Pleiku?

Yes. About 12.9% of active Airbnb listings in Pleiku charge a cleaning fee, and the average fee is $1. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.

What percentage of Airbnb hosts are Superhosts in Pleiku?

A 51.6% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.