Clarksville, Tennessee Airbnb Market Data 2026: STR Report & Statistics

Source: AirROIReviewed by Jun Zhou, Founder @ AirROI
Updated:

How much can you earn on Airbnb in Clarksville, Tennessee? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $21,482 per year — at a $180 nightly rate, 43.5% occupancy, and a $80 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.

Clarksville's 420 active listings and moderate demand with room for well-positioned listings to outperform position it as a midsize vacation rental market. Supply grew 133.3% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.

Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. The data points to a market where fundamentals reward execution — the right property, priced well, in the right neighborhood still outperforms.

What Are the Key Airbnb Metrics in Clarksville?

In Clarksville, the headline Airbnb metrics are $21,482 in average annual revenue,43.5% occupancy, $180 ADR, and $80 in RevPAR, and guests book about 26 days in advance.

Avg. Daily Rate (ADR)(?)
$180
The average rental revenue earned for an occupied room per day in Clarksville.
Occupancy Rate(?)
43.5%
Moderate demand with booking opportunities.
Avg. Annual Revenue(?)
$21,482
Average annual income for an Airbnb listing in Clarksville. Factors like property type, size, and location influence actual earnings.
RevPAR(?)
$80
Revenue per available rental night, combining occupancy and ADR into one efficiency metric.
Revenue Growth YoY(?)
18.4%
Strong growth (18.4%) vs. last year.
Active Airbnb Listings(?)
420
Total number of active short-term rentals listed.
Avg. Booking Lead Time(?)
26 days
How far in advance guests typically book in Clarksville. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Peak Revenue Month(?)
October
The month with the highest average earnings, indicating peak season in Clarksville.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Clarksville.
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How Much Do Airbnb Hosts Earn Monthly in Clarksville?

Understanding the monthly revenue variations for Airbnb listings in Clarksville is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Clarksville is typically October, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Clarksville across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,031+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,273 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,045 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,044, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Clarksville

What Is the Monthly Airbnb Occupancy Rate in Clarksville?

Maximize your bookings by understanding the Clarksville STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Clarksville:

  • Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 67% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 44%.
  • Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Clarksville

What Is the Average Airbnb Nightly Rate in Clarksville?

Effective short term rental pricing strategy in Clarksville involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Clarksville typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $282+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $184 or more.
  • Typical properties (Median) charge around $137 per night.
  • Entry-level properties (Bottom 25%) earn around $98 per night.

Average Daily Rate (ADR) Trend by Month in Clarksville

What Is the RevPAR for Airbnb in Clarksville?

RevPAR in Clarksville is currently $80. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

  • Entry-level properties (Bottom 25%) see $38 RevPAR.
  • Typical properties (Median) generate $64 RevPAR.
  • Strong performers (Top 25%) earn $94 RevPAR.
  • Best-in-class (Top 10%) achieve $133 RevPAR.

Average Monthly RevPAR Trend in Clarksville

RevPAR Insights for Clarksville

  • The average RevPAR in Clarksville is $80. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
  • The gap between the top 10% ($133) and bottom 25% ($38) is $95, suggesting a relatively compressed market where operational differences yield moderate returns.
  • RevPAR peaks in Jun and bottoms out in Mar, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

  • Track your own RevPAR monthly against these Clarksville benchmarks. If your RevPAR falls below the median of $64, examine whether low occupancy or low ADR is the primary drag.
  • Top-quartile listings achieve $94+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
  • Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

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When Is the Peak Season for Airbnb in Clarksville?

Clarksville's peak Airbnb season falls in October, June, May, while the softest stretch is January, February, March. Overall, the market shows moderate seasonality with distinct peak and low periods, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (October, June, May)
  • Revenue averages $3,173 per month
  • Occupancy rates average 50.2%
  • Daily rates average $169
Shoulder Season
  • Revenue averages $2,777 per month
  • Occupancy maintains around 47.7%
  • Daily rates hold near $164
Low Season (January, February, March)
  • Revenue drops to average $2,131 per month
  • Occupancy decreases to average 36.9%
  • Daily rates adjust to average $174

Seasonality Insights for Clarksville

  • The Airbnb seasonality pattern in Clarksville shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it is also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Clarksville's highest earning potential, with monthly revenues climbing to $3,315, occupancy reaching 52.2%, and ADRs peaking at $179.
  • Conversely, the slowest single month marks the market's lowest point — revenue may dip to $2,105, occupancy could drop to 36.1%, and ADRs may adjust to $139.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Clarksville.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
  • Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
  • Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
  • Regularly analyze your own performance against these Clarksville seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Do You Need a License for Airbnb in Clarksville?

Low regulation and minimal registration activity in Clarksville, Tennessee, United States point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Clarksville to ensure full compliance before hosting.

(Source: AirROI data, 2026, based on 2% licensed listings)

What Are the Best Neighborhoods for Airbnb in Clarksville?

Location within Clarksville matters. Even in a midsize market, the difference between neighborhoods can mean a material gap in occupancy, nightly rate, and overall Airbnb revenue. Below are 8 areas where short-term rental activity and guest interest are concentrated — along with the reasons each neighborhood appeals to travelers.

Best neighborhoods for Airbnb in Clarksville
Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Clarksville
The heart of Clarksville with a vibrant atmosphere, perfect for travelers looking for dining, shopping, and nightlife options. Close to all major attractions and events.
Customs House Museum, Clarksville Riverwalk, Downtown Commons, Liberty Park, Vanderbilt Park
Sango
A suburban area that combines relaxing residential neighborhoods with easy access to shopping and dining. Ideal for families and visitors looking for a quieter stay while still being close to the city.
Sango Park, Local restaurants and shops, Dunbar Cave State Park, Port Royal State Park
Ashland City Highway
A busy thoroughfare that connects to both Clarksville and Nashville, making it an attractive location for short-term rentals catering to those exploring both cities.
Nashville nearby attractions, Shopping centers, Riverside Park, Parks and green spaces
Kirkwood
A residential neighborhood that's gaining popularity due to its proximity to many schools and parks, appealing to families and longer-term stay guests.
Kirkwood Park, Schools, Walking and biking trails, Grocery stores and amenities
Oak Grove
Just outside Clarksville, this area offers peaceful surroundings and is known for its hospitality, attracting travelers heading to Fort Campbell and the surrounding natural attractions.
Fort Campbell, Local dining options, Golf courses, Recreational parks
River District
Located along the Cumberland River, offering beautiful views and recreational activities. A growing spot for travelers interested in outdoor experiences and local culture.
Cumberland River, Riverfront parks, Boating and fishing spots, Picnic areas
St. Bethlehem
A diverse area that offers a range of dining and shopping options, popular among visitors who appreciate convenience and variety in their stay.
Dining and entertainment options, Local shops, Community events
Wilma Rudolph Boulevard
This main commercial corridor provides access to hotels, businesses, and entertainment, making it a prime area for short-term rentals catering to busy travelers.
Shopping centers, Restaurants, Entertainment facilities, Sports complexes

With 8 distinct neighborhoods showing meaningful short-term rental activity, Clarksville offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.

What Types of Properties Are on Airbnb in Clarksville?

Room Type Distribution

Property Type Distribution

Market Composition Insights for Clarksville

  • The Clarksville Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 91.4% of the 420 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Clarksville, House properties are the most common (69.3%), reflecting the local real estate landscape.
  • Houses represent a significant 69.3% portion, catering likely to families or larger groups.
  • Smaller segments like others, unique stays, outdoor/unique, hotel/boutique (combined 2.4%) offer potential for unique stay experiences.

Clarksville Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Clarksville

  • The dominant room capacity in Clarksville is 2 bedrooms listings, making up 32.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 65.0% of the active Airbnb listings in Clarksville, indicating a high concentration in these sizes.
  • A significant 45.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Clarksville.

Clarksville Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Clarksville

  • The most common guest capacity trend in Clarksville vacation rentals is listings accommodating 6 guests (26%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 4 guests dominate the Clarksville STR market, accounting for 48.4% of listings.
  • 53.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Clarksville.
  • On average, properties in Clarksville are equipped to host 5.2 guests.

How Do Listings in Clarksville Compare on Quality?

Listing quality in Clarksville can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.

Average Photos per Listing(?)
31.6
More photos correlate with higher conversion rates.
Average Beds per Listing(?)
3.1
Reflects the capacity profile of the local supply.
Exact Location Enabled(?)
23.8%
Builds guest trust and improves booking confidence.

Listing Quality Insights for Clarksville

  • At 31.6 photos per listing on average, Clarksville hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
  • 23.8% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.

Recommendations for Hosts

  • Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
  • Use these quality indicators as a self-audit checklist. Listings that exceed the Clarksville averages across all three metrics are better positioned for premium pricing.

What Amenities Do Airbnb Guests Expect in Clarksville?

Amenity Prevalence

Amenity Insights for Clarksville

  • Essential amenities in Clarksville that guests expect include: Wifi, Air conditioning, Free parking on premises, Smoke alarm, TV, Heating, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hot water, Washer, Microwave are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Clarksville: Wifi, Air conditioning, Free parking on premises, Smoke alarm, TV, Heating, Kitchen.
  • Prioritize adding missing essentials: Wifi, Air conditioning, Free parking on premises, Smoke alarm, TV, Heating, Kitchen.
  • Consider adding popular differentiators like Hot water or Washer to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Clarksville to stay competitive.

Which Airbnb Amenities Boost Revenue in Clarksville?

Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Clarksville, which makes it more useful for prioritizing upgrades than a simple popularity list alone.

AmenityPrevalenceRevenue WithRevenue WithoutRevenue Uplift
Heating
97.9%$21,875$3,528520.1%
TV
98.6%$21,664$8,950142.1%
Luggage dropoff allowed
19.0%$39,806$17,170131.8%
Coffee
60.7%$27,661$11,933131.8%
Smoke alarm
98.8%$21,628$9,397130.1%
Conditioner
57.9%$28,053$12,460125.1%
Body soap
56.0%$28,411$12,681124.0%
Exterior security cameras on property
56.0%$28,346$12,764122.1%
Shampoo
65.2%$26,523$12,022120.6%
Refrigerator
90.0%$22,703$10,489116.4%

Revenue Impact Insights for Clarksville

  • Heating tops the revenue impact list with a 520.1% uplift — listings with this amenity earn $21,875 vs. $3,528 without it.
  • Heating, TV, Smoke alarm, Refrigerator — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.

Recommendations for Hosts

  • Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
  • Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.

Dive Deeper: Advanced Clarksville STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Clarksville. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Clarksville Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Clarksville

  • The typical guest profile for Airbnb in Clarksville consists of primarily domestic travelers (97%), often arriving from nearby Clarksville, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 97.2% of guests.
  • Key international markets include United States (97.2%) and Mexico (0.4%).
  • Top languages spoken are English (81%) followed by Spanish (10.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Clarksville and Nashville.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

What Are Airbnb Guest Ratings in Clarksville?

Listings in Clarksville average 4.85 out of 5 overall, with about 55.4 reviews per active listing and 37.6% of listings carrying the Guest Favorite badge.

Rating Breakdown by Category

Guest Rating Insights for Clarksville

  • With an overall rating of 4.85, Clarksville listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
  • The strongest subcategory is Check-in (4.93), while Value (4.81) trails behind — a useful signal for hosts looking to prioritize upgrades.
  • 37.6% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.

Recommendations for Hosts

  • Focus improvement efforts on Location — even small gains in the weakest subcategory can lift overall ratings and search ranking.
  • Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.

Clarksville Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Clarksville

  • The most common availability pattern in Clarksville falls within the 271-366 days range, representing 45% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 80.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Clarksville (35.2%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 21.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

How Far in Advance Do Guests Book Airbnb in Clarksville?

Average Booking Lead Time by Month

Booking Lead Time Insights for Clarksville

  • The overall average booking lead time for vacation rentals in Clarksville is 26 days.
  • Guests book furthest in advance for stays during November (average 41 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 13 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (33 days avg.) sees the longest lead times, while Winter (18 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (26 days) as a baseline for your pricing and availability strategy in Clarksville.
  • For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 41 days out to capitalize on advance planning.
  • During February, focus on last-minute booking availability and promotions, as guests book with very short notice (13 days avg.).
  • Target marketing efforts for the Fall season well in advance (at least 33 days) to capture early planners.
  • Monitor your own booking lead times against these Clarksville averages to identify opportunities for dynamic pricing adjustments.

What Is the Average Length of Stay for Airbnb in Clarksville?

Guests in Clarksville stay about 7.7 nights on average, generating roughly 8,401 reservations and 20.1 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 10:00 AM.

Monthly Length of Stay in Clarksville

Check-in Time Distribution

Check-out Time Distribution

Stay Pattern Insights for Clarksville

  • Longer stays mean fewer turnovers and lower cleaning costs per revenue dollar. This pattern also opens the door to monthly discount strategies that attract remote workers and extended-stay travelers.
  • At 20.1 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
  • Stay lengths peak in Jun (7.5 nights) and shorten in Feb (5.1 nights). Adjust minimum-night requirements seasonally to match.

Recommendations for Hosts

  • Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
  • Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
  • Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.

Clarksville Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (37.1%)

1 Night

156 listings

37.1% of total

2 Nights (25%)

2 Nights

105 listings

25% of total

3 Nights (3.1%)

3 Nights

13 listings

3.1% of total

4-6 Nights (2.4%)

4-6 Nights

10 listings

2.4% of total

7-29 Nights (5%)

7-29 Nights

21 listings

5% of total

30+ Nights (27.4%)

30+ Nights

115 listings

27.4% of total

Key Insights

  • The most prevalent minimum stay requirement in Clarksville is 1 Night, adopted by 37.1% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (62.1%) of the Clarksville Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (27.4%) caters to monthly stays (30+ nights) in Clarksville, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 37.1% of Clarksville hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 27.4% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Clarksville.

Clarksville Airbnb Cancellation Policy Trends Analysis (2026)

Super Strict 30 Days

17 listings

4% of total

Limited

11 listings

2.6% of total

Super Strict 60 Days

4 listings

1% of total

Flexible (31.7%)

Flexible

133 listings

31.7% of total

Moderate (24.8%)

Moderate

104 listings

24.8% of total

Firm (27.9%)

Firm

117 listings

27.9% of total

Strict (8.1%)

Strict

34 listings

8.1% of total

Cancellation Policy Insights for Clarksville

  • The prevailing Airbnb cancellation policy trend in Clarksville is Flexible, used by 31.7% of listings.
  • There's a relatively balanced mix between guest-friendly (56.5%) and stricter (36.0%) policies, offering choices for different guest needs.
  • Strict cancellation policies are quite rare (8.1%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 31.7% market standard in Clarksville.
  • Using a Strict policy might deter some guests, as only 8.1% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Clarksville.

How Much Are Airbnb Cleaning Fees in Clarksville?

Cleaning fees in Clarksville are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.

Average Cleaning Fee
$379
Median Cleaning Fee
$123
Listings Charging a Fee
90.0%
Fee as Revenue Share
12.1%

Cleaning Fee Insights for Clarksville

  • 90.0% of listings charge a cleaning fee, making it standard practice in Clarksville. Guests expect it and factor it into their booking decisions.
  • The gap between the average ($379) and median ($123) cleaning fee indicates some high-end properties are pulling the average up considerably.
  • Cleaning fees represent 12.1% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.

Recommendations for Hosts

  • Price your cleaning fee competitively against the Clarksville median of $123. Fees significantly above market norms can deter bookings, especially for shorter stays.
  • Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
  • Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.

What Do the Top Airbnb Listings in Clarksville Look Like?

Benchmark your potential! Explore examples of top-performing Airbnb properties in Clarksvillebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Adam's Downtown Retreat with 2 Rooftop Patios

Adam's Downtown Retreat with 2 Rooftop Patios

Entire Place • 8 bedrooms

$295,291
Revenue
47.1%
Occupancy
$1643.31
Daily Rate
The Gathering Place at Hilltop Acres

The Gathering Place at Hilltop Acres

Entire Place • 7 bedrooms

$288,051
Revenue
73.9%
Occupancy
$1192.98
Daily Rate
Memories on Madison | Game Room & Outdoor Fire Pit

Memories on Madison | Game Room & Outdoor Fire Pit

Entire Place • 4 bedrooms

$203,707
Revenue
54.4%
Occupancy
$1094.04
Daily Rate
The Clubhouse on Colston (2296 Colston Dr)

The Clubhouse on Colston (2296 Colston Dr)

Entire Place • 4 bedrooms

$156,455
Revenue
64.5%
Occupancy
$666.57
Daily Rate
Downtown Duo on Franklin (1010 Franklin St)

Downtown Duo on Franklin (1010 Franklin St)

Entire Place • 8 bedrooms

$130,068
Revenue
70.6%
Occupancy
$1206.77
Daily Rate
Peachers Place Townhomes (1000 Henry Place, #801)

Peachers Place Townhomes (1000 Henry Place, #801)

Entire Place • 3 bedrooms

$102,863
Revenue
52.4%
Occupancy
$529.97
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in Clarksville?

Learn from the best! This table showcases top-performing Airbnb hosts in Clarksville based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in Clarksville by revenue
Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Julian48$3,005,52518554.85/5.0
VictoriAnn8$221,7154134.85/5.0
Evans And Judy8$216,4353434.84/5.0
Gary & Alela5$144,8392664.90/5.0
XL Holdings5$136,3522794.93/5.0
Properties By Preston20$134,515604.83/5.0
Evie & Joey4$119,16211634.96/5.0
Laquvia6$101,4941804.77/5.0
Natasha And Joshua9$96,9411974.81/5.0
Wendy4$96,7373114.94/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Clarksville.

Who Are the Airbnb Hosts in Clarksville?

Clarksville is a quality-focused market, with a high Superhost share and fairly mature operating standards.

Superhosts
65.7%
Professional Management
22.6%
Cohosted Listings
45.5%
Instant Book Enabled
5.5%
Simplified Pricing
67.9%

Host Profile Insights for Clarksville

  • With 65.7% Superhosts, Clarksville has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
  • 22.6% of listings are professionally managed, reflecting a market still dominated by individual hosts.
  • 5.5% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
  • 67.9% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.

Recommendations for Hosts

  • Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
  • With 45.5% cohosted listings, there may be a growing local market for property management services.
  • Benchmark your host metrics against these Clarksville averages regularly and adjust your hosting strategy based on what top performers do differently.

Top Professional Management Companies in Clarksville

These are the highest-grossing professional property management operations in Clarksville, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.

Top Airbnb management companies in Clarksville
CompanyListingsRevenueADROcc.Rating
Julian48$3,005,525$44344.0%4.85/5
VictoriAnn8$221,715$21442.3%4.85/5
Evans And Judy8$216,435$16451.1%4.84/5
Gary & Alela5$144,839$18745.1%4.90/5
Properties By Preston20$134,515$10236.4%4.83/5
Laquvia6$101,494$14638.6%4.77/5
Amy6$83,682$16228.0%4.81/5
Evolve6$82,014$20644.0%4.49/5
Sandy2$50,886$12060.7%4.93/5
Stevens Realty3$42,481$14048.1%4.36/5

Management Company Insights for Clarksville

  • The leading management company, Julian, operates 48 listings with $3,005,525 in gross revenue — a useful benchmark for what scale looks like in Clarksville.
  • Top managers average 11 properties each, suggesting professional management in Clarksville still operates at a relatively boutique scale.
  • Professionally managed listings in the top tier average 4.76/5 in guest ratings — demonstrating that scale and quality can coexist.

Recommendations

  • Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
  • If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.

How Does Clarksville's Airbnb Market Compare to Nearby Cities?

How does the Clarksville Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with Franklin, Clarksville has 5 percentage points lower occupancy and about $128 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near Clarksville — performance comparison
MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Brentwood14$4,775$615.9347%
Berry Hill137$4,287$342.6844%
Nashville-Davidson6,010$3,863$336.9844%
Franklin399$3,827$307.4748%
Thompson's Station33$3,768$332.5442%
Bee Spring12$3,711$484.1640%
Pegram18$3,690$268.0545%
Pleasant View15$3,616$322.7638%
Nashville2,100$3,533$345.3443%
Mt. Juliet55$3,530$321.2843%

Frequently Asked Questions About Airbnb in Clarksville

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Clarksville.

How much do Airbnb hosts make in Clarksville?

Clarksville hosts earn about $21,482 per year on average, with an average nightly rate of $180 and RevPAR of $80. Those figures describe the typical revenue environment for active listings in Clarksville, Tennessee, not the ceiling for the best operators. Source: AirROI 2026 data, Clarksville market, April 2025 to March 2026.

What is the average Airbnb occupancy rate in Clarksville?

The average Airbnb occupancy rate in Clarksville is 43.5%. October is the strongest month and March is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in Clarksville?

Listings in Clarksville average $180 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in Clarksville?

Clarksville currently has about 420 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in Clarksville?

AirROI currently classifies the short-term rental regulation level in Clarksville as Low. The dataset also shows about 2.1% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in Clarksville?

RevPAR in Clarksville is about $80. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in Clarksville?

At 43.5% occupancy, Clarksville can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $21,482, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in Clarksville?

The average booking lead time in Clarksville is about 26 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in Clarksville?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Clarksville include Downtown Clarksville, Sango, Ashland City Highway. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in Clarksville?

entire_home listings make up 91.4% of the active supply in Clarksville. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does Clarksville compare to nearby Airbnb markets?

Among neighboring markets, Brentwood posts $57,300 in average annual revenue with 47.1% occupancy, compared to Clarksville's $21,482 and 43.5%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

What is the average length of stay in Clarksville?

The average Airbnb stay length in Clarksville is about 7.7 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.

What is the average Airbnb guest rating in Clarksville?

Airbnb listings in Clarksville average 4.85 out of 5 overall. About 37.6% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.

Which amenities boost Airbnb revenue in Clarksville?

Heating and TV are among the strongest revenue-linked amenities in Clarksville. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.

Do Airbnb hosts charge cleaning fees in Clarksville?

Yes. About 90.0% of active Airbnb listings in Clarksville charge a cleaning fee, and the average fee is $379. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.

What percentage of Airbnb hosts are Superhosts in Clarksville?

A 65.7% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.

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