Naters, Wallis Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Naters, Wallis? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $14,464 per year — at a $208 nightly rate, 31.3% occupancy, and a $65 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
At 92 active listings, Naters is a boutique market where selective demand that rewards strong listing quality and pricing strategy. Supply expanded 21.1% as revenue climbed even while nightly rates softened — occupancy gains are outrunning rate pressure. For hosts entering now, strengthening demand means there is still room to build a profitable listing.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Naters?
In Naters, the headline Airbnb metrics are $14,464 in average annual revenue,31.3% occupancy, $208 ADR, and $65 in RevPAR, and guests book about 85 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Naters?
Understanding the monthly revenue variations for Airbnb listings in Naters is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Naters is typically February, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Naters across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,534+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,966 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,711 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $796, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Naters
What Is the Monthly Airbnb Occupancy Rate in Naters?
Maximize your bookings by understanding the Naters STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Naters:
- Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 56% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 32%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Naters
What Is the Average Airbnb Nightly Rate in Naters?
Effective short term rental pricing strategy in Naters involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Naters typically peaks in February and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $314+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $259 or more.
- Typical properties (Median) charge around $198 per night.
- Entry-level properties (Bottom 25%) earn around $138 per night.
Average Daily Rate (ADR) Trend by Month in Naters
What Is the RevPAR for Airbnb in Naters?
RevPAR in Naters is currently $65. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $34 RevPAR.
- Typical properties (Median) generate $49 RevPAR.
- Strong performers (Top 25%) earn $82 RevPAR.
- Best-in-class (Top 10%) achieve $117 RevPAR.
Average Monthly RevPAR Trend in Naters
RevPAR Insights for Naters
- The average RevPAR in Naters is $65. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($117) and bottom 25% ($34) is $82, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Feb and bottoms out in Mar, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Naters benchmarks. If your RevPAR falls below the median of $49, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $82+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Naters?
Naters's peak Airbnb season falls in February, July, December, while the softest stretch is March, April, June. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (February, July, December)
- Revenue averages $2,898 per month
- Occupancy rates average 43.6%
- Daily rates average $214
Shoulder Season
- Revenue averages $2,179 per month
- Occupancy maintains around 36.1%
- Daily rates hold near $205
Low Season (March, April, June)
- Revenue drops to average $1,632 per month
- Occupancy decreases to average 30.4%
- Daily rates adjust to average $204
Seasonality Insights for Naters
- Airbnb seasonality in Naters is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Naters's highest earning potential, with monthly revenues climbing to $3,305, occupancy reaching 54.5%, and ADRs peaking at $222.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,591, occupancy could drop to 25.8%, and ADRs may adjust to $191.
- Lower occupancy paired with meaningful seasonality means hosts in Naters need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Naters, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Naters?
Low regulation and minimal registration activity in Naters, Wallis, Switzerland point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Naters to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Naters?
Naters is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Naters Stadtzentrum | The central area of Naters offers convenient access to local shops, restaurants, and public transport. It is a vibrant neighborhood that attracts visitors looking for a local experience close to amenities. | Naters Church, Albinen Waterfall, Shopping Street, Public Library, Local Restaurants |
| Visp River Park | A peaceful area next to the Visp River, perfect for nature lovers. It features walking and biking paths and is popular for outdoor activities. | Visp River, Nature trails, Picnic areas, Bird watching, Scenic views |
| Fiescheralp | A stunning mountain resort area ideal for tourists during both winter and summer. Known for skiing, hiking, and breathtaking mountain views, it attracts outdoor enthusiasts. | Aletsch Glacier, Fiescheralp Ski Resort, Mountain hiking trails, Cable cars, Scenic viewpoints |
| Aletsch Arena | A UNESCO World Heritage site known for its amazing glaciers and hiking routes. It's a prime destination for tourists looking for natural beauty and adventure activities. | Aletsch Glacier, Hiking trails, Cable cars, Mountain restaurants, Breathtaking viewpoints |
| Oberwallis | A traditional region rich in culture and history, Oberwallis offers a unique charm with its ancient architecture and local festivals, attracting visitors interested in Swiss heritage. | Old Towns, Cultural festivals, Museums, Local craft shops, Historical landmarks |
| Riederalp | Another popular resort area for winter sports and summer hiking, offering a mix of activities and stunning landscapes, ideal for family vacations. | Riederalp Ski Area, Hiking paths, Local shops, Gastronomic experiences, Panoramic views |
| Grächen | A family-friendly destination known for its ski slopes and child-friendly activities. It appeals to families and adventure seekers alike. | Grächen Ski Resort, Family-friendly trails, Adventure parks, Local restaurants, Events and festivals |
| Schwarzsee | A serene lake area that attracts tourists looking for relaxation and nature walks. Ideal for summer swims and winter hikes, providing a peaceful retreat. | Schwarzsee Lake, Nature trails, Fishing areas, Restaurant with local cuisine, Picnic spots |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Naters offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Naters?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Naters
- The Naters Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.1% of the 92 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Naters, Apartment/Condo properties are the most common (80.4%), reflecting the local real estate landscape.
- Houses represent a significant 18.5% portion, catering likely to families or larger groups.
- Smaller segments like outdoor/unique (combined 1.1%) offer potential for unique stay experiences.
Naters Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Naters
- The dominant room capacity in Naters is 1 bedroom listings, making up 30.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 55.4% of the active Airbnb listings in Naters, indicating a high concentration in these sizes.
- A significant 37.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Naters.
Naters Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Naters
- The most common guest capacity trend in Naters vacation rentals is listings accommodating 5 guests (21.7%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 5 guests and 4 guests dominate the Naters STR market, accounting for 42.4% of listings.
- 23.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Naters.
- On average, properties in Naters are equipped to host 3.9 guests.
How Do Listings in Naters Compare on Quality?
Listing quality in Naters can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Naters
- At 20.8 photos per listing on average, Naters hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 25.0% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Naters averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Naters?
Amenity Prevalence
Amenity Insights for Naters
- Essential amenities in Naters that guests expect include: Heating. Lacking these (this) could significantly impact bookings.
- Popular amenities like Kitchen, Dishes and silverware, Hot water are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Naters: Heating.
- Prioritize adding missing essentials: Heating.
- Consider adding popular differentiators like Kitchen or Dishes and silverware to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Naters to stay competitive.
Which Airbnb Amenities Boost Revenue in Naters?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Naters, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Blender | 15.2% | $32,087 | $11,301 | 183.9% |
Cooking basics | 65.2% | $18,463 | $6,967 | 165.0% |
Wifi | 87.0% | $15,735 | $5,994 | 162.5% |
Coffee | 20.7% | $28,143 | $10,904 | 158.1% |
Dining table | 51.1% | $20,626 | $8,028 | 156.9% |
Sun loungers | 13.0% | $30,770 | $12,018 | 156.0% |
Body soap | 29.3% | $25,295 | $9,965 | 153.8% |
Wine glasses | 45.7% | $21,504 | $8,551 | 151.5% |
Clothing storage | 38.0% | $22,885 | $9,293 | 146.2% |
Books and reading material | 25.0% | $25,533 | $10,775 | 137.0% |
Revenue Impact Insights for Naters
- Blender tops the revenue impact list with a 183.9% uplift — listings with this amenity earn $32,087 vs. $11,301 without it.
- Wifi — while widespread — still correlate with meaningful revenue gains, making it table stakes rather than true differentiators.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Naters STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Naters. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsNaters Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Naters
- The typical guest profile for Airbnb in Naters consists of a mix of domestic (35%) and international guests, with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 35.2% of guests.
- Key international markets include Switzerland (35.2%) and Germany (14.8%).
- Top languages spoken are English (37.5%) followed by German (20.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Germany.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Naters?
Listings in Naters average 4.79 out of 5 overall, with about 26 reviews per active listing and 21.7% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Naters
- An average rating of 4.79 places Naters in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Communication (4.87), while Value (4.69) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 21.7% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 21.7% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
Naters Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Naters
- The most common availability pattern in Naters falls within the 271-366 days range, representing 69.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 90.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Naters (38%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 9.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Naters?
Average Booking Lead Time by Month
Booking Lead Time Insights for Naters
- The overall average booking lead time for vacation rentals in Naters is 85 days.
- Guests book furthest in advance for stays during January (average 138 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in June (average 30 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (130 days avg.) sees the longest lead times, while Fall (54 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (85 days) as a baseline for your pricing and availability strategy in Naters.
- For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 138 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 130 days) to capture early planners.
- Monitor your own booking lead times against these Naters averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Naters?
Guests in Naters stay about 5.8 nights on average, generating roughly 1,102 reservations and 12 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Naters
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Naters
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 12 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Jan (7.1 nights) and shorten in Jun (4 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Naters Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
6 listings
6.5% of total
2 Nights
9 listings
9.8% of total
3 Nights
4 listings
4.3% of total
4-6 Nights
20 listings
21.7% of total
7-29 Nights
10 listings
10.9% of total
30+ Nights
43 listings
46.7% of total
Key Insights
- The most prevalent minimum stay requirement in Naters is 30+ Nights, adopted by 46.7% of listings. This highlights the market's preference for longer commitments.
- Very short stays (1-2 nights) are less common (16.3%), suggesting hosts prefer slightly longer bookings to optimize turnover.
- A significant segment (46.7%) caters to monthly stays (30+ nights) in Naters, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 46.7% of Naters hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 6.5% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 46.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Naters.
Naters Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 30 Days
2 listings
2.2% of total
Limited
4 listings
4.3% of total
Flexible
18 listings
19.6% of total
Moderate
29 listings
31.5% of total
Firm
29 listings
31.5% of total
Strict
10 listings
10.9% of total
Cancellation Policy Insights for Naters
- The prevailing Airbnb cancellation policy trend in Naters is Moderate, used by 31.5% of listings.
- There's a relatively balanced mix between guest-friendly (51.1%) and stricter (42.4%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 31.5% market standard in Naters.
- Using a Strict policy might deter some guests, as only 10.9% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Naters.
How Much Are Airbnb Cleaning Fees in Naters?
Cleaning fees in Naters are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Naters
- 83.7% of listings charge a cleaning fee, making it standard practice in Naters. Guests expect it and factor it into their booking decisions.
- The average cleaning fee of $169 is close to the median ($149), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 13.7% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.
Recommendations for Hosts
- Price your cleaning fee competitively against the Naters median of $149. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Naters Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Natersbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Chalet "ZUM SCHNÜFU" in the Salwald
Entire Place • 1 bedroom
Attika apartment 10 -12 people Chalet Sepp
Entire Place • 6 bedrooms
(E_DG_Mitte) Superior & Luminous Apartment
Entire Place • 1 bedroom
Chalet Geimen: nostalgic and modern style!
Entire Place • 1 bedroom
Peaceful sunny chalet
Entire Place • 3 bedrooms
Modern studio with spectacular view
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Naters?
Learn from the best! This table showcases top-performing Airbnb hosts in Naters based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Beltour | 27 | $185,360 | 60 | 4.70/5.0 |
| David | 1 | $98,972 | 56 | 5.00/5.0 |
| Basri | 3 | $97,123 | 143 | 4.72/5.0 |
| Andreas | 2 | $79,109 | 125 | 5.00/5.0 |
| Gerold | 1 | $50,863 | 6 | 4.67/5.0 |
| Reto | 1 | $46,952 | 265 | 4.97/5.0 |
| Rebecca | 1 | $46,535 | 40 | 5.00/5.0 |
| Rafaela | 1 | $42,243 | 70 | 5.00/5.0 |
| Matthias | 1 | $40,688 | 27 | 4.85/5.0 |
| Jaap | 1 | $32,011 | 54 | 4.57/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Naters.
Who Are the Airbnb Hosts in Naters?
Naters has a relatively balanced host base.
Host Profile Insights for Naters
- Only 22.8% of hosts hold Superhost status, suggesting a relatively young or casual market where quality improvements can pay outsized dividends.
- 26.1% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 2.2% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 47.8% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. Lower adoption suggests a market with more independent hosts managing listings directly through Airbnb.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 12.0% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Naters averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Naters
These are the highest-grossing professional property management operations in Naters, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Beltour | 27 | $185,360 | $258 | 17.6% | 4.70/5 |
| André | 1 | $5,433 | $312 | 10.9% | 4.67/5 |
Management Company Insights for Naters
- The leading management company, Beltour, operates 27 listings with $185,360 in gross revenue — a useful benchmark for what scale looks like in Naters.
- Top managers average 14 properties each, suggesting professional management in Naters still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.68/5 in guest ratings — suggesting room for quality improvement even among larger operators.
Recommendations
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Naters's Airbnb Market Compare to Nearby Cities?
How does the Naters Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Brienzwiler, Naters has 29 percentage points lower occupancy and about $258 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Brienzwiler | 11 | $7,716 | $466.57 | 60% |
| Niederried bei Interlaken | 18 | $6,704 | $589.09 | 44% |
| Wengen | 11 | $6,403 | $617.20 | 45% |
| Lauterbrunnen | 538 | $6,264 | $492.54 | 52% |
| Matten bei Interlaken | 64 | $5,682 | $344.21 | 59% |
| Grindelwald | 507 | $5,642 | $411.13 | 56% |
| Ranco | 12 | $5,410 | $544.46 | 39% |
| Les Clefs | 31 | $5,330 | $333.67 | 47% |
| Oberhofen am Thunersee | 25 | $5,181 | $344.37 | 53% |
| Zermatt | 785 | $5,135 | $523.55 | 45% |
Frequently Asked Questions About Airbnb in Naters
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Naters.
How much do Airbnb hosts make in Naters?
Naters hosts earn about $14,464 per year on average, with an average nightly rate of $208 and RevPAR of $65. Those figures describe the typical revenue environment for active listings in Naters, Wallis, not the ceiling for the best operators. Source: AirROI 2026 data, Naters market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Naters?
The average Airbnb occupancy rate in Naters is 31.3%. February is the strongest month and June is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Naters?
Listings in Naters average $208 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Naters?
Naters currently has about 92 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Naters?
AirROI currently classifies the short-term rental regulation level in Naters as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Naters?
RevPAR in Naters is about $65. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Naters?
Occupancy of 31.3% means Naters is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $14,464, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Naters?
The average booking lead time in Naters is about 85 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Naters?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Naters include Naters Stadtzentrum, Visp River Park, Fiescheralp. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Naters?
entire_home listings make up 89.1% of the active supply in Naters. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Naters compare to nearby Airbnb markets?
Among neighboring markets, Brienzwiler posts $92,589 in average annual revenue with 60.4% occupancy, compared to Naters's $14,464 and 31.3%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Naters?
The average Airbnb stay length in Naters is about 5.8 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Naters?
Airbnb listings in Naters average 4.79 out of 5 overall. About 21.7% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Naters?
Blender and Cooking basics are among the strongest revenue-linked amenities in Naters. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Naters?
Yes. About 83.7% of active Airbnb listings in Naters charge a cleaning fee, and the average fee is $169. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Naters?
At 22.8%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.