Bentonville, Virginia Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Bentonville, Virginia? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $64,333 per year — at a $435 nightly rate, 48.5% occupancy, and a $208 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
With just 23 active listings, Bentonville is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply grew 91.7% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Bentonville?
In Bentonville, the headline Airbnb metrics are $64,333 in average annual revenue,48.5% occupancy, $435 ADR, and $208 in RevPAR, and guests book about 51 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Bentonville?
Understanding the monthly revenue variations for Airbnb listings in Bentonville is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Bentonville is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Bentonville across different performance tiers:
- Best-in-class properties (Top 10%) achieve $11,882+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $8,652 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $5,169 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $2,923, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Bentonville
What Is the Monthly Airbnb Occupancy Rate in Bentonville?
Maximize your bookings by understanding the Bentonville STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Aprilsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Bentonville:
- Best-in-class properties (Top 10%) achieve 83%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 68% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 44%.
- Entry-level properties (Bottom 25%) average 30% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Bentonville
What Is the Average Airbnb Nightly Rate in Bentonville?
Effective short term rental pricing strategy in Bentonville involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Bentonville typically peaks in October and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $847+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $457 or more.
- Typical properties (Median) charge around $363 per night.
- Entry-level properties (Bottom 25%) earn around $296 per night.
Average Daily Rate (ADR) Trend by Month in Bentonville
What Is the RevPAR for Airbnb in Bentonville?
RevPAR in Bentonville is currently $208. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $121 RevPAR.
- Typical properties (Median) generate $159 RevPAR.
- Strong performers (Top 25%) earn $269 RevPAR.
- Best-in-class (Top 10%) achieve $318 RevPAR.
Average Monthly RevPAR Trend in Bentonville
RevPAR Insights for Bentonville
- The average RevPAR in Bentonville is $208. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($318) and bottom 25% ($121) is $197, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Aug and bottoms out in Mar, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Bentonville benchmarks. If your RevPAR falls below the median of $159, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $269+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Bentonville?
Bentonville's peak Airbnb season falls in August, October, April, while the softest stretch is January, February, March. Overall, the market shows moderate seasonality with distinct peak and low periods, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, October, April)
- Revenue averages $7,545 per month
- Occupancy rates average 55.5%
- Daily rates average $458
Shoulder Season
- Revenue averages $6,415 per month
- Occupancy maintains around 50.2%
- Daily rates hold near $459
Low Season (January, February, March)
- Revenue drops to average $4,738 per month
- Occupancy decreases to average 41.7%
- Daily rates adjust to average $407
Seasonality Insights for Bentonville
- The Airbnb seasonality pattern in Bentonville shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it is also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Bentonville's highest earning potential, with monthly revenues climbing to $7,856, occupancy reaching 56.8%, and ADRs peaking at $487.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $4,225, occupancy could drop to 36.0%, and ADRs may adjust to $402.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Bentonville.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- Regularly analyze your own performance against these Bentonville seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Do You Need a License for Airbnb in Bentonville?
Low regulation and minimal registration activity in Bentonville, Virginia, United States point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Bentonville to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Bentonville?
With a compact short-term rental market, Bentonville gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Bentonville Downtown | The heart of Bentonville featuring a vibrant mix of shops, restaurants, and cultural experiences. Ideal for travelers who want to explore local arts and the culinary scene. | Crystal Bridges Museum of American Art, The Momentary, Bentonville Square, Walton’s 5&10, Bentonville City Park |
| Slaughter Pen Trail | Popular for outdoor enthusiasts and cyclists, this area offers access to beautiful trails and nature. A great pick for those seeking an active vacation. | Slaughter Pen Trailhead, Bentonville Bike Park, Bentonville Community Center, Pinnacle Hills Promenade |
| Lake Bella Vista | A serene area that appeals to nature lovers and families, featuring beautiful lakeside views and outdoor activities. | Bella Vista Lake, Hiking Trails, Fishing Spots, Picnic Areas |
| Bentonville Arts District | Known for its cultural venues and public art installations, this area attracts art lovers and those interested in local events and festivals. | Theatre Squared, Bentonville Community Post, Art on the Square |
| Bentonville Historic District | Rich in history and charm, this area showcases beautiful architecture and historical sites, perfect for guests interested in the heritage of Bentonville. | Historic Benton County Courthouse, Museum of Native American History, Wilderness Road Park |
| Pea Ridge National Military Park | A significant Civil War site providing educational opportunities and historical tours, ideal for history buffs and travelers interested in exploring the past. | Pea Ridge National Military Park, Walking Trails, Visitor Center Exhibits |
| Ozark Mountain Region | Close to natural attractions and gorgeous scenery, perfect for travelers looking for adventure and outdoor activities. | Ozark National Forest, Caves and Waterfalls, Scenic Hiking Areas |
| Crystal Bridges Park | Surrounding the famous Crystal Bridges Museum, this park offers a beautiful setting for relaxation and cultural experiences, attracting art enthusiasts and families alike. | Walking Trails, Picnic Areas, Art Trails around the Museum |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Bentonville offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Bentonville?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Bentonville
- The Bentonville Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 23 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Bentonville, House properties are the most common (47.8%), reflecting the local real estate landscape.
- Houses represent a significant 47.8% portion, catering likely to families or larger groups.
- Smaller segments like apartment/condo (combined 4.3%) offer potential for unique stay experiences.
Bentonville Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Bentonville
- The dominant room capacity in Bentonville is 3 bedrooms listings, making up 52.2% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 69.6% of the active Airbnb listings in Bentonville, indicating a high concentration in these sizes.
- A significant 73.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Bentonville.
Bentonville Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Bentonville
- The most common guest capacity trend in Bentonville vacation rentals is listings accommodating 6 guests (47.8%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 8+ guests dominate the Bentonville STR market, accounting for 73.9% of listings.
- 82.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Bentonville.
- On average, properties in Bentonville are equipped to host 6.2 guests.
How Do Listings in Bentonville Compare on Quality?
Listing quality in Bentonville can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Bentonville
- At 55.7 photos per listing on average, Bentonville hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 21.7% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Bentonville averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Bentonville?
Amenity Prevalence
No amenities with partial availability (less than 100%) were found to display in the chart. All essential amenities might be present in all listings. Check insights below.
Amenity Insights for Bentonville
- Essential amenities in Bentonville that guests expect include: Pets allowed, Heating, Smoke alarm, Kitchen, Free parking on premises, Hot water, Hair dryer, Stove, Dishes and silverware, Microwave. Lacking these (any) could significantly impact bookings.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Bentonville: Pets allowed, Heating, Smoke alarm, Kitchen, Free parking on premises, Hot water, Hair dryer, Stove, Dishes and silverware, Microwave.
- Prioritize adding missing essentials: Pets allowed.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Bentonville to stay competitive.
Which Airbnb Amenities Boost Revenue in Bentonville?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Bentonville, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Ceiling fan | 78.3% | $74,190 | $28,849 | 157.2% |
Children’s books and toys | 56.5% | $85,316 | $37,056 | 130.2% |
Board games | 69.6% | $76,462 | $36,610 | 108.9% |
Sound system | 47.8% | $87,981 | $42,656 | 106.3% |
Exterior security cameras on property | 39.1% | $92,626 | $46,145 | 100.7% |
Dedicated workspace | 73.9% | $72,194 | $42,062 | 71.6% |
Drying rack for clothing | 34.8% | $87,850 | $51,791 | 69.6% |
Indoor fireplace | 60.9% | $76,135 | $45,975 | 65.6% |
Coffee | 73.9% | $71,180 | $44,933 | 58.4% |
Pack ’n play/Travel crib | 52.2% | $77,965 | $49,462 | 57.6% |
Revenue Impact Insights for Bentonville
- Ceiling fan tops the revenue impact list with a 157.2% uplift — listings with this amenity earn $74,190 vs. $28,849 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Bentonville STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Bentonville. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBentonville Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Bentonville
- The typical guest profile for Airbnb in Bentonville consists of primarily domestic travelers (81%), often arriving from nearby Washington, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 80.6% of guests.
- Key international markets include United States (80.6%) and DC (14.5%).
- Top languages spoken are English (72.2%) followed by Spanish (12.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Washington and New York.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Bentonville?
Listings in Bentonville average 4.95 out of 5 overall, with about 140 reviews per active listing and 65.2% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Bentonville
- With an overall rating of 4.95, Bentonville listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.99), while Value (4.87) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 65.2% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Bentonville Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Bentonville
- The most common availability pattern in Bentonville falls within the 91-180 days range, representing 34.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 60.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Bentonville (34.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 39.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Bentonville?
Average Booking Lead Time by Month
Booking Lead Time Insights for Bentonville
- The overall average booking lead time for vacation rentals in Bentonville is 51 days.
- Guests book furthest in advance for stays during May (average 64 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 25 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (56 days avg.) sees the longest lead times, while Winter (41 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (51 days) as a baseline for your pricing and availability strategy in Bentonville.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 64 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 56 days) to capture early planners.
- Monitor your own booking lead times against these Bentonville averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Bentonville?
Guests in Bentonville stay about 3.5 nights on average, generating roughly 918 reservations and 39.9 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Bentonville
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Bentonville
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 39.9 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Dec (5.8 nights) and shorten in Oct (2.5 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Bentonville Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
3 listings
13% of total
2 Nights
9 listings
39.1% of total
3 Nights
1 listings
4.3% of total
30+ Nights
10 listings
43.5% of total
Key Insights
- The most prevalent minimum stay requirement in Bentonville is 30+ Nights, adopted by 43.5% of listings. This highlights the market's preference for longer commitments.
- A significant segment (43.5%) caters to monthly stays (30+ nights) in Bentonville, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 43.5% of Bentonville hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 13% currently do.
- A 2-night minimum appears standard (39.1%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 43.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Bentonville.
Bentonville Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 30 Days
1 listings
4.3% of total
Limited
2 listings
8.7% of total
Flexible
4 listings
17.4% of total
Moderate
4 listings
17.4% of total
Firm
11 listings
47.8% of total
Strict
1 listings
4.3% of total
Cancellation Policy Insights for Bentonville
- The prevailing Airbnb cancellation policy trend in Bentonville is Firm, used by 47.8% of listings.
- A majority (52.1%) of hosts in Bentonville utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
- Strict cancellation policies are quite rare (4.3%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 47.8% market standard in Bentonville.
- Using a Strict policy might deter some guests, as only 4.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Bentonville.
How Much Are Airbnb Cleaning Fees in Bentonville?
Cleaning fees in Bentonville are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Bentonville
- 91.3% of listings charge a cleaning fee, making it standard practice in Bentonville. Guests expect it and factor it into their booking decisions.
- The gap between the average ($197) and median ($150) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 11.3% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.
Recommendations for Hosts
- Price your cleaning fee competitively against the Bentonville median of $150. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Bentonville Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Bentonvillebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Luxe Log Home | Shenandoah NP Views • Sauna • Gym
Entire Place • 4 bedrooms
Spacious Gathering~Firepit~Waterfront~WiFi
Entire Place • 5 bedrooms
Timber Creek: Falls - A Shenandoah Cabin
Entire Place • 1 bedroom
Be Present Chalet - 15 Acres - Hot Tub
Entire Place • 5 bedrooms
Hot tub * Sauna * Home theater * Game Room * Views
Entire Place • 3 bedrooms
Skyline Getaway: Hot Tub, Forest Views and Firepit
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Bentonville?
Learn from the best! This table showcases top-performing Airbnb hosts in Bentonville based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Ey Man | 3 | $219,888 | 253 | 4.82/5.0 |
| Jean | 1 | $189,122 | 46 | 5.00/5.0 |
| Zoë | 1 | $111,444 | 213 | 4.96/5.0 |
| Dana | 1 | $109,478 | 55 | 4.98/5.0 |
| Amir | 1 | $93,098 | 111 | 4.90/5.0 |
| Olivia | 1 | $90,106 | 67 | 5.00/5.0 |
| Mark | 1 | $88,789 | 194 | 4.97/5.0 |
| William | 1 | $85,273 | 100 | 4.99/5.0 |
| Lisa | 1 | $84,981 | 52 | 5.00/5.0 |
| Mike And Judy | 2 | $56,936 | 524 | 4.92/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Bentonville.
Who Are the Airbnb Hosts in Bentonville?
Bentonville is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Bentonville
- With 82.6% Superhosts, Bentonville has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 4.3% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 8.7% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 73.9% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 43.5% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Bentonville averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Bentonville
These are the highest-grossing professional property management operations in Bentonville, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Allstar | 1 | $12,866 | $377 | 22.1% | N/A |
Management Company Insights for Bentonville
- The leading management company, Allstar, operates 1 listings with $12,866 in gross revenue — a useful benchmark for what scale looks like in Bentonville.
- Top managers average 1 properties each, suggesting professional management in Bentonville still operates at a relatively boutique scale.
Recommendations
- With only 4.3% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Bentonville's Airbnb Market Compare to Nearby Cities?
How does the Bentonville Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Skyland Estates, Bentonville has 4 percentage points lower occupancy and about $137 higher ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| McGaheysville | 82 | $6,596 | $447.52 | 45% |
| Shannondale | 45 | $5,722 | $348.96 | 52% |
| Penhook | 18 | $5,584 | $702.28 | 36% |
| Shenandoah | 102 | $4,990 | $367.23 | 47% |
| Nellysford | 68 | $4,957 | $424.70 | 37% |
| Bumpass | 120 | $4,915 | $574.24 | 32% |
| Castleton | 11 | $4,900 | $534.35 | 31% |
| Skyland Estates | 14 | $4,860 | $297.34 | 53% |
| Mineral | 231 | $4,854 | $491.86 | 35% |
| Middleburg | 38 | $4,739 | $487.25 | 42% |
Frequently Asked Questions About Airbnb in Bentonville
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Bentonville.
How much do Airbnb hosts make in Bentonville?
Bentonville hosts earn about $64,333 per year on average, with an average nightly rate of $435 and RevPAR of $208. Those figures describe the typical revenue environment for active listings in Bentonville, Virginia, not the ceiling for the best operators. Source: AirROI 2026 data, Bentonville market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Bentonville?
The average Airbnb occupancy rate in Bentonville is 48.5%. August is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Bentonville?
Listings in Bentonville average $435 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Bentonville?
Bentonville currently has about 23 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Bentonville?
AirROI currently classifies the short-term rental regulation level in Bentonville as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Bentonville?
RevPAR in Bentonville is about $208. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Bentonville?
At 48.5% occupancy, Bentonville can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $64,333, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Bentonville?
The average booking lead time in Bentonville is about 51 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Bentonville?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Bentonville include Bentonville Downtown, Slaughter Pen Trail, Lake Bella Vista. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Bentonville?
entire_home listings make up 100.0% of the active supply in Bentonville. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Bentonville compare to nearby Airbnb markets?
Among neighboring markets, McGaheysville posts $79,149 in average annual revenue with 45.0% occupancy, compared to Bentonville's $64,333 and 48.5%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Bentonville?
The average Airbnb stay length in Bentonville is about 3.5 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Bentonville?
Airbnb listings in Bentonville average 4.95 out of 5 overall. About 65.2% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Bentonville?
Ceiling fan and Children’s books and toys are among the strongest revenue-linked amenities in Bentonville. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Bentonville?
Yes. About 91.3% of active Airbnb listings in Bentonville charge a cleaning fee, and the average fee is $197. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Bentonville?
A 82.6% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.