Sleeps 24 Infinity Pool, Beach Boardwalk, Elevator Entire home · 10 bedrooms Rated 4.85 - Revenue
- $518,759
- Occupancy
- 58.4%
- Daily rate
- $2,212
Airbnb market data · 202612 months to October 2026
Hilton Head Island, SC Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Hilton Head Island brought in $44,266 over the 12 months through October 2026, about 10% more than the South Carolina average of $40,061.
The short answer
Hilton Head Island Airbnb Market at a Glance
Rates in Hilton Head Island run ahead of the South Carolina average, with bookings close to it. Listings averaged $464 a night and were booked on 38% of available nights, against $370 and 40% for the South Carolina average.
Timing matters: in July, usually the best month, the average listing earns about 3.7 times as much as in January, usually the slowest.
With 4,684 active listings, Hilton Head Island is the second-largest of 117 South Carolina markets AirROI tracks. From a year earlier, average revenue rose 15% while the number of active listings grew 9%.
Browse the live Hilton Head Island Airbnb market See Every Hilton Head Island ListingRevenue
How Much Do Airbnb Hosts Make in Hilton Head Island?
Gross bookings per Hilton Head Island listing averaged $44,266 over the 12 months to October 2026 (South Carolina average: $40,061), before cleaning, platform and management costs and taxes.
In a typical year, the average Hilton Head Island listing brings in $9,520 in July, its best month, and $2,600 in January, its slowest. June runs within 4% of July, so either can come out on top in a given year. The three strongest months bring in 39% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 3.2 times as much as a bottom-quarter one.
- Best-in-class properties (top 10%) earn $12,300+ a month, about three times the typical property.
- Strong performers (top 25%) earn $6,910 or more, roughly $2,900 a month above the median.
- Typical properties (median) earn about $4,040 a month.
- Entry-level properties (bottom 25%) earn $2,160 or less, about half of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
July earns about 3.7 times what January does
Average revenue per active listing, by month, October 2024 to September 2026
Monthly average $5,350 $10,200 $2,340
Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Hilton Head Island Airbnb Data by Month
Latest 12 months in the October 2026 data. October's figures are still coming in, so the rows run to September.
June 2026 led on revenue, nightly rate and bookings alike. Across the past two years, July is usually the strongest month.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Oct 2025 | $4,386 | 35.8% | $417 | $141 | 76 days | 4.7 nights |
| Nov 2025 | $3,870 | 30.7% | $408 | $129 | 84 days | 4.8 nights |
| Dec 2025 | $3,600 | 25.8% | $418 | $116 | 61 days | 5 nights |
| Jan 2026 | $2,856 | 24.1% | $415 | $92 | 60 days | 7.5 nights |
| Feb 2026 | $4,111 | 37.0% | $417 | $147 | 88 days | 10 nights |
| Mar 2026 | $5,978 | 44.6% | $444 | $193 | 87 days | 7 nights |
| Apr 2026 | $6,523 | 46.3% | $471 | $217 | 94 days | 5.4 nights |
| May 2026 | $7,052 | 46.3% | $483 | $227 | 87 days | 5.3 nights |
| Jun 2026 | $10,220 | 60.6% | $551 | $341 | 85 days | 6 nights |
| Jul 2026 | $10,044 | 56.3% | $522 | $324 | 80 days | 5.9 nights |
| Aug 2026 | $6,051 | 44.8% | $446 | $195 | 77 days | 5.1 nights |
| Sep 2026 | $4,411 | 40.5% | $395 | $147 | 68 days | 4.4 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
Location, size and how a home is run move its income far more than a city average shows. For a range on one Hilton Head Island address, run it through the Airbnb estimator.
Profit
Is an Airbnb in Hilton Head Island Profitable?
Yes, when it's run well. The average Hilton Head Island Airbnb took in $44,266 in the 12 months to October 2026, and run by its owner at everyday costs, about $2,200 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $3,800 a month.
Cleaning it yourself keeps the $6,400 a year guests pay in cleaning fees, for about $2,730 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about $1,880 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.
Hilton Head Island Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | $37,866 | $64,810 |
| Cleaning fees guests pay14% of Hilton Head Island bookings | $6,400 | $10,960 |
| Gross bookings | $44,266 | $75,770 |
| Running costs | ||
| Airbnb's feeAbout 14%: 15.5% for the 91% of Hilton Head Island listings on Simplified Pricing, 3% for the rest | −$6,380 | −$10,920 |
| Cleaning and laundryPaid for by the cleaning fee; $0 if you clean yourself | −$6,400 | −$10,960 |
| Utilities and internetAbout 5% of bookings | −$2,210 | −$3,790 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −$890 | −$1,520 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −$1,330 | −$2,270 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −$440 | −$440 |
| Permit and registrationWhere one is required: see Hilton Head Island's Airbnb rules | −$220 | −$220 |
| Management$0 when you run it; co-hosts charge from about 10% of nightly bookings | $0 | $0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | $0 | $0 |
| Lodging taxesAdded to the guest's bill and passed on | $0 | $0 |
| Total running costsAbout 26% of bookings, plus cleaning paid for by the cleaning fee | −$17,870 | −$30,120 |
| Left for housing costs, then profit | $26,396about $2,200 a month | $45,650about $3,800 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, HOA or condo fees | Depend on the home | |
Estimate Your Own Hilton Head Island Airbnb Profit
The estimate starts from Hilton Head Island's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Hilton Head Island home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Hilton Head Island's Top Earners Get There
- More nights booked. The busiest quarter of Hilton Head Island listings are booked on 60% or more of their nights, against 38% for the median listing. Ten more booked nights a year at the median rate of $325 adds about $3,240 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge $505 a night or more, against a median of $325. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about $3,790 a year.
- Open for the busy months. In a typical year, July brings the average listing about $9,520, against $2,600 in January, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Hilton Head Island listings average 4.78 stars, and 32% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $6,310 a month, against $3,690 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Hilton Head Island?
Hilton Head Island listings were booked on 38% of the nights they were open over the past year, 2 percentage points below the South Carolina average (40%) and 3 points below the U.S. average (41%). In a typical year, occupancy swings from 25% in January to 58% in June.
The busiest tenth of listings are booked about 3.9 times as often as the bottom quarter.
- Best-in-class properties (top 10%) are booked 77%+ of open nights, 39 points above the median.
- Strong performers (top 25%) fill 60% or more, roughly four nights a week.
- Typical properties (median) fill about 38% of open nights.
- Entry-level properties (bottom 25%) fill 20% or less, under two nights a week.
June is usually the busiest month in Hilton Head Island, January the quietest
Share of open nights booked, by month, October 2024 to September 2026
Monthly average 41% 61% 24%
The 12-month rate of 38% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Hilton Head Island?
The average nightly rate in Hilton Head Island, known as ADR (average daily rate), was $464 over the past year, about 25% above the South Carolina average of $370 and about 39% above the U.S. average of $335. In a typical year, rates swing with the seasons, from about $355 in November and December to about $535 in June.
Prices span a wide range: the top 10% charge about 3.6 times the rate of the bottom quarter.
- Best-in-class properties (top 10%) charge $850+ a night, about 2.6 times the median.
- Strong performers (top 25%) charge $505 or more, about $180 above the median.
- Typical properties (median) charge about $325 a night.
- Entry-level properties (bottom 25%) charge $235 or less, about three-quarters of the median.
June rates run 51% above November's
Average nightly rate (ADR), by month, October 2024 to September 2026
Monthly average $427 $551 $298
The 12-month ADR of $464 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
What Is the RevPAR for Airbnb in Hilton Head Island?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Hilton Head Island it averaged $185 over the past year, from about $84 in a typical January to about $308 in a typical June.
Per open night, by tier:
- Best-in-class properties (top 10%) earn $378+ per open night, about 2.8 times the median.
- Strong performers (top 25%) earn $215 or more, about $80 a night above the median.
- Typical properties (median) earn about $135 per open night.
- Entry-level properties (bottom 25%) earn $86 or less, about two-thirds of the median.
June RevPAR is about 3.7 times January's
Revenue per open night (RevPAR), by month, October 2024 to September 2026
Monthly average $176 $341 $75
The 12-month RevPAR of $185 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Best and Worst Months for Airbnb in Hilton Head Island
Hilton Head Island has one high season, April through August, which makes it a highly seasonal market. Business is slowest from September to February. A listing earns about 2.6 times as much a month in June through August as in December through February.
Average revenue by month in Hilton Head Island
Average revenue per active listing, each calendar month averaged over the past two years
Monthly average $5,350 $9,520 $2,600
Revenue by month in Hilton Head Island in numbers
| Month | Season | Revenue per listing |
|---|---|---|
| January | Low season | $2,600 |
| February | Low season | $3,730 |
| March | Shoulder season | $5,730 |
| April | High season | $6,150 |
| May | High season | $6,340 |
| June | High season | $9,230 |
| July | High season | $9,520 |
| August | High season | $5,990 |
| September | Low season | $4,460 |
| October | Low season | $4,010 |
| November | Low season | $3,340 |
| December | Low season | $3,090 |
| Season | Revenue per month | Occupancy | Nightly rate |
|---|---|---|---|
| High seasonApril–August | $7,450 | 50% | $486 |
| Shoulder seasonMarch | $5,730 | 47% | $430 |
| Low seasonSeptember–February | $3,540 | 32% | $378 |
How Far in Advance Do Guests Book Airbnb in Hilton Head Island?
Guests book Hilton Head Island stays 85 days ahead on average (about three months), so guests here plan well ahead. April stays are booked furthest out, about 93 days ahead, and January stays closest to arrival, about 57 days. A typical April booking is made in mid-January.
April stays are booked furthest ahead
Average days between booking and check-in, by month of stay, October 2024 to September 2026
Monthly average 76 days 94 days 53 days
The 12-month figure of 85 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Hilton Head Island
Airbnb is legal on Hilton Head Island with a Town short-term rental permit ($150 per bedroom a year) and a business license; fines run $250 to $1,000 and taxes total about 10%, which Airbnb collects.
None of the 4,684 active listings in Hilton Head Island display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
The permit, operating limits and taxes on a stay are set out in the Hilton Head Island Airbnb regulations, each rule linked to its official source and checked October 2026.
Neighborhoods
Best Neighborhoods for Airbnb in Hilton Head Island
AirROI's area guide picks eight Hilton Head Island neighborhoods that draw short-term rental guests, led by Coligny Beach, Palmetto Dunes and Sea Pines. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Coligny Beach | Coligny Beach is one of Hilton Head's most popular beaches, known for its lively atmosphere, beach access, and nearby shops and restaurants. It attracts families and tourists looking for a fun beach experience with various amenities. | Coligny Plaza, Coligny Beach Park, The Beach House, Oceanfront dining, Kayaking and water sports |
| Palmetto Dunes | Palmetto Dunes is a prestigious resort community that offers beach access, golf courses, and tennis facilities. It attracts vacationers looking for luxury accommodations and a tranquil environment. | Palmetto Dunes Oceanfront Resort, Robert Trent Jones Golf Course, Shelter Cove Marina, Tennis Center, Biking trails |
| Sea Pines | Sea Pines is a renowned gated community that is home to beautiful beaches and natural preserves. It is perfect for those looking for upscale rentals, nature trails, and recreational activities. | Harbour Town Lighthouse, Sea Pines Forest Preserve, South Beach Marina, Beach Club, Golf courses |
| Forest Beach | A family-friendly beach area that offers a variety of accommodation options, Forest Beach is ideal for guests looking for a laid-back beach experience with access to many activities and dining options. | Forest Beach, Shopping and dining on Pope Avenue, Coligny Beach Park, Bike rentals, Nearby golf courses |
| Shipyard Plantation | This plantation-style community is well-known for its stunning landscapes and beach access. It appeals to guests looking for leisurely golf and beach experiences in a serene environment. | Shipyard Golf Club, Beach access, Van Der Meer Tennis Center, Bike paths, Nature trails |
| Old Town Bluffton | Just a short drive from Hilton Head, Old Town Bluffton offers a historic charm with quaint shops and restaurants. It attracts those looking for a unique cultural experience away from the tourist crowds. | May River, Calhoun Street, Bluffton Farmers Market, Galleries and art studios, Historic churches |
| North Forest Beach | This area is known for its expansive beaches and family-friendly accommodations. North Forest Beach provides a delightful blend of relaxation and activities for tourists. | North Forest Beach, Private beach access, Dining options, Bike trails, Water sports |
| Dunes House | An oceanfront restaurant and beach access point that draws visitors for casual dining and relaxing day on the beach. It is popular among tourists looking for easy beach access. | Dunes House Restaurant, Beach access, Kids play area, Sunset views, Relaxation spots |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Hilton Head Island Airbnb Listings by Type and Size
Almost every Airbnb in Hilton Head Island is an entire home: 99% of listings, with private rooms at under 1%. Apartments or condos (50%) and houses (49%) split the stock almost evenly.
Nearly all listings rent the whole place
Hilton Head Island Airbnb listings by room type
- Entire home 99%
- Private room <1%
- Hotel room <1%
Room types in numbers
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 99.0% | 4,635 |
| Private room | 0.9% | 44 |
| Hotel room | 0.1% | 5 |
Apartments and houses split the stock
Hilton Head Island Airbnb listings by property type
- Apartment/Condo 50%
- House 49%
- Hotel/Boutique <1%
- Unique stay <1%
- Cabin/Outdoor <1%
- Others <1%
Property types in numbers
| Property type | Share of listings | Listings |
|---|---|---|
| Apartment/Condo | 49.9% | 2,339 |
| House | 49.0% | 2,293 |
| Hotel/Boutique | 0.9% | 40 |
| Unique stay | 0.2% | 10 |
| Cabin/Outdoor | 0.0% | 1 |
| Others | 0.0% | 1 |
How Many Bedrooms Do Airbnb Listings in Hilton Head Island Have?
Two-bedroom homes are the most common size in Hilton Head Island (46% of entire homes), and 38% have three or more bedrooms.
Hilton Head Island entire homes by number of bedrooms
Entire homes with each number of bedrooms
<1%
16%
46%
20%
8%
10%
Bedroom counts in numbers
| Bedrooms | Share of entire homes | Entire homes |
|---|---|---|
| Studio | 0.2% | 9 |
| 1 bedroom | 16.5% | 763 |
| 2 bedrooms | 45.7% | 2,116 |
| 3 bedrooms | 19.5% | 904 |
| 4 bedrooms | 8.3% | 384 |
| 5+ bedrooms | 9.7% | 451 |
What Each Home Size Earns in Hilton Head Island
A typical one-bedroom home in Hilton Head Island earned $27,000 over the past year, against $93,400 for a home with five or more bedrooms.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| 1 bedroom | 763 | $27,000 | $30,100 | $252 | 44% |
| 2 bedrooms | 2,116 | $23,500 | $28,700 | $320 | 38% |
| 3 bedrooms | 904 | $38,200 | $44,800 | $462 | 38% |
| 4 bedrooms | 384 | $61,600 | $74,200 | $755 | 38% |
| 5+ bedrooms | 451 | $93,400 | $118,000 | $1,275 | 36% |
How Many Guests Do Airbnbs in Hilton Head Island Sleep?
Hilton Head Island is a group-trip market: 38% of listings sleep eight or more guests, more than the share of the next most common size, six guests (34%).
Hilton Head Island listings by guest capacity
Share of listings by the number of guests they sleep
<1%
2%
1%
16%
5%
34%
5%
38%
Guest capacity in numbers
| Guest capacity | Share of listings | Listings |
|---|---|---|
| 1 guest | 0.0% | 1 |
| 2 guests | 1.5% | 72 |
| 3 guests | 0.7% | 34 |
| 4 guests | 15.5% | 724 |
| 5 guests | 5.3% | 249 |
| 6 guests | 34.3% | 1,597 |
| 7 guests | 4.6% | 214 |
| 8+ guests | 37.9% | 1,766 |
How Hilton Head Island Airbnb Listings Are Set Up
Hilton Head Island hosts set up an average of 4.4 beds per listing, roughly two for every bedroom. Only 47% of listings show their exact location on the listing map; the rest show an approximate area.
- Photos per listing
- 39
- Beds per listing
- 4.4
- Show exact location
- 47%
What Amenities Do Airbnb Listings in Hilton Head Island Offer?
Pools are close to standard in Hilton Head Island: 97% of listings have one.
Share of Hilton Head Island listings with each common amenity
Airbnb Amenities Linked to Higher Revenue in Hilton Head Island
Listings in Hilton Head Island with a themed room earned about 3.2 times as much a year, on average, as those without: $142,000 against $43,800. The gap is smaller for a children's playroom (about 3.0 times as much) and life-size games (about 2.8 times as much). Bigger, professionally run homes tend to carry more amenities, so these gaps reflect the kind of listing as much as the feature itself.
Revenue gap for Hilton Head Island listings with each amenity
How much more listings with the amenity earned in a year than those without, and the share of listings that have it
Revenue by amenity in numbers
| Amenity | Listings with it | Avg. revenue with | Avg. revenue without | Revenue gap |
|---|---|---|---|---|
| Theme room | 0.5% | $142,000 | $43,800 | +224% |
| Children's playroom | 1% | $131,000 | $43,100 | +204% |
| Life size games | 0.7% | $122,000 | $43,700 | +178% |
| Ping pong table | 6% | $106,000 | $40,600 | +162% |
| Outdoor kitchen | 1% | $94,500 | $43,600 | +117% |
| Arcade games | 2% | $91,900 | $43,100 | +113% |
| Game console | 1% | $91,000 | $43,600 | +109% |
| Fire pit | 5% | $84,700 | $41,900 | +102% |
| Sound system | 4% | $84,900 | $42,600 | +99% |
| Backyard | 22% | $72,000 | $36,600 | +97% |
Guests
Who Books Airbnbs in Hilton Head Island?
Hilton Head Island draws mostly domestic guests: 97% of those who left reviews live in the United States. No single city dominates: Charlotte is the largest source, at about 4% of reviews.
97% of Hilton Head Island guests are domestic
Where guests who left reviews live
- Domestic 97%
- International 3%
Where Hilton Head Island guests come from: top cities
Share of guests who left reviews
Top origin cities in numbers
| Origin city | Share of guests |
|---|---|
| Charlotte | 3.9% |
| Atlanta | 3.3% |
| Greenville | 1.8% |
| New York | 1.4% |
| Knoxville | 1.0% |
Where Hilton Head Island guests come from: top countries
Share of guests who left reviews
Top origin countries in numbers
| Origin country | Share of guests |
|---|---|
| United States | 97.4% |
| Canada | 0.7% |
| United Kingdom | 0.4% |
| Germany | 0.3% |
Languages spoken by Hilton Head Island guests
Share of guests who left reviews
Top languages in numbers
| Language | Share of guests |
|---|---|
| English | 78.7% |
| Spanish | 9.7% |
| French | 3.0% |
| German | 1.8% |
| Portuguese | 1.0% |
What Are Airbnb Guest Ratings in Hilton Head Island?
Hilton Head Island Airbnbs average 4.78 stars, and 32% of listings hold Airbnb's Guest Favorite badge. Guests are toughest on value for money: it scores 4.71, against 4.90 for location.
Location scores highest in Hilton Head Island; value is lowest
Average guest rating out of 5 by category; the bars start at 4.0
Category scores in numbers
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.82 |
| Cleanliness | 4.76 |
| Communication | 4.85 |
| Location | 4.90 |
| Check-in | 4.85 |
| Value | 4.71 |
Booking patterns
How Guests Book in Hilton Head Island: Stays, Rules and Fees
85% of Hilton Head Island listings are open to guests more than 180 days a year, but only 16% are booked or blocked that many days. The most common booked-or-blocked total is 91 to 180 days a year, covering 32% of listings; blocked nights include any the host closes off.
Days a year Hilton Head Island listings are open to guests
Share of listings by days a year
- 271-366 days 54%
- 181-270 days 31%
- 91-180 days 13%
- 31-90 days 2%
- 1-30 days <1%
Open days in numbers
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 54.5% | 2,552 |
| 181-270 days | 30.5% | 1,430 |
| 91-180 days | 13.0% | 610 |
| 31-90 days | 1.9% | 89 |
| 1-30 days | 0.1% | 3 |
Days a year Hilton Head Island listings are booked or blocked
Share of listings by days a year
- 271-366 days 2%
- 181-270 days 14%
- 91-180 days 32%
- 31-90 days 30%
- 1-30 days 23%
Booked or blocked days in numbers
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 2.1% | 100 |
| 181-270 days | 13.6% | 637 |
| 91-180 days | 31.7% | 1,486 |
| 31-90 days | 30.0% | 1,405 |
| 1-30 days | 22.5% | 1,056 |
What Is the Average Length of Stay for Airbnb in Hilton Head Island?
The average Hilton Head Island booking lasts 5.9 nights, longest in February and shortest in October. Listings took about 18 bookings each over the year, some 80,600 in all. 94% of listings that give a check-in time set it at 4 p.m., with check-out usually at 10 a.m.
Average length of stay by month in Hilton Head Island
Average nights per booking, by month of stay
Average 5.7 nights 9.3 nights 4.4 nights
Two-year average by calendar month.
Hilton Head Island Airbnb Minimum Stay Requirements
35% of listings in Hilton Head Island accept stays of one or two nights; the most common minimum is three nights.
Minimum stay set by Hilton Head Island listings
Share of listings by the shortest stay they accept, from one night to 30 or more
What Cancellation Policies Do Airbnb Hosts Use in Hilton Head Island?
Firm is the most common cancellation policy in Hilton Head Island, used by 40% of listings; it refunds guests in full only if they cancel at least 30 days before check-in. Hosts here lean strict: more than two-thirds of listings use Firm or stricter terms, against 22% on Flexible or Moderate.
Cancellation policies of Hilton Head Island listings, from most to least flexible
Share of listings by the policy they use
How Much Are Airbnb Cleaning Fees in Hilton Head Island?
Nearly all Hilton Head Island listings charge a cleaning fee. The typical fee is about $315. Spread over the average stay of 5.9 nights, that adds roughly $55 a night to what guests pay. For listings that charge one, cleaning fees make up about 14% of gross revenue.
- Median cleaning fee
- $315
- Average cleaning fee
- $393
- Listings charging a fee
- 96.1%
- Share of gross revenue
- 14.5%
Top earners
Top-Earning Airbnbs and Hosts in Hilton Head Island
The top-grossing Airbnb in Hilton Head Island, a ten-bedroom home, took in $519,000 over the past year, about 12 times the city's average of $44,300. All six listings below have five or more bedrooms, so the top of this market belongs to large homes.
Sleeps 24 Infinity Pool, Beach Boardwalk, Elevator Entire home · 10 bedrooms Rated 4.85 
Golf Sim~Pickleball~Theater~Sauna~Games~Sleeps 24 Entire home · 6 bedrooms Rated 4.88 - Revenue
- $504,838
- Occupancy
- 60.9%
- Daily rate
- $1,866
Dory by AvantStay | Walk to the Beach, Luxe Home Entire home · 9 bedrooms Rated 4.89 - Revenue
- $479,106
- Occupancy
- 63.5%
- Daily rate
- $1,861
Infinity Pool • Ocean Views • Steps to the Beach Entire home · 9 bedrooms Rated 4.96 - Revenue
- $421,852
- Occupancy
- 52.9%
- Daily rate
- $1,725
New Oceanfront Oasis in Palmetto Dunes Entire home · 6 bedrooms - Revenue
- $419,018
- Occupancy
- 54.1%
- Daily rate
- $3,679
MyStay at 35 Ruddy Turnstone - Oceanfront Luxury! Entire home · 5 bedrooms Rated 5.00 - Revenue
- $417,352
- Occupancy
- 60.8%
- Daily rate
- $2,093
Who Are the Top Airbnb Hosts in Hilton Head Island?
Beach Properties Of Hilton Hea… is the top-grossing host in Hilton Head Island, with $11.6 million in bookings across 285 listings over the past year. Together, the ten top-grossing hosts run 30% of the market's 4,684 listings. Per listing, a smaller operator earns more: Katelyn grossed $105,000 per listing, about 2.6 times Beach Properties Of Hilton Hea…'s $40,600.
| # | Host | Listings | Gross revenue | Per listing | Avg. rating |
|---|---|---|---|---|---|
| Beach Properties Of Hilton Hea… | 285 | $11,582,646 | $40,641 | 4.70/5 | |
| Host2coast | 209 | $10,079,085 | $48,225 | 4.78/5 | |
| Host And Home | 99 | $7,644,176 | $77,214 | 4.83/5 | |
| 4 | Sunset Rentals | 226 | $6,629,800 | $29,335 | 4.63/5 |
| 5 | Beachside | 109 | $5,802,798 | $53,237 | 4.86/5 |
| 6 | Island Time | 107 | $5,386,270 | $50,339 | 4.78/5 |
| 7 | Evolve | 142 | $5,222,059 | $36,775 | 4.66/5 |
| 8 | Beach House Boutique | 52 | $5,206,076 | $100,117 | 4.90/5 |
| 9 | Katelyn | 48 | $5,018,587 | $104,554 | 4.81/5 |
| 10 | Island Rentals Of Hilton Head | 131 | $4,972,695 | $37,960 | 4.71/5 |
Who Are the Airbnb Hosts in Hilton Head Island?
Professional management companies run six in ten Hilton Head Island listings. Superhosts run 48% of listings. 64% of listings accept Instant Book, so most stays are confirmed without the host's approval. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 91% of listings.
- Superhosts
- 48.1%
- Professional management
- 58.6%
- Cohosted listings
- 20.2%
- Instant Book enabled
- 64.3%
- Simplified Pricing
- 91.3%
Largest Airbnb Management Companies in Hilton Head Island
28 management companies run five or more active Airbnb listings in Hilton Head Island, and companies run 57% of its Airbnb homes. Vacasa is the largest, with 322 listings and an average guest rating of 4.59; the next largest are Beach Properties Of Hilton Head, Dwell Vacation Rentals, Host2coast and Otamiser. Among the five largest, Host2coast's homes rate highest, at 4.81.
The five largest run 25% of Hilton Head Island's Airbnb homes
Share of Hilton Head Island's Airbnb homes each company runs as host or co-host
- Vacasa 7% · 322
- Beach Properties Of Hilton Head 6% · 289
- Dwell Vacation Rentals 5% · 239
- Host2coast 4% · 220
- Otamiser 3% · 162
- All other listings 75%
Listings each company runs as host or co-host, 12 months to October 2026. Guest ratings average each listing's Airbnb rating, weighted by its reviews.
See the largest management companies in South Carolina, ranked by homes, guest rating and growth.
Nearby markets
Hilton Head Island vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 30 km, Talahi Island (26 km away, 37 listings) earned the most per listing, about 87% more than Hilton Head Island. Whitemarsh Island was the busiest, booked on 48% of nights against 38% in Hilton Head Island.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Daufuskie Island 13 km | 62 | $35,093 | $458 | 31% |
| Bluffton 15 km | 211 | $46,756 | $436 | 45% |
| Tybee Island 20 km | 1,389 | $55,028 | $457 | 41% |
| Port Royal 25 km | 97 | $31,541 | $230 | 46% |
| Talahi Island 26 km | 37 | $82,831 | $415 | 47% |
| Wilmington Island 28 km | 97 | $50,036 | $359 | 43% |
| Whitemarsh Island 28 km | 75 | $58,543 | $344 | 48% |
| Beaufort 30 km | 358 | $34,705 | $249 | 45% |
Other Airbnb Markets in South Carolina
- Myrtle Beach Airbnb data 8,669 listings
- North Myrtle Beach Airbnb data 4,566 listings
- Charleston Airbnb data 1,947 listings
- Isle of Palms Airbnb data 1,113 listings
- Folly Beach Airbnb data 938 listings
- Greenville Airbnb data 880 listings
- Columbia Airbnb data 877 listings
- North Charleston Airbnb data 869 listings
See all 117 South Carolina Airbnb markets
Markets Similar to Hilton Head Island
Markets elsewhere in the United States with a similar nightly rate and occupancy to Hilton Head Island:
- Highlands Airbnb data NC · $460/night · 38.8%
- Suttons Bay Township Airbnb data MI · $459/night · 39.1%
- Jekyll Island Airbnb data GA · $458/night · 37.8%
- Village of Lake Placid Airbnb data NY · $464/night · 37.5%
- Brigantine Airbnb data NJ · $464/night · 37.4%
- Annapolis Airbnb data MD · $470/night · 39.4%
FAQ
Hilton Head Island Airbnb FAQ
How much do Airbnb hosts make in Hilton Head Island?
An active Hilton Head Island Airbnb grossed $44,266 on average in the 12 months to October 2026, according to AirROI's tracking of 4,684 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $6,910 or more in a typical month.
How much can I make on Airbnb in Hilton Head Island?
It depends most on the home's size, location and how it's run. The middle half of Hilton Head Island listings earn between $2,160 and $6,910 in a typical month, and the top tenth $12,300 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Hilton Head Island?
Listings in Hilton Head Island were booked on 38% of available nights over the past year. That compares with 40% for the South Carolina average. June is usually the busiest month.
How much does an Airbnb cost per night in Hilton Head Island?
The average booked night in Hilton Head Island cost $464 before fees. Half of listings charge between $235 and $505, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Hilton Head Island?
Yes, Airbnb is legal on Hilton Head Island: hosts can rent for stays under 30 days with a Town short-term rental permit ($150 per bedroom a year) and a Town business license. The Hilton Head Island Airbnb regulations set out the permit, its cost, the taxes on a stay and the operating limits, each linked to its official source.
Is Airbnb profitable in Hilton Head Island?
Yes, when it's run well. The average Hilton Head Island Airbnb grossed $44,266 in the 12 months to October 2026, 10% above the South Carolina average of $40,061. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $26,396 a year (about $2,200 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $3,800 a month. Check a specific home in the Airbnb calculator.
When is Airbnb peak season in Hilton Head Island?
July usually pays best, averaging $9,520 per active listing over the past two years, and January usually pays least. The month-by-month table above shows how the latest 12 months played out.
What is the Airbnb RevPAR in Hilton Head Island?
Each night a Hilton Head Island listing was open to book earned $185 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made $378 or more.
How far in advance do guests book Airbnbs in Hilton Head Island?
Hilton Head Island stays were booked 85 days (about three months) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.
How long do guests stay at Airbnbs in Hilton Head Island?
The average Hilton Head Island Airbnb stay lasted 5.9 nights over the past year. A listing took 18 reservations over the year on average.
How are Airbnbs in Hilton Head Island rated?
Guests rate Hilton Head Island Airbnbs 4.78 out of 5 on average. Guests score location highest and value lowest.
What are the best neighborhoods for Airbnb in Hilton Head Island?
Coligny Beach, Palmetto Dunes and Sea Pines draw the most short-term rental interest in Hilton Head Island. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Hilton Head Island?
AirROI counted 4,684 active Airbnb listings in Hilton Head Island as of October 2026. The closest tracked market is Daufuskie Island, 13 km away.
How much are Airbnb cleaning fees in Hilton Head Island?
In Hilton Head Island, nearly all listings add a cleaning fee, and the typical fee is about $315.
Method
About This Data
Figures on this page cover 4,684 active Airbnb listings in Hilton Head Island from November 2025 to October 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.