Greenfield, Massachusetts Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Greenfield, Massachusetts? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $18,831 per year — at a $139 nightly rate, 47.9% occupancy, and a $75 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
With just 22 active listings, Greenfield is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply grew 69.2% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Greenfield?
In Greenfield, the headline Airbnb metrics are $18,831 in average annual revenue,47.9% occupancy, $139 ADR, and $75 in RevPAR, and guests book about 52 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Greenfield?
Understanding the monthly revenue variations for Airbnb listings in Greenfield is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Greenfield is typically November, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Greenfield across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,332+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,953 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,928 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $998, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Greenfield
What Is the Monthly Airbnb Occupancy Rate in Greenfield?
Maximize your bookings by understanding the Greenfield STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Greenfield:
- Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 67% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 52%.
- Entry-level properties (Bottom 25%) average 32% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Greenfield
What Is the Average Airbnb Nightly Rate in Greenfield?
Effective short term rental pricing strategy in Greenfield involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Greenfield typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $229+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $170 or more.
- Typical properties (Median) charge around $126 per night.
- Entry-level properties (Bottom 25%) earn around $89 per night.
Average Daily Rate (ADR) Trend by Month in Greenfield
What Is the RevPAR for Airbnb in Greenfield?
RevPAR in Greenfield is currently $75. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $41 RevPAR.
- Typical properties (Median) generate $80 RevPAR.
- Strong performers (Top 25%) earn $92 RevPAR.
- Best-in-class (Top 10%) achieve $127 RevPAR.
Average Monthly RevPAR Trend in Greenfield
RevPAR Insights for Greenfield
- The average RevPAR in Greenfield is $75. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($127) and bottom 25% ($41) is $86, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Nov and bottoms out in Mar, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Greenfield benchmarks. If your RevPAR falls below the median of $80, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $92+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Greenfield?
Greenfield's peak Airbnb season falls in November, October, August, while the softest stretch is February, March, May. Overall, the market shows moderate seasonality with distinct peak and low periods, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (November, October, August)
- Revenue averages $2,782 per month
- Occupancy rates average 60.4%
- Daily rates average $138
Shoulder Season
- Revenue averages $2,120 per month
- Occupancy maintains around 49.4%
- Daily rates hold near $136
Low Season (February, March, May)
- Revenue drops to average $1,707 per month
- Occupancy decreases to average 42.3%
- Daily rates adjust to average $138
Seasonality Insights for Greenfield
- The Airbnb seasonality pattern in Greenfield shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it is also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Greenfield's highest earning potential, with monthly revenues climbing to $2,977, occupancy reaching 64.7%, and ADRs peaking at $141.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,516, occupancy could drop to 35.0%, and ADRs may adjust to $127.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Greenfield.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- Regularly analyze your own performance against these Greenfield seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Do You Need a License for Airbnb in Greenfield?
Low regulation and minimal registration activity in Greenfield, Massachusetts, United States point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Greenfield to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Greenfield?
With a compact short-term rental market, Greenfield gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Greenfield Town Center | The vibrant heart of Greenfield featuring shops, restaurants, and easy access to local events. Ideal for travelers wanting to experience the local culture and community atmosphere. | Greenfield Community College, Guiding Star Grange, Greenfield Energy Park, Pioneer Valley Trolley Museum |
| Shelburne Falls | Unique village known for its historic charm and natural beauty, perfect for those seeking a quaint, rural getaway. | Bridge of Flowers, Glacial Potholes, Shelburne Falls Trolley Museum, Historic Shelburne Falls |
| Franklin County | Lies in the northern part of the Pioneer Valley, offering a serene environment with numerous outdoor activities and beautiful landscapes, catering to nature lovers. | Mount Sugarloaf, Connecticut River Greenway, Hiking Trails, Wildlife Watching |
| Turners Falls | A historic village with a rich industrial history and access to the Connecticut River, popular among outdoor enthusiasts and history buffs. | Great Falls Discovery Center, Canal Park, Turners Falls Historic District |
| Montague | A picturesque town with scenic views and a quiet environment, appealing for those looking for peaceful retreats and nature-based activities. | Montague Bookmill, Curtis Recreation Area, Montague Center, Fishing and Kayaking Spots |
| Northfield | Home to a rural atmosphere and the famous Northfield Mount Hermon School, making it attractive to families and educational visits. | Northfield Mountain Recreation Area, Historic Northfield Village, Apple Orchards |
| Bernardston | A small town with a welcoming community and beautiful landscapes, perfect for travelers wanting to escape to the tranquility of rural life. | The Farm at Smith Herbs, Bernardston's Antique Shops, Local Parks |
| Ashfield | Known for its rustic charm and strong sense of community, Ashfield is great for those looking for serenity and access to local art and culture. | Ashfield Lake, Local Art Galleries, Annual Festivals |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Greenfield offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Greenfield?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Greenfield
- The Greenfield Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 77.3% of the 22 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Greenfield, Apartment/Condo properties are the most common (54.5%), reflecting the local real estate landscape.
- Houses represent a significant 22.7% portion, catering likely to families or larger groups.
- The presence of 13.6% Hotel/Boutique listings indicates integration with traditional hospitality.
Greenfield Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Greenfield
- The dominant room capacity in Greenfield is 2 bedrooms listings, making up 31.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 63.6% of the active Airbnb listings in Greenfield, indicating a high concentration in these sizes.
Greenfield Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Greenfield
- The most common guest capacity trend in Greenfield vacation rentals is listings accommodating 2 guests (31.8%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Greenfield STR market, accounting for 45.4% of listings.
- 13.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Greenfield.
- On average, properties in Greenfield are equipped to host 2.9 guests.
How Do Listings in Greenfield Compare on Quality?
Listing quality in Greenfield can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Greenfield
- At 20.8 photos per listing on average, Greenfield hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 9.1% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Greenfield averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Greenfield?
Amenity Prevalence
Amenity Insights for Greenfield
- Essential amenities in Greenfield that guests expect include: Heating, Wifi, Smoke alarm, Carbon monoxide alarm, Hot water, Free parking on premises, Essentials. Lacking these (any) could significantly impact bookings.
- Popular amenities like Dishes and silverware, Hair dryer, Refrigerator are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Greenfield: Heating, Wifi, Smoke alarm, Carbon monoxide alarm, Hot water, Free parking on premises, Essentials.
- Prioritize adding missing essentials: Heating, Carbon monoxide alarm, Hot water, Free parking on premises, Essentials.
- Consider adding popular differentiators like Dishes and silverware or Hair dryer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Greenfield to stay competitive.
Which Airbnb Amenities Boost Revenue in Greenfield?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Greenfield, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Shampoo | 77.3% | $23,002 | $4,650 | 394.6% |
Conditioner | 59.1% | $24,066 | $11,269 | 113.6% |
Stove | 59.1% | $23,313 | $12,356 | 88.7% |
Oven | 68.2% | $22,058 | $11,916 | 85.1% |
Backyard | 68.2% | $21,720 | $12,639 | 71.9% |
Clothing storage | 63.6% | $21,586 | $14,009 | 54.1% |
Coffee | 68.2% | $21,137 | $13,890 | 52.2% |
Dishwasher | 45.5% | $23,135 | $15,244 | 51.8% |
Room-darkening shades | 45.5% | $23,011 | $15,348 | 49.9% |
First aid kit | 63.6% | $21,055 | $14,938 | 41.0% |
Revenue Impact Insights for Greenfield
- Shampoo tops the revenue impact list with a 394.6% uplift — listings with this amenity earn $23,002 vs. $4,650 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Greenfield STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Greenfield. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsGreenfield Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Greenfield
- The typical guest profile for Airbnb in Greenfield consists of primarily domestic travelers (94%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 93.6% of guests.
- Key international markets include United States (93.6%) and DC (1.9%).
- Top languages spoken are English (61.6%) followed by Spanish (14.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from New York and Boston.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Greenfield?
Listings in Greenfield average 4.92 out of 5 overall, with about 121.9 reviews per active listing and 50.0% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Greenfield
- With an overall rating of 4.92, Greenfield listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.97), while Value (4.85) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 50.0% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Greenfield Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Greenfield
- The most common availability pattern in Greenfield falls within the 181-270 days range, representing 36.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 68.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Greenfield (36.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 36.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Greenfield?
Average Booking Lead Time by Month
Booking Lead Time Insights for Greenfield
- The overall average booking lead time for vacation rentals in Greenfield is 52 days.
- Guests book furthest in advance for stays during June (average 80 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 21 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (60 days avg.) sees the longest lead times, while Winter (31 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (52 days) as a baseline for your pricing and availability strategy in Greenfield.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 80 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 60 days) to capture early planners.
- Monitor your own booking lead times against these Greenfield averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Greenfield?
Guests in Greenfield stay about 6.2 nights on average, generating roughly 550 reservations and 26.2 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Greenfield
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Greenfield
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 26.2 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Jul (7.7 nights) and shorten in Oct (2.6 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Greenfield Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
9 listings
40.9% of total
2 Nights
5 listings
22.7% of total
7-29 Nights
1 listings
4.5% of total
30+ Nights
7 listings
31.8% of total
Key Insights
- The most prevalent minimum stay requirement in Greenfield is 1 Night, adopted by 40.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (63.6%) of the Greenfield Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (31.8%) caters to monthly stays (30+ nights) in Greenfield, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 40.9% of Greenfield hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 31.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Greenfield.
Greenfield Airbnb Cancellation Policy Trends Analysis (2026)
Limited
2 listings
9.1% of total
Flexible
6 listings
27.3% of total
Moderate
7 listings
31.8% of total
Firm
5 listings
22.7% of total
Strict
2 listings
9.1% of total
Cancellation Policy Insights for Greenfield
- The prevailing Airbnb cancellation policy trend in Greenfield is Moderate, used by 31.8% of listings.
- There's a relatively balanced mix between guest-friendly (59.1%) and stricter (31.8%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (9.1%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 31.8% market standard in Greenfield.
- Using a Strict policy might deter some guests, as only 9.1% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Greenfield.
How Much Are Airbnb Cleaning Fees in Greenfield?
Cleaning fees in Greenfield are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Greenfield
- 81.8% of listings charge a cleaning fee, making it standard practice in Greenfield. Guests expect it and factor it into their booking decisions.
- The average cleaning fee of $57 is close to the median ($40), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 6.0% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Greenfield median of $40. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Greenfield Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Greenfieldbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Peaceful Blossoms Victorian Home
Entire Place • 3 bedrooms
Light-filled 3-br on park
Entire Place • 3 bedrooms
Full 2-bed apt, easy HWY access, accessible, views
Entire Place • 2 bedrooms
Lovely 2nd floor Apartment
Entire Place • 1 bedroom
Cozy 2-bedroom Apt
Entire Place • 2 bedrooms
Cozy one bedroom apartment
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Greenfield?
Learn from the best! This table showcases top-performing Airbnb hosts in Greenfield based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Carolyn | 1 | $42,617 | 207 | 4.89/5.0 |
| Stephanie | 1 | $42,551 | 27 | 5.00/5.0 |
| Michael | 1 | $40,494 | 52 | 4.88/5.0 |
| David | 1 | $30,865 | 231 | 4.97/5.0 |
| Amilee | 1 | $29,806 | 39 | 4.79/5.0 |
| Rodica | 1 | $29,717 | 112 | 4.96/5.0 |
| Robert | 3 | $27,937 | 403 | 4.76/5.0 |
| Susan | 1 | $24,007 | 478 | 4.96/5.0 |
| Douglas | 1 | $21,898 | 76 | 5.00/5.0 |
| Zoe | 1 | $19,693 | 30 | 4.97/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Greenfield.
Who Are the Airbnb Hosts in Greenfield?
Greenfield is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Greenfield
- With 77.3% Superhosts, Greenfield has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 0.0% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 77.3% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 31.8% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Greenfield averages regularly and adjust your hosting strategy based on what top performers do differently.
How Does Greenfield's Airbnb Market Compare to Nearby Cities?
How does the Greenfield Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Wellesley, Greenfield has 1 percentage points lower occupancy and about $407 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Middletown Springs | 12 | $7,070 | $516.04 | 33% |
| Fort Ann | 34 | $6,490 | $826.16 | 34% |
| Town of Ancram | 20 | $6,037 | $540.01 | 38% |
| Town of East Hampton | 1,298 | $5,936 | $1031.25 | 35% |
| Middletown | 395 | $5,624 | $614.86 | 44% |
| Pomfret | 15 | $5,506 | $521.04 | 42% |
| Monterey | 39 | $5,492 | $465.09 | 44% |
| Town of Pleasant Valley | 26 | $5,430 | $555.79 | 40% |
| Barnstead | 35 | $5,367 | $494.57 | 42% |
| Wellesley | 21 | $5,292 | $546.38 | 49% |
Frequently Asked Questions About Airbnb in Greenfield
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Greenfield.
How much do Airbnb hosts make in Greenfield?
Greenfield hosts earn about $18,831 per year on average, with an average nightly rate of $139 and RevPAR of $75. Those figures describe the typical revenue environment for active listings in Greenfield, Massachusetts, not the ceiling for the best operators. Source: AirROI 2026 data, Greenfield market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Greenfield?
The average Airbnb occupancy rate in Greenfield is 47.9%. November is the strongest month and March is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Greenfield?
Listings in Greenfield average $139 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Greenfield?
Greenfield currently has about 22 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Greenfield?
AirROI currently classifies the short-term rental regulation level in Greenfield as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Greenfield?
RevPAR in Greenfield is about $75. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Greenfield?
At 47.9% occupancy, Greenfield can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $18,831, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Greenfield?
The average booking lead time in Greenfield is about 52 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Greenfield?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Greenfield include Greenfield Town Center, Shelburne Falls, Franklin County. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Greenfield?
entire_home listings make up 77.3% of the active supply in Greenfield. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Greenfield compare to nearby Airbnb markets?
Among neighboring markets, Middletown Springs posts $84,834 in average annual revenue with 32.7% occupancy, compared to Greenfield's $18,831 and 47.9%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Greenfield?
The average Airbnb stay length in Greenfield is about 6.2 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Greenfield?
Airbnb listings in Greenfield average 4.92 out of 5 overall. About 50.0% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Greenfield?
Shampoo and Conditioner are among the strongest revenue-linked amenities in Greenfield. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Greenfield?
Yes. About 81.8% of active Airbnb listings in Greenfield charge a cleaning fee, and the average fee is $57. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Greenfield?
A 77.3% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.