Northside, St. Thomas Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Northside, St. Thomas? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $70,925 per year — at a $554 nightly rate, 42.4% occupancy, and a $250 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
At 66 active listings, Northside is a boutique market where moderate demand with room for well-positioned listings to outperform. Supply expanded 3200.0% as revenue climbed even while nightly rates softened — occupancy gains are outrunning rate pressure. For hosts entering now, strengthening demand means there is still room to build a profitable listing.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Northside?
In Northside, the headline Airbnb metrics are $70,925 in average annual revenue,42.4% occupancy, $554 ADR, and $250 in RevPAR, and guests book about 62 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Northside?
Understanding the monthly revenue variations for Airbnb listings in Northside is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Northside is typically January, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Northside across different performance tiers:
- Best-in-class properties (Top 10%) achieve $21,972+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $12,071 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $5,711 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $2,515, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Northside
What Is the Monthly Airbnb Occupancy Rate in Northside?
Maximize your bookings by understanding the Northside STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Northside:
- Best-in-class properties (Top 10%) achieve 82%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 68% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 47%.
- Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Northside
What Is the Average Airbnb Nightly Rate in Northside?
Effective short term rental pricing strategy in Northside involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Northside typically peaks in March and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $1,316+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $748 or more.
- Typical properties (Median) charge around $368 per night.
- Entry-level properties (Bottom 25%) earn around $221 per night.
Average Daily Rate (ADR) Trend by Month in Northside
What Is the RevPAR for Airbnb in Northside?
RevPAR in Northside is currently $250. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $91 RevPAR.
- Typical properties (Median) generate $153 RevPAR.
- Strong performers (Top 25%) earn $352 RevPAR.
- Best-in-class (Top 10%) achieve $581 RevPAR.
Average Monthly RevPAR Trend in Northside
RevPAR Insights for Northside
- The average RevPAR in Northside is $250. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($581) and bottom 25% ($91) is $490, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Feb and bottoms out in Sep, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Northside benchmarks. If your RevPAR falls below the median of $153, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $352+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Northside?
Northside's peak Airbnb season falls in January, February, March, while the softest stretch is August, September, October. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (January, February, March)
- Revenue averages $12,206 per month
- Occupancy rates average 58.6%
- Daily rates average $596
Shoulder Season
- Revenue averages $8,684 per month
- Occupancy maintains around 46.0%
- Daily rates hold near $563
Low Season (August, September, October)
- Revenue drops to average $5,316 per month
- Occupancy decreases to average 34.3%
- Daily rates adjust to average $520
Seasonality Insights for Northside
- Airbnb seasonality in Northside is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Northside's highest earning potential, with monthly revenues climbing to $12,972, occupancy reaching 62.3%, and ADRs peaking at $612.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $4,426, occupancy could drop to 32.0%, and ADRs may adjust to $513.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Northside.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Northside, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Northside?
Low regulation and minimal registration activity in Northside, St. Thomas, U.S. Virgin Islands point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Northside to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Northside?
Northside is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Magens Bay | Famous for its stunning beach and clear waters, Magens Bay is a popular destination for tourists looking for a relaxing beach experience. It is known for its natural beauty and amenities, making it an excellent choice for Airbnb hosts. | Magens Bay Beach, Magens Bay Park, Skyline Drive, St. Thomas Yacht Club, Coral World Ocean Park |
| Charlotte Amalie | The capital of the U.S. Virgin Islands, Charlotte Amalie is rich in history and culture. It attracts many tourists who explore its historical sites, shops, and waterfront, providing a robust market for short-term rentals. | Blackbeard's Castle, Fort Christian, St. Thomas Synagogue, Emancipation Garden, Shopping at the Waterfront |
| Red Hook | This area is known for its vibrant nightlife, dining, and ferry services to neighboring islands. Red Hook is a hub for tourists looking to explore the Virgin Islands and enjoy local cuisine and entertainment. | Red Hook Ferry Terminal, American Yacht Harbor, The Beach Bar, Island Hoping Tours, Rum Distillery |
| Crown Mountain | Crown Mountain offers beautiful views and a more secluded atmosphere. It's ideal for visitors looking for luxury villas and a nature-centric experience, making it a unique draw for guests seeking tranquility and scenic beauty. | Crown Mountain Lookout, St. Thomas Skyride, Nature trails, Private villas |
| Smith Bay | A quieter area known for Sapphire Beach, Smith Bay attracts guests who want a relaxing getaway. It has great beachfront properties and easy access to water sports, making it ideal for Airbnb investment. | Sapphire Beach, Coral World Ocean Park, Kayaking tours, Snorkeling, Beachside restaurants |
| Peterborg | Known for its luxury homes and stunning views of the Caribbean Sea, Peterborg is a sought-after area for high-end vacation rentals. Tourists looking for privacy and luxury will find Peterborg appealing. | Sip Sip Restaurant, Peterborg Beach, Breslin Point, Luxury villas, Scenic overlooks |
| East End | This area is characterized by its beautiful shores and ease of access to snorkeling, diving, and other water activities. The East End is popular with families and adventure-seeking tourists alike, making it a great market for Airbnb hosts. | Lindquist Beach, Sapphire Marina, Snorkeling at Coki Beach, East End beaches, Water sports rentals |
| Sapphire Village | Sapphire Village offers a mix of residential living and vacation rentals with access to Sapphire Beach. It's popular with tourists looking for a convenient location close to beaches and amenities. | Sapphire Beach, Sapphire Village Resort, Restaurants and bars, Diving spots, Beach activities |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Northside offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Northside?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Northside
- The Northside Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 93.9% of the 66 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Northside, House properties are the most common (54.5%), reflecting the local real estate landscape.
- Houses represent a significant 54.5% portion, catering likely to families or larger groups.
- Smaller segments like outdoor/unique (combined 3.0%) offer potential for unique stay experiences.
Northside Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Northside
- The dominant room capacity in Northside is 1 bedroom listings, making up 27.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 53.1% of the active Airbnb listings in Northside, indicating a high concentration in these sizes.
- A significant 41.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Northside.
Northside Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Northside
- The most common guest capacity trend in Northside vacation rentals is listings accommodating 8+ guests (31.8%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Northside STR market, accounting for 51.5% of listings.
- 53.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Northside.
- On average, properties in Northside are equipped to host 5.2 guests.
How Do Listings in Northside Compare on Quality?
Listing quality in Northside can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Northside
- At 41.5 photos per listing on average, Northside hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 43.9% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Northside averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Northside?
Amenity Prevalence
Amenity Insights for Northside
- Essential amenities in Northside that guests expect include: TV, Wifi, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Air conditioning, Kitchen, Fire extinguisher are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Northside: TV, Wifi, Free parking on premises.
- Prioritize adding missing essentials: TV, Wifi, Free parking on premises.
- Consider adding popular differentiators like Air conditioning or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Northside to stay competitive.
Which Airbnb Amenities Boost Revenue in Northside?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Northside, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Kitchen | 90.9% | $76,627 | $13,900 | 451.3% |
Washer | 77.3% | $86,316 | $18,594 | 364.2% |
Essentials | 69.7% | $92,688 | $20,870 | 344.1% |
Pool | 63.6% | $95,341 | $28,197 | 238.1% |
Hair dryer | 77.3% | $83,664 | $27,612 | 203.0% |
Hangers | 69.7% | $88,510 | $30,480 | 190.4% |
Dishwasher | 54.5% | $100,403 | $35,551 | 182.4% |
Iron | 68.2% | $89,123 | $31,928 | 179.1% |
Bathtub | 16.7% | $149,426 | $55,225 | 170.6% |
Baking sheet | 57.6% | $93,726 | $39,980 | 134.4% |
Revenue Impact Insights for Northside
- Kitchen tops the revenue impact list with a 451.3% uplift — listings with this amenity earn $76,627 vs. $13,900 without it.
- Kitchen — while widespread — still correlate with meaningful revenue gains, making it table stakes rather than true differentiators.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Northside STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Northside. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsNorthside Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Northside
- The typical guest profile for Airbnb in Northside consists of predominantly international visitors (98%), with top international origins including U.S. Virgin Islands, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 2.4% of guests.
- Key international markets include United States (90.5%) and U.S. Virgin Islands (2.4%).
- Top languages spoken are English (63.9%) followed by Spanish (17.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from U.S. Virgin Islands.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Northside?
Listings in Northside average 4.89 out of 5 overall, with about 16.9 reviews per active listing and 43.9% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Northside
- With an overall rating of 4.89, Northside listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.93), while Value (4.83) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 43.9% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Northside Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Northside
- The most common availability pattern in Northside falls within the 271-366 days range, representing 45.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 74.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Northside (33.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 25.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Northside?
Average Booking Lead Time by Month
Booking Lead Time Insights for Northside
- The overall average booking lead time for vacation rentals in Northside is 62 days.
- Guests book furthest in advance for stays during December (average 87 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 42 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (80 days avg.) sees the longest lead times, while Summer (49 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (62 days) as a baseline for your pricing and availability strategy in Northside.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 87 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 80 days) to capture early planners.
- Monitor your own booking lead times against these Northside averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Northside?
Guests in Northside stay about 5.1 nights on average, generating roughly 1,510 reservations and 22.9 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Northside
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Northside
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 22.9 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Jan (6.8 nights) and shorten in Aug (4 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Northside Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
11 listings
16.7% of total
2 Nights
9 listings
13.6% of total
3 Nights
5 listings
7.6% of total
4-6 Nights
14 listings
21.2% of total
30+ Nights
27 listings
40.9% of total
Key Insights
- The most prevalent minimum stay requirement in Northside is 30+ Nights, adopted by 40.9% of listings. This highlights the market's preference for longer commitments.
- A significant segment (40.9%) caters to monthly stays (30+ nights) in Northside, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 40.9% of Northside hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 16.7% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 40.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Northside.
Northside Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 30 Days
7 listings
10.6% of total
Limited
3 listings
4.5% of total
Super Strict 60 Days
1 listings
1.5% of total
Flexible
11 listings
16.7% of total
Moderate
9 listings
13.6% of total
Firm
30 listings
45.5% of total
Strict
5 listings
7.6% of total
Cancellation Policy Insights for Northside
- The prevailing Airbnb cancellation policy trend in Northside is Firm, used by 45.5% of listings.
- A majority (53.1%) of hosts in Northside utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
- Strict cancellation policies are quite rare (7.6%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 45.5% market standard in Northside.
- Using a Strict policy might deter some guests, as only 7.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Northside.
How Much Are Airbnb Cleaning Fees in Northside?
Cleaning fees in Northside are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Northside
- 89.4% of listings charge a cleaning fee, making it standard practice in Northside. Guests expect it and factor it into their booking decisions.
- The gap between the average ($292) and median ($250) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 11.7% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.
Recommendations for Hosts
- Price your cleaning fee competitively against the Northside median of $250. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Northside Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Northsidebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Gorgeous Villa Maxine | 5Bdrm | HGTV House Hunters
Entire Place • 5 bedrooms
Oceanfront Villa Tropaco-4BR 4.5BA-Pool
Entire Place • 4 bedrooms
Villa Santorini: Peterborg 5 BR / Non-Toxic Villa
Entire Place • 5 bedrooms
Waterfront Villa with Stunning Views
Entire Place • 4 bedrooms
2 Primary Bedrooms - Magens Bay - Dining
Entire Place • 4 bedrooms
Stunning Island Serenity Villa
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Northside?
Learn from the best! This table showcases top-performing Airbnb hosts in Northside based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Emily | 4 | $801,756 | 133 | 4.89/5.0 |
| Meghan | 7 | $621,838 | 175 | 4.97/5.0 |
| Island Luxury | 3 | $357,454 | 23 | 4.69/5.0 |
| Anthony | 5 | $320,785 | 22 | 4.79/5.0 |
| Justin | 2 | $298,764 | 22 | 4.89/5.0 |
| Carrie | 2 | $256,027 | 39 | 4.96/5.0 |
| Shanna | 1 | $241,988 | 4 | 5.00/5.0 |
| Kim | 1 | $170,233 | 14 | 5.00/5.0 |
| John | 1 | $142,169 | 7 | 4.71/5.0 |
| Jacqueline | 3 | $134,266 | 132 | 4.92/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Northside.
Who Are the Airbnb Hosts in Northside?
Northside is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Northside
- With 54.5% Superhosts, Northside has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 25.8% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 4.5% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 65.2% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 40.9% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Northside averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Northside
These are the highest-grossing professional property management operations in Northside, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Emily | 4 | $801,756 | $803 | 69.0% | 4.89/5 |
| Meghan | 7 | $621,838 | $417 | 56.8% | 4.97/5 |
| Island Luxury | 3 | $357,454 | $1,172 | 43.0% | 4.69/5 |
| Justin | 2 | $298,764 | $1,065 | 46.1% | 4.89/5 |
| Carrie | 2 | $256,027 | $590 | 70.7% | 4.96/5 |
| Tressa | 1 | $94,351 | $732 | 41.3% | 5.00/5 |
| Nikola | 1 | $16,818 | $278 | 45.2% | 4.74/5 |
| S.M | 1 | $2,793 | $273 | 18.1% | N/A |
Management Company Insights for Northside
- The leading management company, Emily, operates 4 listings with $801,756 in gross revenue — a useful benchmark for what scale looks like in Northside.
- Top managers average 3 properties each, suggesting professional management in Northside still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.88/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Northside's Airbnb Market Compare to Nearby Cities?
How does the Northside Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Fortuna, Northside has 10 percentage points lower occupancy and about $218 higher ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Central | 16 | $8,244 | $1137.12 | 44% |
| Fortuna | 13 | $6,160 | $335.14 | 52% |
| Cruz Bay | 398 | $6,112 | $622.73 | 45% |
| Charlotte Amalie | 12 | $6,006 | $478.61 | 46% |
| Long Bay Village | 25 | $5,841 | $1039.78 | 34% |
| West End Village | 21 | $5,621 | $1026.38 | 35% |
| Coral Harbour | 161 | $5,541 | $465.06 | 50% |
| Cruz Bay | 25 | $5,448 | $583.00 | 47% |
| Sandy Ground | 14 | $4,808 | $477.06 | 39% |
| Mameyes II | 17 | $4,454 | $368.58 | 46% |
Frequently Asked Questions About Airbnb in Northside
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Northside.
How much do Airbnb hosts make in Northside?
Northside hosts earn about $70,925 per year on average, with an average nightly rate of $554 and RevPAR of $250. Those figures describe the typical revenue environment for active listings in Northside, St. Thomas, not the ceiling for the best operators. Source: AirROI 2026 data, Northside market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Northside?
The average Airbnb occupancy rate in Northside is 42.4%. January is the strongest month and September is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Northside?
Listings in Northside average $554 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Northside?
Northside currently has about 66 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Northside?
AirROI currently classifies the short-term rental regulation level in Northside as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Northside?
RevPAR in Northside is about $250. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Northside?
At 42.4% occupancy, Northside can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $70,925, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Northside?
The average booking lead time in Northside is about 62 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Northside?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Northside include Magens Bay, Charlotte Amalie, Red Hook. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Northside?
entire_home listings make up 93.9% of the active supply in Northside. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Northside compare to nearby Airbnb markets?
Among neighboring markets, Central posts $98,933 in average annual revenue with 43.5% occupancy, compared to Northside's $70,925 and 42.4%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Northside?
The average Airbnb stay length in Northside is about 5.1 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Northside?
Airbnb listings in Northside average 4.89 out of 5 overall. About 43.9% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Northside?
Kitchen and Washer are among the strongest revenue-linked amenities in Northside. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Northside?
Yes. About 89.4% of active Airbnb listings in Northside charge a cleaning fee, and the average fee is $292. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Northside?
A 54.5% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.