Pai, Mae Hong Son Province Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Pai, Mae Hong Son Province? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $3,975 per year — at a $50 nightly rate, 31.1% occupancy, and a $16 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
At 168 active listings, Pai is a boutique market where selective demand that rewards strong listing quality and pricing strategy. Supply grew 73.2% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Pai?
In Pai, the headline Airbnb metrics are $3,975 in average annual revenue,31.1% occupancy, $50 ADR, and $16 in RevPAR, and guests book about 29 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Pai?
Understanding the monthly revenue variations for Airbnb listings in Pai is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Pai is typically December, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Pai across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,209+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $701 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $374 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $169, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Pai
What Is the Monthly Airbnb Occupancy Rate in Pai?
Maximize your bookings by understanding the Pai STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Pai:
- Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 51% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 29%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Pai
What Is the Average Airbnb Nightly Rate in Pai?
Effective short term rental pricing strategy in Pai involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Pai typically peaks in December and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $87+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $59 or more.
- Typical properties (Median) charge around $37 per night.
- Entry-level properties (Bottom 25%) earn around $25 per night.
Average Daily Rate (ADR) Trend by Month in Pai
What Is the RevPAR for Airbnb in Pai?
RevPAR in Pai is currently $16. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $7 RevPAR.
- Typical properties (Median) generate $12 RevPAR.
- Strong performers (Top 25%) earn $20 RevPAR.
- Best-in-class (Top 10%) achieve $35 RevPAR.
Average Monthly RevPAR Trend in Pai
RevPAR Insights for Pai
- The average RevPAR in Pai is $16. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($35) and bottom 25% ($7) is $27, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Dec and bottoms out in Jun, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Pai benchmarks. If your RevPAR falls below the median of $12, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $20+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Pai?
Pai's peak Airbnb season falls in December, January, February, while the softest stretch is March, June, September. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (December, January, February)
- Revenue averages $752 per month
- Occupancy rates average 43.5%
- Daily rates average $53
Shoulder Season
- Revenue averages $498 per month
- Occupancy maintains around 32.9%
- Daily rates hold near $45
Low Season (March, June, September)
- Revenue drops to average $399 per month
- Occupancy decreases to average 26.7%
- Daily rates adjust to average $44
Seasonality Insights for Pai
- Airbnb seasonality in Pai is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Pai's highest earning potential, with monthly revenues climbing to $841, occupancy reaching 45.9%, and ADRs peaking at $55.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $372, occupancy could drop to 25.2%, and ADRs may adjust to $42.
- Lower occupancy paired with meaningful seasonality means hosts in Pai need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Pai, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Pai?
Low regulation and minimal registration activity in Pai, Mae Hong Son Province, Thailand point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Pai to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Pai?
Pai is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Pai Town | The heart of Pai, known for its laid-back atmosphere, stunning scenery, and vibrant arts scene. It's a favorite among backpackers and travelers looking for a chill vibe and easy access to nature. | Pai Canyon, Pai Walking Street, Wat Phra That Mae Yen, Pai Hot Springs, Bamboo Bridge, Pai Memorial Bridge |
| Land Split | A unique natural attraction that offers a peaceful environment and a glimpse into local farming. Popular among tourists looking for off-the-beaten-path experiences and nature lovers. | Land Split, Organic Farm, Local Fruit Tasting, Scenic Views |
| Baan Santichon | A picturesque Chinese-Yunnan village in Pai known for its unique culture and beautiful landscapes. It's a great place for cultural experiences and photography. | Chinese Yunnan Village, Cultural Experiences, Stunning Views, Local Cuisine |
| Pai Canyon | Famous for its stunning landscapes and hiking trails. Offers spectacular views and a great outdoor adventure atmosphere, attracting nature lovers and photographers. | Pai Canyon Hikes, Sunset Views, Photography Spots |
| Thom's Pai Elephant Camp | A well-known ethical elephant camp that attracts animal lovers and eco-conscious travelers. It focuses on responsible tourism and provides a unique experience with elephants. | Elephant Experiences, Nature Tours, Community Involvement |
| Waterfall Loop | A route that connects several waterfalls and natural swimming spots in Pai. It's popular with tourists looking to explore the natural beauty of the area. | Pam Bok Waterfall, Mo Paeng Waterfall, Swimming Holes, Scenic Drives |
| Wang Thong Waterfall | A beautiful and less crowded waterfall that provides a serene environment for relaxation and nature photography. A hidden gem for tourists seeking tranquility. | Wang Thong Waterfall, Swimming Areas, Picnic Spots |
| Pai Night Market | A vibrant market that showcases local foods, crafts, and cultural performances. It's a key attraction for travelers looking to experience local life and cuisine. | Local Street Food, Handicrafts, Live Music, Cultural Performances |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Pai offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Pai?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Pai
- The Pai Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 65.5% of the 168 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 34.5% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Pai, House properties are the most common (51.8%), reflecting the local real estate landscape.
- Houses represent a significant 51.8% portion, catering likely to families or larger groups.
- The presence of 11.9% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like unique stays, others (combined 1.2%) offer potential for unique stay experiences.
Pai Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Pai
- The dominant room capacity in Pai is 1 bedroom listings, making up 65.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 76.8% of the active Airbnb listings in Pai, indicating a high concentration in these sizes.
- With over half the market (65.5%) consisting of studios or 1-bedroom units, Pai is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (6.0%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Pai.
Pai Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Pai
- The most common guest capacity trend in Pai vacation rentals is listings accommodating 2 guests (56.5%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Pai STR market, accounting for 66.0% of listings.
- A significant 57.1% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Pai.
- On average, properties in Pai are equipped to host 2.3 guests.
How Do Listings in Pai Compare on Quality?
Listing quality in Pai can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Pai
- At 26.4 photos per listing on average, Pai hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 39.9% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Pai averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Pai?
Amenity Prevalence
Amenity Insights for Pai
- Essential amenities in Pai that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Free parking on premises, Air conditioning, Shampoo are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Pai: Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like Free parking on premises or Air conditioning to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Pai to stay competitive.
Which Airbnb Amenities Boost Revenue in Pai?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Pai, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Air conditioning | 81.5% | $4,606 | $1,186 | 288.4% |
Iron | 10.7% | $9,878 | $3,267 | 202.4% |
Bed linens | 65.5% | $5,126 | $1,792 | 186.1% |
Ping pong tableHigh opportunity | 3.6% | $10,122 | $3,748 | 170.1% |
Barbecue utensilsHigh opportunity | 4.2% | $9,481 | $3,736 | 153.8% |
Refrigerator | 52.4% | $5,581 | $2,209 | 152.6% |
Wine glasses | 13.1% | $8,344 | $3,317 | 151.6% |
SafeHigh opportunity | 4.2% | $9,052 | $3,754 | 141.1% |
Hot water | 73.8% | $4,663 | $2,036 | 129.1% |
Microwave | 31.0% | $6,455 | $2,864 | 125.4% |
Revenue Impact Insights for Pai
- Air conditioning tops the revenue impact list with a 288.4% uplift — listings with this amenity earn $4,606 vs. $1,186 without it.
- High-opportunity amenities — Ping pong table, Barbecue utensils, Safe — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- Air conditioning — while widespread — still correlate with meaningful revenue gains, making it table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding Ping pong table — it has the best combination of high revenue impact and low market saturation in Pai.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Pai STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Pai. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPai Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Pai
- The typical guest profile for Airbnb in Pai consists of predominantly international visitors (98%), with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 2.4% of guests.
- Key international markets include United Kingdom (17.4%) and United States (16.1%).
- Top languages spoken are English (47.2%) followed by German (10.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United States.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Pai?
Listings in Pai average 4.8 out of 5 overall, with about 44.8 reviews per active listing and 38.7% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Pai
- With an overall rating of 4.8, Pai listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Check-in (4.87), while Value (4.74) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 38.7% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Cleanliness — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Pai Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Pai
- The most common availability pattern in Pai falls within the 271-366 days range, representing 63.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 92.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Pai (31.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 7.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Pai?
Average Booking Lead Time by Month
Booking Lead Time Insights for Pai
- The overall average booking lead time for vacation rentals in Pai is 29 days.
- Guests book furthest in advance for stays during November (average 38 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in June (average 16 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (30 days avg.) sees the longest lead times, while Spring (23 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (29 days) as a baseline for your pricing and availability strategy in Pai.
- Target marketing efforts for the Winter season well in advance (at least 30 days) to capture early planners.
- Monitor your own booking lead times against these Pai averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Pai?
Guests in Pai stay about 5.6 nights on average, generating roughly 2,492 reservations and 14.8 bookings per listing in the latest AirROI dataset. The most common check-in time is 2:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Pai
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Pai
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 14.8 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Dec (6.9 nights) and shorten in Feb (4.2 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 2:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Pai Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
81 listings
48.2% of total
2 Nights
37 listings
22% of total
3 Nights
3 listings
1.8% of total
4-6 Nights
2 listings
1.2% of total
30+ Nights
45 listings
26.8% of total
Key Insights
- The most prevalent minimum stay requirement in Pai is 1 Night, adopted by 48.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (70.2%) of the Pai Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (26.8%) caters to monthly stays (30+ nights) in Pai, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 48.2% of Pai hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 26.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Pai.
Pai Airbnb Cancellation Policy Trends Analysis (2026)
Limited
4 listings
2.4% of total
Flexible
48 listings
28.6% of total
Moderate
26 listings
15.5% of total
Firm
89 listings
53% of total
Strict
1 listings
0.6% of total
Cancellation Policy Insights for Pai
- The prevailing Airbnb cancellation policy trend in Pai is Firm, used by 53% of listings.
- A majority (53.6%) of hosts in Pai utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
- Strict cancellation policies are quite rare (0.6%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 53% market standard in Pai.
- Using a Strict policy might deter some guests, as only 0.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Pai.
How Much Are Airbnb Cleaning Fees in Pai?
Cleaning fees in Pai are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Pai
- Only 28.6% of listings charge a cleaning fee, suggesting that most hosts in Pai bundle cleaning costs into the nightly rate.
- The average cleaning fee of $9 is close to the median ($7), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 2.5% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Pai median of $7. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Pai Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Paibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
New Chapter House, 3 big bedroom, 1.5 km to centre
Entire Place • 3 bedrooms
Homey 3BR Stay for Families&Friends,close the city
Entire Place • 3 bedrooms
Luxury Farm House - Alpaca
Entire Place • 1 bedroom
Baan Savannah
Entire Place • 3 bedrooms
Pairadise | House
Entire Place • 1 bedroom
H2 Nature’ Oasis, close the city
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Pai?
Learn from the best! This table showcases top-performing Airbnb hosts in Pai based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Nattanan | 14 | $68,313 | 279 | 4.90/5.0 |
| Panadda | 7 | $63,612 | 105 | 4.95/5.0 |
| Apichart | 12 | $58,597 | 732 | 4.86/5.0 |
| Kati | 3 | $50,304 | 106 | 4.98/5.0 |
| Aom | 7 | $45,846 | 150 | 4.98/5.0 |
| Joy | 4 | $30,697 | 440 | 4.98/5.0 |
| Thanakorn | 1 | $28,635 | 25 | 4.96/5.0 |
| Thasawan | 8 | $28,604 | 236 | 4.82/5.0 |
| Mark - มาร์ค | 6 | $22,713 | 1286 | 4.78/5.0 |
| Jadee | 2 | $20,622 | 44 | 4.93/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Pai.
Who Are the Airbnb Hosts in Pai?
Pai is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Pai
- With 55.4% Superhosts, Pai has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 0.6% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 3.0% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 78.0% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 41.1% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Pai averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Pai
These are the highest-grossing professional property management operations in Pai, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Natchic | 4 | $4,706 | $54 | 32.3% | 4.71/5 |
Management Company Insights for Pai
- The leading management company, Natchic, operates 4 listings with $4,706 in gross revenue — a useful benchmark for what scale looks like in Pai.
- Top managers average 4 properties each, suggesting professional management in Pai still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.71/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 0.6% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Pai's Airbnb Market Compare to Nearby Cities?
How does the Pai Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Si Phum, Pai has 19 percentage points lower occupancy and about $62 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| San Phranet | 11 | $2,158 | $256.00 | 41% |
| Tambon Si Phum | 29 | $1,504 | $88.08 | 49% |
| Ban Muang Kung | 10 | $1,177 | $177.88 | 29% |
| Si Phum | 23 | $1,129 | $112.50 | 50% |
| Ban Pong | 12 | $1,005 | $194.71 | 29% |
| Ban Rong Ruea Kham | 15 | $995 | $113.48 | 38% |
| Ban Tom | 11 | $989 | $147.59 | 33% |
| Don Keow Village | 22 | $970 | $132.17 | 32% |
| Amphoe Mueang Chiang Mai | 44 | $962 | $83.12 | 48% |
| Nong Hoi | 189 | $877 | $77.40 | 45% |
Frequently Asked Questions About Airbnb in Pai
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Pai.
How much do Airbnb hosts make in Pai?
Pai hosts earn about $3,975 per year on average, with an average nightly rate of $50 and RevPAR of $16. Those figures describe the typical revenue environment for active listings in Pai, Mae Hong Son Province, not the ceiling for the best operators. Source: AirROI 2026 data, Pai market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Pai?
The average Airbnb occupancy rate in Pai is 31.1%. December is the strongest month and June is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Pai?
Listings in Pai average $50 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Pai?
Pai currently has about 168 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Pai?
AirROI currently classifies the short-term rental regulation level in Pai as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Pai?
RevPAR in Pai is about $16. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Pai?
Occupancy of 31.1% means Pai is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $3,975, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Pai?
The average booking lead time in Pai is about 29 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Pai?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Pai include Pai Town, Land Split, Baan Santichon. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Pai?
entire_home listings make up 65.5% of the active supply in Pai. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Pai compare to nearby Airbnb markets?
Among neighboring markets, San Phranet posts $25,891 in average annual revenue with 41.1% occupancy, compared to Pai's $3,975 and 31.1%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Pai?
The average Airbnb stay length in Pai is about 5.6 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Pai?
Airbnb listings in Pai average 4.8 out of 5 overall. About 38.7% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Pai?
Air conditioning and Iron are among the strongest revenue-linked amenities in Pai. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Pai?
Yes. About 28.6% of active Airbnb listings in Pai charge a cleaning fee, and the average fee is $9. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Pai?
A 55.4% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.