Itajaí, Santa Catarina Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Itajaí, Santa Catarina? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $7,016 per year — at a $106 nightly rate, 30.3% occupancy, and a $31 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
Itajaí's 633 active listings and selective demand that rewards strong listing quality and pricing strategy position it as a midsize vacation rental market. Supply grew 104.9% and nightly rates have risen, creating an environment where the most bookable listings stand to capture outsized share. Hosts who pair competitive pricing with strong guest experience are well-positioned to convert the growing traveler base into consistent bookings.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. For data-driven hosts, the opportunity lies in reading these signals and positioning accordingly.
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What Are the Key Airbnb Metrics in Itajaí?
In Itajaí, the headline Airbnb metrics are $7,016 in average annual revenue,30.3% occupancy, $106 ADR, and $31 in RevPAR, and guests book about 34 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Itajaí?
Understanding the monthly revenue variations for Airbnb listings in Itajaí is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Itajaí is typically January, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Itajaí across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,129+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,217 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $590 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $244, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Itajaí
What Is the Monthly Airbnb Occupancy Rate in Itajaí?
Maximize your bookings by understanding the Itajaí STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while August experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Itajaí:
- Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 53% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 29%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Itajaí
What Is the Average Airbnb Nightly Rate in Itajaí?
Effective short term rental pricing strategy in Itajaí involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Itajaí typically peaks in January and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $217+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $129 or more.
- Typical properties (Median) charge around $74 per night.
- Entry-level properties (Bottom 25%) earn around $41 per night.
Average Daily Rate (ADR) Trend by Month in Itajaí
What Is the RevPAR for Airbnb in Itajaí?
RevPAR in Itajaí is currently $31. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $11 RevPAR.
- Typical properties (Median) generate $21 RevPAR.
- Strong performers (Top 25%) earn $38 RevPAR.
- Best-in-class (Top 10%) achieve $65 RevPAR.
Average Monthly RevPAR Trend in Itajaí
RevPAR Insights for Itajaí
- The average RevPAR in Itajaí is $31. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($65) and bottom 25% ($11) is $55, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Jan and bottoms out in Aug, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Itajaí benchmarks. If your RevPAR falls below the median of $21, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $38+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Itajaí?
Itajaí's peak Airbnb season falls in January, December, February, while the softest stretch is June, August, September. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (January, December, February)
- Revenue averages $1,513 per month
- Occupancy rates average 39.4%
- Daily rates average $127
Shoulder Season
- Revenue averages $837 per month
- Occupancy maintains around 35.1%
- Daily rates hold near $104
Low Season (June, August, September)
- Revenue drops to average $640 per month
- Occupancy decreases to average 29.7%
- Daily rates adjust to average $102
Seasonality Insights for Itajaí
- Airbnb seasonality in Itajaí is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Itajaí's highest earning potential, with monthly revenues climbing to $1,739, occupancy reaching 42.1%, and ADRs peaking at $132.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $614, occupancy could drop to 29.1%, and ADRs may adjust to $99.
- Lower occupancy paired with meaningful seasonality means hosts in Itajaí need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Itajaí, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Itajaí?
Itajaí, Santa Catarina, Brazil currently shows a low regulation profile despite having 633 active listings. Larger markets with light regulation can attract new supply quickly, but that also means regulatory frameworks may evolve as local governments respond to growth — staying informed protects your investment. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Itajaí to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 0% licensed listings)
What Are the Best Neighborhoods for Airbnb in Itajaí?
Location within Itajaí matters. Even in a midsize market, the difference between neighborhoods can mean a material gap in occupancy, nightly rate, and overall Airbnb revenue. Below are 8 areas where short-term rental activity and guest interest are concentrated — along with the reasons each neighborhood appeals to travelers.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Praia Brava | One of the most beautiful beaches in the region, known for its clear waters and vibrant nightlife. It attracts tourists year-round, making it ideal for Airbnb hosting. | Surfing at Praia Brava, Beach clubs, Local restaurants, Nature trails, Water sports |
| Praia dos Amores | A stunning beach with a unique atmosphere and natural beauty. It's a favorite among both locals and tourists, offering great opportunities for vacation rentals. | Scenic views, Sunbathing, Local artisan shops, Restaurants, Close to bars |
| Centro de Itajaí | The city center is a bustling hub of activity with shops, restaurants, and cultural attractions. Perfect for business travelers and tourists looking for convenience. | Shopping centers, Cultural events, Historical landmarks, Local markets, Waterfront promenade |
| Cabecudas | A quieter beach area known for its charming vibe and natural surroundings. It's appealing for families and those looking for a relaxing stay. | Secluded beaches, Nature trails, Restaurants, Family-friendly activities, Sunset views |
| Santo Antonio | Close to the port and business districts, making it a good option for business travelers as well as tourists looking for local experiences. | Local eateries, Cultural sites, Proximity to business areas, Historical significance, Parks |
| Praia do Morcego | A hidden gem known for its natural beauty and tranquility. It attracts those looking for a peaceful getaway, ideal for Airbnb listings. | Natural landscapes, Hiking opportunities, Less crowded beaches, Scenic viewpoints, Picnic areas |
| Ilha do Cardoso | An island known for its pristine nature and eco-tourism. Ideal for those looking for a unique experience away from the hustle of city life. | Eco-tours, Wildlife watching, Beautiful beaches, Hiking trails, Water activities |
| Barra do Rio Itajaí | Prominent for its river views and water activities, ideal for tourists wanting to explore marine experiences while having easy access to urban conveniences. | Fishing, Boat tours, Riverfront dining, Water sports, Parks |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Itajaí offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Itajaí?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Itajaí
- The Itajaí Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 85.8% of the 633 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Itajaí, Apartment/Condo properties are the most common (73.1%), reflecting the local real estate landscape.
- Houses represent a significant 20.2% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others, outdoor/unique, unique stays (combined 6.7%) offer potential for unique stay experiences.
Itajaí Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Itajaí
- The dominant room capacity in Itajaí is 1 bedroom listings, making up 35.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 70.0% of the active Airbnb listings in Itajaí, indicating a high concentration in these sizes.
Itajaí Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Itajaí
- The most common guest capacity trend in Itajaí vacation rentals is listings accommodating 4 guests (27.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Itajaí STR market, accounting for 46.8% of listings.
- 24.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Itajaí.
- On average, properties in Itajaí are equipped to host 3.8 guests.
How Do Listings in Itajaí Compare on Quality?
Listing quality in Itajaí can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Itajaí
- At 29.9 photos per listing on average, Itajaí hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 23.2% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Itajaí averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Itajaí?
Amenity Prevalence
Amenity Insights for Itajaí
- Essential amenities in Itajaí that guests expect include: Wifi, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Air conditioning, TV, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Itajaí: Wifi, Kitchen.
- Prioritize adding missing essentials: Wifi, Kitchen.
- Consider adding popular differentiators like Air conditioning or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Itajaí to stay competitive.
Which Airbnb Amenities Boost Revenue in Itajaí?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Itajaí, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
TV | 92.9% | $7,481 | $944 | 692.2% |
Kitchen | 96.4% | $7,205 | $1,991 | 262.0% |
Fire pitHigh opportunity | 2.7% | $19,034 | $6,684 | 184.8% |
Free parking on premises | 76.6% | $8,254 | $2,957 | 179.1% |
Shower gelHigh opportunity | 3.5% | $18,290 | $6,610 | 176.7% |
DishwasherHigh opportunity | 6.0% | $16,959 | $6,381 | 165.8% |
BikesHigh opportunity | 0.9% | $17,503 | $6,916 | 153.1% |
Gym | 22.9% | $12,926 | $5,260 | 145.7% |
Sound systemHigh opportunity | 6.5% | $15,640 | $6,419 | 143.7% |
Game consoleHigh opportunity | 1.4% | $16,682 | $6,877 | 142.6% |
Revenue Impact Insights for Itajaí
- TV tops the revenue impact list with a 692.2% uplift — listings with this amenity earn $7,481 vs. $944 without it.
- High-opportunity amenities — Fire pit, Shower gel, Dishwasher — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- TV, Kitchen — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding Fire pit — it has the best combination of high revenue impact and low market saturation in Itajaí.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Itajaí STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Itajaí. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsItajaí Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Itajaí
- The typical guest profile for Airbnb in Itajaí consists of primarily domestic travelers (93%), often arriving from nearby São Paulo, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
- Domestic travelers account for 92.7% of guests.
- Key international markets include Brazil (92.7%) and United States (1.6%).
- Top languages spoken are Portuguese (44.3%) followed by English (30.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from São Paulo and Curitiba.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Itajaí?
Listings in Itajaí average 4.88 out of 5 overall, with about 36.6 reviews per active listing and 36.8% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Itajaí
- With an overall rating of 4.88, Itajaí listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.94), while Value (4.81) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 36.8% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Itajaí Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Itajaí
- The most common availability pattern in Itajaí falls within the 271-366 days range, representing 69.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 91.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Itajaí (37.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 9.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Itajaí?
Average Booking Lead Time by Month
Booking Lead Time Insights for Itajaí
- The overall average booking lead time for vacation rentals in Itajaí is 34 days.
- Guests book furthest in advance for stays during December (average 54 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in June (average 16 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (41 days avg.) sees the longest lead times, while Summer (19 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (34 days) as a baseline for your pricing and availability strategy in Itajaí.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 54 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 41 days) to capture early planners.
- Monitor your own booking lead times against these Itajaí averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Itajaí?
Guests in Itajaí stay about 5.4 nights on average, generating roughly 8,637 reservations and 13.9 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Itajaí
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Itajaí
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 13.9 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Dec (6.1 nights) and shorten in Jun (3.9 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Itajaí Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
148 listings
23.4% of total
2 Nights
117 listings
18.5% of total
3 Nights
43 listings
6.8% of total
4-6 Nights
50 listings
7.9% of total
7-29 Nights
12 listings
1.9% of total
30+ Nights
263 listings
41.5% of total
Key Insights
- The most prevalent minimum stay requirement in Itajaí is 30+ Nights, adopted by 41.5% of listings. This highlights the market's preference for longer commitments.
- A significant segment (41.5%) caters to monthly stays (30+ nights) in Itajaí, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 41.5% of Itajaí hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 23.4% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 41.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Itajaí.
Itajaí Airbnb Cancellation Policy Trends Analysis (2026)
Limited
19 listings
3% of total
Super Strict 60 Days
4 listings
0.6% of total
Flexible
162 listings
25.6% of total
Moderate
167 listings
26.4% of total
Firm
205 listings
32.4% of total
Strict
76 listings
12% of total
Cancellation Policy Insights for Itajaí
- The prevailing Airbnb cancellation policy trend in Itajaí is Firm, used by 32.4% of listings.
- There's a relatively balanced mix between guest-friendly (52.0%) and stricter (44.4%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 32.4% market standard in Itajaí.
- Using a Strict policy might deter some guests, as only 12% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Itajaí.
How Much Are Airbnb Cleaning Fees in Itajaí?
Cleaning fees in Itajaí are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Itajaí
- 74.9% of listings charge a cleaning fee, making it standard practice in Itajaí. Guests expect it and factor it into their booking decisions.
- The average cleaning fee of $50 is close to the median ($36), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 7.0% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Itajaí median of $36. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Itajaí Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Itajaíbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Casa Sollar 65 - Bigheads
Entire Place • 5 bedrooms
Casa Sukha! Praia Brava Mansion.
Entire Place • 3 bedrooms
High Standard Apartment Downtown Itajaí
Entire Place • 2 bedrooms
Heated Pool w/everything included, beach 150m!
Entire Place • 5 bedrooms
High Standard with View of Brava Beach, 3 Suites, 2 Spaces
Entire Place • 3 bedrooms
Front Sea - Praia Brava w/ Jacuzzi
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Itajaí?
Learn from the best! This table showcases top-performing Airbnb hosts in Itajaí based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Diogo | 6 | $122,460 | 204 | 4.93/5.0 |
| Ana Carolina AL Guest'S | 11 | $117,708 | 364 | 4.93/5.0 |
| Ygor | 3 | $98,920 | 580 | 4.93/5.0 |
| Karen | 1 | $85,024 | 3 | 4.67/5.0 |
| Giuliano E Tidra | 2 | $81,192 | 67 | 4.94/5.0 |
| Encontrei Balneário | 5 | $72,675 | 112 | 4.97/5.0 |
| Pedro | 1 | $68,814 | 7 | 5.00/5.0 |
| Bora Bora Hospedagens | 1 | $63,236 | 7 | 5.00/5.0 |
| Cesario | 1 | $62,121 | 57 | 5.00/5.0 |
| Beto | 4 | $60,484 | 552 | 4.92/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Itajaí.
Who Are the Airbnb Hosts in Itajaí?
Itajaí has a relatively balanced host base.
Host Profile Insights for Itajaí
- A 47.6% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 4.3% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 2.5% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 57.7% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 25.4% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Itajaí averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Itajaí
These are the highest-grossing professional property management operations in Itajaí, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| CURTA Temporada | 4 | $49,641 | $149 | 33.4% | 4.96/5 |
| Kizzo | 17 | $47,517 | $32 | 26.7% | 4.79/5 |
| Anfitriões De Aluguel | 1 | $39,716 | $163 | 58.5% | 4.92/5 |
| Anfitrião Prime | 3 | $15,399 | $124 | 20.8% | 4.82/5 |
| Marcos Cesar | 4 | $13,348 | $31 | 34.4% | 4.83/5 |
| Undécimo | 1 | $2,384 | $95 | 40.3% | 5.00/5 |
| Marcos MZ | 5 | $1,358 | $33 | 11.7% | 4.97/5 |
Management Company Insights for Itajaí
- The leading management company, CURTA Temporada, operates 4 listings with $49,641 in gross revenue — a useful benchmark for what scale looks like in Itajaí.
- Top managers average 5 properties each, suggesting professional management in Itajaí still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.9/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 4.3% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Itajaí's Airbnb Market Compare to Nearby Cities?
How does the Itajaí Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Contenda, Itajaí has 15 percentage points lower occupancy and about $11 higher ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Almirante Tamandaré | 16 | $1,304 | $123.77 | 38% |
| Quatro Barras | 37 | $1,220 | $142.81 | 32% |
| Rancho Queimado | 175 | $1,195 | $167.37 | 27% |
| Angelina | 26 | $1,134 | $117.23 | 28% |
| Campo Magro | 23 | $1,099 | $129.08 | 29% |
| Rio dos Cedros | 145 | $1,000 | $148.66 | 27% |
| Balsa Nova | 54 | $999 | $125.56 | 29% |
| Palmeira | 15 | $989 | $138.80 | 28% |
| Alfredo Wagner | 189 | $930 | $131.71 | 24% |
| Contenda | 11 | $910 | $95.04 | 45% |
Frequently Asked Questions About Airbnb in Itajaí
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Itajaí.
How much do Airbnb hosts make in Itajaí?
Itajaí hosts earn about $7,016 per year on average, with an average nightly rate of $106 and RevPAR of $31. Those figures describe the typical revenue environment for active listings in Itajaí, Santa Catarina, not the ceiling for the best operators. Source: AirROI 2026 data, Itajaí market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Itajaí?
The average Airbnb occupancy rate in Itajaí is 30.3%. January is the strongest month and August is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Itajaí?
Listings in Itajaí average $106 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Itajaí?
Itajaí currently has about 633 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Itajaí?
AirROI currently classifies the short-term rental regulation level in Itajaí as Low. The dataset also shows about 0.3% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Itajaí?
RevPAR in Itajaí is about $31. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Itajaí?
Occupancy of 30.3% means Itajaí is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $7,016, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Itajaí?
The average booking lead time in Itajaí is about 34 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Itajaí?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Itajaí include Praia Brava, Praia dos Amores, Centro de Itajaí. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Itajaí?
entire_home listings make up 85.8% of the active supply in Itajaí. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Itajaí compare to nearby Airbnb markets?
Among neighboring markets, Almirante Tamandaré posts $15,643 in average annual revenue with 37.8% occupancy, compared to Itajaí's $7,016 and 30.3%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Itajaí?
The average Airbnb stay length in Itajaí is about 5.4 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Itajaí?
Airbnb listings in Itajaí average 4.88 out of 5 overall. About 36.8% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Itajaí?
TV and Kitchen are among the strongest revenue-linked amenities in Itajaí. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Itajaí?
Yes. About 74.9% of active Airbnb listings in Itajaí charge a cleaning fee, and the average fee is $50. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Itajaí?
A 47.6% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.