Airbnb Market Analytics, Statistics and Data in Santa Lucía del Camino, Oaxaca, Mexico
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Santa Lucía del Camino? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Santa Lucía del Camino:
How much do Airbnb hosts make on average per month in Santa Lucía del Camino?
The short-term rental market in Santa Lucía del Camino shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $622 per month
- Strong performing properties (top 25%) make $1,015 or more
- Best-in-class properties (top 10%) achieve $1,651+ monthly
- Entry-level properties (bottom 25%) typically earn around $293
Revenue Variations by Month
Occupancy Rates Throughout the Year in Santa Lucía del Camino
The market in Santa Lucía del Camino shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 36% occupancy rates
- Strong performing properties (top 25%) achieve 60% or higher
- Best-in-class properties (top 10%) reach 80%+occupancy
- Entry-level properties (bottom 25%) average around 17%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Santa Lucía del Camino
Daily rates in Santa Lucía del Camino vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $35 per night
- Strong performing properties (top 25%) secure $53 or more
- Best-in-class properties (top 10%) pull in $82+ per night
- Entry-level properties (bottom 25%) earn around $26
Daily Rate Variations by Month
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Seasonality patterns in Santa Lucía del Camino
Peak Season (June, May, March)
- Revenue peaks at $1076.63 per month
- Occupancy rates reach 48.92%
- Daily rates average $47.72
Shoulder Season
- Revenue averages $783.15 per month
- Occupancy maintains 40.12%
- Daily rates hold at $45.49
Low Season (November, September, January)
- Revenue drops to $512.61 per month
- Occupancy decreases to 29.68%
- Daily rates adjust to $43.20
Is it still profitable to do Airbnb in Santa Lucía del Camino in 2025?
Yes! Santa Lucía del Camino demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 40% and monthly revenue averaging $783 and The market's 146 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Santa Lucía del Camino
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Centro Histórico | The cultural heart of Oaxaca, known for its stunning colonial architecture, vibrant markets, and rich history. Ideal for tourists who want to immerse themselves in the local culture and enjoy a variety of attractions. | Zócalo de Oaxaca, Templo de Santo Domingo, Oaxaca Ethnobotanical Garden, Oaxaca Markets, Museo de las Culturas de Oaxaca |
| Monte Albán | An ancient Zapotec city that offers breathtaking views and historical significance. Suitable for guests interested in archaeology and history, making it a notable sightseeing location. | Monte Albán Archaeological Site, Museo de Sitio de Monte Albán, Zapotec Ruins, Viewpoints, Historical Tours |
| San Felipe del Agua | A peaceful and upscale residential area with beautiful natural surroundings, attracting visitors who prefer a quieter atmosphere while still being close to the city. | Cerro del Fortín, Parks and Nature, Local Restaurants, Cultural Events |
| Jalatlaco | A picturesque neighborhood with cobblestone streets and colorful houses. Popular for its artistic vibe and laid-back atmosphere, great for travelers looking for a unique experience. | Calle de Jalatlaco, Art Galleries, Local Cafes, Historic Streets |
| Chapultepec | A lively neighborhood known for its restaurants and bars. This area attracts a younger crowd and those looking for nightlife options close to the city center. | Restaurants and Bars, Nightlife, Cultural Events |
| El Rosario | A residential area known for its welcoming community and proximity to local attractions. It's ideal for families or groups seeking a more homely experience while visiting Oaxaca. | Local Parks, Community Events, Artisans Workshops |
| San Martín Mexicapam | A tranquil area outside the busy center of the city, offering a more authentic experience of local life in Oaxaca. Loved by travelers seeking a local atmosphere. | Local Markets, Artisan Shops, Cultural Experiences |
| Tlalixtac de Cabrera | A rural area known for its scenic landscapes and traditional atmosphere, providing an escape from the urban environment while still being close to Oaxaca city. | Natural Views, Traditional Festivals, Local Cuisine Sampling |
Do you need a license for Airbnb in Santa Lucía del Camino?
We recommend checking directly with Santa Lucía del Camino's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Santa Lucía del Camino
Casa Reyna y Arturo
Entire Place • 8 bedrooms
Casa Chia, beautiful central house with garage
Entire Place • 2 bedrooms
"Casa Isabella" for six
Entire Place • 3 bedrooms
“Casa Ivanna” for six
Entire Place • 3 bedrooms
Eighth of orchids - House with parking
Entire Place • 3 bedrooms
“Casa Daniela” for 6 people
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Santa Lucía del Camino
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Claudia | 3 | $70,207 | 32 | 4.61/5.0 |
| Francisco | 2 | $40,903 | 172 | 4.77/5.0 |
| Arlet | 6 | $40,747 | 284 | 4.39/5.0 |
| Olga Olivia | 1 | $32,314 | 5 | 5.00/5.0 |
| Diego De Jesus | 2 | $30,371 | 344 | 4.91/5.0 |
| Elda Yuriria | 4 | $28,699 | 288 | 4.97/5.0 |
| Marina Luz | 1 | $22,410 | 132 | 4.92/5.0 |
| Maria Claudina | 1 | $21,786 | 82 | 4.91/5.0 |
| Julio Alberto | 1 | $21,259 | 82 | 4.89/5.0 |
| Yolanda | 2 | $20,389 | 230 | 4.78/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Santa Lucía del Camino
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (65.1%), with apartment & condo and house properties comprising 89.1% of inventory
- Untapped potential in others, outdoor & mobile segments (4.1% combined)
Room Capacity Distribution
Analysis of 146 properties in Santa Lucía del Camino shows that 1 bedroom properties are most prevalent, making up 40.4% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 69.2% of all listings.
Key Insights
- Most common: 1 bedroom (40.4%)
- Least common: 5+ bedrooms (0.7%)
- Market concentration: 69.2% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 146 properties in Santa Lucía del Camino reveals that 2 guests properties dominate the market, representing 26% of all listings. The average property accommodates 3.2 guests, with a clear trend towards larger guest capacities. Properties accommodating 2 guests and 4 guests make up 44.5% of the market.
Key Insights
- Most common capacity: 2 guests (26% of market)
- Least common capacity: 1 guest (1.4% of market)
- Average guest capacity: 3.2 guests per property
- Market concentration: 44.5% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 146 properties in Santa Lucía del Camino, the most common availability pattern is 271-366 days (57.5% of properties). For actual bookings, properties most frequently secure bookings for 1-30 days (32.9% of properties).
Key Insights
- Most common availability window: 271-366 days (57.5%)
- Most common booking duration: 1-30 days (32.9%)
- Properties with high availability (180+ days): 77.4%
- Properties with long-term bookings (180+ days): 24.7%
Minimum Stay Distributions
1 Night
46 listings
36.2% of total
2 Nights
59 listings
46.5% of total
3 Nights
9 listings
7.1% of total
4-6 Nights
5 listings
3.9% of total
7-29 Nights
2 listings
1.6% of total
30+ Nights
6 listings
4.7% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 82.7%
- Mid-length stays (4-6 nights) represent 3.9% of listings
- Monthly+ stays (4.7%) suggest a stable extended-stay market
- High market flexibility with 89.8% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
57 listings
48.7% of total
Moderate
33 listings
28.2% of total
Firm
10 listings
8.5% of total
Strict
17 listings
14.5% of total
Key Insights
- Flexible is the preferred policy at 48.7% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 76.9% of the market
- Strong market consensus around Flexible policies
- Firm policies are least common at 8.5% of listings
Recommendations
- Consider starting with a Flexible policy to align with market preferences
- Strong market preference for Flexible policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Oct, Nov, Jul, averaging 52 days
- Shortest booking windows are in May, Jan, Apr, averaging 22 days
- Fall shows the longest average booking window at 46 days, while Spring has the shortest at 23 days
Recommendations
- Implement dynamic pricing strategies for Fall bookings at least 46 days in advance
- Consider early bird discounts during Spring to encourage longer lead times
- Focus on last-minute booking promotions during May-Apr when lead times are shortest
Popular Airbnb Amenities in Santa Lucía del Camino
Below is the distribution of amenities across listings in Santa Lucía del Camino:
Traveler Demographics
Key Insights
- Domestic travelers make up 80.2% of total guests, indicating a dominant local market share.
- Primary international markets: United States (9.6%) and Canada (2.6%)
- Spanish is the top language at 54.7%, followed by English (35.4%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 3.5%
Recommendations
- Target marketing campaigns for Mexico City and Oaxaca markets
- Develop localized content for United States and Canada
- Prioritize Spanish and English language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Santa Lucía del Camino. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| San Francisco Tutla | 20 | $940 | $107.36 | 26% |
| Oaxaca City | 3,284 | $938 | $88.37 | 38% |
| Alvarado | 21 | $898 | $137.75 | 30% |
| San José del Pacífico | 87 | $830 | $102.79 | 28% |
| San Agustín Yatareni | 15 | $736 | $119.78 | 21% |
| Tlalixtac de Cabrera | 43 | $672 | $100.47 | 24% |
| Santa Cruz Etla | 26 | $618 | $112.59 | 27% |
| Paraje el Ciruelar | 13 | $618 | $117.30 | 30% |
| San Agustín de las Juntas | 14 | $611 | $76.51 | 25% |
| San Francisco Lachigoló | 16 | $606 | $85.91 | 24% |
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