Airbnb Market Analytics, Statistics and Data in Osasco, São Paulo, Brazil
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Osasco? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Osasco:
How much do Airbnb hosts make on average per month in Osasco?
The short-term rental market in Osasco shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $674 per month
- Strong performing properties (top 25%) make $983 or more
- Best-in-class properties (top 10%) achieve $1,324+ monthly
- Entry-level properties (bottom 25%) typically earn around $331
Revenue Variations by Month
Occupancy Rates Throughout the Year in Osasco
The market in Osasco shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 52% occupancy rates
- Strong performing properties (top 25%) achieve 74% or higher
- Best-in-class properties (top 10%) reach 88%+occupancy
- Entry-level properties (bottom 25%) average around 29%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Osasco
Daily rates in Osasco vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $32 per night
- Strong performing properties (top 25%) secure $42 or more
- Best-in-class properties (top 10%) pull in $63+ per night
- Entry-level properties (bottom 25%) earn around $24
Daily Rate Variations by Month
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Seasonality patterns in Osasco
Peak Season (March, April, June)
- Revenue peaks at $890.75 per month
- Occupancy rates reach 67.20%
- Daily rates average $46.38
Shoulder Season
- Revenue averages $743.19 per month
- Occupancy maintains 51.26%
- Daily rates hold at $41.54
Low Season (September, December, January)
- Revenue drops to $505.10 per month
- Occupancy decreases to 41.96%
- Daily rates adjust to $36.35
Is it still profitable to do Airbnb in Osasco in 2025?
Yes! Osasco demonstrates moderate seasonality with good off-peak opportunities, featuring a healthy occupancy rate of 51% and monthly revenue averaging $743 and The market's 164 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Osasco
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Centro | The central region of Osasco offers a mix of business, shopping, and nightlife. Its proximity to public transport makes it appealing to both tourists and business travelers. | Osasco Plaza Shopping, Centro Cultural de Osasco, Igreja de Santo Antônio, Teatro Municipal de Osasco, Shopping União |
| Vila Osasco | A vibrant neighborhood with a local atmosphere, known for its markets and shops. It's a great choice for travelers looking for an authentic Brazilian experience. | Feira Livre de Vila Osasco, Catedral de Santo Antônio, Parque Chico Mendes, Mercado Municipal de Osasco |
| Vila Yara | A residential area known for its family-friendly atmosphere and proximity to commercial establishments. Offers a quieter experience while still being close to urban amenities. | Parque Vicente de Carvalho, Shopping Compre Bem, Escola Técnica de Osasco |
| Jardim Piratininga | This neighborhood features green spaces and parks, making it ideal for families and those seeking a more tranquil environment with easy access to city life. | Parque Piratininga, Praça da República, Igreja São José |
| Bela Vista | A dynamic area filled with restaurants and cultural spots. Attracts both locals and tourists who appreciate good food and vibrant nightlife. | Estação Osasco, Restaurantes da Avenida dos Autonomistas |
| Bela Vista | Renowned for its lively atmosphere and diverse dining options, it's perfect for food lovers and those looking to explore local culture. | Cultural Center of Osasco, Shopping Piracicaba |
| Alphaville | A suburban district known for its luxurious homes and high standard of living. Ideal for business travelers and families looking for a safe and upscale environment. | Alphaville Business Park, Shopping Alphaville |
| Vila Campesina | Offers a true local experience with great accessibility to Osasco's main attractions and a warm community feel, perfect for longer stays. | Parque Municipal Dom Pedro II, Igreja Nossa Senhora Aparecida |
Do you need a license for Airbnb in Osasco?
We recommend checking directly with Osasco's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Osasco
Chácara Good Life-15min from SP Exit 17 -Anhanguera
Entire Place • 4 bedrooms
Apt 73 Comfortable and Spacious Osasco station
Entire Place • 3 bedrooms
Resort House na Zona Oeste de Sao Paulo
Entire Place • 2 bedrooms
House with 7 Suites in great area of Osasco
Entire Place • 7 bedrooms
Resort in Sao Paulo
Entire Place • 1 bedroom
Entire house, air-conditioning and garage - Osasco
Entire Place • 2 bedrooms
Top Performing Professional Hosts in Osasco
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Douglas | 19 | $119,697 | 473 | 4.81/5.0 |
| Adelmo | 13 | $101,126 | 398 | 4.87/5.0 |
| Rosana | 12 | $91,594 | 317 | 4.83/5.0 |
| Willians | 3 | $51,715 | 162 | 4.90/5.0 |
| Fernando | 4 | $51,452 | 312 | 4.62/5.0 |
| Chris | 5 | $38,706 | 150 | 4.93/5.0 |
| Karina | 1 | $36,495 | 62 | 4.92/5.0 |
| Prime Short Stay | 3 | $29,607 | 41 | 4.93/5.0 |
| Helia Bolzani | 5 | $25,111 | 99 | 4.80/5.0 |
| Monica | 5 | $25,024 | 112 | 4.86/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Osasco
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (85.4%), with apartment & condo and house properties comprising 99.4% of inventory
- Untapped potential in outdoor & mobile segments (0.6% combined)
Room Capacity Distribution
Analysis of 164 properties in Osasco shows that 1 bedroom properties are most prevalent, making up 61% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 85.4% of all listings.
Key Insights
- Most common: 1 bedroom (61%)
- Least common: 5+ bedrooms (0.6%)
- Market concentration: 85.4% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 164 properties in Osasco reveals that 2 guests properties dominate the market, representing 40.9% of all listings. The average property accommodates 3.1 guests, with a clear trend towards smaller guest capacities. Properties accommodating 2 guests and 3 guests make up 57.9% of the market.
Key Insights
- Most common capacity: 2 guests (40.9% of market)
- Least common capacity: 1 guest (1.2% of market)
- Average guest capacity: 3.1 guests per property
- Market concentration: 57.9% in top 2 capacity sizes
- Market segmentation: Predominantly smaller guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 164 properties in Osasco, the most common availability pattern is 91-180 days (31.7% of properties). For actual bookings, properties most frequently secure bookings for 181-270 days (32.3% of properties).
Key Insights
- Most common availability window: 91-180 days (31.7%)
- Most common booking duration: 181-270 days (32.3%)
- Properties with high availability (180+ days): 53.0%
- Properties with long-term bookings (180+ days): 48.2%
Minimum Stay Distributions
1 Night
38 listings
25.2% of total
2 Nights
48 listings
31.8% of total
3 Nights
15 listings
9.9% of total
4-6 Nights
8 listings
5.3% of total
7-29 Nights
11 listings
7.3% of total
30+ Nights
31 listings
20.5% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 57.0%
- Mid-length stays (4-6 nights) represent 5.3% of listings
- Monthly+ stays (20.5%) suggest a stable extended-stay market
- High market flexibility with 66.9% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
66 listings
44.9% of total
Moderate
35 listings
23.8% of total
Firm
14 listings
9.5% of total
Strict
32 listings
21.8% of total
Key Insights
- Flexible is the preferred policy at 44.9% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 68.7% of the market
- Strong market consensus around Flexible policies
- Firm policies are least common at 9.5% of listings
Recommendations
- Consider starting with a Flexible policy to align with market preferences
- Strong market preference for Flexible policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Feb, Dec, Jan, averaging 24 days
- Shortest booking windows are in Sep, Mar, May, averaging 18 days
- Winter shows the longest average booking window at 24 days, while Spring has the shortest at 19 days
Recommendations
- Implement dynamic pricing strategies for Winter bookings at least 24 days in advance
- Consider early bird discounts during Spring to encourage longer lead times
- Focus on last-minute booking promotions during Sep-May when lead times are shortest
Popular Airbnb Amenities in Osasco
Below is the distribution of amenities across listings in Osasco:
Traveler Demographics
Key Insights
- Domestic travelers make up 93.1% of total guests, indicating a dominant local market share.
- Primary international markets: United States (2.1%) and Portugal (0.6%)
- Portuguese is the top language at 51.9%, followed by English (28.9%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 2.7%
Recommendations
- Target marketing campaigns for São Paulo and Rio de Janeiro markets
- Develop localized content for United States and Portugal
- Prioritize Portuguese and English language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Osasco. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Vargem | 39 | $1,789 | $161.26 | 34% |
| Itupeva | 138 | $1,779 | $201.01 | 33% |
| Valinhos | 49 | $1,603 | $177.72 | 37% |
| Nova Odessa | 12 | $1,570 | $134.10 | 43% |
| Morungaba | 30 | $1,550 | $303.62 | 30% |
| Igaratá | 132 | $1,537 | $188.76 | 31% |
| Tietê | 15 | $1,394 | $310.83 | 29% |
| Itatiba | 172 | $1,376 | $180.52 | 34% |
| Brazópolis | 17 | $1,348 | $144.24 | 32% |
| Ribeirão Pires | 20 | $1,342 | $129.56 | 33% |
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