Olímpia Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in São Paulo, Brazil

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Olímpia in 2025? Explore comprehensive Airbnb analytics for Olímpia, São Paulo, Brazil to uncover income potential. This 2025 STR market report for Olímpia, based on AirROI data from June 2024 to May 2025, reveals key trends in the bustling market of 2,041 active listings.

Whether you're considering an Airbnb investment in Olímpia, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Olímpia Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Olímpia Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$79
The average rental revenue earned for an occupied room per day in Olímpia.
Occupancy Rate(?)
41.2%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$7,038
Typical annual income for an Airbnb listing in Olímpia. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-2.7%
Slight decrease (-2.7%) vs. last year.
Peak Revenue Month(?)
January
The month with the highest average earnings, indicating peak season in Olímpia.
Lowest Revenue Month(?)
May
The month with the lowest average earnings, indicating the low season in Olímpia.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
2,041
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Olímpia (2025)

Understanding the monthly revenue variations for Airbnb listings in Olímpia is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Olímpia is typically January, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Olímpia across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,961+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,459 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $825 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $374, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Olímpia

Olímpia Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Olímpia STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Olímpia:

  • Best-in-class properties (Top 10%) achieve 88%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 65% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 33%.
  • Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Olímpia

Average Daily Rate (ADR) Airbnb Trends in Olímpia (2025)

Effective short term rental pricing strategy in Olímpia involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Olímpia typically peaks in January and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $134+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $97 or more.
  • Typical properties (Median) charge around $71 per night.
  • Entry-level properties (Bottom 25%) earn around $55 per night.

Average Daily Rate (ADR) Trend by Month in Olímpia

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Airbnb Seasonality Analysis & Trends in Olímpia (2025)

Peak Season (January, July, December)
  • Revenue averages $1,249 per month
  • Occupancy rates average 46.0%
  • Daily rates average $87
Shoulder Season
  • Revenue averages $979 per month
  • Occupancy maintains around 41.9%
  • Daily rates hold near $83
Low Season (April, May, June)
  • Revenue drops to average $787 per month
  • Occupancy decreases to average 34.3%
  • Daily rates adjust to average $83

Seasonality Insights for Olímpia

  • The Airbnb seasonality in Olímpia shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Olímpia's highest earning potential, with monthly revenues capable of climbing to $1,350, occupancy reaching a high of 51.6%, and ADRs peaking at $89.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $707, occupancy could drop to 31.2%, and ADRs may adjust down to $82.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Olímpia.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Olímpia seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Olímpia (2025)

Exploring the top neighborhoods for short-term rentals in Olímpia? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Thermas dos Laranjais
One of the largest water parks in Brazil, Thermas dos Laranjais attracts families and tourists seeking fun and relaxation. The park's offerings make it a prime location for Airbnb investments during peak tourist seasons.
Thermas dos Laranjais Water Park, Parque Aquático, Hotel Fazenda, Aldeia das Águas Park Resort
Centro
The heart of Olímpia, Centro is filled with shops, restaurants, and cultural attractions. Its accessibility and vibrant atmosphere make it popular among visitors looking to experience local life.
Museu de História e Folclore de Olímpia, Igreja Matriz de São João Batista, shopping and dining options, local markets
Jardim das Oliveiras
This residential area is growing in popularity as a quiet neighborhood for families and travelers who want to stay close to the action while enjoying a peaceful environment.
Parks and green spaces, proximity to shopping areas, quiet streets
Parque Tropical
Known for its beautiful surroundings and leisure options, Parque Tropical is appealing to those seeking a tranquil and natural setting while being near tourist attractions.
nature trails, lakes, family-friendly activities
Cidades Parque
This region offers a variety of entertainment and dining options, making it an appealing destination for tourists wanting a mix of leisure and culture.
shopping centers, local cuisine restaurants, nightlife options
Residencial São José
A family-oriented neighborhood, Residencial São José provides comfortable accommodations for families visiting Thermas dos Laranjais and other attractions in Olímpia.
community parks, family-friendly services, child-friendly facilities
Golden Park
A newer development aimed at tourists, offering modern amenities and easy access to attractions, making it a great area for Airbnb hosting.
modern hotels, exclusive services, proximity to Thermas dos Laranjais
Zona Rural
The rural area surrounding Olímpia offers peace, natural beauty, and a glimpse of local agricultural life. It attracts tourists looking for a unique and immersive Brazilian experience.
farms, eco-tourism experiences, local crafts and produce

Understanding Airbnb License Requirements & STR Laws in Olímpia (2025)

While Olímpia, São Paulo, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Olímpia to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 3% licensed listings)

Top Performing Airbnb Properties in Olímpia (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Olímpiabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Recanto Reino Encantado

Recanto Reino Encantado

Entire Place • 6 bedrooms

$39,120
Revenue
47.2%
Occupancy
$210.71
Daily Rate
Recanto Quinta das Palmeiras - Swimming Pool

Recanto Quinta das Palmeiras - Swimming Pool

Entire Place • 3 bedrooms

$38,007
Revenue
42.4%
Occupancy
$249.58
Daily Rate
Apto. HotBeachSuites 2 Bedrooms/Kitchen

Apto. HotBeachSuites 2 Bedrooms/Kitchen

Entire Place • 2 bedrooms

$36,435
Revenue
62.6%
Occupancy
$157.78
Daily Rate
Heated Pool, Modern Vacation Home

Heated Pool, Modern Vacation Home

Entire Place • 3 bedrooms

$35,976
Revenue
70.0%
Occupancy
$152.34
Daily Rate
Enjoy Olímpia Park 6 people (Front of the Laranjais)

Enjoy Olímpia Park 6 people (Front of the Laranjais)

Entire Place • 1 bedroom

$35,647
Revenue
89.8%
Occupancy
$159.83
Daily Rate
Chácara casa p season Bordadagua Thermas Olímpi

Chácara casa p season Bordadagua Thermas Olímpi

Entire Place • 3 bedrooms

$34,689
Revenue
76.8%
Occupancy
$119.75
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Olímpia (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Olímpia based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Luiz64$836,11726354.79/5.0
Tamy31$201,7183874.89/5.0
Maria34$156,5322814.88/5.0
Denis36$133,2205704.80/5.0
Vanessa4$94,7521694.95/5.0
Renato17$89,7341244.84/5.0
Samuel8$88,2743354.98/5.0
Paulo Rogerio6$76,7958894.81/5.0
Samuel8$74,348724.91/5.0
Everton6$72,4493644.89/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Olímpia.

Dive Deeper: Advanced Olímpia STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Olímpia. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Olímpia Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Olímpia

  • The Olímpia Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 76.7% of the 2,041 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Olímpia, Apartment/Condo properties are the most common (55.3%), reflecting the local real estate landscape.
  • Houses represent a significant 30.8% portion, catering likely to families or larger groups.
  • The presence of 13.5% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique (combined 0.3%) offer potential for unique stay experiences.

Olímpia Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Olímpia

  • The dominant room capacity in Olímpia is 1 bedroom listings, making up 52.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 80.1% of the active Airbnb listings in Olímpia, indicating a high concentration in these sizes.
  • With over half the market (52.6%) consisting of studios or 1-bedroom units, Olímpia is particularly well-suited for individuals or couples.

Olímpia Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Olímpia

  • The most common guest capacity trend in Olímpia vacation rentals is listings accommodating 8+ guests (33.7%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 5 guests dominate the Olímpia STR market, accounting for 62.1% of listings.
  • 66.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Olímpia.
  • On average, properties in Olímpia are equipped to host 6.2 guests.

Olímpia Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Olímpia

  • The most common availability pattern in Olímpia falls within the 271-366 days range, representing 60% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 84.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Olímpia (34.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 16.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Olímpia Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (23.6%)

1 Night

466 listings

23.6% of total

2 Nights (34.7%)

2 Nights

684 listings

34.7% of total

3 Nights (14.1%)

3 Nights

278 listings

14.1% of total

4-6 Nights (4.6%)

4-6 Nights

91 listings

4.6% of total

7-29 Nights (1.7%)

7-29 Nights

34 listings

1.7% of total

30+ Nights (21.2%)

30+ Nights

418 listings

21.2% of total

Key Insights

  • The most prevalent minimum stay requirement in Olímpia is 2 Nights, adopted by 34.7% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (21.2%) caters to monthly stays (30+ nights) in Olímpia, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 34.7% of Olímpia hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 23.6% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 21.2% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Olímpia.

Olímpia Airbnb Cancellation Policy Trends Analysis (2025)

Non-refundable

1 listings

0.1% of total

Refundable

8 listings

0.5% of total

Super Strict 60 Days

3 listings

0.2% of total

Flexible (26%)

Flexible

430 listings

26% of total

Moderate (16.1%)

Moderate

267 listings

16.1% of total

Firm (20.4%)

Firm

337 listings

20.4% of total

Strict (36.8%)

Strict

609 listings

36.8% of total

Cancellation Policy Insights for Olímpia

  • The prevailing Airbnb cancellation policy trend in Olímpia is Strict, used by 36.8% of listings.
  • A majority (57.2%) of hosts in Olímpia utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 36.8% market standard in Olímpia.
  • With 36.8% using Strict terms, this is a viable option in Olímpia, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Olímpia.

Olímpia STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Olímpia

  • The overall average booking lead time for vacation rentals in Olímpia is 82 days.
  • Guests book furthest in advance for stays during June (average 97 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in July (average 56 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (87 days avg.) sees the longest lead times, while Winter (78 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (82 days) as a baseline for your pricing and availability strategy in Olímpia.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 97 days out to capitalize on advance planning.
  • Target marketing efforts for the Fall season well in advance (at least 87 days) to capture early planners.
  • Monitor your own booking lead times against these Olímpia averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Olímpia (2025)

Amenity Prevalence

Amenity Insights for Olímpia

  • Essential amenities in Olímpia that guests expect include: TV, Wifi, Free parking on premises, Air conditioning. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Pool, Kitchen, Hot water are common but not universal. Offering these can provide a competitive edge.
  • A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Olímpia.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Olímpia: TV, Wifi, Free parking on premises, Air conditioning.
  • Prioritize adding missing essentials: TV, Wifi, Free parking on premises, Air conditioning.
  • Consider adding popular differentiators like Pool or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Olímpia to stay competitive.

Olímpia Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Olímpia

  • The typical guest profile for Airbnb in Olímpia consists of primarily domestic travelers (99%), often arriving from nearby São Paulo, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
  • Domestic travelers account for 99.0% of guests.
  • Key international markets include Brazil (99%) and United States (0.2%).
  • Top languages spoken are Portuguese (67.2%) followed by English (20%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from São Paulo and Guarulhos.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Olímpia Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Rifaina39$851$197.1523%
Santa Rita do Passa Quatro34$716$137.3428%
Guaraci10$683$106.7029%
Miguelópolis10$605$174.4418%
Sacramento12$524$163.9521%
Fronteira10$490$103.0230%
Ribeirão Preto1,469$416$74.7935%
Jardinópolis17$410$166.6420%
Catanduva22$390$51.0341%
São José do Rio Preto450$366$43.1941%

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