Ibiúna Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in São Paulo, Brazil
Is Airbnb profitable in Ibiúna in 2025? Explore comprehensive Airbnb analytics for Ibiúna, São Paulo, Brazil to uncover income potential. This 2025 STR market report for Ibiúna, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 525 active listings.
Whether you're considering an Airbnb investment in Ibiúna, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ibiúna Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Ibiúna Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Ibiúna (2025)
Understanding the monthly revenue variations for Airbnb listings in Ibiúna is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ibiúna is typically December, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ibiúna across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,999+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,345 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,160 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $503, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Ibiúna
Ibiúna Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Ibiúna STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ibiúna:
- Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 48% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 26%.
- Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Ibiúna
Average Daily Rate (ADR) Airbnb Trends in Ibiúna (2025)
Effective short term rental pricing strategy in Ibiúna involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ibiúna typically peaks in December and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $288+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $201 or more.
- Typical properties (Median) charge around $138 per night.
- Entry-level properties (Bottom 25%) earn around $98 per night.
Average Daily Rate (ADR) Trend by Month in Ibiúna
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Airbnb Seasonality Analysis & Trends in Ibiúna (2025)
Peak Season (December, May, April)
- Revenue averages $2,275 per month
- Occupancy rates average 36.0%
- Daily rates average $174
Shoulder Season
- Revenue averages $1,711 per month
- Occupancy maintains around 33.4%
- Daily rates hold near $165
Low Season (August, September, October)
- Revenue drops to average $1,317 per month
- Occupancy decreases to average 30.2%
- Daily rates adjust to average $163
Seasonality Insights for Ibiúna
- The Airbnb seasonality in Ibiúna shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Ibiúna's highest earning potential, with monthly revenues capable of climbing to $2,425, occupancy reaching a high of 40.3%, and ADRs peaking at $184.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,261, occupancy could drop to 26.6%, and ADRs may adjust down to $159.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ibiúna.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Ibiúna seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Ibiúna (2025)
Exploring the top neighborhoods for short-term rentals in Ibiúna? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Centro de Ibiúna | The heart of the city with access to shops, restaurants, and local culture. A great area for those looking to experience the local lifestyle and enjoy the convenience of amenities. | Ibiúna Municipal Market, Local Restaurants, Cultural Events, Shopping Centers |
Represa de Ibiúna | A beautiful lake area perfect for nature lovers and water activities. This location offers recreational opportunities such as fishing, boating, and scenic views, attracting tourists year-round. | Lake Ibiúna, Fishing Spots, Water Sports, Picnic Areas, Nature Trails |
Gruta de São Bonifácio | A stunning natural attraction that draws visitors interested in ecotourism and adventure. The cave offers guided tours and is surrounded by beautiful landscapes, appealing to outdoor enthusiasts. | Cave Tours, Hiking Trails, Natural Scenery, Photography Spots |
Caminho do Mar | A scenic road that leads to a historic route with lush greenery and beautiful landscapes. Ideal for those seeking a peaceful retreat in nature while still being close to the city. | Scenic Views, Cycling Routes, Walking Trails |
Ibiúna Ecological Park | A popular destination for families and nature lovers, this park offers a mix of activities such as walking trails, parks, and picnic areas. It's a great spot for relaxation and outdoor fun. | Picnic Areas, Walking Trails, Playgrounds, Nature Observation |
Parque Natural Municipal da Pedra Grande | A natural park featuring stunning rock formations and hiking opportunities. Suitable for adventurers and those wanting to explore the outdoors close to Ibiúna. | Hiking, Rock Climbing, Nature Views |
Quinta do Sol | A neighborhood known for its tranquility and residential atmosphere, appealing to families and long-term stays. It offers a peaceful environment away from the bustling city life. | Quiet Streets, Community Parks, Local Shops |
Vila São João | A charming neighborhood with a mix of local culture and community feel. It's a good option for tourists wanting a more authentic experience while still being near city amenities. | Local Markets, Cafés, Cultural Events |
Understanding Airbnb License Requirements & STR Laws in Ibiúna (2025)
While Ibiúna, São Paulo, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ibiúna to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Ibiúna (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Ibiúnabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Modern and comfortable house
Entire Place • 4 bedrooms

Casa Veleiros de Ibiúna in the dam
Entire Place • 5 bedrooms

Chácara Arena JK with pool and heated hydro
Entire Place • 6 bedrooms

Beautiful Chácara with Water slide in Ibiúna
Entire Place • 6 bedrooms

Casa Natureza Condominio closed
Entire Place • 4 bedrooms

Casa Cocais-Pisc Heated $, ofurô, Jacuzzi&Sauna
Entire Place • 6 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Ibiúna (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Ibiúna based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Antonio | 7 | $192,078 | 170 | 2.81/5.0 |
Andre | 3 | $190,662 | 522 | 4.98/5.0 |
Mauricio | 1 | $134,041 | 16 | 5.00/5.0 |
José Luiz | 2 | $132,601 | 150 | 5.00/5.0 |
Àllen | 9 | $129,156 | 96 | 4.95/5.0 |
Guido | 1 | $110,649 | 27 | 4.96/5.0 |
Karen Regina | 2 | $109,314 | 22 | 2.43/5.0 |
Ayla | 2 | $95,576 | 43 | 2.43/5.0 |
Otavio | 1 | $91,546 | 39 | 5.00/5.0 |
Bruna | 2 | $84,014 | 20 | 4.69/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ibiúna.
Dive Deeper: Advanced Ibiúna STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ibiúna. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsIbiúna Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Ibiúna
- The Ibiúna Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 98.1% of the 525 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Ibiúna, House properties are the most common (91.8%), reflecting the local real estate landscape.
- Houses represent a significant 91.8% portion, catering likely to families or larger groups.
- Smaller segments like outdoor/unique, hotel/boutique, others, unique stays, apartment/condo (combined 8.2%) offer potential for unique stay experiences.
Ibiúna Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Ibiúna
- The dominant room capacity in Ibiúna is 3 bedrooms listings, making up 34.1% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 4 bedrooms properties represent 57.5% of the active Airbnb listings in Ibiúna, indicating a high concentration in these sizes.
- A significant 77.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Ibiúna.
Ibiúna Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Ibiúna
- The most common guest capacity trend in Ibiúna vacation rentals is listings accommodating 8+ guests (86.1%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Ibiúna STR market, accounting for 90.5% of listings.
- 92.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ibiúna.
- On average, properties in Ibiúna are equipped to host 7.5 guests.
Ibiúna Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Ibiúna
- The most common availability pattern in Ibiúna falls within the 271-366 days range, representing 62.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 84.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Ibiúna (33.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 15.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Ibiúna Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
95 listings
19.2% of total
2 Nights
214 listings
43.1% of total
3 Nights
29 listings
5.8% of total
4-6 Nights
18 listings
3.6% of total
7-29 Nights
2 listings
0.4% of total
30+ Nights
138 listings
27.8% of total
Key Insights
- The most prevalent minimum stay requirement in Ibiúna is 2 Nights, adopted by 43.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (62.3%) of the Ibiúna Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (27.8%) caters to monthly stays (30+ nights) in Ibiúna, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 43.1% of Ibiúna hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 19.2% currently do.
- A 2-night minimum appears standard (43.1%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 27.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ibiúna.
Ibiúna Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
2 listings
0.5% of total
Flexible
84 listings
21.4% of total
Moderate
97 listings
24.7% of total
Firm
80 listings
20.4% of total
Strict
129 listings
32.9% of total
Cancellation Policy Insights for Ibiúna
- The prevailing Airbnb cancellation policy trend in Ibiúna is Strict, used by 32.9% of listings.
- A majority (53.3%) of hosts in Ibiúna utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 32.9% market standard in Ibiúna.
- With 32.9% using Strict terms, this is a viable option in Ibiúna, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Ibiúna.
Ibiúna STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Ibiúna
- The overall average booking lead time for vacation rentals in Ibiúna is 43 days.
- Guests book furthest in advance for stays during December (average 69 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in August (average 24 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (51 days avg.) sees the longest lead times, while Summer (26 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (43 days) as a baseline for your pricing and availability strategy in Ibiúna.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 69 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 51 days) to capture early planners.
- Monitor your own booking lead times against these Ibiúna averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Ibiúna (2025)
Amenity Prevalence
Amenity Insights for Ibiúna
- Essential amenities in Ibiúna that guests expect include: Kitchen, TV, Free parking on premises, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like BBQ grill, Pool, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
- A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Ibiúna.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Ibiúna: Kitchen, TV, Free parking on premises, Wifi.
- Prioritize adding missing essentials: Kitchen, TV, Free parking on premises, Wifi.
- Consider adding popular differentiators like BBQ grill or Pool to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Ibiúna to stay competitive.
Ibiúna Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Ibiúna
- The typical guest profile for Airbnb in Ibiúna consists of primarily domestic travelers (98%), often arriving from nearby São Paulo, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
- Domestic travelers account for 98.2% of guests.
- Key international markets include Brazil (98.2%) and United States (0.8%).
- Top languages spoken are Portuguese (52%) followed by English (28.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from São Paulo and Osasco.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Ibiúna Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Itupeva | 137 | $1,734 | $204.10 | 32% |
Vargem | 39 | $1,700 | $162.45 | 33% |
Morungaba | 30 | $1,595 | $298.23 | 31% |
Valinhos | 49 | $1,569 | $172.71 | 37% |
Tuiuti | 18 | $1,470 | $147.47 | 33% |
Nova Odessa | 13 | $1,459 | $123.61 | 47% |
Igaratá | 131 | $1,439 | $191.89 | 29% |
Tietê | 15 | $1,394 | $310.64 | 28% |
Ribeirão Pires | 17 | $1,376 | $145.19 | 31% |
Itatiba | 171 | $1,352 | $183.57 | 34% |