Airbnb Market Analytics, Statistics and Data in Campinas, São Paulo, Brazil
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Campinas? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Campinas:
How much do Airbnb hosts make on average per month in Campinas?
The short-term rental market in Campinas shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $530 per month
- Strong performing properties (top 25%) make $948 or more
- Best-in-class properties (top 10%) achieve $1,518+ monthly
- Entry-level properties (bottom 25%) typically earn around $239
Revenue Variations by Month
Occupancy Rates Throughout the Year in Campinas
The market in Campinas shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 43% occupancy rates
- Strong performing properties (top 25%) achieve 70% or higher
- Best-in-class properties (top 10%) reach 86%+occupancy
- Entry-level properties (bottom 25%) average around 21%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Campinas
Daily rates in Campinas vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $30 per night
- Strong performing properties (top 25%) secure $49 or more
- Best-in-class properties (top 10%) pull in $86+ per night
- Entry-level properties (bottom 25%) earn around $21
Daily Rate Variations by Month
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Seasonality patterns in Campinas
Peak Season (March, February, May)
- Revenue peaks at $891.20 per month
- Occupancy rates reach 51.01%
- Daily rates average $55.07
Shoulder Season
- Revenue averages $782.94 per month
- Occupancy maintains 45.80%
- Daily rates hold at $51.46
Low Season (September, August, January)
- Revenue drops to $643.02 per month
- Occupancy decreases to 38.72%
- Daily rates adjust to $46.74
Is it still profitable to do Airbnb in Campinas in 2025?
Yes! Campinas demonstrates moderate seasonality with good off-peak opportunities, featuring a healthy occupancy rate of 46% and monthly revenue averaging $783 and As a mature market with 1160 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Campinas
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Centro | The central area of Campinas, known for its historical landmarks and accessibility. Ideal for tourists visiting for business or leisure due to its proximity to transportation hubs. | Parque Portugal, Museu de História Natural, Igreja de São Carlos Borromeu, Teatro Municipal, Shopping Center Iguatemi |
| Barranco | A beautiful neighborhood with parks and leisure options, popular among families and young professionals. Known for its green spaces and community lifestyle. | Parque do Taquaral, Lagoa do Taquaral, Shopping Unimart, Igreja do Barranco, Centro Cultural Cassio Andrade |
| Cambuí | An upscale neighborhood with a vibrant nightlife and dining scene, attracting both tourists and locals. Known for its cafes, bars, and boutiques. | Praça Carlos Gomes, Cambuí Cultural Festival, Shopping Parque Dom Pedro, Teatro Castro Mendes, Cafeterias e Bares no Cambuí |
| Lagoa do Taquaral | A picturesque area centered around a large lake, popular for outdoor activities and family outings. Great for those seeking relaxation and natural beauty. | Lagoa do Taquaral, Parque Portugal, Pedalinhos, Pista de Skate, Eventos ao Ar Livre |
| Nova Campinas | A thriving area known for its modern developments, shops, and proximity to key locations in Campinas. It attracts business travelers and urban explorers. | Shopping Center Iguatemi, Avenida Brasil, Parque Ecológico, Restaurantes e Bares |
| Vila Industrial | An up-and-coming area with attractive properties and a growing number of amenities. Great for investment as it continues to develop rapidly. | Shopping Unimart, Parque Ecológico Joanópolis, Cervejarias Artesanais, Inovação e Tecnologia |
| Jardim Campinas | This residential neighborhood has a strong community feel and is close to schools and parks, appealing for families and long-term stays. | Praça da Paz, ESCOLA DE ARTES, Parque Ecológico, Lazer e Comunidade |
| São José | A residential neighborhood with a good mix of local culture and accessibility. Attracts a diverse group of visitors looking for a local experience. | Feira de São José, Igreja de São José, Praça dos Três Poderes, Praça Brasil |
Do you need a license for Airbnb in Campinas?
We recommend checking directly with Campinas's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Campinas
Luxury Cottage
Entire Place • 5 bedrooms
Charming and exuberance amidst nature
Entire Place • 5 bedrooms
Sítio 3 curumins
Entire Place • 5 bedrooms
Modern house with leisure+comfort
Entire Place • 4 bedrooms
The Red Castle is nice and with privacy.
Entire Place • 7 bedrooms
Beautiful house in a condominium in the top of the mountains
Entire Place • 4 bedrooms
Top Performing Professional Hosts in Campinas
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Sofia Homes | 15 | $254,792 | 1463 | 4.94/5.0 |
| Olugar Gestão De Propriedades | 22 | $218,102 | 803 | 4.87/5.0 |
| Nômade Urbano | 10 | $166,402 | 324 | 4.92/5.0 |
| Graziela Ou Gra | 6 | $154,571 | 385 | 4.89/5.0 |
| Ivanete | 14 | $114,958 | 463 | 4.97/5.0 |
| Jussara | 7 | $111,761 | 701 | 4.87/5.0 |
| K Residence | 15 | $109,916 | 816 | 4.79/5.0 |
| Renata | 1 | $102,457 | 19 | 4.95/5.0 |
| Eduardo | 9 | $102,167 | 166 | 4.77/5.0 |
| Marcio | 1 | $86,385 | 19 | 4.84/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Campinas
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (67.4%), with apartment & condo and house properties comprising 89.1% of inventory
- Untapped potential in others, outdoor & mobile, unique stays segments (4.1% combined)
Room Capacity Distribution
Analysis of 1,160 properties in Campinas shows that 1 bedroom properties are most prevalent, making up 51.2% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 64.0% of all listings.
Key Insights
- Most common: 1 bedroom (51.2%)
- Least common: 4 bedrooms (2.4%)
- Market concentration: 64.0% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 1,160 properties in Campinas reveals that 2 guests properties dominate the market, representing 29.1% of all listings. The average property accommodates 2.8 guests, with a clear trend towards smaller guest capacities. Properties accommodating 2 guests and 3 guests make up 41.9% of the market.
Key Insights
- Most common capacity: 2 guests (29.1% of market)
- Least common capacity: 7 guests (0.9% of market)
- Average guest capacity: 2.8 guests per property
- Market concentration: 41.9% in top 2 capacity sizes
- Market segmentation: Predominantly smaller guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 1,160 properties in Campinas, the most common availability pattern is 271-366 days (40.7% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (28.3% of properties).
Key Insights
- Most common availability window: 271-366 days (40.7%)
- Most common booking duration: 91-180 days (28.3%)
- Properties with high availability (180+ days): 67.7%
- Properties with long-term bookings (180+ days): 33.1%
Minimum Stay Distributions
1 Night
457 listings
42.3% of total
2 Nights
243 listings
22.5% of total
3 Nights
162 listings
15% of total
4-6 Nights
97 listings
9% of total
7-29 Nights
62 listings
5.7% of total
30+ Nights
59 listings
5.5% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 64.8%
- Mid-length stays (4-6 nights) represent 9% of listings
- Monthly+ stays (5.5%) suggest a stable extended-stay market
- High market flexibility with 79.8% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
1 listings
0.1% of total
Flexible
350 listings
34.4% of total
Moderate
284 listings
28% of total
Firm
212 listings
20.9% of total
Strict
169 listings
16.6% of total
Key Insights
- Flexible is the preferred policy at 34.4% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 62.4% of the market
- Strong market consensus around Flexible policies
- Super Strict 30 Days policies are least common at 0.1% of listings
Recommendations
- Consider starting with a Flexible policy to align with market preferences
- Strong market preference for Flexible policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Nov, Dec, May, averaging 33 days
- Shortest booking windows are in Jan, Jul, Aug, averaging 27 days
- Winter shows the longest average booking window at 31 days, while Summer has the shortest at 28 days
Recommendations
- Implement dynamic pricing strategies for Winter bookings at least 31 days in advance
- Consider early bird discounts during Summer to encourage longer lead times
- Focus on last-minute booking promotions during Jan-Aug when lead times are shortest
Popular Airbnb Amenities in Campinas
Below is the distribution of amenities across listings in Campinas:
Traveler Demographics
Key Insights
- Domestic travelers make up 92.3% of total guests, indicating a dominant local market share.
- Primary international markets: United States (2.3%) and Germany (0.5%)
- Portuguese is the top language at 47.2%, followed by English (31.9%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 4.7%
Recommendations
- Target marketing campaigns for São Paulo and Campinas markets
- Develop localized content for United States and Germany
- Prioritize Portuguese and English language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Campinas. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Vargem | 39 | $1,789 | $161.26 | 34% |
| Itupeva | 138 | $1,779 | $201.01 | 33% |
| Valinhos | 49 | $1,603 | $177.72 | 37% |
| Nova Odessa | 12 | $1,570 | $134.10 | 43% |
| Morungaba | 30 | $1,550 | $303.62 | 30% |
| Igaratá | 132 | $1,537 | $188.76 | 31% |
| Tietê | 15 | $1,394 | $310.83 | 29% |
| Itatiba | 172 | $1,376 | $180.52 | 34% |
| Ribeirão Pires | 20 | $1,342 | $129.56 | 33% |
| Vargem Grande Paulista | 45 | $1,305 | $143.16 | 37% |
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