Airbnb Market Analytics, Statistics and Data in Itapoá, Santa Catarina, Brazil
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Itapoá? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Itapoá:
How much do Airbnb hosts make on average per month in Itapoá?
The short-term rental market in Itapoá shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $653 per month
- Strong performing properties (top 25%) make $1,294 or more
- Best-in-class properties (top 10%) achieve $2,178+ monthly
- Entry-level properties (bottom 25%) typically earn around $287
Revenue Variations by Month
Occupancy Rates Throughout the Year in Itapoá
The market in Itapoá shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 25% occupancy rates
- Strong performing properties (top 25%) achieve 43% or higher
- Best-in-class properties (top 10%) reach 65%+occupancy
- Entry-level properties (bottom 25%) average around 11%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Itapoá
Daily rates in Itapoá vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $84 per night
- Strong performing properties (top 25%) secure $127 or more
- Best-in-class properties (top 10%) pull in $184+ per night
- Entry-level properties (bottom 25%) earn around $56
Daily Rate Variations by Month
Get Live Itapoá Market Intelligence 👇
Explore Real-time Analytics
Seasonality patterns in Itapoá
Peak Season (January, February, December)
- Revenue peaks at $1674.55 per month
- Occupancy rates reach 45.55%
- Daily rates average $122.95
Shoulder Season
- Revenue averages $966.53 per month
- Occupancy maintains 30.24%
- Daily rates hold at $104.47
Low Season (August, June, July)
- Revenue drops to $576.01 per month
- Occupancy decreases to 19.09%
- Daily rates adjust to $93.95
Is it still profitable to do Airbnb in Itapoá in 2025?
Yes! Itapoá demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 30% and monthly revenue averaging $967 and As a mature market with 633 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (families on vacation, festival goers, adventure tourists, international visitors)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Itapoá
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Praia do Itapoá | Popular beach destination known for its calm waters and family-friendly atmosphere. Ideal for families and tourists looking for relaxation and beachfront activities. | Itapoá Beach, Itapoá Port, Praia do Caixa d'Aço, Family-friendly parks, Local seafood restaurants |
| Praia de Ponta do Norte | A quieter beach area preferred by visitors looking for tranquility away from bustling tourist spots. Perfect for those seeking relaxation and nature. | Ponta do Norte Beach, Natural beauty spots, Secluded beaches, Camping areas, Hiking trails |
| Centro de Itapoá | The town center offers convenience and proximity to shops, restaurants, and services. A good option for guests who prefer urban amenities while being close to the beach. | Local markets, Restaurants and cafés, Cultural events, Shopping centers, Historical landmarks |
| Praia de Paulas | Known for its clear waters and beautiful landscapes, this beach attracts nature lovers and adventure seekers, offering outdoor activities like fishing and hiking. | Paulista Beach, Fishing spots, Nature trails, Outdoor sports facilities, Beach volleyball |
| Igrejinha | A peaceful residential area close to the beach, favored by tourists looking for a tranquil environment to unwind, great for families. | Igrejinha Beach, Local artisanal shops, Nature parks, Community events, Cultural significance |
| Praia do Vôo do Gavião | Unique beach spot known for its stunning views and peaceful environment. Great for visitors who enjoy scenic landscapes and photography. | Gavião Beach, Scenic viewpoints, Hiking trails, Nature photography, Birdwatching |
| Cachoeira do Itapoá | A natural site featuring stunning waterfalls and hiking opportunities, attracting nature enthusiasts and eco-tourists who wish to explore the natural beauty of Santa Catarina. | Cachoeira do Itapoá, Hiking trails, Wildlife observation, Picnic areas, Eco tourism |
| Rota do Sol | A beautiful scenic route that offers various picturesque viewpoints and attractive stops for tourists, ideal for road trip enthusiasts and photographers. | Scenic viewpoints, Cafés and restaurants along the route, Photography spots, Eco-friendly tourism, Wildlife observation |
Do you need a license for Airbnb in Itapoá?
We recommend checking directly with Itapoá's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Itapoá
SPA Poá p 22 people, hydro, pool, 300m beach
Entire Place • 5 bedrooms
Casa pé na areia Condomínio Cancun Beach itapoá/SC
Entire Place • 5 bedrooms
Casa de Praia Marinho Itapoá
Entire Place • 6 bedrooms
Sea View With Jacuzzi Spa
Entire Place • 3 bedrooms
CHALÉ-1 “foot in sand” in Itapoá SC
Entire Place • 1 bedroom
House with swimming pool facing the sea
Entire Place • 5 bedrooms
Top Performing Professional Hosts in Itapoá
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| André Luiz | 8 | $70,702 | 193 | 4.91/5.0 |
| Patrícia | 3 | $58,774 | 63 | 4.85/5.0 |
| Josi | 3 | $42,281 | 105 | 4.86/5.0 |
| Anete | 2 | $38,652 | 34 | 4.99/5.0 |
| Lucas | 6 | $38,603 | 236 | 4.97/5.0 |
| Adriel | 2 | $36,899 | 9 | 4.42/5.0 |
| Marina | 1 | $34,939 | 3 | 5.00/5.0 |
| Jéssica | 3 | $34,401 | 64 | 4.96/5.0 |
| 164880710 | 1 | $33,948 | 0 | 0.00/5.0 |
| Viviane | 2 | $31,834 | 17 | 4.90/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Itapoá
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (96.7%), with house and apartment & condo properties comprising 97.9% of inventory
- Untapped potential in boutique & hotels, others, outdoor & mobile segments (2.0% combined)
Room Capacity Distribution
Analysis of 633 properties in Itapoá shows that 3 bedrooms properties are most prevalent, making up 38.1% of the market. The market tends to favor larger properties, with 3 bedrooms and 2 bedrooms together representing 71.7% of all listings.
Key Insights
- Most common: 3 bedrooms (38.1%)
- Least common: 5+ bedrooms (5.8%)
- Market concentration: 71.7% in top 2 sizes
- Market skew: Favors larger properties
Guest Capacity Distribution
Analysis of 633 properties in Itapoá reveals that 8+ guests properties dominate the market, representing 58.5% of all listings. The average property accommodates 6.8 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 6 guests make up 77.4% of the market.
Key Insights
- Most common capacity: 8+ guests (58.5% of market)
- Least common capacity: 1 guest (0.2% of market)
- Average guest capacity: 6.8 guests per property
- Market concentration: 77.4% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 633 properties in Itapoá, the most common availability pattern is 271-366 days (75.8% of properties). For actual bookings, properties most frequently secure bookings for 1-30 days (37.4% of properties).
Key Insights
- Most common availability window: 271-366 days (75.8%)
- Most common booking duration: 1-30 days (37.4%)
- Properties with high availability (180+ days): 93.4%
- Properties with long-term bookings (180+ days): 7.0%
Minimum Stay Distributions
1 Night
118 listings
19.6% of total
2 Nights
189 listings
31.4% of total
3 Nights
75 listings
12.5% of total
4-6 Nights
116 listings
19.3% of total
7-29 Nights
23 listings
3.8% of total
30+ Nights
81 listings
13.5% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 51.0%
- Mid-length stays (4-6 nights) represent 19.3% of listings
- Monthly+ stays (13.5%) suggest a stable extended-stay market
- High market flexibility with 63.5% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
86 listings
18.7% of total
Moderate
103 listings
22.4% of total
Firm
96 listings
20.9% of total
Strict
175 listings
38% of total
Key Insights
- Strict is the preferred policy at 38.0% of listings
- The market shows a balanced distribution between guest-friendly (41.1%) and strict (58.9%) policies
- Flexible policies are least common at 18.7% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Dec, Jan, Apr, averaging 53 days
- Shortest booking windows are in Aug, Jun, Jul, averaging 23 days
- Winter shows the longest average booking window at 53 days, while Summer has the shortest at 23 days
Recommendations
- Implement dynamic pricing strategies for Winter bookings at least 53 days in advance
- Consider early bird discounts during Summer to encourage longer lead times
- Focus on last-minute booking promotions during Aug-Jul when lead times are shortest
Popular Airbnb Amenities in Itapoá
Below is the distribution of amenities across listings in Itapoá:
Traveler Demographics
Key Insights
- Domestic travelers make up 97.7% of total guests, indicating a dominant local market share.
- Primary international markets: Paraguay (0.4%) and United States (0.4%)
- Portuguese is the top language at 62.3%, followed by English (21.9%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 3.7%
Recommendations
- Target marketing campaigns for Curitiba and Paraná markets
- Develop localized content for Paraguay and United States
- Prioritize Portuguese and English language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Itapoá. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Rancho Queimado | 138 | $1,372 | $143.10 | 33% |
| Campo Magro | 22 | $1,326 | $113.69 | 37% |
| Angelina | 22 | $1,264 | $115.03 | 31% |
| Rio dos Cedros | 120 | $1,204 | $139.36 | 31% |
| Balsa Nova | 50 | $1,168 | $117.32 | 29% |
| Alfredo Wagner | 156 | $1,074 | $123.61 | 28% |
| Quatro Barras | 29 | $1,049 | $133.11 | 30% |
| Guabiruba | 12 | $1,010 | $67.20 | 39% |
| Almirante Tamandaré | 19 | $1,008 | $86.38 | 44% |
| Anitápolis | 66 | $1,004 | $81.25 | 43% |
How is your STR performing?
Your vacation rental may be amazing, but is it better than your competition? Enjoy the best-in-class AI-powered analytics for free!
Discover Insights