Botucatu Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in São Paulo, Brazil
Is Airbnb profitable in Botucatu in 2025? Explore comprehensive Airbnb analytics for Botucatu, São Paulo, Brazil to uncover income potential. This 2025 STR market report for Botucatu, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 205 active listings.
Whether you're considering an Airbnb investment in Botucatu, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Botucatu Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Botucatu Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Botucatu (2025)
Understanding the monthly revenue variations for Airbnb listings in Botucatu is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Botucatu is typically May, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Botucatu across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,081+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $615 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $375 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $178, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Botucatu
Botucatu Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Botucatu STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Botucatu:
- Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 57% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 32%.
- Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Botucatu
Average Daily Rate (ADR) Airbnb Trends in Botucatu (2025)
Effective short term rental pricing strategy in Botucatu involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Botucatu typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $93+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $52 or more.
- Typical properties (Median) charge around $26 per night.
- Entry-level properties (Bottom 25%) earn around $18 per night.
Average Daily Rate (ADR) Trend by Month in Botucatu
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Airbnb Seasonality Analysis & Trends in Botucatu (2025)
Peak Season (May, June, April)
- Revenue averages $652 per month
- Occupancy rates average 33.1%
- Daily rates average $52
Shoulder Season
- Revenue averages $518 per month
- Occupancy maintains around 40.3%
- Daily rates hold near $45
Low Season (February, September, October)
- Revenue drops to average $398 per month
- Occupancy decreases to average 37.0%
- Daily rates adjust to average $48
Seasonality Insights for Botucatu
- The Airbnb seasonality in Botucatu shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Botucatu's highest earning potential, with monthly revenues capable of climbing to $677, occupancy reaching a high of 44.0%, and ADRs peaking at $52.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $374, occupancy could drop to 29.5%, and ADRs may adjust down to $40.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Botucatu.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Botucatu seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Botucatu (2025)
Exploring the top neighborhoods for short-term rentals in Botucatu? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro | The heart of Botucatu, featuring historical architecture, shops, and access to local amenities. It's a vibrant area that attracts both tourists and locals. | Botucatu Cathedral, Praça das Bandeiras, Municipal Museum of Botucatu, Botucatu Shopping, Teatro Municipal |
| Parque dos Pinheirais | A popular neighborhood known for its green spaces and recreational activities. Ideal for families and nature lovers seeking a tranquil stay. | Parque dos Pinheirais, Hiking trails, Picnic areas, Wildlife observation |
| Vila Universitária | Close to university campuses, making it a prime location for students and visitors attending university events. Offers a lively atmosphere with youthful energy. | Universidade Estadual Paulista (UNESP), Student events, Nearby cafes and bars |
| Jardim Brasil | A residential area that has been gaining popularity for its peaceful environment and proximity to local shops and parks. | Local markets, Parks, Family-friendly atmosphere |
| Cohab I | An expanding neighborhood known for its affordability and community feel, making it attractive for long-term stays. | Community events, Local dining options, Parks |
| São Manuel Street | A vibrant street known for its shops and restaurants, popular among both locals and tourists looking to experience daily life in Botucatu. | Street food stalls, Castelo do Batom, Shopping |
| Bairro Parque | Known for its beautiful residences and quiet streets, suitable for those who want a more suburban experience while being close to the city. | Residential parks, Family-run businesses, Local cafés |
| Alameda dos Eucaliptos | A peaceful area with lush nature and family-friendly facilities, ideal for those looking to escape the hustle and bustle. | Green spaces, Playgrounds, Outdoor activities |
Understanding Airbnb License Requirements & STR Laws in Botucatu (2025)
While Botucatu, São Paulo, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Botucatu to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Botucatu (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Botucatubased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Canto da Cuesta
Entire Place • 6 bedrooms
Hosting in Barril de Vinho in Winery
Entire Place • 1 bedroom
Tiny155- For couple-with Fireplace
Entire Place • 1 bedroom
Chácara with pool, barbecue and wood oven
Entire Place • 3 bedrooms
Recanto Demétria Botucatu SP
Entire Place • 4 bedrooms
Ap. 3 Bedroom, 2 Sacadas, 2 Wifi and Cabo Tv
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Botucatu (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Botucatu based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Nathalia | 3 | $36,639 | 52 | 3.33/5.0 |
| Raquel Popolo | 1 | $33,674 | 5 | 5.00/5.0 |
| Fernando | 5 | $29,864 | 251 | 4.76/5.0 |
| Pedro | 12 | $28,630 | 544 | 4.84/5.0 |
| Veridiana | 1 | $26,518 | 5 | 5.00/5.0 |
| Fernanda | 1 | $25,878 | 74 | 5.00/5.0 |
| Lila | 3 | $23,175 | 99 | 4.96/5.0 |
| Felipe | 1 | $22,852 | 10 | 4.90/5.0 |
| Andrea | 1 | $22,303 | 20 | 4.95/5.0 |
| Paola | 6 | $21,991 | 10 | 0.72/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Botucatu.
Dive Deeper: Advanced Botucatu STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Botucatu. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBotucatu Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Botucatu
- The Botucatu Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 82.4% of the 205 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Botucatu, House properties are the most common (56.1%), reflecting the local real estate landscape.
- Houses represent a significant 56.1% portion, catering likely to families or larger groups.
- The presence of 8.3% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique, unique stays, others (combined 3.0%) offer potential for unique stay experiences.
Botucatu Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Botucatu
- The dominant room capacity in Botucatu is 1 bedroom listings, making up 38.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 72.6% of the active Airbnb listings in Botucatu, indicating a high concentration in these sizes.
Botucatu Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Botucatu
- The most common guest capacity trend in Botucatu vacation rentals is listings accommodating 2 guests (20%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 8+ guests dominate the Botucatu STR market, accounting for 36.6% of listings.
- 24.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Botucatu.
- On average, properties in Botucatu are equipped to host 3.7 guests.
Botucatu Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Botucatu
- The most common availability pattern in Botucatu falls within the 271-366 days range, representing 49.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 73.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Botucatu (30.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 26.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Botucatu Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
106 listings
54.6% of total
2 Nights
51 listings
26.3% of total
3 Nights
4 listings
2.1% of total
4-6 Nights
7 listings
3.6% of total
7-29 Nights
2 listings
1% of total
30+ Nights
24 listings
12.4% of total
Key Insights
- The most prevalent minimum stay requirement in Botucatu is 1 Night, adopted by 54.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (80.9%) of the Botucatu Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (12.4%) caters to monthly stays (30+ nights) in Botucatu, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 54.6% of Botucatu hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 12.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Botucatu.
Botucatu Airbnb Cancellation Policy Trends Analysis (2025)
Refundable
1 listings
0.6% of total
Flexible
48 listings
28.9% of total
Moderate
61 listings
36.7% of total
Firm
24 listings
14.5% of total
Strict
32 listings
19.3% of total
Cancellation Policy Insights for Botucatu
- The prevailing Airbnb cancellation policy trend in Botucatu is Moderate, used by 36.7% of listings.
- There's a relatively balanced mix between guest-friendly (65.6%) and stricter (33.8%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 36.7% market standard in Botucatu.
- Regularly review your cancellation policy against competitors and market demand shifts in Botucatu.
Botucatu STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Botucatu
- The overall average booking lead time for vacation rentals in Botucatu is 30 days.
- Guests book furthest in advance for stays during May (average 47 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 23 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (38 days avg.) sees the longest lead times, while Summer (28 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (30 days) as a baseline for your pricing and availability strategy in Botucatu.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 47 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 38 days) to capture early planners.
- Monitor your own booking lead times against these Botucatu averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Botucatu (2025)
Amenity Prevalence
Amenity Insights for Botucatu
- Essential amenities in Botucatu that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Kitchen, Free parking on premises, TV are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Botucatu: Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like Kitchen or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Botucatu to stay competitive.
Botucatu Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Botucatu
- The typical guest profile for Airbnb in Botucatu consists of primarily domestic travelers (96%), often arriving from nearby São Paulo, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
- Domestic travelers account for 96.3% of guests.
- Key international markets include Brazil (96.3%) and United States (1.2%).
- Top languages spoken are Portuguese (50.8%) followed by English (28.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from São Paulo and Botucatu.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Botucatu Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Itupeva | 137 | $1,734 | $204.10 | 32% |
| Nova Odessa | 13 | $1,459 | $123.61 | 47% |
| Arandu | 29 | $1,452 | $232.28 | 29% |
| Tietê | 15 | $1,394 | $310.64 | 28% |
| Itaí | 87 | $1,356 | $229.69 | 23% |
| Porto Feliz | 74 | $1,299 | $224.06 | 29% |
| Mairinque | 318 | $1,293 | $168.92 | 29% |
| Vargem Grande Paulista | 43 | $1,285 | $146.55 | 34% |
| Paranapanema | 158 | $1,237 | $175.94 | 29% |
| São Roque | 359 | $1,175 | $133.03 | 33% |