Barra do Piraí Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Rio de Janeiro, Brazil

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Barra do Piraí in 2025? Explore comprehensive Airbnb analytics for Barra do Piraí, Rio de Janeiro, Brazil to uncover income potential. This 2025 STR market report for Barra do Piraí, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 95 active listings.

Whether you're considering an Airbnb investment in Barra do Piraí, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Barra do Piraí Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Barra do Piraí Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$76
The average rental revenue earned for an occupied room per day in Barra do Piraí.
Occupancy Rate(?)
26.6%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$5,906
Typical annual income for an Airbnb listing in Barra do Piraí. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
2.4%
Positive growth (2.4%) vs. last year.
Peak Revenue Month(?)
April
The month with the highest average earnings, indicating peak season in Barra do Piraí.
Lowest Revenue Month(?)
August
The month with the lowest average earnings, indicating the low season in Barra do Piraí.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
95
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Barra do Piraí (2025)

Understanding the monthly revenue variations for Airbnb listings in Barra do Piraí is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Barra do Piraí is typically April, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Barra do Piraí across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,804+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,000 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $459 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $206, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Barra do Piraí

Barra do Piraí Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Barra do Piraí STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while August experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Barra do Piraí:

  • Best-in-class properties (Top 10%) achieve 61%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 39% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 21%.
  • Entry-level properties (Bottom 25%) average 11% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Barra do Piraí

Average Daily Rate (ADR) Airbnb Trends in Barra do Piraí (2025)

Effective short term rental pricing strategy in Barra do Piraí involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Barra do Piraí typically peaks in April and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $145+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $85 or more.
  • Typical properties (Median) charge around $61 per night.
  • Entry-level properties (Bottom 25%) earn around $50 per night.

Average Daily Rate (ADR) Trend by Month in Barra do Piraí

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Airbnb Seasonality Analysis & Trends in Barra do Piraí (2025)

Peak Season (April, January, December)
  • Revenue averages $1,052 per month
  • Occupancy rates average 34.0%
  • Daily rates average $80
Shoulder Season
  • Revenue averages $755 per month
  • Occupancy maintains around 27.2%
  • Daily rates hold near $77
Low Season (July, August, September)
  • Revenue drops to average $527 per month
  • Occupancy decreases to average 21.3%
  • Daily rates adjust to average $81

Seasonality Insights for Barra do Piraí

  • The Airbnb seasonality in Barra do Piraí shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Barra do Piraí's highest earning potential, with monthly revenues capable of climbing to $1,111, occupancy reaching a high of 40.9%, and ADRs peaking at $85.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $459, occupancy could drop to 16.5%, and ADRs may adjust down to $71.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Barra do Piraí.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Barra do Piraí seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Barra do Piraí (2025)

Exploring the top neighborhoods for short-term rentals in Barra do Piraí? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centro
The downtown area of Barra do Piraí, known for its historical buildings and access to local commerce. Ideal for guests seeking an authentic local experience and proximity to amenities.
Historic city center, Local markets, Church of São José, Municipal Square
Vista Alegre
A residential neighborhood offering tranquility and charming local parks. Attractive for families and visitors looking for a quieter stay with easy access to nature.
Parque das Águas, Lagoa de Barra do Piraí, Local restaurants
Ponto de Piraí
A picturesque area along the river known for its natural beauty and outdoor activities, perfect for nature lovers and adventure seekers.
São João Marcos River, hiking trails, local nature reserves
Bairro do Ouro
A neighborhood with a mix of residential and recreational spaces, popular among families and those seeking a laid-back atmosphere.
Ouro Park, Local shops, Cultural events
Jardim América
This area offers a good balance of residential comfort and accessibility to the town center, appealing to visitors looking for convenience.
América Park, Cultural events, Historic architecture
Cachoeiras do Piraí
Famous for its stunning waterfalls, this area attracts tourists interested in ecotourism and outdoor activities, making it ideal for Airbnb hosts.
Cachoeira do Barão, Cachoeira da Concórdia, hiking and swimming spots
Parque Rosário
A vibrant area with green space, suitable for families and those wanting to enjoy outdoor festivals and activities throughout the year.
Rosário Park, Local festivals, Community gatherings
Estação de Piraí
A historic train station area that attracts visitors traveling by rail, with easy access to scenic routes and the charm of small-town life.
Historic train station, Nearby shops, Cultural activities

Understanding Airbnb License Requirements & STR Laws in Barra do Piraí (2025)

While Barra do Piraí, Rio de Janeiro, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Barra do Piraí to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Barra do Piraí (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Barra do Piraíbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Linda Casa de Campo in Vale do Café

Linda Casa de Campo in Vale do Café

Entire Place • 5 bedrooms

$36,107
Revenue
37.9%
Occupancy
$239.22
Daily Rate
House for the best of your leisure!

House for the best of your leisure!

Entire Place • 4 bedrooms

$35,528
Revenue
55.5%
Occupancy
$183.51
Daily Rate
Total comfort house serra, private space.

Total comfort house serra, private space.

Entire Place • 3 bedrooms

$33,206
Revenue
62.9%
Occupancy
$145.97
Daily Rate
Ipiabas - Aconchego

Ipiabas - Aconchego

Entire Place • 3 bedrooms

$22,971
Revenue
47.6%
Occupancy
$126.06
Daily Rate
Lovely flat, with park tickets included.

Lovely flat, with park tickets included.

Entire Place • 1 bedroom

$22,235
Revenue
65.7%
Occupancy
$99.23
Daily Rate
Flat Amo Swimming Pool| Theme GAME |Aldeia das Águas

Flat Amo Swimming Pool| Theme GAME |Aldeia das Águas

Entire Place • 1 bedroom

$18,912
Revenue
49.8%
Occupancy
$76.44
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Barra do Piraí (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Barra do Piraí based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Isabel1$36,1071364.95/5.0
Pedro1$35,528115.00/5.0
Marcelino1$33,206994.96/5.0
Alex Ivan2$23,163914.82/5.0
Elke Oertel1$22,971554.95/5.0
Host #1086432215$22,910110.89/5.0
Roberto1$22,23594.89/5.0
Claudia3$19,8271014.97/5.0
Saulo1$18,912384.97/5.0
Gedeon5$17,806312.77/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Barra do Piraí.

Dive Deeper: Advanced Barra do Piraí STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Barra do Piraí. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Barra do Piraí Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Barra do Piraí

  • The Barra do Piraí Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.4% of the 95 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Barra do Piraí, Apartment/Condo properties are the most common (68.4%), reflecting the local real estate landscape.
  • Houses represent a significant 27.4% portion, catering likely to families or larger groups.
  • Smaller segments like outdoor/unique, hotel/boutique (combined 4.3%) offer potential for unique stay experiences.

Barra do Piraí Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Barra do Piraí

  • The dominant room capacity in Barra do Piraí is 1 bedroom listings, making up 68.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 78.9% of the active Airbnb listings in Barra do Piraí, indicating a high concentration in these sizes.
  • With over half the market (68.4%) consisting of studios or 1-bedroom units, Barra do Piraí is particularly well-suited for individuals or couples.

Barra do Piraí Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Barra do Piraí

  • The most common guest capacity trend in Barra do Piraí vacation rentals is listings accommodating 5 guests (54.7%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 5 guests and 8+ guests dominate the Barra do Piraí STR market, accounting for 72.6% of listings.
  • 25.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Barra do Piraí.
  • On average, properties in Barra do Piraí are equipped to host 5.2 guests.

Barra do Piraí Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Barra do Piraí

  • The most common availability pattern in Barra do Piraí falls within the 271-366 days range, representing 71.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 93.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Barra do Piraí (45.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 7.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Barra do Piraí Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (37.4%)

1 Night

34 listings

37.4% of total

2 Nights (47.3%)

2 Nights

43 listings

47.3% of total

3 Nights (1.1%)

3 Nights

1 listings

1.1% of total

30+ Nights (14.3%)

30+ Nights

13 listings

14.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Barra do Piraí is 2 Nights, adopted by 47.3% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (84.7%) of the Barra do Piraí Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (14.3%) caters to monthly stays (30+ nights) in Barra do Piraí, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 47.3% of Barra do Piraí hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 14.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Barra do Piraí.

Barra do Piraí Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (27.3%)

Flexible

21 listings

27.3% of total

Moderate (29.9%)

Moderate

23 listings

29.9% of total

Firm (14.3%)

Firm

11 listings

14.3% of total

Strict (28.6%)

Strict

22 listings

28.6% of total

Cancellation Policy Insights for Barra do Piraí

  • The prevailing Airbnb cancellation policy trend in Barra do Piraí is Moderate, used by 29.9% of listings.
  • There's a relatively balanced mix between guest-friendly (57.2%) and stricter (42.9%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 29.9% market standard in Barra do Piraí.
  • Regularly review your cancellation policy against competitors and market demand shifts in Barra do Piraí.

Barra do Piraí STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Barra do Piraí

  • The overall average booking lead time for vacation rentals in Barra do Piraí is 39 days.
  • Guests book furthest in advance for stays during December (average 54 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in June (average 21 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (40 days avg.) sees the longest lead times, while Summer (33 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (39 days) as a baseline for your pricing and availability strategy in Barra do Piraí.
  • For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 54 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 40 days) to capture early planners.
  • Monitor your own booking lead times against these Barra do Piraí averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Barra do Piraí (2025)

Amenity Prevalence

Amenity Insights for Barra do Piraí

  • Essential amenities in Barra do Piraí that guests expect include: TV, Free parking on premises, Kitchen, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Pool, Air conditioning, Hot water are common but not universal. Offering these can provide a competitive edge.
  • A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Barra do Piraí.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Barra do Piraí: TV, Free parking on premises, Kitchen, Wifi.
  • Prioritize adding missing essentials: TV, Free parking on premises, Kitchen, Wifi.
  • Consider adding popular differentiators like Pool or Air conditioning to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Barra do Piraí to stay competitive.

Barra do Piraí Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Barra do Piraí

  • The typical guest profile for Airbnb in Barra do Piraí consists of primarily domestic travelers (96%), often arriving from nearby Rio de Janeiro, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
  • Domestic travelers account for 96.4% of guests.
  • Key international markets include Brazil (96.4%) and United States (2.1%).
  • Top languages spoken are Portuguese (57.4%) followed by English (26.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Rio de Janeiro and São Paulo.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Barra do Piraí Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Ilha Grande10$1,509$158.5037%
Areal69$1,293$187.5129%
Seropédica12$1,239$121.1033%
Paraíba do Sul34$1,131$169.7530%
Angra dos Reis2,246$1,123$175.7434%
Ijaci14$1,084$132.9935%
Queluz14$1,067$131.1631%
Rio de Janeiro23,201$1,060$102.5044%
Petrópolis1,937$1,017$136.7330%
Mangaratiba739$881$130.7730%

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