Armação dos Búzios Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Rio de Janeiro, Brazil

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Armação dos Búzios in 2025? Explore comprehensive Airbnb analytics for Armação dos Búzios, Rio de Janeiro, Brazil to uncover income potential. This 2025 STR market report for Armação dos Búzios, based on AirROI data from April 2024 to March 2025, reveals key trends in the bustling market of 3,852 active listings.

Whether you're considering an Airbnb investment in Armação dos Búzios, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Armação dos Búzios Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Armação dos Búzios Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$166
The average rental revenue earned for an occupied room per day in Armação dos Búzios.
Occupancy Rate(?)
35.4%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$15,257
Typical annual income for an Airbnb listing in Armação dos Búzios. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
8.2%
Positive growth (8.2%) vs. last year.
Peak Revenue Month(?)
January
The month with the highest average earnings, indicating peak season in Armação dos Búzios.
Lowest Revenue Month(?)
August
The month with the lowest average earnings, indicating the low season in Armação dos Búzios.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
3,852
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Armação dos Búzios (2025)

Understanding the monthly revenue variations for Airbnb listings in Armação dos Búzios is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Armação dos Búzios is typically January, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Armação dos Búzios across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,611+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,403 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,092 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $470, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Armação dos Búzios

Armação dos Búzios Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Armação dos Búzios STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Armação dos Búzios:

  • Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 34%.
  • Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Armação dos Búzios

Average Daily Rate (ADR) Airbnb Trends in Armação dos Búzios (2025)

Effective short term rental pricing strategy in Armação dos Búzios involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Armação dos Búzios typically peaks in April and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $420+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $227 or more.
  • Typical properties (Median) charge around $112 per night.
  • Entry-level properties (Bottom 25%) earn around $58 per night.

Average Daily Rate (ADR) Trend by Month in Armação dos Búzios

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Airbnb Seasonality Analysis & Trends in Armação dos Búzios (2025)

Peak Season (January, December, February)
  • Revenue averages $2,835 per month
  • Occupancy rates average 49.9%
  • Daily rates average $193
Shoulder Season
  • Revenue averages $1,814 per month
  • Occupancy maintains around 35.3%
  • Daily rates hold near $199
Low Season (August, September, October)
  • Revenue drops to average $1,329 per month
  • Occupancy decreases to average 33.4%
  • Daily rates adjust to average $207

Seasonality Insights for Armação dos Búzios

  • The Airbnb seasonality in Armação dos Búzios shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Armação dos Búzios's highest earning potential, with monthly revenues capable of climbing to $3,629, occupancy reaching a high of 59.1%, and ADRs peaking at $216.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,240, occupancy could drop to 25.7%, and ADRs may adjust down to $162.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Armação dos Búzios.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Armação dos Búzios seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Armação dos Búzios (2025)

Exploring the top neighborhoods for short-term rentals in Armação dos Búzios? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Rua das Pedras
The vibrant main street of Búzios, known for its lively atmosphere, dining, and shopping. It's a prime location for tourists wanting to experience the nightlife and local culture.
Bar do Zé, Ossos Beach, Beach Club, Búzios Shopping, Restaurants and Bars
Geribá
Famous for its stunning beach, popular among surfers and families. Offers a relaxed vibe with a range of accommodations and facilities.
Geribá Beach, Fisherman's Beach, Surfing Schools, Restaurants, Beach Bars
João Fernandes
An upscale area known for its beautiful beaches and clear waters, attracting luxury travelers and those looking for a picturesque getaway.
João Fernandes Beach, João Fernandinho Beach, Luxury Hotels, Water Sports, Sunset Views
Armacao Beach
The beach that gives Búzios its name, known for its stunning views and calm waters, perfect for swimming and sunbathing.
Armacao Beach, Búzios Historic Center, Beautiful Views, Restaurants overlooking the beach
Tartaruga Beach
A charming beach known for its calm waters and family-friendly atmosphere, ideal for those seeking relaxation.
Tartaruga Beach, Water Sports, Restaurants nearby, Shade Trees
Azeda and Azedinha Beach
Two beautiful small beaches known for their scenic beauty, attracting couples and those looking for a tranquil experience.
Azeda Beach, Azedinha Beach, Lush Landscapes, Diving Spots, Sunbathing
Ferradura
Horseshoe-shaped beach known for its calm waters, perfect for sailing and relaxing, popular with families.
Ferradura Beach, Safer Swimming, Restaurants, Scenic Walks
Manguinhos
A neighborhood known for its authentic atmosphere and less touristy vibe, great for visitors looking for a more local experience.
Manguinhos Beach, Local Markets, Fishing Villages, Nearby Restaurants

Understanding Airbnb License Requirements & STR Laws in Armação dos Búzios (2025)

While Armação dos Búzios, Rio de Janeiro, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Armação dos Búzios to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 0% licensed listings)

Top Performing Airbnb Properties in Armação dos Búzios (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Armação dos Búziosbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Paradisiac beachfront villa in Buzios - Buz013

Paradisiac beachfront villa in Buzios - Buz013

Entire Place • 9 bedrooms

$268,584
Revenue
33.9%
Occupancy
$2792.02
Daily Rate
The 6-suite magnificent beachfront mansion.

The 6-suite magnificent beachfront mansion.

Entire Place • 6 bedrooms

$218,805
Revenue
17.6%
Occupancy
$1350.86
Daily Rate
Beach house at Praia da Ferradura

Beach house at Praia da Ferradura

Entire Place • 6 bedrooms

$214,935
Revenue
50.9%
Occupancy
$1137.76
Daily Rate
Dream house ocean front 8 suites

Dream house ocean front 8 suites

Entire Place • 8 bedrooms

$190,703
Revenue
45.9%
Occupancy
$1131.11
Daily Rate
Most Beautiful Casa de Buzios, FOOT IN SAND, Canto

Most Beautiful Casa de Buzios, FOOT IN SAND, Canto

Entire Place • 5 bedrooms

$174,917
Revenue
69.1%
Occupancy
$649.15
Daily Rate
Casa com 5 Suites na sand da Praia da Ferradura

Casa com 5 Suites na sand da Praia da Ferradura

Entire Place • 5 bedrooms

$169,536
Revenue
47.5%
Occupancy
$902.84
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Armação dos Búzios (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Armação dos Búzios based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Natalia54$2,191,51811234.39/5.0
Búzios Host27$1,212,4399964.70/5.0
Omar Do Rio Búzios36$1,051,7986864.56/5.0
Host #4687233228$941,33500.00/5.0
Thiago26$795,3304433.94/5.0
Experiência Em Buzios57$721,7262151.97/5.0
Unique12$572,4402813.49/5.0
Melisa4$402,8023894.89/5.0
Host #42632624313$388,62740.00/5.0
Moa2$336,6671964.95/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Armação dos Búzios.

Dive Deeper: Advanced Armação dos Búzios STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Armação dos Búzios. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Armação dos Búzios Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Armação dos Búzios

  • The Armação dos Búzios Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 84.6% of the 3,852 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Armação dos Búzios, House properties are the most common (69.6%), reflecting the local real estate landscape.
  • Houses represent a significant 69.6% portion, catering likely to families or larger groups.
  • The presence of 10.6% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others, outdoor/unique, unique stays (combined 2.9%) offer potential for unique stay experiences.

Armação dos Búzios Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Armação dos Búzios

  • The dominant room capacity in Armação dos Búzios is 1 bedroom listings, making up 27.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 45.3% of the active Airbnb listings in Armação dos Búzios, indicating a high concentration in these sizes.
  • A significant 47.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Armação dos Búzios.

Armação dos Búzios Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Armação dos Búzios

  • The most common guest capacity trend in Armação dos Búzios vacation rentals is listings accommodating 8+ guests (42.8%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Armação dos Búzios STR market, accounting for 57.1% of listings.
  • 58.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Armação dos Búzios.
  • On average, properties in Armação dos Búzios are equipped to host 5.6 guests.

Armação dos Búzios Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Armação dos Búzios

  • The most common availability pattern in Armação dos Búzios falls within the 271-366 days range, representing 58.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 81.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Armação dos Búzios (28.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 19.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Armação dos Búzios Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (10.8%)

1 Night

390 listings

10.8% of total

2 Nights (35.9%)

2 Nights

1299 listings

35.9% of total

3 Nights (11.5%)

3 Nights

418 listings

11.5% of total

4-6 Nights (7.1%)

4-6 Nights

259 listings

7.1% of total

7-29 Nights (0.5%)

7-29 Nights

19 listings

0.5% of total

30+ Nights (34.2%)

30+ Nights

1238 listings

34.2% of total

Key Insights

  • The most prevalent minimum stay requirement in Armação dos Búzios is 2 Nights, adopted by 35.9% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (34.2%) caters to monthly stays (30+ nights) in Armação dos Búzios, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 35.9% of Armação dos Búzios hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 10.8% currently do.
  • A 2-night minimum appears standard (35.9%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 34.2% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Armação dos Búzios.

Armação dos Búzios Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

22 listings

0.8% of total

Super Strict 30 Days

32 listings

1.1% of total

Non-refundable

4 listings

0.1% of total

Refundable

9 listings

0.3% of total

Flexible (11.7%)

Flexible

341 listings

11.7% of total

Moderate (18.5%)

Moderate

539 listings

18.5% of total

Firm (18.6%)

Firm

540 listings

18.6% of total

Strict (48.8%)

Strict

1419 listings

48.8% of total

Cancellation Policy Insights for Armação dos Búzios

  • The prevailing Airbnb cancellation policy trend in Armação dos Búzios is Strict, used by 48.8% of listings.
  • A majority (67.4%) of hosts in Armação dos Búzios utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 48.8% market standard in Armação dos Búzios.
  • With 48.8% using Strict terms, this is a viable option in Armação dos Búzios, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Armação dos Búzios.

Armação dos Búzios STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Armação dos Búzios

  • The overall average booking lead time for vacation rentals in Armação dos Búzios is 48 days.
  • Guests book furthest in advance for stays during December (average 63 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in August (average 31 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (60 days avg.) sees the longest lead times, while Summer (33 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (48 days) as a baseline for your pricing and availability strategy in Armação dos Búzios.
  • For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 63 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 60 days) to capture early planners.
  • Monitor your own booking lead times against these Armação dos Búzios averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Armação dos Búzios (2025)

Amenity Prevalence

Amenity Insights for Armação dos Búzios

  • Essential amenities in Armação dos Búzios that guests expect include: Wifi, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Kitchen, Air conditioning, Hot water are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Armação dos Búzios: Wifi, TV.
  • Prioritize adding missing essentials: Wifi, TV.
  • Consider adding popular differentiators like Kitchen or Air conditioning to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Armação dos Búzios to stay competitive.

Armação dos Búzios Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Armação dos Búzios

  • The typical guest profile for Airbnb in Armação dos Búzios consists of primarily domestic travelers (67%), often arriving from nearby Rio de Janeiro, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
  • Domestic travelers account for 67.3% of guests.
  • Key international markets include Brazil (67.3%) and Argentina (11.2%).
  • Top languages spoken are Portuguese (33.7%) followed by English (30.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Rio de Janeiro and São Paulo.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Armação dos Búzios Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Guapimirim141$818$120.9730%
Teresópolis719$739$103.8331%
Itaboraí43$718$161.0926%
Arraial do Cabo2,778$649$73.0736%
Maricá487$595$89.2630%
Saquarema895$524$83.9429%
Cabo Frio4,829$508$74.6433%
New Fribourg911$505$70.6130%
Casimiro de Abreu103$486$78.5625%
São João da Barra45$483$85.4025%

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