Apex, North Carolina Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Apex, North Carolina? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $30,882 per year — at a $203 nightly rate, 50.4% occupancy, and a $103 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
At 104 active listings, Apex is a boutique market where solid booking activity throughout the year. Supply grew 92.6% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

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What Are the Key Airbnb Metrics in Apex?
In Apex, the headline Airbnb metrics are $30,882 in average annual revenue,50.4% occupancy, $203 ADR, and $103 in RevPAR, and guests book about 39 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Apex?
Understanding the monthly revenue variations for Airbnb listings in Apex is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Apex is typically October, while April often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Apex across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,627+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,463 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,838 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,586, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Apex
What Is the Monthly Airbnb Occupancy Rate in Apex?
Maximize your bookings by understanding the Apex STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Apex:
- Best-in-class properties (Top 10%) achieve 84%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 72% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 55%.
- Entry-level properties (Bottom 25%) average 32% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Apex
What Is the Average Airbnb Nightly Rate in Apex?
Effective short term rental pricing strategy in Apex involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Apex typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $348+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $249 or more.
- Typical properties (Median) charge around $178 per night.
- Entry-level properties (Bottom 25%) earn around $123 per night.
Average Daily Rate (ADR) Trend by Month in Apex
What Is the RevPAR for Airbnb in Apex?
RevPAR in Apex is currently $103. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $58 RevPAR.
- Typical properties (Median) generate $95 RevPAR.
- Strong performers (Top 25%) earn $135 RevPAR.
- Best-in-class (Top 10%) achieve $183 RevPAR.
Average Monthly RevPAR Trend in Apex
RevPAR Insights for Apex
- The average RevPAR in Apex is $103. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($183) and bottom 25% ($58) is $125, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Oct and bottoms out in Apr, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Apex benchmarks. If your RevPAR falls below the median of $95, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $135+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Apex?
Apex's peak Airbnb season falls in October, June, December, while the softest stretch is April, May, September. Overall, the market shows moderate seasonality with distinct peak and low periods, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (October, June, December)
- Revenue averages $3,972 per month
- Occupancy rates average 57.5%
- Daily rates average $206
Shoulder Season
- Revenue averages $3,406 per month
- Occupancy maintains around 50.0%
- Daily rates hold near $204
Low Season (April, May, September)
- Revenue drops to average $2,978 per month
- Occupancy decreases to average 51.1%
- Daily rates adjust to average $190
Seasonality Insights for Apex
- The Airbnb seasonality pattern in Apex shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it is also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Apex's highest earning potential, with monthly revenues climbing to $4,131, occupancy reaching 62.2%, and ADRs peaking at $218.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $2,924, occupancy could drop to 43.5%, and ADRs may adjust to $182.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Apex.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- Regularly analyze your own performance against these Apex seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Do You Need a License for Airbnb in Apex?
Low regulation and minimal registration activity in Apex, North Carolina, United States point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Apex to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Apex?
Apex is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Lake Pine | A serene area surrounding the picturesque Lake Pine, ideal for those looking for a peaceful retreat while being close to amenities and recreational activities like hiking, fishing, and kayaking. | Lake Pine Park, Apex Nature Park, Jordan Lake, Harris Lake County Park, Walking trails, Picnic areas |
| Downtown Apex | The charming downtown area features historic buildings, unique shops, and local eateries. It's a popular spot for visitors to experience local culture and community events. | Apex Town Hall, Apex Farmers Market, Halle Cultural Arts Center, Local breweries, Shops and cafes, Historic houses |
| Woodlake | A scenic neighborhood known for its lake and green spaces, attracting families and nature lovers. Offers plenty of options for outdoor activities and relaxing retreats. | Woodlake Park, Alston Ridge Park, Community events, Nature trails, Playgrounds, Sports fields |
| Thales Academy | A family-friendly area known for its educational institutions and close-knit community atmosphere. Ideal for families looking for a safe and welcoming neighborhood. | Thales Academy, Local parks, Community centers, Family-oriented events, Close to schools, Youth sports facilities |
| Apex Friendship High School District | A bustling area surrounding the high school, known for its amenities and community-focused environment. Attracts families and visitors attending school events. | Apex Friendship High School, Community parks, Sports complexes, Shopping centers, Dining options, Local events |
| Cary/Apex Boundary | This area benefits from its proximity to Cary and offers easy access to both Apex and Cary's attractions, making it appealing to a wide variety of travelers. | Cary Towne Center, MacDonald Woods Park, Research Triangle attractions, Easy access to RTP, Shopping and dining, Frequent community events |
| Parker's Creek | A newer community with modern homes and amenities, appealing to a diverse range of visitors looking for comfort and convenience in Apex. | Community parks, Family-friendly amenities, Modern shopping, Walking trails, Local dining spots, Access to Apex attractions |
| Jordan Lake Recreation Area | An expansive lake area popular for outdoor enthusiasts, known for camping, fishing, and boating. Perfect for those looking for a nature getaway. | Jordan Lake, Camping facilities, Boating opportunities, Fishing spots, Hiking trails, Wildlife viewing |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Apex offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Apex?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Apex
- The Apex Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 83.7% of the 104 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Apex, House properties are the most common (88.5%), reflecting the local real estate landscape.
- Houses represent a significant 88.5% portion, catering likely to families or larger groups.
- The presence of 5.8% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique, apartment/condo, others (combined 5.8%) offer potential for unique stay experiences.
Apex Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Apex
- The dominant room capacity in Apex is 3 bedrooms listings, making up 34.6% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 54.8% of the active Airbnb listings in Apex, indicating a high concentration in these sizes.
- A significant 55.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Apex.
Apex Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Apex
- The most common guest capacity trend in Apex vacation rentals is listings accommodating 8+ guests (29.8%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Apex STR market, accounting for 51.9% of listings.
- 56.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Apex.
- On average, properties in Apex are equipped to host 5.2 guests.
How Do Listings in Apex Compare on Quality?
Listing quality in Apex can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Apex
- At 35.8 photos per listing on average, Apex hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 28.8% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Apex averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Apex?
Amenity Prevalence
Amenity Insights for Apex
- Essential amenities in Apex that guests expect include: Air conditioning, Free parking on premises, Wifi, TV, Heating, Smoke alarm, Hot water. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Refrigerator, Coffee maker are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Apex: Air conditioning, Free parking on premises, Wifi, TV, Heating, Smoke alarm, Hot water.
- Prioritize adding missing essentials: Air conditioning, Free parking on premises, Wifi, TV, Heating, Smoke alarm, Hot water.
- Consider adding popular differentiators like Kitchen or Refrigerator to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Apex to stay competitive.
Which Airbnb Amenities Boost Revenue in Apex?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Apex, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Dryer | 90.4% | $32,824 | $12,630 | 159.9% |
Ping pong tableHigh opportunity | 4.8% | $70,697 | $28,872 | 144.9% |
Children's playroomHigh opportunity | 4.8% | $70,578 | $28,878 | 144.4% |
Washer | 91.3% | $32,530 | $13,491 | 141.1% |
Coffee maker | 93.3% | $32,123 | $13,685 | 134.7% |
Hot water | 95.2% | $31,737 | $13,960 | 127.3% |
Carbon monoxide alarm | 90.4% | $32,613 | $14,613 | 123.2% |
Dishes and silverware | 92.3% | $32,228 | $14,734 | 118.7% |
Cooking basics | 91.3% | $32,390 | $14,973 | 116.3% |
Kitchen | 94.2% | $31,847 | $15,119 | 110.6% |
Revenue Impact Insights for Apex
- Dryer tops the revenue impact list with a 159.9% uplift — listings with this amenity earn $32,824 vs. $12,630 without it.
- High-opportunity amenities — Ping pong table, Children's playroom — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- Dryer, Washer, Coffee maker, Hot water, Carbon monoxide alarm, Dishes and silverware, Cooking basics, Kitchen — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding Ping pong table — it has the best combination of high revenue impact and low market saturation in Apex.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Apex STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Apex. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsApex Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Apex
- The typical guest profile for Airbnb in Apex consists of primarily domestic travelers (96%), often arriving from nearby Raleigh, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 95.9% of guests.
- Key international markets include United States (95.9%) and United Kingdom (1%).
- Top languages spoken are English (74.8%) followed by Spanish (11.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Raleigh and Apex.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Apex?
Listings in Apex average 4.88 out of 5 overall, with about 78.8 reviews per active listing and 58.7% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Apex
- With an overall rating of 4.88, Apex listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Check-in (4.95), while Value (4.82) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 58.7% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Apex Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Apex
- The most common availability pattern in Apex falls within the 91-180 days range, representing 41.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 56.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Apex (40.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 44.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Apex?
Average Booking Lead Time by Month
Booking Lead Time Insights for Apex
- The overall average booking lead time for vacation rentals in Apex is 39 days.
- Guests book furthest in advance for stays during November (average 59 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 24 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (48 days avg.) sees the longest lead times, while Winter (29 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (39 days) as a baseline for your pricing and availability strategy in Apex.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 59 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 48 days) to capture early planners.
- Monitor your own booking lead times against these Apex averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Apex?
Guests in Apex stay about 6.6 nights on average, generating roughly 2,958 reservations and 28.7 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Apex
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Apex
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 28.7 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Aug (7.6 nights) and shorten in Apr (4.6 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Apex Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
21 listings
20.2% of total
2 Nights
25 listings
24% of total
3 Nights
11 listings
10.6% of total
4-6 Nights
13 listings
12.5% of total
7-29 Nights
3 listings
2.9% of total
30+ Nights
31 listings
29.8% of total
Key Insights
- The most prevalent minimum stay requirement in Apex is 30+ Nights, adopted by 29.8% of listings. This highlights the market's preference for longer commitments.
- A significant segment (29.8%) caters to monthly stays (30+ nights) in Apex, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 29.8% of Apex hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 20.2% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 29.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Apex.
Apex Airbnb Cancellation Policy Trends Analysis (2026)
Limited
3 listings
2.9% of total
Flexible
18 listings
17.3% of total
Moderate
29 listings
27.9% of total
Firm
37 listings
35.6% of total
Strict
17 listings
16.3% of total
Cancellation Policy Insights for Apex
- The prevailing Airbnb cancellation policy trend in Apex is Firm, used by 35.6% of listings.
- A majority (51.9%) of hosts in Apex utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 35.6% market standard in Apex.
- Regularly review your cancellation policy against competitors and market demand shifts in Apex.
How Much Are Airbnb Cleaning Fees in Apex?
Cleaning fees in Apex are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Apex
- 92.3% of listings charge a cleaning fee, making it standard practice in Apex. Guests expect it and factor it into their booking decisions.
- The gap between the average ($301) and median ($130) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 11.0% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.
Recommendations for Hosts
- Price your cleaning fee competitively against the Apex median of $130. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Apex Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Apexbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

“The Grande” 8 BR/8BA Downtown Apex, 2 Game Rooms!
Entire Place • 8 bedrooms

Brand New-Downtown Apex-4BD/4BA-Gameroom-2 Kings!
Entire Place • 4 bedrooms

Experience "The Grande 532" in Downtown Apex!
Entire Place • 4 bedrooms

Secluded retreat w/ trails, fire pit, & hammocks
Entire Place • 4 bedrooms

Comfortable Family Home with Peloton in Apex
Entire Place • 4 bedrooms

Spacious 5BR Family Retreat | Near Apex + RTP
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Apex?
Learn from the best! This table showcases top-performing Airbnb hosts in Apex based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Melissa | 3 | $346,765 | 72 | 5.00/5.0 |
| Merquiades | 4 | $148,266 | 407 | 4.87/5.0 |
| Quin | 2 | $99,316 | 163 | 5.00/5.0 |
| Joseph | 2 | $98,361 | 193 | 4.89/5.0 |
| Full Package Properties | 2 | $92,620 | 417 | 4.89/5.0 |
| Madhavi | 1 | $82,809 | 90 | 4.92/5.0 |
| Catherine | 3 | $81,841 | 172 | 4.92/5.0 |
| Leslie | 2 | $81,546 | 296 | 4.95/5.0 |
| Jonathan | 1 | $69,369 | 46 | 5.00/5.0 |
| Craig | 1 | $68,188 | 85 | 4.73/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Apex.
Who Are the Airbnb Hosts in Apex?
Apex is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Apex
- With 79.8% Superhosts, Apex has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 10.6% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 5.8% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 82.7% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 42.3% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Apex averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Apex
These are the highest-grossing professional property management operations in Apex, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Melissa | 3 | $346,765 | $562 | 61.0% | 5.00/5 |
| Evolve | 2 | $60,302 | $176 | 43.8% | 4.72/5 |
| Molly | 1 | $50,607 | $417 | 45.4% | 4.84/5 |
| Lauren | 1 | $46,066 | $218 | 57.9% | 4.93/5 |
| Xiaoshan | 1 | $30,249 | $400 | 27.7% | 4.98/5 |
| Rob | 1 | $29,745 | $264 | 37.7% | N/A |
| Nichole | 1 | $12,891 | $275 | 21.4% | 4.77/5 |
| Vincent | 1 | $6,039 | $315 | 15.7% | 4.76/5 |
Management Company Insights for Apex
- The leading management company, Melissa, operates 3 listings with $346,765 in gross revenue — a useful benchmark for what scale looks like in Apex.
- Top managers average 1 properties each, suggesting professional management in Apex still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.86/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 10.6% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Apex's Airbnb Market Compare to Nearby Cities?
How does the Apex Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Cedar Point, Apex has 4 percentage points higher occupancy and about $133 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Wrightsville Beach | 497 | $4,671 | $547.10 | 39% |
| Littleton | 133 | $4,183 | $505.75 | 37% |
| Macon | 44 | $4,010 | $532.40 | 35% |
| Cedar Point | 30 | $3,818 | $336.18 | 46% |
| Bracey | 51 | $3,799 | $488.65 | 35% |
| Henrico | 77 | $3,654 | $493.55 | 38% |
| Emerald Isle | 508 | $3,652 | $410.13 | 42% |
| North Topsail Beach | 944 | $3,645 | $452.61 | 38% |
| Surf City | 738 | $3,486 | $403.75 | 39% |
| Boydton | 26 | $3,346 | $376.89 | 36% |
Frequently Asked Questions About Airbnb in Apex
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Apex.
How much do Airbnb hosts make in Apex?
Apex hosts earn about $30,882 per year on average, with an average nightly rate of $203 and RevPAR of $103. Those figures describe the typical revenue environment for active listings in Apex, North Carolina, not the ceiling for the best operators. Source: AirROI 2026 data, Apex market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Apex?
The average Airbnb occupancy rate in Apex is 50.4%. October is the strongest month and April is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Apex?
Listings in Apex average $203 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Apex?
Apex currently has about 104 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Apex?
AirROI currently classifies the short-term rental regulation level in Apex as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Apex?
RevPAR in Apex is about $103. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Apex?
At 50.4% occupancy, Apex can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $30,882, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Apex?
The average booking lead time in Apex is about 39 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Apex?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Apex include Lake Pine, Downtown Apex, Woodlake. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Apex?
entire_home listings make up 83.7% of the active supply in Apex. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Apex compare to nearby Airbnb markets?
Among neighboring markets, Wrightsville Beach posts $56,046 in average annual revenue with 38.9% occupancy, compared to Apex's $30,882 and 50.4%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Apex?
The average Airbnb stay length in Apex is about 6.6 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Apex?
Airbnb listings in Apex average 4.88 out of 5 overall. About 58.7% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Apex?
Dryer and Ping pong table are among the strongest revenue-linked amenities in Apex. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Apex?
Yes. About 92.3% of active Airbnb listings in Apex charge a cleaning fee, and the average fee is $301. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Apex?
A 79.8% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.