Poplar Bluff, Missouri Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Poplar Bluff, Missouri? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $12,892 per year — at a $153 nightly rate, 32.3% occupancy, and a $51 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
With just 36 active listings, Poplar Bluff is a micro-market where selective demand that rewards strong listing quality and pricing strategy. Supply grew 63.6% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Poplar Bluff?
In Poplar Bluff, the headline Airbnb metrics are $12,892 in average annual revenue,32.3% occupancy, $153 ADR, and $51 in RevPAR, and guests book about 30 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Poplar Bluff?
Understanding the monthly revenue variations for Airbnb listings in Poplar Bluff is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Poplar Bluff is typically May, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Poplar Bluff across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,550+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,385 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,293 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $661, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Poplar Bluff
What Is the Monthly Airbnb Occupancy Rate in Poplar Bluff?
Maximize your bookings by understanding the Poplar Bluff STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Novembersees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Poplar Bluff:
- Best-in-class properties (Top 10%) achieve 68%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 50% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 29%.
- Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Poplar Bluff
What Is the Average Airbnb Nightly Rate in Poplar Bluff?
Effective short term rental pricing strategy in Poplar Bluff involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Poplar Bluff typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $257+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $189 or more.
- Typical properties (Median) charge around $139 per night.
- Entry-level properties (Bottom 25%) earn around $96 per night.
Average Daily Rate (ADR) Trend by Month in Poplar Bluff
What Is the RevPAR for Airbnb in Poplar Bluff?
RevPAR in Poplar Bluff is currently $51. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $26 RevPAR.
- Typical properties (Median) generate $45 RevPAR.
- Strong performers (Top 25%) earn $65 RevPAR.
- Best-in-class (Top 10%) achieve $101 RevPAR.
Average Monthly RevPAR Trend in Poplar Bluff
RevPAR Insights for Poplar Bluff
- The average RevPAR in Poplar Bluff is $51. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($101) and bottom 25% ($26) is $75, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Nov and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Poplar Bluff benchmarks. If your RevPAR falls below the median of $45, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $65+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Poplar Bluff?
Poplar Bluff's peak Airbnb season falls in May, November, June, while the softest stretch is January, August, December. Overall, the market shows moderate seasonality with distinct peak and low periods, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (May, November, June)
- Revenue averages $2,072 per month
- Occupancy rates average 38.8%
- Daily rates average $155
Shoulder Season
- Revenue averages $1,779 per month
- Occupancy maintains around 34.0%
- Daily rates hold near $156
Low Season (January, August, December)
- Revenue drops to average $1,547 per month
- Occupancy decreases to average 30.2%
- Daily rates adjust to average $162
Seasonality Insights for Poplar Bluff
- The Airbnb seasonality pattern in Poplar Bluff shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it is also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Poplar Bluff's highest earning potential, with monthly revenues climbing to $2,085, occupancy reaching 43.9%, and ADRs peaking at $165.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,505, occupancy could drop to 26.5%, and ADRs may adjust to $144.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Poplar Bluff.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- Regularly analyze your own performance against these Poplar Bluff seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Do You Need a License for Airbnb in Poplar Bluff?
Low regulation and minimal registration activity in Poplar Bluff, Missouri, United States point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Poplar Bluff to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Poplar Bluff?
With a compact short-term rental market, Poplar Bluff gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Poplar Bluff | The heart of the city with shops, restaurants, and easy access to local events. A great spot for travelers looking to explore the local culture and community. | Poplar Bluff City Park, Missouri State University - Poplar Bluff, Historic Downtown, Local boutiques and shops, Poplar Bluff Municipal Library |
| Poplar Bluff Regional Medical Center area | Proximity to the medical center makes this area popular for traveling medical professionals and families visiting patients. | Poplar Bluff Regional Medical Center, Medical offices nearby, Restaurants catering to visitors, Parks for relaxation |
| Lake Wappapello | A popular outdoor destination for fishing, boating, and camping. Ideal for nature lovers and families looking to enjoy recreational activities. | Lake Wappapello, Wappapello State Park, Fishing and boating opportunities, Scenic walking trails |
| Poplar Bluff Historic District | Charming area with historical architecture and local history. Attracts guests interested in the heritage of the region. | Historic buildings, Local museums, Cultural events, Community festivals |
| North Poplar Bluff | Residential neighborhood that is quieter and appealing to families and long-term visitors looking for a homely feel. | Local parks, Family-friendly restaurants, Community centers |
| Walmart Supercenter area | Convenient for travelers needing easy access to shopping and amenities. This area attracts visitors who want convenience during their stay. | Walmart Supercenter, Nearby fast food and dining options, Shopping centers |
| Poplar Bluff Fairgrounds | Hosts various events throughout the year, making it a lively area for visitors during fair seasons and events. | Poplar Bluff Fairgrounds, Local fairs and events, Community gatherings |
| Scenic Route 60 | Offers travelers a beautiful drive with access to various attractions along the route, popular with road trippers. | Scenic views, Access to nearby towns, Nature trails nearby, Restaurants along the route |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Poplar Bluff offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Poplar Bluff?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Poplar Bluff
- The Poplar Bluff Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.2% of the 36 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Poplar Bluff, House properties are the most common (52.8%), reflecting the local real estate landscape.
- Houses represent a significant 52.8% portion, catering likely to families or larger groups.
- The presence of 5.6% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique (combined 2.8%) offer potential for unique stay experiences.
Poplar Bluff Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Poplar Bluff
- The dominant room capacity in Poplar Bluff is 2 bedrooms listings, making up 47.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 77.8% of the active Airbnb listings in Poplar Bluff, indicating a high concentration in these sizes.
- A significant 39.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Poplar Bluff.
Poplar Bluff Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Poplar Bluff
- The most common guest capacity trend in Poplar Bluff vacation rentals is listings accommodating 4 guests (44.4%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Poplar Bluff STR market, accounting for 63.8% of listings.
- 38.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Poplar Bluff.
- On average, properties in Poplar Bluff are equipped to host 4.9 guests.
How Do Listings in Poplar Bluff Compare on Quality?
Listing quality in Poplar Bluff can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Poplar Bluff
- At 27.4 photos per listing on average, Poplar Bluff hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 27.8% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Poplar Bluff averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Poplar Bluff?
Amenity Prevalence
Amenity Insights for Poplar Bluff
- Essential amenities in Poplar Bluff that guests expect include: Heating, Free parking on premises, TV, Air conditioning, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Smoke alarm, Kitchen, Fire extinguisher are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Poplar Bluff: Heating, Free parking on premises, TV, Air conditioning, Wifi.
- Prioritize adding missing essentials: Heating, Free parking on premises, Wifi.
- Consider adding popular differentiators like Smoke alarm or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Poplar Bluff to stay competitive.
Which Airbnb Amenities Boost Revenue in Poplar Bluff?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Poplar Bluff, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Backyard | 66.7% | $16,592 | $5,491 | 202.2% |
Indoor fireplace | 13.9% | $27,065 | $10,606 | 155.2% |
Clothing storage | 50.0% | $18,178 | $7,605 | 139.0% |
Long term stays allowed | 61.1% | $16,243 | $7,626 | 113.0% |
Outdoor furniture | 33.3% | $19,929 | $9,373 | 112.6% |
Toaster | 61.1% | $16,184 | $7,718 | 109.7% |
Exterior security cameras on property | 27.8% | $20,177 | $10,090 | 100.0% |
Single level home | 27.8% | $20,135 | $10,106 | 99.2% |
Baking sheet | 44.4% | $17,477 | $9,224 | 89.5% |
Portable fans | 27.8% | $19,294 | $10,429 | 85.0% |
Revenue Impact Insights for Poplar Bluff
- Backyard tops the revenue impact list with a 202.2% uplift — listings with this amenity earn $16,592 vs. $5,491 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Poplar Bluff STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Poplar Bluff. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPoplar Bluff Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Poplar Bluff
- The typical guest profile for Airbnb in Poplar Bluff consists of primarily domestic travelers (97%), often arriving from nearby Oklahoma City, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 97.4% of guests.
- Key international markets include United States (97.4%) and Australia (0.9%).
- Top languages spoken are English (86%) followed by Spanish (12.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Oklahoma City and Archie.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Poplar Bluff?
Listings in Poplar Bluff average 4.85 out of 5 overall, with about 34.9 reviews per active listing and 30.6% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Poplar Bluff
- With an overall rating of 4.85, Poplar Bluff listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.92), while Value (4.79) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 30.6% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Location — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Poplar Bluff Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Poplar Bluff
- The most common availability pattern in Poplar Bluff falls within the 271-366 days range, representing 61.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 91.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Poplar Bluff (38.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 11.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Poplar Bluff?
Average Booking Lead Time by Month
Booking Lead Time Insights for Poplar Bluff
- The overall average booking lead time for vacation rentals in Poplar Bluff is 30 days.
- Guests book furthest in advance for stays during June (average 49 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in August (average 16 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (32 days avg.) sees the longest lead times, while Fall (24 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (30 days) as a baseline for your pricing and availability strategy in Poplar Bluff.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 49 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 32 days) to capture early planners.
- Monitor your own booking lead times against these Poplar Bluff averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Poplar Bluff?
Guests in Poplar Bluff stay about 8.2 nights on average, generating roughly 468 reservations and 13 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Poplar Bluff
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Poplar Bluff
- Longer stays mean fewer turnovers and lower cleaning costs per revenue dollar. This pattern also opens the door to monthly discount strategies that attract remote workers and extended-stay travelers.
- 13 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Apr (11.1 nights) and shorten in Dec (4.3 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Poplar Bluff Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
11 listings
30.6% of total
2 Nights
8 listings
22.2% of total
3 Nights
1 listings
2.8% of total
7-29 Nights
12 listings
33.3% of total
30+ Nights
4 listings
11.1% of total
Key Insights
- The most prevalent minimum stay requirement in Poplar Bluff is 7-29 Nights, adopted by 33.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (11.1%) caters to monthly stays (30+ nights) in Poplar Bluff, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 7-29 Nights minimum stay, as 33.3% of Poplar Bluff hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 11.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Poplar Bluff.
Poplar Bluff Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
6 listings
16.7% of total
Moderate
14 listings
38.9% of total
Firm
12 listings
33.3% of total
Strict
4 listings
11.1% of total
Cancellation Policy Insights for Poplar Bluff
- The prevailing Airbnb cancellation policy trend in Poplar Bluff is Moderate, used by 38.9% of listings.
- There's a relatively balanced mix between guest-friendly (55.6%) and stricter (44.4%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 38.9% market standard in Poplar Bluff.
- Using a Strict policy might deter some guests, as only 11.1% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Poplar Bluff.
How Much Are Airbnb Cleaning Fees in Poplar Bluff?
Cleaning fees in Poplar Bluff are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Poplar Bluff
- 80.6% of listings charge a cleaning fee, making it standard practice in Poplar Bluff. Guests expect it and factor it into their booking decisions.
- The average cleaning fee of $133 is close to the median ($130), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 13.2% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.
Recommendations for Hosts
- Price your cleaning fee competitively against the Poplar Bluff median of $130. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Poplar Bluff Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Poplar Bluffbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Little Blue
Entire Place • 3 bedrooms
Home Sweet Home, Spacious Sunroom & Fun Deck!
Entire Place • 3 bedrooms
Big 4 Bed Home in Great Neighborhood - Sleeps 8
Entire Place • 3 bedrooms
40-Acre Poplar Bluff Nature Lovers Paradise!
Entire Place • 2 bedrooms
6 Bed 2 Bath Home in Quiet Neighborhood - Sleeps 9
Entire Place • 3 bedrooms
Cozy/2 King Bed 2 Bath Single Level
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Poplar Bluff?
Learn from the best! This table showcases top-performing Airbnb hosts in Poplar Bluff based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Kelly | 11 | $85,162 | 165 | 4.84/5.0 |
| Carla | 2 | $60,353 | 169 | 4.93/5.0 |
| Misty | 5 | $53,406 | 325 | 4.70/5.0 |
| Shannon | 1 | $37,937 | 124 | 4.99/5.0 |
| Karen | 1 | $37,848 | 70 | 4.96/5.0 |
| Evolve | 2 | $33,785 | 62 | 4.74/5.0 |
| Andy | 2 | $22,827 | 29 | 4.94/5.0 |
| Jonathan | 2 | $19,819 | 116 | 4.88/5.0 |
| Catherine Strong | 1 | $18,417 | 14 | 5.00/5.0 |
| Nathan | 1 | $17,970 | 14 | 4.86/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Poplar Bluff.
Who Are the Airbnb Hosts in Poplar Bluff?
Poplar Bluff is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Poplar Bluff
- With 75.0% Superhosts, Poplar Bluff has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 5.6% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 2.8% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 77.8% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 41.7% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Poplar Bluff averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Poplar Bluff
These are the highest-grossing professional property management operations in Poplar Bluff, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Evolve | 2 | $33,785 | $181 | 31.8% | 4.74/5 |
Management Company Insights for Poplar Bluff
- The leading management company, Evolve, operates 2 listings with $33,785 in gross revenue — a useful benchmark for what scale looks like in Poplar Bluff.
- Top managers average 2 properties each, suggesting professional management in Poplar Bluff still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.74/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 5.6% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Poplar Bluff's Airbnb Market Compare to Nearby Cities?
How does the Poplar Bluff Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Makanda, Poplar Bluff has 18 percentage points lower occupancy and about $103 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Ste. Genevieve | 13 | $3,803 | $392.99 | 35% |
| Makanda | 19 | $3,132 | $256.10 | 50% |
| Pangburn | 22 | $2,602 | $240.64 | 42% |
| Cobden | 25 | $2,556 | $208.87 | 44% |
| Jackson | 16 | $2,455 | $203.76 | 44% |
| Park Hills | 14 | $2,356 | $276.20 | 30% |
| Potosi | 22 | $2,316 | $215.69 | 35% |
| Shelby County | 20 | $2,308 | $246.84 | 38% |
| Dyersburg | 17 | $2,304 | $241.97 | 41% |
| Lakeland | 12 | $2,204 | $180.41 | 46% |
Frequently Asked Questions About Airbnb in Poplar Bluff
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Poplar Bluff.
How much do Airbnb hosts make in Poplar Bluff?
Poplar Bluff hosts earn about $12,892 per year on average, with an average nightly rate of $153 and RevPAR of $51. Those figures describe the typical revenue environment for active listings in Poplar Bluff, Missouri, not the ceiling for the best operators. Source: AirROI 2026 data, Poplar Bluff market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Poplar Bluff?
The average Airbnb occupancy rate in Poplar Bluff is 32.3%. May is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Poplar Bluff?
Listings in Poplar Bluff average $153 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Poplar Bluff?
Poplar Bluff currently has about 36 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Poplar Bluff?
AirROI currently classifies the short-term rental regulation level in Poplar Bluff as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Poplar Bluff?
RevPAR in Poplar Bluff is about $51. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Poplar Bluff?
Occupancy of 32.3% means Poplar Bluff is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $12,892, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Poplar Bluff?
The average booking lead time in Poplar Bluff is about 30 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Poplar Bluff?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Poplar Bluff include Downtown Poplar Bluff, Poplar Bluff Regional Medical Center area, Lake Wappapello. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Poplar Bluff?
entire_home listings make up 97.2% of the active supply in Poplar Bluff. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Poplar Bluff compare to nearby Airbnb markets?
Among neighboring markets, Ste. Genevieve posts $45,635 in average annual revenue with 35.0% occupancy, compared to Poplar Bluff's $12,892 and 32.3%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Poplar Bluff?
The average Airbnb stay length in Poplar Bluff is about 8.2 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Poplar Bluff?
Airbnb listings in Poplar Bluff average 4.85 out of 5 overall. About 30.6% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Poplar Bluff?
Backyard and Indoor fireplace are among the strongest revenue-linked amenities in Poplar Bluff. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Poplar Bluff?
Yes. About 80.6% of active Airbnb listings in Poplar Bluff charge a cleaning fee, and the average fee is $133. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Poplar Bluff?
A 75.0% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.