Falls of Rough, Kentucky Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Falls of Rough, Kentucky? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $16,679 per year — at a $247 nightly rate, 34.3% occupancy, and a $81 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
With just 25 active listings, Falls of Rough is a micro-market where selective demand that rewards strong listing quality and pricing strategy. Supply grew 92.3% year over year, and the market is recalibrating around a new competitive baseline. This is the stage where hosts who invest in amenities, guest experience, and dynamic pricing build durable advantages that compound as the market matures.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Falls of Rough?
In Falls of Rough, the headline Airbnb metrics are $16,679 in average annual revenue,34.3% occupancy, $247 ADR, and $81 in RevPAR, and guests book about 57 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Falls of Rough?
Understanding the monthly revenue variations for Airbnb listings in Falls of Rough is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Falls of Rough is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Falls of Rough across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,926+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,982 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,889 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $931, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Falls of Rough
What Is the Monthly Airbnb Occupancy Rate in Falls of Rough?
Maximize your bookings by understanding the Falls of Rough STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Falls of Rough:
- Best-in-class properties (Top 10%) achieve 69%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 47% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 29%.
- Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Falls of Rough
What Is the Average Airbnb Nightly Rate in Falls of Rough?
Effective short term rental pricing strategy in Falls of Rough involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Falls of Rough typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $327+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $270 or more.
- Typical properties (Median) charge around $209 per night.
- Entry-level properties (Bottom 25%) earn around $149 per night.
Average Daily Rate (ADR) Trend by Month in Falls of Rough
What Is the RevPAR for Airbnb in Falls of Rough?
RevPAR in Falls of Rough is currently $81. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $50 RevPAR.
- Typical properties (Median) generate $65 RevPAR.
- Strong performers (Top 25%) earn $106 RevPAR.
- Best-in-class (Top 10%) achieve $134 RevPAR.
Average Monthly RevPAR Trend in Falls of Rough
RevPAR Insights for Falls of Rough
- The average RevPAR in Falls of Rough is $81. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($134) and bottom 25% ($50) is $84, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Jul and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Falls of Rough benchmarks. If your RevPAR falls below the median of $65, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $106+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
Get Live Falls of Rough Market Intelligence 👇
Explore Real-time Analytics
When Is the Peak Season for Airbnb in Falls of Rough?
Falls of Rough's peak Airbnb season falls in July, November, August, while the softest stretch is January, April, December. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (July, November, August)
- Revenue averages $3,504 per month
- Occupancy rates average 47.6%
- Daily rates average $225
Shoulder Season
- Revenue averages $2,405 per month
- Occupancy maintains around 33.4%
- Daily rates hold near $225
Low Season (January, April, December)
- Revenue drops to average $1,494 per month
- Occupancy decreases to average 24.0%
- Daily rates adjust to average $228
Seasonality Insights for Falls of Rough
- Airbnb seasonality in Falls of Rough is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Falls of Rough's highest earning potential, with monthly revenues climbing to $4,095, occupancy reaching 51.5%, and ADRs peaking at $246.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,161, occupancy could drop to 19.4%, and ADRs may adjust to $199.
- Lower occupancy paired with meaningful seasonality means hosts in Falls of Rough need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Falls of Rough, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Falls of Rough?
Low regulation and minimal registration activity in Falls of Rough, Kentucky, United States point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Falls of Rough to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Falls of Rough?
With a compact short-term rental market, Falls of Rough gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Lake Barkley | A beautiful recreational area known for fishing, boating, and outdoor activities. Ideal for tourists looking for a relaxing lakeside experience with plenty of nature. | Lake Barkley State Resort Park, Kuttawa Harbor Marina, Barkley Dam, Fishing spots, Hiking trails |
| Nolin Lake | A picturesque lake destination offers camping, fishing, swimming, and water sports. Great for families and nature lovers wanting to escape to the outdoors. | Nolin Lake State Park, Mammoth Cave National Park, Boating activities, Fishing spots, Scenic picnic areas |
| Custer | A small town atmosphere close to nature parks and local attractions, providing a peaceful retreat for travelers seeking a quiet getaway. | Custer Park, Local farms and markets, Historical sites, Nature trails, Outdoor recreational areas |
| Leitchfield | Nearby town with local amenities, shopping, and dining options. Serves as a good base for exploring the surrounding lakes and parks. | Leitchfield Aquatic Center, Grayson County Museum, Shops and restaurants, Local annual events, Cultural festivals |
| Caneyville | A quaint small town with a strong sense of community. Perfect for travelers looking for a slower pace and friendly locals. | Caneyville Park, Community events, Local shops, Scenic countryside, Historic sites |
| Horn Lake | Offers a suburban feel with proximity to urban areas, making it suitable for both relaxation and convenience for visitors. | Parks and recreational areas, Local dining, Shopping centers, Community events, Nature walks |
| Benton | Located near Kentucky Lake, known for premium fishing and water activities, this area offers a range of outdoor adventures for tourists. | Kentucky Lake, Benton city park, Fishing tournaments, Water sports, Scenic viewpoints |
| Morgantown | An attractive location for those who want to explore rural Kentucky, offering a glimpse into the local culture and lifestyle. | Morgantown town square, Local artisan shops, Community festivals, Historic sites, Outdoor activities |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Falls of Rough offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Falls of Rough?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Falls of Rough
- The Falls of Rough Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 25 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Falls of Rough, House properties are the most common (60%), reflecting the local real estate landscape.
- Houses represent a significant 60% portion, catering likely to families or larger groups.
Falls of Rough Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Falls of Rough
- The dominant room capacity in Falls of Rough is 2 bedrooms listings, making up 36% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 72.0% of the active Airbnb listings in Falls of Rough, indicating a high concentration in these sizes.
- A significant 60.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Falls of Rough.
Falls of Rough Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Falls of Rough
- The most common guest capacity trend in Falls of Rough vacation rentals is listings accommodating 8+ guests (52%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Falls of Rough STR market, accounting for 92.0% of listings.
- 92.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Falls of Rough.
- On average, properties in Falls of Rough are equipped to host 7.0 guests.
How Do Listings in Falls of Rough Compare on Quality?
Listing quality in Falls of Rough can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Falls of Rough
- At 39.3 photos per listing on average, Falls of Rough hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 8.0% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Falls of Rough averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Falls of Rough?
Amenity Prevalence
Amenity Insights for Falls of Rough
- Essential amenities in Falls of Rough that guests expect include: Free parking on premises, Air conditioning, Kitchen, Dishes and silverware, Smoke alarm, Refrigerator, TV, BBQ grill, Heating, Microwave. Lacking these (any) could significantly impact bookings.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Falls of Rough: Free parking on premises, Air conditioning, Kitchen, Dishes and silverware, Smoke alarm, Refrigerator, TV, BBQ grill, Heating, Microwave.
- Prioritize adding missing essentials: Free parking on premises, Air conditioning, Heating, Microwave.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Falls of Rough to stay competitive.
Which Airbnb Amenities Boost Revenue in Falls of Rough?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Falls of Rough, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Hot tub | 20.0% | $35,220 | $12,044 | 192.4% |
Resort access | 24.0% | $32,183 | $11,783 | 173.1% |
Hot water kettle | 20.0% | $32,874 | $12,630 | 160.3% |
Shower gel | 36.0% | $25,508 | $11,712 | 117.8% |
Conditioner | 40.0% | $24,674 | $11,349 | 117.4% |
Waterfront | 64.0% | $20,624 | $9,664 | 113.4% |
Body soap | 44.0% | $23,434 | $11,371 | 106.1% |
Pack ’n play/Travel crib | 32.0% | $25,343 | $12,601 | 101.1% |
Toaster | 80.0% | $18,511 | $9,351 | 98.0% |
Cleaning products | 56.0% | $21,259 | $10,850 | 95.9% |
Revenue Impact Insights for Falls of Rough
- Hot tub tops the revenue impact list with a 192.4% uplift — listings with this amenity earn $35,220 vs. $12,044 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Falls of Rough STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Falls of Rough. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsFalls of Rough Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Falls of Rough
- The typical guest profile for Airbnb in Falls of Rough consists of primarily domestic travelers (99%), often arriving from nearby Louisville, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 99.1% of guests.
- Key international markets include United States (99.1%) and United Kingdom (0.9%).
- Top languages spoken are English (88.4%) followed by Spanish (4.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Louisville and Indianapolis.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Falls of Rough?
Listings in Falls of Rough average 4.9 out of 5 overall, with about 45.3 reviews per active listing and 44.0% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Falls of Rough
- With an overall rating of 4.9, Falls of Rough listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.95), while Cleanliness (4.84) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 44.0% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Cleanliness — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Falls of Rough Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Falls of Rough
- The most common availability pattern in Falls of Rough falls within the 271-366 days range, representing 84% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 92.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Falls of Rough (60%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 8.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Falls of Rough?
Average Booking Lead Time by Month
Booking Lead Time Insights for Falls of Rough
- The overall average booking lead time for vacation rentals in Falls of Rough is 57 days.
- Guests book furthest in advance for stays during October (average 69 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 19 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (60 days avg.) sees the longest lead times, while Winter (25 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (57 days) as a baseline for your pricing and availability strategy in Falls of Rough.
- For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 69 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 60 days) to capture early planners.
- Monitor your own booking lead times against these Falls of Rough averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Falls of Rough?
Guests in Falls of Rough stay about 3.1 nights on average, generating roughly 427 reservations and 18.6 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Falls of Rough
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Falls of Rough
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 18.6 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Nov (5.6 nights) and shorten in Jan (2 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Falls of Rough Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
5 listings
20% of total
2 Nights
10 listings
40% of total
3 Nights
2 listings
8% of total
30+ Nights
8 listings
32% of total
Key Insights
- The most prevalent minimum stay requirement in Falls of Rough is 2 Nights, adopted by 40% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (32%) caters to monthly stays (30+ nights) in Falls of Rough, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 40% of Falls of Rough hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 20% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 32% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Falls of Rough.
Falls of Rough Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
5 listings
20% of total
Moderate
8 listings
32% of total
Firm
10 listings
40% of total
Strict
2 listings
8% of total
Cancellation Policy Insights for Falls of Rough
- The prevailing Airbnb cancellation policy trend in Falls of Rough is Firm, used by 40% of listings.
- There's a relatively balanced mix between guest-friendly (52.0%) and stricter (48.0%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (8%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 40% market standard in Falls of Rough.
- Using a Strict policy might deter some guests, as only 8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Falls of Rough.
How Much Are Airbnb Cleaning Fees in Falls of Rough?
Cleaning fees in Falls of Rough are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Falls of Rough
- 92.0% of listings charge a cleaning fee, making it standard practice in Falls of Rough. Guests expect it and factor it into their booking decisions.
- The average cleaning fee of $155 is close to the median ($140), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 15.3% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.
Recommendations for Hosts
- Price your cleaning fee competitively against the Falls of Rough median of $140. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Falls of Rough Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Falls of Roughbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
On The Rocks- Fireplace and Hot tub/365 Lake View!
Entire Place • 3 bedrooms
Waterfront Cabin with Hot Tub
Entire Place • 2 bedrooms
ROUGH RIVER LAKE Hot Tub, Pool, Party Garage
Entire Place • 4 bedrooms
Porch-lovers paradise! Sleeps 11-12
Entire Place • 3 bedrooms
Rough River Lake House at Cedar Cove
Entire Place • 3 bedrooms
Doc's Place at Rough River, Lake Front Cabin
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Falls of Rough?
Learn from the best! This table showcases top-performing Airbnb hosts in Falls of Rough based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Sandra | 1 | $93,610 | 52 | 5.00/5.0 |
| Jennifer | 3 | $44,504 | 116 | 4.87/5.0 |
| James | 1 | $36,436 | 188 | 4.83/5.0 |
| Sarah | 1 | $28,980 | 31 | 4.97/5.0 |
| Tanner | 1 | $25,972 | 19 | 5.00/5.0 |
| Christy | 2 | $22,581 | 42 | 4.94/5.0 |
| Paula | 1 | $18,548 | 88 | 4.83/5.0 |
| Melanie | 2 | $18,541 | 72 | 4.94/5.0 |
| Chrissy | 1 | $17,168 | 9 | 4.89/5.0 |
| Charles | 1 | $16,405 | 12 | 4.92/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Falls of Rough.
Who Are the Airbnb Hosts in Falls of Rough?
Falls of Rough is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Falls of Rough
- With 52.0% Superhosts, Falls of Rough has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 0.0% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 64.0% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 24.0% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Falls of Rough averages regularly and adjust your hosting strategy based on what top performers do differently.
How Does Falls of Rough's Airbnb Market Compare to Nearby Cities?
How does the Falls of Rough Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Pegram, Falls of Rough has 11 percentage points lower occupancy and about $21 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Berry Hill | 137 | $4,287 | $342.68 | 44% |
| Coxs Creek | 12 | $4,189 | $437.19 | 40% |
| Nashville-Davidson | 6,010 | $3,863 | $336.98 | 44% |
| Bloomfield | 11 | $3,720 | $432.68 | 34% |
| Bee Spring | 12 | $3,711 | $484.16 | 40% |
| Pegram | 18 | $3,690 | $268.05 | 45% |
| Pleasant View | 15 | $3,616 | $322.76 | 38% |
| Nashville | 2,100 | $3,533 | $345.34 | 43% |
| Mt. Juliet | 55 | $3,530 | $321.28 | 43% |
| Cub Run | 27 | $3,400 | $299.23 | 44% |
Frequently Asked Questions About Airbnb in Falls of Rough
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Falls of Rough.
How much do Airbnb hosts make in Falls of Rough?
Falls of Rough hosts earn about $16,679 per year on average, with an average nightly rate of $247 and RevPAR of $81. Those figures describe the typical revenue environment for active listings in Falls of Rough, Kentucky, not the ceiling for the best operators. Source: AirROI 2026 data, Falls of Rough market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Falls of Rough?
The average Airbnb occupancy rate in Falls of Rough is 34.3%. July is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Falls of Rough?
Listings in Falls of Rough average $247 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Falls of Rough?
Falls of Rough currently has about 25 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Falls of Rough?
AirROI currently classifies the short-term rental regulation level in Falls of Rough as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Falls of Rough?
RevPAR in Falls of Rough is about $81. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Falls of Rough?
Occupancy of 34.3% means Falls of Rough is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $16,679, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Falls of Rough?
The average booking lead time in Falls of Rough is about 57 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Falls of Rough?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Falls of Rough include Lake Barkley, Nolin Lake, Custer. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Falls of Rough?
entire_home listings make up 100.0% of the active supply in Falls of Rough. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Falls of Rough compare to nearby Airbnb markets?
Among neighboring markets, Berry Hill posts $51,439 in average annual revenue with 43.5% occupancy, compared to Falls of Rough's $16,679 and 34.3%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Falls of Rough?
The average Airbnb stay length in Falls of Rough is about 3.1 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Falls of Rough?
Airbnb listings in Falls of Rough average 4.9 out of 5 overall. About 44.0% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Falls of Rough?
Hot tub and Resort access are among the strongest revenue-linked amenities in Falls of Rough. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Falls of Rough?
Yes. About 92.0% of active Airbnb listings in Falls of Rough charge a cleaning fee, and the average fee is $155. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Falls of Rough?
A 52.0% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.