Hergla, Sousse Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Hergla, Sousse? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $3,980 per year — at a $75 nightly rate, 31.2% occupancy, and a $26 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
At 53 active listings, Hergla is a boutique market where selective demand that rewards strong listing quality and pricing strategy. Supply expanded 35.9% as revenue climbed even while nightly rates softened — occupancy gains are outrunning rate pressure. For hosts entering now, strengthening demand means there is still room to build a profitable listing.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Hergla?
In Hergla, the headline Airbnb metrics are $3,980 in average annual revenue,31.2% occupancy, $75 ADR, and $26 in RevPAR, and guests book about 37 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Hergla?
Understanding the monthly revenue variations for Airbnb listings in Hergla is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Hergla is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Hergla across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,318+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $894 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $427 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $227, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Hergla
What Is the Monthly Airbnb Occupancy Rate in Hergla?
Maximize your bookings by understanding the Hergla STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Hergla:
- Best-in-class properties (Top 10%) achieve 59%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 39% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 20%.
- Entry-level properties (Bottom 25%) average 10% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Hergla
What Is the Average Airbnb Nightly Rate in Hergla?
Effective short term rental pricing strategy in Hergla involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Hergla typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $171+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $114 or more.
- Typical properties (Median) charge around $67 per night.
- Entry-level properties (Bottom 25%) earn around $49 per night.
Average Daily Rate (ADR) Trend by Month in Hergla
What Is the RevPAR for Airbnb in Hergla?
RevPAR in Hergla is currently $26. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $14 RevPAR.
- Typical properties (Median) generate $20 RevPAR.
- Strong performers (Top 25%) earn $32 RevPAR.
- Best-in-class (Top 10%) achieve $51 RevPAR.
Average Monthly RevPAR Trend in Hergla
RevPAR Insights for Hergla
- The average RevPAR in Hergla is $26. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($51) and bottom 25% ($14) is $37, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Aug and bottoms out in Mar, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Hergla benchmarks. If your RevPAR falls below the median of $20, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $32+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Hergla?
Hergla's peak Airbnb season falls in August, July, June, while the softest stretch is February, March, December. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, June)
- Revenue averages $1,203 per month
- Occupancy rates average 38.8%
- Daily rates average $104
Shoulder Season
- Revenue averages $503 per month
- Occupancy maintains around 27.6%
- Daily rates hold near $93
Low Season (February, March, December)
- Revenue drops to average $329 per month
- Occupancy decreases to average 16.1%
- Daily rates adjust to average $81
Seasonality Insights for Hergla
- Airbnb seasonality in Hergla is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Hergla's highest earning potential, with monthly revenues climbing to $1,568, occupancy reaching 45.8%, and ADRs peaking at $105.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $276, occupancy could drop to 15.2%, and ADRs may adjust to $81.
- Lower occupancy paired with meaningful seasonality means hosts in Hergla need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Hergla, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Hergla?
Low regulation and minimal registration activity in Hergla, Sousse, Tunisia point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Hergla to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Hergla?
Hergla is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Hergla Beach | Beautiful seaside area known for its sandy beaches and clear waters. Ideal for tourists looking for relaxation and beach activities. | Hergla Beach, Water Sports Activities, Seaside Promenade, Local Seafood Restaurants |
| Hergla Marina | A vibrant marina area that attracts boat enthusiasts and tourists interested in water-based activities. | Hergla Marina, Boat Rentals, Fishing Tours, Local Shops and Cafes |
| Historical Hergla Town | A charming town with rich history and culture, appealing to tourists interested in exploring local heritage. | Ancient Ruins, Hergla Museum, Traditional Market, Cafes and Local History Tours |
| Sousse Medinas | Just a short drive from Hergla, the Medina of Sousse is a UNESCO World Heritage site, attracting history buffs and shoppers alike. | Sousse Medina, Ribat of Sousse, Great Mosque, Local Souks |
| Sousse Beaches | Lively beach area with various entertainment options, perfect for family vacations and summer fun. | Boujaffar Beach, Tourist Resorts, Water Parks, Beachside Cafes |
| El Kantaoui | A popular tourist resort area featuring a golf course and recreational activities, ideal for families and leisure travelers. | El Kantaoui Golf Course, Port El Kantaoui, Aquarium, Shopping and Dining |
| Hergla Village | An authentic Tunisian village experience, providing tourists with a glimpse into local culture and daily life. | Traditional Tunisian Architecture, Local Markets, Cultural Events |
| Dar El Kebira | A quiet area ideal for families and long stays, offering spacious accommodations and easy access to attractions. | Gardens and Parks, Close to Beach, Family-Friendly Restaurants |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Hergla offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Hergla?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Hergla
- The Hergla Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.3% of the 53 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Hergla, Apartment/Condo properties are the most common (81.1%), reflecting the local real estate landscape.
- Houses represent a significant 15.1% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 3.8%) offer potential for unique stay experiences.
Hergla Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Hergla
- The dominant room capacity in Hergla is 1 bedroom listings, making up 43.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 77.4% of the active Airbnb listings in Hergla, indicating a high concentration in these sizes.
Hergla Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Hergla
- The most common guest capacity trend in Hergla vacation rentals is listings accommodating 4 guests (39.6%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Hergla STR market, accounting for 56.6% of listings.
- 26.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Hergla.
- On average, properties in Hergla are equipped to host 4.1 guests.
How Do Listings in Hergla Compare on Quality?
Listing quality in Hergla can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Hergla
- At 24 photos per listing on average, Hergla hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 22.6% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Hergla averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Hergla?
Amenity Prevalence
Amenity Insights for Hergla
- Essential amenities in Hergla that guests expect include: Air conditioning, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Free parking on premises, Hot water are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Hergla: Air conditioning, TV.
- Prioritize adding missing essentials: Air conditioning.
- Consider adding popular differentiators like Kitchen or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Hergla to stay competitive.
Which Airbnb Amenities Boost Revenue in Hergla?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Hergla, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Wifi | 75.5% | $5,065 | $641 | 689.6% |
Long term stays allowed | 56.6% | $5,592 | $1,877 | 198.0% |
BBQ grill | 34.0% | $6,693 | $2,585 | 158.9% |
Outdoor shower | 32.1% | $6,744 | $2,675 | 152.1% |
Outdoor dining area | 54.7% | $5,445 | $2,209 | 146.5% |
Mosquito net | 11.3% | $8,374 | $3,419 | 144.9% |
Sun loungers | 13.2% | $8,064 | $3,358 | 140.1% |
Extra pillows and blankets | 54.7% | $5,407 | $2,255 | 139.8% |
Single level home | 11.3% | $8,214 | $3,439 | 138.8% |
Carbon monoxide alarm | 15.1% | $7,336 | $3,383 | 116.8% |
Revenue Impact Insights for Hergla
- Wifi tops the revenue impact list with a 689.6% uplift — listings with this amenity earn $5,065 vs. $641 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Hergla STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Hergla. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsHergla Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Hergla
- The typical guest profile for Airbnb in Hergla consists of predominantly international visitors (99%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 1.0% of guests.
- Key international markets include France (38.2%) and United Kingdom (21.6%).
- Top languages spoken are English (34%) followed by French (27.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United Kingdom.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Hergla?
Listings in Hergla average 4.86 out of 5 overall, with about 13.5 reviews per active listing and 22.6% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Hergla
- With an overall rating of 4.86, Hergla listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.91), while Value (4.76) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 22.6% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 22.6% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
Hergla Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Hergla
- The most common availability pattern in Hergla falls within the 271-366 days range, representing 79.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 96.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Hergla (41.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 3.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Hergla?
Average Booking Lead Time by Month
Booking Lead Time Insights for Hergla
- The overall average booking lead time for vacation rentals in Hergla is 37 days.
- Guests book furthest in advance for stays during August (average 51 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 14 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (39 days avg.) sees the longest lead times, while Fall (25 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (37 days) as a baseline for your pricing and availability strategy in Hergla.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 51 days out to capitalize on advance planning.
- During November, focus on last-minute booking availability and promotions, as guests book with very short notice (14 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 39 days) to capture early planners.
- Monitor your own booking lead times against these Hergla averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Hergla?
Guests in Hergla stay about 6.2 nights on average, generating roughly 430 reservations and 8.3 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 12:00 PM.
Monthly Length of Stay in Hergla
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Hergla
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- Stay lengths peak in Jul (8.5 nights) and shorten in Apr (2.7 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Hergla Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
16 listings
30.2% of total
2 Nights
8 listings
15.1% of total
3 Nights
7 listings
13.2% of total
4-6 Nights
8 listings
15.1% of total
7-29 Nights
1 listings
1.9% of total
30+ Nights
13 listings
24.5% of total
Key Insights
- The most prevalent minimum stay requirement in Hergla is 1 Night, adopted by 30.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (24.5%) caters to monthly stays (30+ nights) in Hergla, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 30.2% of Hergla hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 24.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Hergla.
Hergla Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
30 listings
56.6% of total
Moderate
7 listings
13.2% of total
Firm
15 listings
28.3% of total
Strict
1 listings
1.9% of total
Cancellation Policy Insights for Hergla
- The prevailing Airbnb cancellation policy trend in Hergla is Flexible, used by 56.6% of listings.
- There's a relatively balanced mix between guest-friendly (69.8%) and stricter (30.2%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (1.9%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 56.6% market standard in Hergla.
- Given the high prevalence of Flexible policies (56.6%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 1.9% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Hergla.
How Much Are Airbnb Cleaning Fees in Hergla?
Cleaning fees in Hergla are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Hergla
- About 45.3% of Hergla listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The average cleaning fee of $15 is close to the median ($12), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 3.8% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Hergla median of $12. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Hergla Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Herglabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Beachfront house in Hergla
Entire Place • 4 bedrooms
villa with sea view
Entire Place • 2 bedrooms
Villa Hergla
Entire Place • 1 bedroom
Apartment in a villa, sea view.
Entire Place • 1 bedroom
2-bedroom apartment & private pool - Hergla-sousse
Entire Place • 2 bedrooms
Apartment Feet in the Water
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Hergla?
Learn from the best! This table showcases top-performing Airbnb hosts in Hergla based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Fredj | 4 | $18,253 | 58 | 4.92/5.0 |
| Asma | 1 | $14,175 | 11 | 5.00/5.0 |
| Bannour | 5 | $13,604 | 87 | 4.85/5.0 |
| Maher | 1 | $12,606 | 11 | 4.73/5.0 |
| Hedi | 1 | $12,393 | 2 | Not Rated |
| Erna | 1 | $11,448 | 73 | 4.93/5.0 |
| Taoufik | 1 | $10,198 | 14 | 5.00/5.0 |
| Ahmed Karim | 1 | $9,882 | 10 | 4.50/5.0 |
| Leila | 1 | $9,389 | 4 | 5.00/5.0 |
| Beya | 2 | $9,230 | 2 | Not Rated |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Hergla.
Who Are the Airbnb Hosts in Hergla?
Hergla has a relatively balanced host base.
Host Profile Insights for Hergla
- Only 24.5% of hosts hold Superhost status, suggesting a relatively young or casual market where quality improvements can pay outsized dividends.
- 1.9% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 3.8% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 47.2% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. Lower adoption suggests a market with more independent hosts managing listings directly through Airbnb.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- Benchmark your host metrics against these Hergla averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Hergla
These are the highest-grossing professional property management operations in Hergla, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Anas | 1 | $3,872 | $52 | 33.3% | 4.87/5 |
Management Company Insights for Hergla
- The leading management company, Anas, operates 1 listings with $3,872 in gross revenue — a useful benchmark for what scale looks like in Hergla.
- Top managers average 1 properties each, suggesting professional management in Hergla still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.87/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 1.9% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Hergla's Airbnb Market Compare to Nearby Cities?
How does the Hergla Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Gammarth, Hergla has 10 percentage points lower occupancy and about $121 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Gammarth | 10 | $1,263 | $195.79 | 41% |
| Korba | 30 | $933 | $172.37 | 29% |
| Rafraf | 24 | $916 | $203.80 | 33% |
| La Marsa | 62 | $879 | $120.37 | 39% |
| Pantelleria | 319 | $859 | $192.09 | 35% |
| Tazerka | 16 | $835 | $154.04 | 29% |
| Carthage | 64 | $777 | $110.80 | 38% |
| Hammamet | 303 | $738 | $128.06 | 35% |
| Dar Allouche | 22 | $732 | $144.82 | 32% |
| Hammamet Sud | 57 | $703 | $117.10 | 33% |
Frequently Asked Questions About Airbnb in Hergla
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Hergla.
How much do Airbnb hosts make in Hergla?
Hergla hosts earn about $3,980 per year on average, with an average nightly rate of $75 and RevPAR of $26. Those figures describe the typical revenue environment for active listings in Hergla, Sousse, not the ceiling for the best operators. Source: AirROI 2026 data, Hergla market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Hergla?
The average Airbnb occupancy rate in Hergla is 31.2%. August is the strongest month and March is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Hergla?
Listings in Hergla average $75 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Hergla?
Hergla currently has about 53 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Hergla?
AirROI currently classifies the short-term rental regulation level in Hergla as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Hergla?
RevPAR in Hergla is about $26. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Hergla?
Occupancy of 31.2% means Hergla is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $3,980, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Hergla?
The average booking lead time in Hergla is about 37 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Hergla?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Hergla include Hergla Beach, Hergla Marina, Historical Hergla Town. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Hergla?
entire_home listings make up 94.3% of the active supply in Hergla. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Hergla compare to nearby Airbnb markets?
Among neighboring markets, Gammarth posts $15,157 in average annual revenue with 40.6% occupancy, compared to Hergla's $3,980 and 31.2%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Hergla?
The average Airbnb stay length in Hergla is about 6.2 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Hergla?
Airbnb listings in Hergla average 4.86 out of 5 overall. About 22.6% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Hergla?
Wifi and Long term stays allowed are among the strongest revenue-linked amenities in Hergla. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Hergla?
Yes. About 45.3% of active Airbnb listings in Hergla charge a cleaning fee, and the average fee is $15. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Hergla?
At 24.5%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.