Tokyo, Tokyo Prefecture Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Tokyo, Tokyo Prefecture? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $33,677 per year — at a $195 nightly rate, 56.3% occupancy, and a $110 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
Tokyo's 16,136 active listings and solid booking activity throughout the year make it a major short-term rental market. Supply grew 133.0% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is high and 97% of listings show active registration — compliance is the cost of entry. The data points to a market where fundamentals reward execution — the right property, priced well, in the right neighborhood still outperforms.
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What Are the Key Airbnb Metrics in Tokyo?
In Tokyo, the headline Airbnb metrics are $33,677 in average annual revenue,56.3% occupancy, $195 ADR, and $110 in RevPAR, and guests book about 58 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Tokyo?
Understanding the monthly revenue variations for Airbnb listings in Tokyo is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Tokyo is typically April, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Tokyo across different performance tiers:
- Best-in-class properties (Top 10%) achieve $7,168+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,421 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,622 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,400, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Tokyo
What Is the Monthly Airbnb Occupancy Rate in Tokyo?
Maximize your bookings by understanding the Tokyo STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Aprilsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Tokyo:
- Best-in-class properties (Top 10%) achieve 91%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 83% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 64%.
- Entry-level properties (Bottom 25%) average 37% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Tokyo
What Is the Average Airbnb Nightly Rate in Tokyo?
Effective short term rental pricing strategy in Tokyo involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Tokyo typically peaks in December and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $376+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $232 or more.
- Typical properties (Median) charge around $143 per night.
- Entry-level properties (Bottom 25%) earn around $95 per night.
Average Daily Rate (ADR) Trend by Month in Tokyo
What Is the RevPAR for Airbnb in Tokyo?
RevPAR in Tokyo is currently $110. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $51 RevPAR.
- Typical properties (Median) generate $85 RevPAR.
- Strong performers (Top 25%) earn $138 RevPAR.
- Best-in-class (Top 10%) achieve $218 RevPAR.
Average Monthly RevPAR Trend in Tokyo
RevPAR Insights for Tokyo
- The average RevPAR in Tokyo is $110. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($218) and bottom 25% ($51) is $167, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Apr and bottoms out in Mar, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Tokyo benchmarks. If your RevPAR falls below the median of $85, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $138+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Tokyo?
Tokyo's peak Airbnb season falls in April, October, November, while the softest stretch is January, February, March. Overall, the market shows moderate seasonality with distinct peak and low periods, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (April, October, November)
- Revenue averages $4,236 per month
- Occupancy rates average 70.1%
- Daily rates average $200
Shoulder Season
- Revenue averages $3,482 per month
- Occupancy maintains around 57.7%
- Daily rates hold near $194
Low Season (January, February, March)
- Revenue drops to average $2,790 per month
- Occupancy decreases to average 50.6%
- Daily rates adjust to average $191
Seasonality Insights for Tokyo
- The Airbnb seasonality pattern in Tokyo shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it is also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Tokyo's highest earning potential, with monthly revenues climbing to $4,423, occupancy reaching 74.1%, and ADRs peaking at $212.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $2,582, occupancy could drop to 46.8%, and ADRs may adjust to $181.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Tokyo.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Tokyo, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
- Low Season: Even in a market with solid annual occupancy, the slower months benefit from competitive pricing and flexible check-in/check-out windows. Target remote workers and extended-stay travelers who value value over peak-season amenities.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- Regularly analyze your own performance against these Tokyo seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Do You Need a License for Airbnb in Tokyo?
Yes, Tokyo, Tokyo Prefecture, Japan enforces high STR regulations and 97% of active listings show registration evidence — indicating that enforcement is active and compliance is a prerequisite for operating legally. Hosts entering this market should budget for permit fees, inspections, and potential occupancy tax obligations as part of their startup costs. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Tokyo to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 97% licensed listings)
What Are the Best Neighborhoods for Airbnb in Tokyo?
In a large, heavily regulated market like Tokyo, neighborhood selection is one of the strongest levers for Airbnb investment performance. Zoning rules, permitting availability, and guest demand patterns can vary block by block. The 8 neighborhoods below represent areas where short-term rental activity concentrates — understanding why each one attracts guests and hosts helps investors evaluate where their property type and budget fit best.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Shibuya | A bustling district known for its iconic Shibuya Crossing and vibrant youth culture. It's a must-visit for both locals and tourists looking for shopping, dining, and nightlife. | Shibuya Crossing, Hachiko Statue, Shibuya 109, Yoyogi Park, Meiji Shrine |
| Shinjuku | One of Tokyo's most famous districts, home to skyscrapers, entertainment, and a nightlife hub. A popular area for tourists and business travelers alike. | Tokyo Metropolitan Government Building, Kabukicho, Shinjuku Gyoen National Garden, Omoide Yokocho, Golden Gai |
| Harajuku | Famous for its unique fashion scene and youth culture, Harajuku attracts many tourists and is great for trendy shopping and cafes. | Takeshita Street, Meiji Shrine, Harajuku Gyoen, Yoyogi Park, Cat Street |
| Akihabara | Known as the center of otaku culture, Akihabara is a paradise for anime, manga, and electronics enthusiasts, drawing many visitors. | Akihabara Electric Town, Maid Cafes, Super Potato Retro Game Shop, Akihabara UDX, Mandarake |
| Asakusa | Home to the historic Senso-ji Temple, Asakusa offers a glimpse into traditional Tokyo along with shopping and dining options. | Senso-ji Temple, Nakamise Street, Tokyo Skytree, Asakusa Culture and Tourism Center, Sumida River |
| Ginza | Tokyo's upscale shopping district filled with luxury boutiques and fine dining, attracting affluent travelers and shoppers. | Ginza Six, Wako Building, Kabukiza Theatre, Chuo Dori Street, Mitsukoshi Department Store |
| Roppongi | Known for its vibrant nightlife and international atmosphere, Roppongi is popular with both tourists and expats, offering a mix of culture and entertainment. | Roppongi Hills, Mori Art Museum, Tokyo Midtown, National Art Center, Z guerilla |
| Ueno | Famous for its beautiful parks, museums, and cultural attractions, Ueno is a popular area for families and cultural tourists. | Ueno Park, Tokyo National Museum, Ueno Zoo, Ameyoko Shopping Street, National Museum of Nature and Science |
Because Tokyo has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.
What Types of Properties Are on Airbnb in Tokyo?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Tokyo
- The Tokyo Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 83.4% of the 16,136 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Tokyo, Apartment/Condo properties are the most common (72.4%), reflecting the local real estate landscape.
- Houses represent a significant 19.3% portion, catering likely to families or larger groups.
- The presence of 7.7% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique, others, unique stays (combined 0.7%) offer potential for unique stay experiences.
Tokyo Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Tokyo
- The dominant room capacity in Tokyo is 1 bedroom listings, making up 60% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 75.7% of the active Airbnb listings in Tokyo, indicating a high concentration in these sizes.
- With over half the market (60%) consisting of studios or 1-bedroom units, Tokyo is particularly well-suited for individuals or couples.
Tokyo Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Tokyo
- The most common guest capacity trend in Tokyo vacation rentals is listings accommodating 2 guests (21.9%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Tokyo STR market, accounting for 39.4% of listings.
- 26.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Tokyo.
- On average, properties in Tokyo are equipped to host 4.0 guests.
How Do Listings in Tokyo Compare on Quality?
Listing quality in Tokyo can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Tokyo
- At 37.6 photos per listing on average, Tokyo hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 26.6% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Tokyo averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Tokyo?
Amenity Prevalence
Amenity Insights for Tokyo
- Essential amenities in Tokyo that guests expect include: Wifi, Air conditioning, Hair dryer, Smoke alarm, Shampoo. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Washer, Hangers are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Tokyo: Wifi, Air conditioning, Hair dryer, Smoke alarm, Shampoo.
- Prioritize adding missing essentials: Wifi, Air conditioning, Hair dryer, Smoke alarm, Shampoo.
- Consider adding popular differentiators like Hot water or Washer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Tokyo to stay competitive.
Which Airbnb Amenities Boost Revenue in Tokyo?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Tokyo, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Climbing wallHigh opportunity | 0.1% | $95,334 | $33,639 | 183.4% |
Children's playroomHigh opportunity | 0.8% | $77,961 | $33,298 | 134.1% |
Pool tableHigh opportunity | 0.1% | $77,460 | $33,653 | 130.2% |
Baby monitorHigh opportunity | 0.1% | $70,723 | $33,652 | 110.2% |
Fireplace guardsHigh opportunity | 0.1% | $69,465 | $33,651 | 106.4% |
Baby safety gatesHigh opportunity | 0.8% | $67,179 | $33,399 | 101.1% |
Sauna | 0.3% | $66,028 | $33,567 | 96.7% |
Pack ’n play/Travel crib | 2.6% | $63,770 | $32,877 | 94.0% |
High chair | 7.2% | $60,810 | $31,585 | 92.5% |
Crib | 8.1% | $60,081 | $31,338 | 91.7% |
Revenue Impact Insights for Tokyo
- Climbing wall tops the revenue impact list with a 183.4% uplift — listings with this amenity earn $95,334 vs. $33,639 without it.
- High-opportunity amenities — Climbing wall, Children's playroom, Pool table — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
Recommendations for Hosts
- Prioritize adding Climbing wall — it has the best combination of high revenue impact and low market saturation in Tokyo.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Tokyo STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Tokyo. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsTokyo Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Tokyo
- The typical guest profile for Airbnb in Tokyo consists of predominantly international visitors (97%), with top international origins including Australia, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 3.4% of guests.
- Key international markets include United States (30.3%) and Australia (8.6%).
- Top languages spoken are English (47.4%) followed by Spanish (9.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Australia.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Tokyo?
Listings in Tokyo average 4.72 out of 5 overall, with about 64.7 reviews per active listing and 23.4% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Tokyo
- An average rating of 4.72 places Tokyo in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Communication (4.85), while Value (4.67) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 23.4% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 23.4% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
Tokyo Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Tokyo
- The most common availability pattern in Tokyo falls within the 91-180 days range, representing 28.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 50.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Tokyo (28.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 50.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Tokyo?
Average Booking Lead Time by Month
Booking Lead Time Insights for Tokyo
- The overall average booking lead time for vacation rentals in Tokyo is 58 days.
- Guests book furthest in advance for stays during March (average 73 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in June (average 47 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (65 days avg.) sees the longest lead times, while Summer (48 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (58 days) as a baseline for your pricing and availability strategy in Tokyo.
- For March stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 73 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 65 days) to capture early planners.
- Monitor your own booking lead times against these Tokyo averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Tokyo?
Guests in Tokyo stay about 5.9 nights on average, generating roughly 536,991 reservations and 33.3 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Tokyo
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Tokyo
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 33.3 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Mar (7.6 nights) and shorten in Feb (4.5 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Tokyo Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
5485 listings
34% of total
2 Nights
2861 listings
17.7% of total
3 Nights
500 listings
3.1% of total
4-6 Nights
471 listings
2.9% of total
7-29 Nights
876 listings
5.4% of total
30+ Nights
5933 listings
36.8% of total
Key Insights
- The most prevalent minimum stay requirement in Tokyo is 30+ Nights, adopted by 36.8% of listings. This highlights the market's preference for longer commitments.
- A significant segment (36.8%) caters to monthly stays (30+ nights) in Tokyo, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 36.8% of Tokyo hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 36.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Tokyo.
Tokyo Airbnb Cancellation Policy Trends Analysis (2026)
Full Refundable Until 24 Hours Before Check-in
1 listings
0% of total
Limited
339 listings
2.1% of total
Refundable
20 listings
0.1% of total
Super Strict 60 Days
199 listings
1.2% of total
Non-refundable
19 listings
0.1% of total
Super Strict 30 Days
159 listings
1% of total
Flexible
1303 listings
8.1% of total
Moderate
2742 listings
17% of total
Firm
8275 listings
51.3% of total
Strict
3076 listings
19.1% of total
Cancellation Policy Insights for Tokyo
- The prevailing Airbnb cancellation policy trend in Tokyo is Firm, used by 51.3% of listings.
- A majority (70.4%) of hosts in Tokyo utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 51.3% market standard in Tokyo.
- Regularly review your cancellation policy against competitors and market demand shifts in Tokyo.
How Much Are Airbnb Cleaning Fees in Tokyo?
Cleaning fees in Tokyo are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Tokyo
- 85.1% of listings charge a cleaning fee, making it standard practice in Tokyo. Guests expect it and factor it into their booking decisions.
- The gap between the average ($295) and median ($50) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 6.0% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Tokyo median of $50. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Tokyo Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Tokyobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
One Shibuya Hill: Urban Oasis
Entire Place • 6 bedrooms
6-minute walk from Ikebukuro station / Popular Ikebukuro area / Maisonette type that is easy to divi
Entire Place • 1 bedroom
【92 sqm/2LDK】Suite Room /Built in 2022/Akasaka
Entire Place • 2 bedrooms
195 m² private rental/3-minute walk to the station/within walking distance of a scramble crossing!
Entire Place • 5 bedrooms
10min walk to Shibuya, 250㎡, 5Room, 10Bed
Entire Place • 5 bedrooms
6-minute walk from Ikebukuro station / Popular Ikebukuro area / Maisonette type with easy-to-divide
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Tokyo?
Learn from the best! This table showcases top-performing Airbnb hosts in Tokyo based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Chisaki | 93 | $5,652,902 | 7650 | 4.74/5.0 |
| Zaito | 127 | $3,795,312 | 5920 | 4.77/5.0 |
| Jang | 48 | $3,598,347 | 2843 | 4.84/5.0 |
| Sumyca Tokyo | 86 | $3,502,594 | 1584 | 4.66/5.0 |
| ｴﾙｴｰ3 | 35 | $3,027,162 | 2691 | 4.62/5.0 |
| Eric | 65 | $3,022,981 | 4846 | 4.84/5.0 |
| Junko | 49 | $2,942,746 | 4179 | 4.85/5.0 |
| Zaito宅東 | 86 | $2,756,193 | 2555 | 4.85/5.0 |
| House | 77 | $2,699,114 | 3749 | 4.67/5.0 |
| Sumyca | 18 | $2,594,981 | 630 | 4.67/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Tokyo.
Who Are the Airbnb Hosts in Tokyo?
Tokyo is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Tokyo
- With 52.4% Superhosts, Tokyo has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 1.8% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 7.3% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 80.8% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 45.8% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Tokyo averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Tokyo
These are the highest-grossing professional property management operations in Tokyo, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Sumyca | 18 | $2,594,981 | $778 | 49.2% | 4.67/5 |
| Sumyca | 60 | $2,433,082 | $294 | 47.8% | 4.64/5 |
| Sumyca | 51 | $2,161,978 | $309 | 50.2% | 4.62/5 |
| Sumyca | 38 | $2,141,195 | $305 | 52.0% | 4.68/5 |
| Sumyca Tokyo | 38 | $1,972,915 | $360 | 55.1% | 4.60/5 |
| Sumyca | 48 | $1,657,483 | $293 | 42.9% | 4.59/5 |
| Sumyca Tokyo | 37 | $1,553,111 | $273 | 52.9% | 4.62/5 |
| Triphome 旅屋 | 69 | $1,445,906 | $166 | 57.1% | 4.87/5 |
| Sumyca | 39 | $1,289,899 | $307 | 38.5% | 4.62/5 |
| Sumyca Tokyo | 24 | $1,230,039 | $414 | 45.1% | 4.73/5 |
Management Company Insights for Tokyo
- The leading management company, Sumyca, operates 18 listings with $2,594,981 in gross revenue — a useful benchmark for what scale looks like in Tokyo.
- Top managers average 42 properties each, pointing to a market where portfolio scale is a meaningful competitive factor.
- Professionally managed listings in the top tier average 4.66/5 in guest ratings — suggesting room for quality improvement even among larger operators.
Recommendations
- With only 1.8% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Tokyo's Airbnb Market Compare to Nearby Cities?
How does the Tokyo Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Shinagawa City, Tokyo has 4 percentage points lower occupancy and about $326 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Shinagawa City | 51 | $9,287 | $520.83 | 60% |
| Adachi City | 47 | $6,023 | $358.77 | 51% |
| Futtsu | 31 | $5,032 | $371.73 | 43% |
| Kita | 15 | $4,976 | $333.02 | 56% |
| Kyonan | 15 | $4,792 | $407.49 | 40% |
| Minato City | 105 | $4,479 | $331.29 | 54% |
| Setagaya-ku | 10 | $4,258 | $276.84 | 50% |
| Nagatoro | 10 | $4,095 | $236.28 | 52% |
| Shirako | 24 | $4,042 | $342.84 | 32% |
| Hakone | 327 | $3,883 | $293.00 | 47% |
Frequently Asked Questions About Airbnb in Tokyo
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Tokyo.
How much do Airbnb hosts make in Tokyo?
Tokyo hosts earn about $33,677 per year on average, with an average nightly rate of $195 and RevPAR of $110. Those figures describe the typical revenue environment for active listings in Tokyo, Tokyo Prefecture, not the ceiling for the best operators. Source: AirROI 2026 data, Tokyo market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Tokyo?
The average Airbnb occupancy rate in Tokyo is 56.3%. April is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Tokyo?
Listings in Tokyo average $195 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Tokyo?
Tokyo currently has about 16,136 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Tokyo?
AirROI currently classifies the short-term rental regulation level in Tokyo as High. The dataset also shows about 96.8% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Tokyo?
RevPAR in Tokyo is about $110. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Tokyo?
At 56.3% occupancy, Tokyo can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $33,677, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Tokyo?
The average booking lead time in Tokyo is about 58 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Tokyo?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Tokyo include Shibuya, Shinjuku, Harajuku. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Tokyo?
entire_home listings make up 83.4% of the active supply in Tokyo. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Tokyo compare to nearby Airbnb markets?
Among neighboring markets, Shinagawa City posts $111,444 in average annual revenue with 60.3% occupancy, compared to Tokyo's $33,677 and 56.3%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Tokyo?
The average Airbnb stay length in Tokyo is about 5.9 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Tokyo?
Airbnb listings in Tokyo average 4.72 out of 5 overall. About 23.4% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Tokyo?
Climbing wall and Children's playroom are among the strongest revenue-linked amenities in Tokyo. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Tokyo?
Yes. About 85.1% of active Airbnb listings in Tokyo charge a cleaning fee, and the average fee is $295. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Tokyo?
A 52.4% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.