Hérouville-Saint-Clair, Normandy Airbnb Market Data 2026: STR Report & Statistics

Source: AirROIReviewed by Jun Zhou, Founder @ AirROI
Updated:

How much can you earn on Airbnb in Hérouville-Saint-Clair, Normandy? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $8,060 per year — at a $86 nightly rate, 44.8% occupancy, and a $37 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.

At 53 active listings, Hérouville-Saint-Clair is a boutique market where moderate demand with room for well-positioned listings to outperform. Supply grew 29.3% and nightly rates have risen, creating an environment where the most bookable listings stand to capture outsized share. Hosts who pair competitive pricing with strong guest experience are well-positioned to convert the growing traveler base into consistent bookings.

Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

What Are the Key Airbnb Metrics in Hérouville-Saint-Clair?

In Hérouville-Saint-Clair, the headline Airbnb metrics are $8,060 in average annual revenue,44.8% occupancy, $86 ADR, and $37 in RevPAR, and guests book about 35 days in advance.

Avg. Daily Rate (ADR)(?)
$86
The average rental revenue earned for an occupied room per day in Hérouville-Saint-Clair.
Occupancy Rate(?)
44.8%
Moderate demand with booking opportunities.
Avg. Annual Revenue(?)
$8,060
Average annual income for an Airbnb listing in Hérouville-Saint-Clair. Factors like property type, size, and location influence actual earnings.
RevPAR(?)
$37
Revenue per available rental night, combining occupancy and ADR into one efficiency metric.
Revenue Growth YoY(?)
-9.4%
Slight decrease (-9.4%) vs. last year.
Active Airbnb Listings(?)
53
Total number of active short-term rentals listed.
Avg. Booking Lead Time(?)
35 days
How far in advance guests typically book in Hérouville-Saint-Clair. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Hérouville-Saint-Clair.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Hérouville-Saint-Clair.
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How Much Do Airbnb Hosts Earn Monthly in Hérouville-Saint-Clair?

Understanding the monthly revenue variations for Airbnb listings in Hérouville-Saint-Clair is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Hérouville-Saint-Clair is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Hérouville-Saint-Clair across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,209+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,550 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $872 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $446, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Hérouville-Saint-Clair

What Is the Monthly Airbnb Occupancy Rate in Hérouville-Saint-Clair?

Maximize your bookings by understanding the Hérouville-Saint-Clair STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Hérouville-Saint-Clair:

  • Best-in-class properties (Top 10%) achieve 82%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 65% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 44%.
  • Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Hérouville-Saint-Clair

What Is the Average Airbnb Nightly Rate in Hérouville-Saint-Clair?

Effective short term rental pricing strategy in Hérouville-Saint-Clair involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Hérouville-Saint-Clair typically peaks in July and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $142+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $105 or more.
  • Typical properties (Median) charge around $68 per night.
  • Entry-level properties (Bottom 25%) earn around $44 per night.

Average Daily Rate (ADR) Trend by Month in Hérouville-Saint-Clair

What Is the RevPAR for Airbnb in Hérouville-Saint-Clair?

RevPAR in Hérouville-Saint-Clair is currently $37. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

  • Entry-level properties (Bottom 25%) see $22 RevPAR.
  • Typical properties (Median) generate $35 RevPAR.
  • Strong performers (Top 25%) earn $47 RevPAR.
  • Best-in-class (Top 10%) achieve $63 RevPAR.

Average Monthly RevPAR Trend in Hérouville-Saint-Clair

RevPAR Insights for Hérouville-Saint-Clair

  • The average RevPAR in Hérouville-Saint-Clair is $37. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
  • The gap between the top 10% ($63) and bottom 25% ($22) is $41, suggesting a relatively compressed market where operational differences yield moderate returns.
  • RevPAR peaks in Aug and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

  • Track your own RevPAR monthly against these Hérouville-Saint-Clair benchmarks. If your RevPAR falls below the median of $35, examine whether low occupancy or low ADR is the primary drag.
  • Top-quartile listings achieve $47+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
  • Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

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When Is the Peak Season for Airbnb in Hérouville-Saint-Clair?

Hérouville-Saint-Clair's peak Airbnb season falls in August, July, December, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (August, July, December)
  • Revenue averages $1,431 per month
  • Occupancy rates average 50.9%
  • Daily rates average $92
Shoulder Season
  • Revenue averages $1,155 per month
  • Occupancy maintains around 47.3%
  • Daily rates hold near $90
Low Season (January, February, March)
  • Revenue drops to average $800 per month
  • Occupancy decreases to average 35.8%
  • Daily rates adjust to average $87

Seasonality Insights for Hérouville-Saint-Clair

  • Airbnb seasonality in Hérouville-Saint-Clair is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
  • During the high season, the absolute peak month showcases Hérouville-Saint-Clair's highest earning potential, with monthly revenues climbing to $1,644, occupancy reaching 58.5%, and ADRs peaking at $93.
  • Conversely, the slowest single month marks the market's lowest point — revenue may dip to $782, occupancy could drop to 33.1%, and ADRs may adjust to $85.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Hérouville-Saint-Clair.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
  • Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
  • Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
  • In a highly seasonal market like Hérouville-Saint-Clair, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.

Do You Need a License for Airbnb in Hérouville-Saint-Clair?

Low regulation and minimal registration activity in Hérouville-Saint-Clair, Normandy, France point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Hérouville-Saint-Clair to ensure full compliance before hosting.

(Source: AirROI data, 2026, finding no licensed listings among those analyzed)

What Are the Best Neighborhoods for Airbnb in Hérouville-Saint-Clair?

Hérouville-Saint-Clair is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.

Best neighborhoods for Airbnb in Hérouville-Saint-Clair
Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
City Center
Hérouville-Saint-Clair's city center offers convenient access to shopping, dining, and local attractions. It's a hub for both tourists and business travelers looking for a central location.
Saint-Martin Church, Parc de la Côte de Nacre, La Halte de l'Équihen, local cafes and restaurants
Côte de Nacre
This seaside area provides stunning views and proximity to the beach, making it popular for summer visitors. The area is great for relaxation and outdoor activities.
Côte de Nacre beaches, water sports, scenic walking paths, local seafood restaurants
Near Caen
Being close to Caen, visitors can enjoy the historical sites and museums of the city while staying in a quieter environment. Ideal for cultural tourism.
Caen Memorial Museum, Abbey of Saint-Étienne, Château de Caen, local markets
Parc des Impressionnistes
This park area is family-friendly and attracts visitors for picnics and outdoor activities. Ideal for those looking for a peaceful retreat near nature.
Impressionist park, playgrounds, walking and biking paths, outdoor art installations
Universities Area
Due to its proximity to educational institutions, this area attracts students, academics, and families, making it a stable market for short-term rentals.
University of Caen, student cafes, bookshops, research centers
Historic Sites
Rich in history, this area offers historical tours and is appealing for tourists interested in the historical aspects of Normandy.
D-Day beaches, historical landmarks, museums, guided tours
Waterfront
The waterfront offers picturesque views and a tranquil setting. It's ideal for visitors looking for a peaceful getaway with access to water-based activities.
Canal de Caen à la Mer, kayaking, fishing spots, scenic strolls
Cultural Quarter
This area has a vibrant arts scene, attracting art lovers and those interested in local culture, making it attractive for short-term rentals.
local art galleries, theaters, cultural events, festivals

With 8 distinct neighborhoods showing meaningful short-term rental activity, Hérouville-Saint-Clair offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.

What Types of Properties Are on Airbnb in Hérouville-Saint-Clair?

Room Type Distribution

Property Type Distribution

Market Composition Insights for Hérouville-Saint-Clair

  • The Hérouville-Saint-Clair Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 69.8% of the 53 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 30.2% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Hérouville-Saint-Clair, Apartment/Condo properties are the most common (50.9%), reflecting the local real estate landscape.
  • Houses represent a significant 30.2% portion, catering likely to families or larger groups.
  • The presence of 17% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others (combined 1.9%) offer potential for unique stay experiences.

Hérouville-Saint-Clair Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Hérouville-Saint-Clair

  • The dominant room capacity in Hérouville-Saint-Clair is 1 bedroom listings, making up 35.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 3 bedrooms properties represent 50.9% of the active Airbnb listings in Hérouville-Saint-Clair, indicating a high concentration in these sizes.

Hérouville-Saint-Clair Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Hérouville-Saint-Clair

  • The most common guest capacity trend in Hérouville-Saint-Clair vacation rentals is listings accommodating 4 guests (28.3%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Hérouville-Saint-Clair STR market, accounting for 45.3% of listings.
  • 15.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Hérouville-Saint-Clair.
  • On average, properties in Hérouville-Saint-Clair are equipped to host 3.0 guests.

How Do Listings in Hérouville-Saint-Clair Compare on Quality?

Listing quality in Hérouville-Saint-Clair can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.

Average Photos per Listing(?)
14.4
More photos correlate with higher conversion rates.
Average Beds per Listing(?)
1.9
Reflects the capacity profile of the local supply.
Exact Location Enabled(?)
22.6%
Builds guest trust and improves booking confidence.

Listing Quality Insights for Hérouville-Saint-Clair

  • The average of 14.4 photos is adequate but leaves room for improvement. Top-performing markets typically see 20+ photos per listing.
  • 22.6% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.

Recommendations for Hosts

  • Aim for 20+ high-quality photos covering every room, outdoor spaces, views, and the surrounding neighborhood. Professional photography can pay for itself within a few bookings.
  • Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
  • Use these quality indicators as a self-audit checklist. Listings that exceed the Hérouville-Saint-Clair averages across all three metrics are better positioned for premium pricing.

What Amenities Do Airbnb Guests Expect in Hérouville-Saint-Clair?

Amenity Prevalence

Amenity Insights for Hérouville-Saint-Clair

  • Popular amenities like Heating, Kitchen, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Consider adding popular differentiators like Heating or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Hérouville-Saint-Clair to stay competitive.

Which Airbnb Amenities Boost Revenue in Hérouville-Saint-Clair?

Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Hérouville-Saint-Clair, which makes it more useful for prioritizing upgrades than a simple popularity list alone.

AmenityPrevalenceRevenue WithRevenue WithoutRevenue Uplift
TV
86.8%$8,918$2,420268.5%
Coffee maker
71.7%$9,897$3,406190.6%
Dishes and silverware
79.2%$9,230$3,590157.1%
Wifi
90.6%$8,483$3,994112.4%
Refrigerator
71.7%$9,396$4,675101.0%
Microwave
66.0%$9,303$5,64164.9%
Cooking basics
69.8%$9,136$5,57064.0%
Game console
9.4%$12,296$7,61861.4%
Hair dryer
66.0%$9,158$5,92454.6%
Freezer
52.8%$9,668$6,25854.5%

Revenue Impact Insights for Hérouville-Saint-Clair

  • TV tops the revenue impact list with a 268.5% uplift — listings with this amenity earn $8,918 vs. $2,420 without it.
  • TV, Wifi — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.

Recommendations for Hosts

  • Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
  • Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.

Dive Deeper: Advanced Hérouville-Saint-Clair STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Hérouville-Saint-Clair. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Hérouville-Saint-Clair Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Hérouville-Saint-Clair

  • The typical guest profile for Airbnb in Hérouville-Saint-Clair consists of primarily domestic travelers (83%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 83.2% of guests.
  • Key international markets include France (83.2%) and United Kingdom (5.8%).
  • Top languages spoken are French (43%) followed by English (33.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Caen.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

What Are Airbnb Guest Ratings in Hérouville-Saint-Clair?

Listings in Hérouville-Saint-Clair average 4.8 out of 5 overall, with about 59.6 reviews per active listing and 32.1% of listings carrying the Guest Favorite badge.

Rating Breakdown by Category

Guest Rating Insights for Hérouville-Saint-Clair

  • An average rating of 4.8 places Hérouville-Saint-Clair in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
  • The strongest subcategory is Communication (4.92), while Location (4.71) trails behind — a useful signal for hosts looking to prioritize upgrades.
  • 32.1% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.

Recommendations for Hosts

  • Focus improvement efforts on Location — even small gains in the weakest subcategory can lift overall ratings and search ranking.
  • Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.

Hérouville-Saint-Clair Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Hérouville-Saint-Clair

  • The most common availability pattern in Hérouville-Saint-Clair falls within the 271-366 days range, representing 49.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 77.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Hérouville-Saint-Clair (30.2%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 22.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

How Far in Advance Do Guests Book Airbnb in Hérouville-Saint-Clair?

Average Booking Lead Time by Month

Booking Lead Time Insights for Hérouville-Saint-Clair

  • The overall average booking lead time for vacation rentals in Hérouville-Saint-Clair is 35 days.
  • Guests book furthest in advance for stays during July (average 51 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in October (average 23 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (41 days avg.) sees the longest lead times, while Winter (32 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (35 days) as a baseline for your pricing and availability strategy in Hérouville-Saint-Clair.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 51 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 41 days) to capture early planners.
  • Monitor your own booking lead times against these Hérouville-Saint-Clair averages to identify opportunities for dynamic pricing adjustments.

What Is the Average Length of Stay for Airbnb in Hérouville-Saint-Clair?

Guests in Hérouville-Saint-Clair stay about 6.5 nights on average, generating roughly 1,056 reservations and 20.3 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 11:00 AM.

Monthly Length of Stay in Hérouville-Saint-Clair

Check-in Time Distribution

Check-out Time Distribution

Stay Pattern Insights for Hérouville-Saint-Clair

  • A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
  • At 20.3 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
  • Stay lengths peak in Nov (7.9 nights) and shorten in Feb (3 nights). Adjust minimum-night requirements seasonally to match.

Recommendations for Hosts

  • Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
  • Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
  • Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.

Hérouville-Saint-Clair Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (20.8%)

1 Night

11 listings

20.8% of total

2 Nights (32.1%)

2 Nights

17 listings

32.1% of total

3 Nights (3.8%)

3 Nights

2 listings

3.8% of total

4-6 Nights (11.3%)

4-6 Nights

6 listings

11.3% of total

7-29 Nights (1.9%)

7-29 Nights

1 listings

1.9% of total

30+ Nights (30.2%)

30+ Nights

16 listings

30.2% of total

Key Insights

  • The most prevalent minimum stay requirement in Hérouville-Saint-Clair is 2 Nights, adopted by 32.1% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (30.2%) caters to monthly stays (30+ nights) in Hérouville-Saint-Clair, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 32.1% of Hérouville-Saint-Clair hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 20.8% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 30.2% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Hérouville-Saint-Clair.

Hérouville-Saint-Clair Airbnb Cancellation Policy Trends Analysis (2026)

Limited

2 listings

3.8% of total

Flexible (39.6%)

Flexible

21 listings

39.6% of total

Moderate (35.8%)

Moderate

19 listings

35.8% of total

Firm (18.9%)

Firm

10 listings

18.9% of total

Strict

1 listings

1.9% of total

Cancellation Policy Insights for Hérouville-Saint-Clair

  • The prevailing Airbnb cancellation policy trend in Hérouville-Saint-Clair is Flexible, used by 39.6% of listings.
  • The market strongly favors guest-friendly terms, with 75.4% of listings offering Flexible or Moderate policies. This suggests guests in Hérouville-Saint-Clair may expect booking flexibility.
  • Strict cancellation policies are quite rare (1.9%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 39.6% market standard in Hérouville-Saint-Clair.
  • Using a Strict policy might deter some guests, as only 1.9% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Hérouville-Saint-Clair.

How Much Are Airbnb Cleaning Fees in Hérouville-Saint-Clair?

Cleaning fees in Hérouville-Saint-Clair are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.

Average Cleaning Fee
$37
Median Cleaning Fee
$23
Listings Charging a Fee
52.8%
Fee as Revenue Share
5.5%

Cleaning Fee Insights for Hérouville-Saint-Clair

  • About 52.8% of Hérouville-Saint-Clair listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
  • The average cleaning fee of $37 is close to the median ($23), suggesting a relatively consistent fee structure across the market.
  • Cleaning fees represent 5.5% of gross revenue on average — a modest component of the overall booking price.

Recommendations for Hosts

  • Price your cleaning fee competitively against the Hérouville-Saint-Clair median of $23. Fees significantly above market norms can deter bookings, especially for shorter stays.
  • Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.

What Do the Top Airbnb Listings in Hérouville-Saint-Clair Look Like?

Benchmark your potential! Explore examples of top-performing Airbnb properties in Hérouville-Saint-Clairbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Large apartment close to Caen and the sea

Large apartment close to Caen and the sea

Entire Place • 3 bedrooms

$26,057
Revenue
69.3%
Occupancy
$96.08
Daily Rate
Charming House

Charming House

Entire Place • 3 bedrooms

$22,973
Revenue
51.7%
Occupancy
$120.39
Daily Rate
Entire place for 5 people with garden

Entire place for 5 people with garden

Entire Place • 3 bedrooms

$22,815
Revenue
63.8%
Occupancy
$98.17
Daily Rate
Jeannette's cocoon

Jeannette's cocoon

Entire Place • 2 bedrooms

$22,215
Revenue
70.7%
Occupancy
$97.49
Daily Rate
House with Spa 10 min from the sea

House with Spa 10 min from the sea

Entire Place • 3 bedrooms

$18,868
Revenue
34.3%
Occupancy
$180.73
Daily Rate
House 8 minutes from Ouistreham.

House 8 minutes from Ouistreham.

Entire Place • 3 bedrooms

$17,415
Revenue
41.1%
Occupancy
$135.47
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in Hérouville-Saint-Clair?

Learn from the best! This table showcases top-performing Airbnb hosts in Hérouville-Saint-Clair based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in Hérouville-Saint-Clair by revenue
Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Laetitia2$26,4701214.86/5.0
Ronnie1$26,057964.96/5.0
Mohammed1$22,973724.86/5.0
Mélissa1$22,8151574.77/5.0
Jeanne1$22,215244.92/5.0
Jérôme4$20,4892504.88/5.0
Valérie1$18,868115.00/5.0
Xuan Binh1$17,415104.40/5.0
Antoine1$15,582604.55/5.0
Stephanie1$14,91745.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Hérouville-Saint-Clair.

Who Are the Airbnb Hosts in Hérouville-Saint-Clair?

Hérouville-Saint-Clair is a quality-focused market, with a high Superhost share and fairly mature operating standards.

Superhosts
52.8%
Professional Management
0.0%
Cohosted Listings
7.5%
Instant Book Enabled
1.9%
Simplified Pricing
62.3%

Host Profile Insights for Hérouville-Saint-Clair

  • With 52.8% Superhosts, Hérouville-Saint-Clair has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
  • 1.9% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
  • 62.3% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.

Recommendations for Hosts

  • Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
  • Benchmark your host metrics against these Hérouville-Saint-Clair averages regularly and adjust your hosting strategy based on what top performers do differently.

How Does Hérouville-Saint-Clair's Airbnb Market Compare to Nearby Cities?

How does the Hérouville-Saint-Clair Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with West Parley, Hérouville-Saint-Clair has 7 percentage points lower occupancy and about $177 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near Hérouville-Saint-Clair — performance comparison
MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Furzehill10$4,071$293.7747%
Nettlestone21$3,883$440.6740%
Shalfleet13$3,684$382.1238%
La Poterie-Cap-d'Antifer16$3,540$272.7347%
Petiville12$3,460$411.5034%
Studland15$3,457$365.4842%
Saint-Étienne-la-Thillaye23$3,447$402.7634%
Roedean51$3,439$280.7743%
West Parley19$3,336$263.2752%
Whitwell15$3,291$220.9950%

Frequently Asked Questions About Airbnb in Hérouville-Saint-Clair

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Hérouville-Saint-Clair.

How much do Airbnb hosts make in Hérouville-Saint-Clair?

Hérouville-Saint-Clair hosts earn about $8,060 per year on average, with an average nightly rate of $86 and RevPAR of $37. Those figures describe the typical revenue environment for active listings in Hérouville-Saint-Clair, Normandy, not the ceiling for the best operators. Source: AirROI 2026 data, Hérouville-Saint-Clair market, April 2025 to March 2026.

What is the average Airbnb occupancy rate in Hérouville-Saint-Clair?

The average Airbnb occupancy rate in Hérouville-Saint-Clair is 44.8%. August is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in Hérouville-Saint-Clair?

Listings in Hérouville-Saint-Clair average $86 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in Hérouville-Saint-Clair?

Hérouville-Saint-Clair currently has about 53 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in Hérouville-Saint-Clair?

AirROI currently classifies the short-term rental regulation level in Hérouville-Saint-Clair as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in Hérouville-Saint-Clair?

RevPAR in Hérouville-Saint-Clair is about $37. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in Hérouville-Saint-Clair?

At 44.8% occupancy, Hérouville-Saint-Clair can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $8,060, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in Hérouville-Saint-Clair?

The average booking lead time in Hérouville-Saint-Clair is about 35 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in Hérouville-Saint-Clair?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Hérouville-Saint-Clair include City Center, Côte de Nacre, Near Caen. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in Hérouville-Saint-Clair?

entire_home listings make up 69.8% of the active supply in Hérouville-Saint-Clair. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does Hérouville-Saint-Clair compare to nearby Airbnb markets?

Among neighboring markets, Furzehill posts $48,854 in average annual revenue with 47.0% occupancy, compared to Hérouville-Saint-Clair's $8,060 and 44.8%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

What is the average length of stay in Hérouville-Saint-Clair?

The average Airbnb stay length in Hérouville-Saint-Clair is about 6.5 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.

What is the average Airbnb guest rating in Hérouville-Saint-Clair?

Airbnb listings in Hérouville-Saint-Clair average 4.8 out of 5 overall. About 32.1% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.

Which amenities boost Airbnb revenue in Hérouville-Saint-Clair?

TV and Coffee maker are among the strongest revenue-linked amenities in Hérouville-Saint-Clair. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.

Do Airbnb hosts charge cleaning fees in Hérouville-Saint-Clair?

Yes. About 52.8% of active Airbnb listings in Hérouville-Saint-Clair charge a cleaning fee, and the average fee is $37. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.

What percentage of Airbnb hosts are Superhosts in Hérouville-Saint-Clair?

A 52.8% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.

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