Roldanillo, Valle del Cauca Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Roldanillo, Valle del Cauca? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $1,695 per year — at a $49 nightly rate, 25.4% occupancy, and a $11 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
At 69 active listings, Roldanillo is a boutique market where selective demand that rewards strong listing quality and pricing strategy. Supply grew 263.2% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is high and 99% of listings show active registration — compliance is the cost of entry. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Roldanillo?
In Roldanillo, the headline Airbnb metrics are $1,695 in average annual revenue,25.4% occupancy, $49 ADR, and $11 in RevPAR, and guests book about 32 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Roldanillo?
Understanding the monthly revenue variations for Airbnb listings in Roldanillo is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Roldanillo is typically January, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Roldanillo across different performance tiers:
- Best-in-class properties (Top 10%) achieve $602+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $354 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $188 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $96, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Roldanillo
What Is the Monthly Airbnb Occupancy Rate in Roldanillo?
Maximize your bookings by understanding the Roldanillo STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Roldanillo:
- Best-in-class properties (Top 10%) achieve 51%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 32% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 17%.
- Entry-level properties (Bottom 25%) average 9% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Roldanillo
What Is the Average Airbnb Nightly Rate in Roldanillo?
Effective short term rental pricing strategy in Roldanillo involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Roldanillo typically peaks in March and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $88+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $45 or more.
- Typical properties (Median) charge around $32 per night.
- Entry-level properties (Bottom 25%) earn around $24 per night.
Average Daily Rate (ADR) Trend by Month in Roldanillo
What Is the RevPAR for Airbnb in Roldanillo?
RevPAR in Roldanillo is currently $11. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $5 RevPAR.
- Typical properties (Median) generate $8 RevPAR.
- Strong performers (Top 25%) earn $14 RevPAR.
- Best-in-class (Top 10%) achieve $20 RevPAR.
Average Monthly RevPAR Trend in Roldanillo
RevPAR Insights for Roldanillo
- The average RevPAR in Roldanillo is $11. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($20) and bottom 25% ($5) is $15, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Jan and bottoms out in May, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Roldanillo benchmarks. If your RevPAR falls below the median of $8, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $14+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Roldanillo?
Roldanillo's peak Airbnb season falls in January, February, December, while the softest stretch is April, May, September. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (January, February, December)
- Revenue averages $529 per month
- Occupancy rates average 39.0%
- Daily rates average $49
Shoulder Season
- Revenue averages $208 per month
- Occupancy maintains around 18.5%
- Daily rates hold near $47
Low Season (April, May, September)
- Revenue drops to average $148 per month
- Occupancy decreases to average 14.7%
- Daily rates adjust to average $45
Seasonality Insights for Roldanillo
- Airbnb seasonality in Roldanillo is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Roldanillo's highest earning potential, with monthly revenues climbing to $713, occupancy reaching 52.1%, and ADRs peaking at $50.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $148, occupancy could drop to 12.1%, and ADRs may adjust to $44.
- Lower occupancy paired with meaningful seasonality means hosts in Roldanillo need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Roldanillo, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Roldanillo, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Roldanillo?
Yes, Roldanillo, Valle del Cauca, Colombia enforces high STR regulations and 99% of active listings show registration evidence — indicating that enforcement is active and compliance is a prerequisite for operating legally. Hosts entering this market should budget for permit fees, inspections, and potential occupancy tax obligations as part of their startup costs. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Roldanillo to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 99% licensed listings)
What Are the Best Neighborhoods for Airbnb in Roldanillo?
Roldanillo is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro Histórico | The historic center of Roldanillo is rich in culture and colonial architecture, making it a charming destination for tourists interested in history and local traditions. | Roldanillo Museum, San Sebastián Church, El Parque, Plaza de Roldanillo, Local artisan shops |
| Río Roldanillo | This area offers beautiful natural scenery alongside the river, attracting visitors who enjoy nature, relaxation, and outdoor activities. | Roldanillo River, Hiking trails, Picnic spots, Natural swimming pools |
| Los Andes | A picturesque neighborhood with stunning views of the surrounding mountains, ideal for visitors seeking tranquility and scenic landscapes. | Los Andes viewpoint, Hiking trails, Wildlife observation, Cafés with panoramic views |
| La Alhambra | Known as a residential area with a vibrant community life, La Alhambra attracts guests looking for a local experience with easy access to city amenities. | Local markets, Community events, Parks, Cafés |
| La Buitrera | A rural area that offers a slice of authentic Colombian countryside, perfect for those wanting to escape the city and experience farm life. | Coffee farms, Cattle ranches, Nature walks, Local cuisine tasting |
| Aguacatal | Known for its lush greenery and agricultural landscape, Aguacatal appeals to eco-tourists and those looking to connect with nature. | Coffee and cacao tours, Nature reserve, Bird watching, Hiking opportunities |
| Vereda El Trapiche | This area provides a serene setting along the outskirts of Roldanillo, attracting visitors who appreciate peace and quiet away from urban noise. | Organic farms, Mountain biking trails, Scenic views, Local wildlife |
| San Antonio de Prado | A charming area recognized for its welcoming community and cultural heritage, it offers a glimpse into traditional Colombian life. | Traditional festivals, Cultural heritage sites, Local cuisine, Artisan crafts fairs |
Because Roldanillo has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.
What Types of Properties Are on Airbnb in Roldanillo?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Roldanillo
- The Roldanillo Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 71% of the 69 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Roldanillo, House properties are the most common (40.6%), reflecting the local real estate landscape.
- Houses represent a significant 40.6% portion, catering likely to families or larger groups.
- The presence of 13% Hotel/Boutique listings indicates integration with traditional hospitality.
Roldanillo Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Roldanillo
- The dominant room capacity in Roldanillo is 2 bedrooms listings, making up 34.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 60.9% of the active Airbnb listings in Roldanillo, indicating a high concentration in these sizes.
- A significant 27.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Roldanillo.
Roldanillo Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Roldanillo
- The most common guest capacity trend in Roldanillo vacation rentals is listings accommodating 2 guests (21.7%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Roldanillo STR market, accounting for 42.0% of listings.
- 26.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Roldanillo.
- On average, properties in Roldanillo are equipped to host 3.8 guests.
How Do Listings in Roldanillo Compare on Quality?
Listing quality in Roldanillo can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Roldanillo
- At 20.7 photos per listing on average, Roldanillo hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 18.8% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Roldanillo averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Roldanillo?
Amenity Prevalence
Amenity Insights for Roldanillo
- Essential amenities in Roldanillo that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like TV, Kitchen, Washer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Roldanillo: Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like TV or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Roldanillo to stay competitive.
Which Airbnb Amenities Boost Revenue in Roldanillo?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Roldanillo, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
TV | 85.5% | $1,843 | $827 | 122.9% |
Hot tub | 11.6% | $2,854 | $1,543 | 84.9% |
Long term stays allowed | 56.5% | $2,114 | $1,151 | 83.6% |
Carbon monoxide alarm | 7.2% | $2,826 | $1,607 | 75.8% |
Iron | 42.0% | $2,260 | $1,286 | 75.8% |
Paid parking off premises | 14.5% | $2,643 | $1,535 | 72.2% |
Backyard | 24.6% | $2,444 | $1,451 | 68.5% |
Wine glasses | 27.5% | $2,390 | $1,432 | 66.9% |
Kitchen | 84.1% | $1,811 | $1,087 | 66.7% |
Clothing storage | 60.9% | $1,988 | $1,240 | 60.4% |
Revenue Impact Insights for Roldanillo
- TV tops the revenue impact list with a 122.9% uplift — listings with this amenity earn $1,843 vs. $827 without it.
- TV, Kitchen — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Roldanillo STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Roldanillo. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsRoldanillo Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Roldanillo
- The typical guest profile for Airbnb in Roldanillo consists of a mix of domestic (60%) and international guests, often arriving from nearby Cali, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 60.0% of guests.
- Key international markets include Colombia (60%) and United States (16.7%).
- Top languages spoken are Spanish (50.5%) followed by English (37.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Roldanillo?
Listings in Roldanillo average 4.86 out of 5 overall, with about 13.8 reviews per active listing and 31.9% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Roldanillo
- With an overall rating of 4.86, Roldanillo listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.95), while Location (4.82) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 31.9% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Location — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Roldanillo Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Roldanillo
- The most common availability pattern in Roldanillo falls within the 271-366 days range, representing 87% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 98.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Roldanillo (49.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 1.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Roldanillo?
Average Booking Lead Time by Month
Booking Lead Time Insights for Roldanillo
- The overall average booking lead time for vacation rentals in Roldanillo is 32 days.
- Guests book furthest in advance for stays during January (average 53 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in April (average 10 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (44 days avg.) sees the longest lead times, while Spring (16 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (32 days) as a baseline for your pricing and availability strategy in Roldanillo.
- For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 53 days out to capitalize on advance planning.
- During April, focus on last-minute booking availability and promotions, as guests book with very short notice (10 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 44 days) to capture early planners.
- Monitor your own booking lead times against these Roldanillo averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Roldanillo?
Guests in Roldanillo stay about 6.2 nights on average, generating roughly 458 reservations and 6.7 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Roldanillo
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Roldanillo
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- Stay lengths peak in Jan (12.1 nights) and shorten in Sep (1.7 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Roldanillo Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
54 listings
78.3% of total
2 Nights
2 listings
2.9% of total
4-6 Nights
1 listings
1.4% of total
7-29 Nights
1 listings
1.4% of total
30+ Nights
11 listings
15.9% of total
Key Insights
- The most prevalent minimum stay requirement in Roldanillo is 1 Night, adopted by 78.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (81.2%) of the Roldanillo Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (15.9%) caters to monthly stays (30+ nights) in Roldanillo, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 78.3% of Roldanillo hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 15.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Roldanillo.
Roldanillo Airbnb Cancellation Policy Trends Analysis (2026)
Limited
1 listings
1.4% of total
Flexible
38 listings
55.1% of total
Moderate
14 listings
20.3% of total
Firm
15 listings
21.7% of total
Strict
1 listings
1.4% of total
Cancellation Policy Insights for Roldanillo
- The prevailing Airbnb cancellation policy trend in Roldanillo is Flexible, used by 55.1% of listings.
- The market strongly favors guest-friendly terms, with 75.4% of listings offering Flexible or Moderate policies. This suggests guests in Roldanillo may expect booking flexibility.
- Strict cancellation policies are quite rare (1.4%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 55.1% market standard in Roldanillo.
- Given the high prevalence of Flexible policies (55.1%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 1.4% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Roldanillo.
How Much Are Airbnb Cleaning Fees in Roldanillo?
Cleaning fees in Roldanillo are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Roldanillo
- About 42.0% of Roldanillo listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The average cleaning fee of $9 is close to the median ($6), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 3.8% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Roldanillo median of $6. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Roldanillo Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Roldanillobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Ancestral Casa de Campo (Roldanillo)
Entire Place • 8 bedrooms
Spacious apartment in the Main Park!
Entire Place • 2 bedrooms
Centrally located apartment
Entire Place • 3 bedrooms
RD-301 Incredible Apt| Private Terrace | WiFi | A/C
Entire Place • 2 bedrooms
Beautiful House in Roldanillo
Entire Place • 4 bedrooms
Villa de Cáceres Cabin
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Roldanillo?
Learn from the best! This table showcases top-performing Airbnb hosts in Roldanillo based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Maria Girlesa | 3 | $12,448 | 110 | 4.95/5.0 |
| Maria Alejandra | 1 | $9,772 | 5 | 4.60/5.0 |
| Juan Pablo | 2 | $6,823 | 85 | 4.88/5.0 |
| Laura Isabel | 1 | $6,569 | 43 | 4.98/5.0 |
| Giselle | 2 | $5,786 | 135 | 4.78/5.0 |
| Dinacelly | 5 | $5,573 | 35 | 4.76/5.0 |
| Viviana | 2 | $5,432 | 42 | 4.86/5.0 |
| Rosa & Rafael | 1 | $4,540 | 17 | 5.00/5.0 |
| Hugo | 1 | $4,464 | 15 | 4.93/5.0 |
| Guillermo | 1 | $4,423 | 15 | 4.87/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Roldanillo.
Who Are the Airbnb Hosts in Roldanillo?
Roldanillo has a relatively balanced host base.
Host Profile Insights for Roldanillo
- A 34.8% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 7.2% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 66.7% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 33.3% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Roldanillo averages regularly and adjust your hosting strategy based on what top performers do differently.
How Does Roldanillo's Airbnb Market Compare to Nearby Cities?
How does the Roldanillo Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Cauca Viejo, Roldanillo has 1 percentage points lower occupancy and about $260 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Cauca Viejo | 26 | $2,064 | $309.40 | 26% |
| La Pintada | 20 | $1,438 | $264.33 | 24% |
| Fredonia | 14 | $1,351 | $210.00 | 23% |
| La Buitrera | 16 | $994 | $148.93 | 24% |
| Palestina | 53 | $779 | $181.19 | 21% |
| Calima Lake | 18 | $775 | $223.99 | 17% |
| Quimbaya | 197 | $759 | $143.49 | 24% |
| Venecia | 44 | $755 | $226.36 | 15% |
| Restrepo | 19 | $712 | $183.64 | 19% |
| Calima | 193 | $707 | $182.90 | 18% |
Frequently Asked Questions About Airbnb in Roldanillo
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Roldanillo.
How much do Airbnb hosts make in Roldanillo?
Roldanillo hosts earn about $1,695 per year on average, with an average nightly rate of $49 and RevPAR of $11. Those figures describe the typical revenue environment for active listings in Roldanillo, Valle del Cauca, not the ceiling for the best operators. Source: AirROI 2026 data, Roldanillo market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Roldanillo?
The average Airbnb occupancy rate in Roldanillo is 25.4%. January is the strongest month and May is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Roldanillo?
Listings in Roldanillo average $49 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Roldanillo?
Roldanillo currently has about 69 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Roldanillo?
AirROI currently classifies the short-term rental regulation level in Roldanillo as High. The dataset also shows about 98.6% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Roldanillo?
RevPAR in Roldanillo is about $11. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Roldanillo?
Occupancy of 25.4% means Roldanillo is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $1,695, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Roldanillo?
The average booking lead time in Roldanillo is about 32 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Roldanillo?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Roldanillo include Centro Histórico, Río Roldanillo, Los Andes. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Roldanillo?
entire_home listings make up 71.0% of the active supply in Roldanillo. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Roldanillo compare to nearby Airbnb markets?
Among neighboring markets, Cauca Viejo posts $24,771 in average annual revenue with 26.2% occupancy, compared to Roldanillo's $1,695 and 25.4%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Roldanillo?
The average Airbnb stay length in Roldanillo is about 6.2 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Roldanillo?
Airbnb listings in Roldanillo average 4.86 out of 5 overall. About 31.9% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Roldanillo?
TV and Hot tub are among the strongest revenue-linked amenities in Roldanillo. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Roldanillo?
Yes. About 42.0% of active Airbnb listings in Roldanillo charge a cleaning fee, and the average fee is $9. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Roldanillo?
At 34.8%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.