São Lourenço, Minas Gerais Airbnb Market Data 2026: STR Report & Statistics

Source: AirROIReviewed by Jun Zhou, Founder @ AirROI
Updated:

How much can you earn on Airbnb in São Lourenço, Minas Gerais? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $3,839 per year — at a $54 nightly rate, 26.3% occupancy, and a $14 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.

São Lourenço's 271 active listings and selective demand that rewards strong listing quality and pricing strategy position it as a midsize vacation rental market. Supply grew 137.7% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.

Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. The data points to a market where fundamentals reward execution — the right property, priced well, in the right neighborhood still outperforms.

What Are the Key Airbnb Metrics in São Lourenço?

In São Lourenço, the headline Airbnb metrics are $3,839 in average annual revenue,26.3% occupancy, $54 ADR, and $14 in RevPAR, and guests book about 30 days in advance.

Avg. Daily Rate (ADR)(?)
$54
The average rental revenue earned for an occupied room per day in São Lourenço.
Occupancy Rate(?)
26.3%
Lower demand, potentially seasonal or market factors at play.
Avg. Annual Revenue(?)
$3,839
Average annual income for an Airbnb listing in São Lourenço. Factors like property type, size, and location influence actual earnings.
RevPAR(?)
$14
Revenue per available rental night, combining occupancy and ADR into one efficiency metric.
Revenue Growth YoY(?)
9.6%
Positive growth (9.6%) vs. last year.
Active Airbnb Listings(?)
271
Total number of active short-term rentals listed.
Avg. Booking Lead Time(?)
30 days
How far in advance guests typically book in São Lourenço. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in São Lourenço.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in São Lourenço.
Airbnb Data API
Access this data programmatically. 22 endpoints, 20M+ properties, 190+ countries.
API Access

How Much Do Airbnb Hosts Earn Monthly in São Lourenço?

Understanding the monthly revenue variations for Airbnb listings in São Lourenço is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in São Lourenço is typically July, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in São Lourenço across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,006+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $592 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $320 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $154, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in São Lourenço

What Is the Monthly Airbnb Occupancy Rate in São Lourenço?

Maximize your bookings by understanding the São Lourenço STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in São Lourenço:

  • Best-in-class properties (Top 10%) achieve 59%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 42% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 23%.
  • Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in São Lourenço

What Is the Average Airbnb Nightly Rate in São Lourenço?

Effective short term rental pricing strategy in São Lourenço involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in São Lourenço typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $90+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $61 or more.
  • Typical properties (Median) charge around $44 per night.
  • Entry-level properties (Bottom 25%) earn around $32 per night.

Average Daily Rate (ADR) Trend by Month in São Lourenço

What Is the RevPAR for Airbnb in São Lourenço?

RevPAR in São Lourenço is currently $14. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

  • Entry-level properties (Bottom 25%) see $6 RevPAR.
  • Typical properties (Median) generate $11 RevPAR.
  • Strong performers (Top 25%) earn $17 RevPAR.
  • Best-in-class (Top 10%) achieve $29 RevPAR.

Average Monthly RevPAR Trend in São Lourenço

RevPAR Insights for São Lourenço

  • The average RevPAR in São Lourenço is $14. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
  • The gap between the top 10% ($29) and bottom 25% ($6) is $23, suggesting a relatively compressed market where operational differences yield moderate returns.
  • RevPAR peaks in Jul and bottoms out in Mar, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

  • Track your own RevPAR monthly against these São Lourenço benchmarks. If your RevPAR falls below the median of $11, examine whether low occupancy or low ADR is the primary drag.
  • Top-quartile listings achieve $17+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
  • Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

Get Live São Lourenço Market Intelligence 👇

Discover São Lourenço Airbnb Analytics
🏠
🏠
🏠

Explore Real-time Analytics

When Is the Peak Season for Airbnb in São Lourenço?

São Lourenço's peak Airbnb season falls in July, December, January, while the softest stretch is March, May, September. Overall, the market shows moderate seasonality with distinct peak and low periods, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (July, December, January)
  • Revenue averages $562 per month
  • Occupancy rates average 33.1%
  • Daily rates average $57
Shoulder Season
  • Revenue averages $444 per month
  • Occupancy maintains around 29.1%
  • Daily rates hold near $53
Low Season (March, May, September)
  • Revenue drops to average $380 per month
  • Occupancy decreases to average 24.6%
  • Daily rates adjust to average $53

Seasonality Insights for São Lourenço

  • The Airbnb seasonality pattern in São Lourenço shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it is also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases São Lourenço's highest earning potential, with monthly revenues climbing to $593, occupancy reaching 37.3%, and ADRs peaking at $60.
  • Conversely, the slowest single month marks the market's lowest point — revenue may dip to $366, occupancy could drop to 23.8%, and ADRs may adjust to $47.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in São Lourenço.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
  • Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
  • Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
  • Regularly analyze your own performance against these São Lourenço seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Do You Need a License for Airbnb in São Lourenço?

Low regulation and minimal registration activity in São Lourenço, Minas Gerais, Brazil point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for São Lourenço to ensure full compliance before hosting.

(Source: AirROI data, 2026, finding no licensed listings among those analyzed)

What Are the Best Neighborhoods for Airbnb in São Lourenço?

Location within São Lourenço matters. Even in a midsize market, the difference between neighborhoods can mean a material gap in occupancy, nightly rate, and overall Airbnb revenue. Below are 8 areas where short-term rental activity and guest interest are concentrated — along with the reasons each neighborhood appeals to travelers.

Best neighborhoods for Airbnb in São Lourenço
Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centro
The city center of São Lourenço, known for its colonial architecture and historical charm. It is close to main attractions and amenities, making it a prime location for visitors.
São Lourenço Park, Espaço Cultural São Lourenço, Thematic Fountain, Church of São Lourenço, Cultural Center
São Lourenço Park
A beautiful and well-maintained park that attracts visitors for leisure activities. It's perfect for families and those looking to relax in nature while still being close to city attractions.
Lake and Boat Rides, Walking Trails, Picnic Areas, Nature Experiences, Playground
Cascata do Ouro
A stunning waterfall located close to São Lourenço, appealing to nature lovers and tourists seeking outdoor adventures and beautiful scenery.
Waterfall Trails, Natural Swimming Pools, Photography Opportunities, Guided Tours to the Waterfall
Termas de São Lourenço
Famous for its thermal waters, this area attracts tourists seeking wellness and relaxation. It is perfect for health-focused travelers looking for spa experiences.
Thermal Baths, Spa Treatments, Health and Wellness Programs, Natural Spring Water
Minas Gerais Historic Museum
A cultural hotspot in São Lourenço, showcasing the rich history and culture of the region, which attracts tourists interested in local history and heritage.
Exhibits on Minas Gerais History, Local Artifacts, Guided Historical Tours
Alto de São Lourenço
A picturesque neighborhood offering panoramic views of the city and surrounding landscape. It is popular among tourists looking for a peaceful retreat with beautiful scenery.
Viewpoints, Nature Trails, Local Artisan Shops, Cafés with Scenic Views
Fazenda do Chocolate
An immersive experience for chocolate lovers that showcases the production of chocolate and unique local flavors. It attracts tourists interested in culinary experiences.
Chocolate Factory Tours, Tasting Sessions, Workshops on Chocolate Making, Café
Pico do Gavião
A hiking destination with stunning views of the region. It attracts outdoor enthusiasts and adventure seekers looking for hikes and beautiful landscapes.
Hiking Trails, Photography Spots, Nature Observation

With 8 distinct neighborhoods showing meaningful short-term rental activity, São Lourenço offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.

What Types of Properties Are on Airbnb in São Lourenço?

Room Type Distribution

Property Type Distribution

Market Composition Insights for São Lourenço

  • The São Lourenço Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 92.6% of the 271 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in São Lourenço, Apartment/Condo properties are the most common (60.1%), reflecting the local real estate landscape.
  • Houses represent a significant 34.3% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, outdoor/unique, others (combined 5.6%) offer potential for unique stay experiences.

São Lourenço Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for São Lourenço

  • The dominant room capacity in São Lourenço is 1 bedroom listings, making up 50.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 75.7% of the active Airbnb listings in São Lourenço, indicating a high concentration in these sizes.
  • With over half the market (50.2%) consisting of studios or 1-bedroom units, São Lourenço is particularly well-suited for individuals or couples.

São Lourenço Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for São Lourenço

  • The most common guest capacity trend in São Lourenço vacation rentals is listings accommodating 4 guests (26.9%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the São Lourenço STR market, accounting for 43.9% of listings.
  • 35.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in São Lourenço.
  • On average, properties in São Lourenço are equipped to host 4.7 guests.

How Do Listings in São Lourenço Compare on Quality?

Listing quality in São Lourenço can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.

Average Photos per Listing(?)
29.2
More photos correlate with higher conversion rates.
Average Beds per Listing(?)
3
Reflects the capacity profile of the local supply.
Exact Location Enabled(?)
39.1%
Builds guest trust and improves booking confidence.

Listing Quality Insights for São Lourenço

  • At 29.2 photos per listing on average, São Lourenço hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
  • 39.1% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.

Recommendations for Hosts

  • Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
  • Use these quality indicators as a self-audit checklist. Listings that exceed the São Lourenço averages across all three metrics are better positioned for premium pricing.

What Amenities Do Airbnb Guests Expect in São Lourenço?

Amenity Prevalence

Amenity Insights for São Lourenço

  • Essential amenities in São Lourenço that guests expect include: Wifi, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like TV, Dishes and silverware, Free parking on premises are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for São Lourenço: Wifi, Kitchen.
  • Prioritize adding missing essentials: Wifi, Kitchen.
  • Consider adding popular differentiators like TV or Dishes and silverware to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in São Lourenço to stay competitive.

Which Airbnb Amenities Boost Revenue in São Lourenço?

Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in São Lourenço, which makes it more useful for prioritizing upgrades than a simple popularity list alone.

AmenityPrevalenceRevenue WithRevenue WithoutRevenue Uplift
TV
94.5%$4,007$975311.1%
Hot tubHigh opportunity
1.8%$13,738$3,653276.0%
Kitchen
95.2%$3,969$1,272212.1%
BathtubHigh opportunity
3.0%$9,877$3,656170.2%
First aid kitHigh opportunity
5.9%$8,454$3,550138.2%
Microwave
60.5%$4,959$2,123133.6%
Outdoor playgroundHigh opportunity
2.6%$8,170$3,724119.4%
Free parking on premises
74.9%$4,440$2,045117.2%
Dishes and silverware
81.2%$4,247$2,080104.2%
Rice maker
4.8%$7,098$3,67593.1%

Revenue Impact Insights for São Lourenço

  • TV tops the revenue impact list with a 311.1% uplift — listings with this amenity earn $4,007 vs. $975 without it.
  • High-opportunity amenities — Hot tub, Bathtub, First aid kit — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
  • TV, Kitchen, Dishes and silverware — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.

Recommendations for Hosts

  • Prioritize adding Hot tub — it has the best combination of high revenue impact and low market saturation in São Lourenço.
  • Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
  • Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.

Dive Deeper: Advanced São Lourenço STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for São Lourenço. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

São Lourenço Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for São Lourenço

  • The typical guest profile for Airbnb in São Lourenço consists of primarily domestic travelers (98%), often arriving from nearby Rio de Janeiro, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
  • Domestic travelers account for 97.7% of guests.
  • Key international markets include Brazil (97.7%) and United States (0.7%).
  • Top languages spoken are Portuguese (55.2%) followed by English (25.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Rio de Janeiro and São Paulo.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

What Are Airbnb Guest Ratings in São Lourenço?

Listings in São Lourenço average 4.87 out of 5 overall, with about 38 reviews per active listing and 61.6% of listings carrying the Guest Favorite badge.

Rating Breakdown by Category

Guest Rating Insights for São Lourenço

  • With an overall rating of 4.87, São Lourenço listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
  • The strongest subcategory is Communication (4.92), while Value (4.83) trails behind — a useful signal for hosts looking to prioritize upgrades.
  • 61.6% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.

Recommendations for Hosts

  • Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
  • Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.

São Lourenço Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for São Lourenço

  • The most common availability pattern in São Lourenço falls within the 271-366 days range, representing 66.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 94.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in São Lourenço (33.6%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 6.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

How Far in Advance Do Guests Book Airbnb in São Lourenço?

Average Booking Lead Time by Month

Booking Lead Time Insights for São Lourenço

  • The overall average booking lead time for vacation rentals in São Lourenço is 30 days.
  • Guests book furthest in advance for stays during May (average 49 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 15 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (35 days avg.) sees the longest lead times, while Fall (20 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (30 days) as a baseline for your pricing and availability strategy in São Lourenço.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 49 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 35 days) to capture early planners.
  • Monitor your own booking lead times against these São Lourenço averages to identify opportunities for dynamic pricing adjustments.

What Is the Average Length of Stay for Airbnb in São Lourenço?

Guests in São Lourenço stay about 3.6 nights on average, generating roughly 4,500 reservations and 16.7 bookings per listing in the latest AirROI dataset. The most common check-in time is 2:00 PM and check-out is 11:00 AM.

Monthly Length of Stay in São Lourenço

Check-in Time Distribution

Check-out Time Distribution

Stay Pattern Insights for São Lourenço

  • A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
  • 16.7 bookings per listing is a manageable pace that balances revenue with operational overhead.
  • Stay lengths peak in Dec (4.4 nights) and shorten in May (2.5 nights). Adjust minimum-night requirements seasonally to match.

Recommendations for Hosts

  • With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
  • Set your check-in time to match or beat the market standard of 2:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
  • Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.

São Lourenço Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (37.6%)

1 Night

102 listings

37.6% of total

2 Nights (35.4%)

2 Nights

96 listings

35.4% of total

3 Nights (1.8%)

3 Nights

5 listings

1.8% of total

4-6 Nights (1.5%)

4-6 Nights

4 listings

1.5% of total

7-29 Nights (0.4%)

7-29 Nights

1 listings

0.4% of total

30+ Nights (23.2%)

30+ Nights

63 listings

23.2% of total

Key Insights

  • The most prevalent minimum stay requirement in São Lourenço is 1 Night, adopted by 37.6% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (73.0%) of the São Lourenço Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (23.2%) caters to monthly stays (30+ nights) in São Lourenço, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 37.6% of São Lourenço hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 23.2% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in São Lourenço.

São Lourenço Airbnb Cancellation Policy Trends Analysis (2026)

Limited

11 listings

4.1% of total

Super Strict 30 Days

1 listings

0.4% of total

Flexible (25.5%)

Flexible

69 listings

25.5% of total

Moderate (38%)

Moderate

103 listings

38% of total

Firm (25.5%)

Firm

69 listings

25.5% of total

Strict (6.6%)

Strict

18 listings

6.6% of total

Cancellation Policy Insights for São Lourenço

  • The prevailing Airbnb cancellation policy trend in São Lourenço is Moderate, used by 38% of listings.
  • There's a relatively balanced mix between guest-friendly (63.5%) and stricter (32.1%) policies, offering choices for different guest needs.
  • Strict cancellation policies are quite rare (6.6%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 38% market standard in São Lourenço.
  • Using a Strict policy might deter some guests, as only 6.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in São Lourenço.

How Much Are Airbnb Cleaning Fees in São Lourenço?

Cleaning fees in São Lourenço are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.

Average Cleaning Fee
$19
Median Cleaning Fee
$18
Listings Charging a Fee
73.1%
Fee as Revenue Share
9.5%

Cleaning Fee Insights for São Lourenço

  • 73.1% of listings charge a cleaning fee, making it standard practice in São Lourenço. Guests expect it and factor it into their booking decisions.
  • The average cleaning fee of $19 is close to the median ($18), suggesting a relatively consistent fee structure across the market.
  • Cleaning fees represent 9.5% of gross revenue on average — a modest component of the overall booking price.

Recommendations for Hosts

  • Price your cleaning fee competitively against the São Lourenço median of $18. Fees significantly above market norms can deter bookings, especially for shorter stays.
  • Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.

What Do the Top Airbnb Listings in São Lourenço Look Like?

Benchmark your potential! Explore examples of top-performing Airbnb properties in São Lourençobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

House with gourmet area and heated SPA!

House with gourmet area and heated SPA!

Entire Place • 4 bedrooms

$24,888
Revenue
41.7%
Occupancy
$176.51
Daily Rate
Casa Florescer

Casa Florescer

Entire Place • 3 bedrooms

$22,514
Revenue
63.2%
Occupancy
$97.09
Daily Rate
Cozy and comfortable house for 20 people

Cozy and comfortable house for 20 people

Entire Place • 7 bedrooms

$20,018
Revenue
26.1%
Occupancy
$199.02
Daily Rate
Country house with artificial waterfall and campfire

Country house with artificial waterfall and campfire

Entire Place • 3 bedrooms

$17,590
Revenue
23.9%
Occupancy
$217.70
Daily Rate
Entire home near the station (Trem das águas)

Entire home near the station (Trem das águas)

Entire Place • 3 bedrooms

$17,143
Revenue
77.2%
Occupancy
$60.89
Daily Rate
Penthouse with Pool and Beautiful View

Penthouse with Pool and Beautiful View

Entire Place • 3 bedrooms

$15,389
Revenue
45.4%
Occupancy
$87.69
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in São Lourenço?

Learn from the best! This table showcases top-performing Airbnb hosts in São Lourenço based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in São Lourenço by revenue
Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Carolina4$51,3453124.98/5.0
Lara9$32,3444684.87/5.0
Marisa2$29,6691655.00/5.0
Fabiana7$27,6825764.97/5.0
Ana Carolina1$24,888334.97/5.0
Caroline7$23,6761014.93/5.0
Aline2$22,5011254.91/5.0
Rodrigo3$22,4431234.96/5.0
Maria Lucia4$22,1571454.91/5.0
Fabiana1$20,018154.93/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in São Lourenço.

Who Are the Airbnb Hosts in São Lourenço?

São Lourenço is a quality-focused market, with a high Superhost share and fairly mature operating standards.

Superhosts
56.8%
Professional Management
1.5%
Cohosted Listings
28.0%
Instant Book Enabled
1.1%
Simplified Pricing
78.6%

Host Profile Insights for São Lourenço

  • With 56.8% Superhosts, São Lourenço has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
  • 1.5% of listings are professionally managed, reflecting a market still dominated by individual hosts.
  • 1.1% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
  • 78.6% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.

Recommendations for Hosts

  • Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
  • With 28.0% cohosted listings, there may be a growing local market for property management services.
  • Benchmark your host metrics against these São Lourenço averages regularly and adjust your hosting strategy based on what top performers do differently.

Top Professional Management Companies in São Lourenço

These are the highest-grossing professional property management operations in São Lourenço, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.

Top Airbnb management companies in São Lourenço
CompanyListingsRevenueADROcc.Rating
Adilson1$11,785$5358.1%5.00/5
Maria Auxiliadora3$5,770$8911.3%4.87/5
Celso Anfitrião2$4,912$3223.8%3.81/5

Management Company Insights for São Lourenço

  • The leading management company, Adilson, operates 1 listings with $11,785 in gross revenue — a useful benchmark for what scale looks like in São Lourenço.
  • Top managers average 2 properties each, suggesting professional management in São Lourenço still operates at a relatively boutique scale.
  • Professionally managed listings in the top tier average 4.56/5 in guest ratings — suggesting room for quality improvement even among larger operators.

Recommendations

  • With only 1.5% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
  • Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
  • If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.

How Does São Lourenço's Airbnb Market Compare to Nearby Cities?

How does the São Lourenço Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with Ilha Grande, São Lourenço has 13 percentage points lower occupancy and about $117 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near São Lourenço — performance comparison
MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Ilha Grande11$2,040$170.4139%
Tuiuti18$1,836$163.7631%
Morungaba31$1,515$273.0227%
Valinhos57$1,478$195.7033%
Campo Limpo Paulista49$1,465$183.0829%
Pedra Bela26$1,398$140.3232%
Itatiba162$1,381$190.5429%
Bom Jesus dos Perdões82$1,306$174.6028%
Bertioga4,387$1,251$198.1529%
Brazópolis22$1,208$152.2027%

Frequently Asked Questions About Airbnb in São Lourenço

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for São Lourenço.

How much do Airbnb hosts make in São Lourenço?

São Lourenço hosts earn about $3,839 per year on average, with an average nightly rate of $54 and RevPAR of $14. Those figures describe the typical revenue environment for active listings in São Lourenço, Minas Gerais, not the ceiling for the best operators. Source: AirROI 2026 data, São Lourenço market, April 2025 to March 2026.

What is the average Airbnb occupancy rate in São Lourenço?

The average Airbnb occupancy rate in São Lourenço is 26.3%. July is the strongest month and March is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in São Lourenço?

Listings in São Lourenço average $54 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in São Lourenço?

São Lourenço currently has about 271 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in São Lourenço?

AirROI currently classifies the short-term rental regulation level in São Lourenço as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in São Lourenço?

RevPAR in São Lourenço is about $14. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in São Lourenço?

Occupancy of 26.3% means São Lourenço is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $3,839, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in São Lourenço?

The average booking lead time in São Lourenço is about 30 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in São Lourenço?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in São Lourenço include Centro, São Lourenço Park, Cascata do Ouro. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in São Lourenço?

entire_home listings make up 92.6% of the active supply in São Lourenço. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does São Lourenço compare to nearby Airbnb markets?

Among neighboring markets, Ilha Grande posts $24,476 in average annual revenue with 39.3% occupancy, compared to São Lourenço's $3,839 and 26.3%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

What is the average length of stay in São Lourenço?

The average Airbnb stay length in São Lourenço is about 3.6 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.

What is the average Airbnb guest rating in São Lourenço?

Airbnb listings in São Lourenço average 4.87 out of 5 overall. About 61.6% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.

Which amenities boost Airbnb revenue in São Lourenço?

TV and Hot tub are among the strongest revenue-linked amenities in São Lourenço. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.

Do Airbnb hosts charge cleaning fees in São Lourenço?

Yes. About 73.1% of active Airbnb listings in São Lourenço charge a cleaning fee, and the average fee is $19. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.

What percentage of Airbnb hosts are Superhosts in São Lourenço?

A 56.8% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.

Access Real-Time Airbnb API

This report is powered by our industry-leading Airbnb Data API, providing direct access to live short-term rental data from global markets like São Lourenço. Use this data to build powerful analytics tools, discover investment opportunities, and inform your vacation rental strategy.

Get API Access