Hạ Long Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Quảng Ninh Province, Vietnam

Source: AirROI
Last updated: 2025-08-01

Is Airbnb profitable in Hạ Long in 2025? Explore comprehensive Airbnb analytics for Hạ Long, Quảng Ninh Province, Vietnam to uncover income potential. This 2025 STR market report for Hạ Long, based on AirROI data from August 2024 to July 2025, reveals key trends in the market of 395 active listings.

Whether you're considering an Airbnb investment in Hạ Long, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Hạ Long Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Hạ Long Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$83
The average rental revenue earned for an occupied room per day in Hạ Long.
Occupancy Rate(?)
20.8%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$3,368
Typical annual income for an Airbnb listing in Hạ Long. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
13.5%
Strong growth (13.5%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Hạ Long.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Hạ Long.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
395
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Hạ Long (2025)

Understanding the monthly revenue variations for Airbnb listings in Hạ Long is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Hạ Long is typically July, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Hạ Long across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,129+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $526 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $240 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $99, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Hạ Long

Hạ Long Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Hạ Long STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Hạ Long:

  • Best-in-class properties (Top 10%) achieve 55%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 32% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 17%.
  • Entry-level properties (Bottom 25%) average 8% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Hạ Long

Average Daily Rate (ADR) Airbnb Trends in Hạ Long (2025)

Effective short term rental pricing strategy in Hạ Long involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Hạ Long typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $210+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $84 or more.
  • Typical properties (Median) charge around $40 per night.
  • Entry-level properties (Bottom 25%) earn around $26 per night.

Average Daily Rate (ADR) Trend by Month in Hạ Long

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Airbnb Seasonality Analysis & Trends in Hạ Long (2025)

Peak Season (July, August, June)
  • Revenue averages $644 per month
  • Occupancy rates average 22.6%
  • Daily rates average $90
Shoulder Season
  • Revenue averages $481 per month
  • Occupancy maintains around 24.8%
  • Daily rates hold near $84
Low Season (April, October, November)
  • Revenue drops to average $397 per month
  • Occupancy decreases to average 21.8%
  • Daily rates adjust to average $83

Seasonality Insights for Hạ Long

  • The Airbnb seasonality in Hạ Long shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Hạ Long's highest earning potential, with monthly revenues capable of climbing to $674, occupancy reaching a high of 27.9%, and ADRs peaking at $91.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $356, occupancy could drop to 19.4%, and ADRs may adjust down to $81.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Hạ Long.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Hạ Long seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Hạ Long (2025)

Exploring the top neighborhoods for short-term rentals in Hạ Long? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Bãi Cháy
Bãi Cháy is the most popular beach in Hạ Long, known for its stunning sunsets and lively atmosphere. It attracts tourists looking for a seaside experience and proximity to major attractions.
Bãi Cháy Beach, Sun World Ha Long Park, Dragon Bridge, Thien Cung Cave, Tuan Chau Island
Ti Top Island
A picturesque island that is famous for its sandy beaches and panoramic views of Ha Long Bay. It's a favored spot for tourists seeking a tranquil getaway with stunning scenery.
Ti Top Beach, Viewing Platform, Kayaking, Scenic Views, Sunbathing
Hạ Long City Center
The bustling heart of Hạ Long with restaurants, shopping, and entertainment options. An ideal area for Airbnb hosts looking to cater to families and groups.
Hạ Long Night Market, Vincom Plaza, Hạ Long Marina, Local Seafood Restaurants, Sunset Beach
Sun World Ha Long Park
An amusement park and resort complex that is very popular with families. A great location for attracting visitors who seek fun activities during their stay.
Theme Park Rides, Water Park, Cultural Performances, Cable Car Ride, Night Shows
Tuan Chau Island
An island resort area that offers beautiful beaches, luxury accommodations, and various water activities. Preferred by tourists seeking relaxation and premium amenities.
Tuan Chau Beach, Water Sports, Resorts, Night Shows, Dining Areas
Cong Doan Beach
A quieter beach area that offers a relaxing environment for tourists. It is ideal for guests looking for a peaceful retreat from the busier areas.
Cong Doan Beach, Local Seafood, Sunbathing Spots, Picnic Areas, Beachfront Cafes
Bai Tu Long Bay
Less crowded than Ha Long Bay but equally beautiful, this area attracts tourists who prefer a more serene and untouched natural setting.
Kayaking, Fishing Villages, Natural Landscapes, Scenic Views, Boat Tours
Halong Pearl
A modern residential area that is emerging as a popular choice for tourists due to its amenities and proximity to attractions.
Halong Pearl Plaza, Shopping Complex, Cafes and Restaurants, Cultural Experiences, Proximity to Major Attractions

Understanding Airbnb License Requirements & STR Laws in Hạ Long (2025)

While Hạ Long, Quảng Ninh Province, Vietnam currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Hạ Long to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 1% licensed listings)

Top Performing Airbnb Properties in Hạ Long (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Hạ Longbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Ville De Mario Tuan Chau private pool, garden

Ville De Mario Tuan Chau private pool, garden

Entire Place • 7 bedrooms

$39,103
Revenue
23.6%
Occupancy
$594.13
Daily Rate
Halong Luxury Villa/SHill/6BRs/Private Pool

Halong Luxury Villa/SHill/6BRs/Private Pool

Entire Place • 6 bedrooms

$30,935
Revenue
17.6%
Occupancy
$703.95
Daily Rate
6 Brs Villa, Private pool, Billard 200m beach away

6 Brs Villa, Private pool, Billard 200m beach away

Entire Place • 6 bedrooms

$28,206
Revenue
24.8%
Occupancy
$354.67
Daily Rate
15%OFF !Cozy suite condo/high fl/BEACH front/Nflx

15%OFF !Cozy suite condo/high fl/BEACH front/Nflx

Entire Place • 1 bedroom

$27,614
Revenue
37.8%
Occupancy
$146.83
Daily Rate
Phoenix Villas 6Br Pool Karaoke Garden Kitchen 914

Phoenix Villas 6Br Pool Karaoke Garden Kitchen 914

Entire Place • 6 bedrooms

$21,388
Revenue
12.9%
Occupancy
$408.68
Daily Rate
ALaCarte 2Apts/4BR beachfront with free pool

ALaCarte 2Apts/4BR beachfront with free pool

Entire Place • 4 bedrooms

$20,258
Revenue
31.0%
Occupancy
$198.43
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Hạ Long (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Hạ Long based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Minh Vui14$72,2292614.90/5.0
Hien3$65,133724.80/5.0
Minh4$64,9095Not Rated
Thị Tú Quyên13$46,844984.91/5.0
Minh4$42,9901494.96/5.0
Hoàng4$39,384114.50/5.0
Giang1$39,10334.67/5.0
Luong3$31,3814Not Rated
Lavender1$30,93594.78/5.0
Minh Trang13$28,983764.68/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Hạ Long.

Dive Deeper: Advanced Hạ Long STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Hạ Long. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Hạ Long Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Hạ Long

  • The Hạ Long Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 75.9% of the 395 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Hạ Long, Apartment/Condo properties are the most common (64.3%), reflecting the local real estate landscape.
  • Houses represent a significant 22.3% portion, catering likely to families or larger groups.
  • The presence of 12.7% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique (combined 0.8%) offer potential for unique stay experiences.

Hạ Long Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Hạ Long

  • The dominant room capacity in Hạ Long is 1 bedroom listings, making up 43% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 61.2% of the active Airbnb listings in Hạ Long, indicating a high concentration in these sizes.
  • A significant 26.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Hạ Long.

Hạ Long Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Hạ Long

  • The most common guest capacity trend in Hạ Long vacation rentals is listings accommodating 2 guests (32.9%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 8+ guests dominate the Hạ Long STR market, accounting for 54.2% of listings.
  • 29.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Hạ Long.
  • On average, properties in Hạ Long are equipped to host 4.0 guests.

Hạ Long Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Hạ Long

  • The most common availability pattern in Hạ Long falls within the 271-366 days range, representing 84.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 97.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Hạ Long (50.9%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 2.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Hạ Long Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (95.9%)

1 Night

377 listings

95.9% of total

2 Nights (0.8%)

2 Nights

3 listings

0.8% of total

3 Nights (0.3%)

3 Nights

1 listings

0.3% of total

4-6 Nights (0.3%)

4-6 Nights

1 listings

0.3% of total

7-29 Nights (0.3%)

7-29 Nights

1 listings

0.3% of total

30+ Nights (2.5%)

30+ Nights

10 listings

2.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Hạ Long is 1 Night, adopted by 95.9% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (96.7%) of the Hạ Long Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • Dedicated monthly rentals (30+ nights) represent a small niche (2.5%), possibly an untapped area for hosts.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 95.9% of Hạ Long hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Hạ Long.

Hạ Long Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (44.9%)

Flexible

173 listings

44.9% of total

Moderate (22.9%)

Moderate

88 listings

22.9% of total

Firm (17.7%)

Firm

68 listings

17.7% of total

Strict (14.5%)

Strict

56 listings

14.5% of total

Cancellation Policy Insights for Hạ Long

  • The prevailing Airbnb cancellation policy trend in Hạ Long is Flexible, used by 44.9% of listings.
  • There's a relatively balanced mix between guest-friendly (67.8%) and stricter (32.2%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 44.9% market standard in Hạ Long.
  • Using a Strict policy might deter some guests, as only 14.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Hạ Long.

Hạ Long STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Hạ Long

  • The overall average booking lead time for vacation rentals in Hạ Long is 24 days.
  • Guests book furthest in advance for stays during April (average 30 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in September (average 19 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (27 days avg.) sees the longest lead times, while Summer (22 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (24 days) as a baseline for your pricing and availability strategy in Hạ Long.
  • Target marketing efforts for the Spring season well in advance (at least 27 days) to capture early planners.
  • Monitor your own booking lead times against these Hạ Long averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Hạ Long (2025)

Amenity Prevalence

Amenity Insights for Hạ Long

  • Essential amenities in Hạ Long that guests expect include: Wifi, Air conditioning, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hair dryer, Kitchen, Shampoo are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Hạ Long: Wifi, Air conditioning, TV.
  • Prioritize adding missing essentials: Wifi, Air conditioning, TV.
  • Consider adding popular differentiators like Hair dryer or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Hạ Long to stay competitive.

Hạ Long Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Hạ Long

  • The typical guest profile for Airbnb in Hạ Long consists of predominantly international visitors (91%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 9.2% of guests.
  • Key international markets include United States (13.6%) and Germany (11.6%).
  • Top languages spoken are English (46.1%) followed by German (10.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Germany.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Hạ Long Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Bắc Ninh41$166$39.3722%
Hải Phòng304$162$38.8821%
Yên Thịnh11$148$62.6116%

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