Town of Fulton Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Wisconsin, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Town of Fulton in 2025? Explore comprehensive Airbnb analytics for Town of Fulton, Wisconsin, United States to uncover income potential. This 2025 STR market report for Town of Fulton, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 19 active listings.

Whether you're considering an Airbnb investment in Town of Fulton, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Town of Fulton Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Town of Fulton Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$274
The average rental revenue earned for an occupied room per day in Town of Fulton.
Occupancy Rate(?)
42.9%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$38,659
Typical annual income for an Airbnb listing in Town of Fulton. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-16.1%
Significant decrease (-16.1%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Town of Fulton.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Town of Fulton.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
19
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Town of Fulton (2025)

Understanding the monthly revenue variations for Airbnb listings in Town of Fulton is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Town of Fulton is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Town of Fulton across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $8,161+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $5,958 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $4,044 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $2,541, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Town of Fulton

Town of Fulton Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Town of Fulton STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Town of Fulton:

  • Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 59% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 45%.
  • Entry-level properties (Bottom 25%) average 29% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Town of Fulton

Average Daily Rate (ADR) Airbnb Trends in Town of Fulton (2025)

Effective short term rental pricing strategy in Town of Fulton involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Town of Fulton typically peaks in December and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $446+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $362 or more.
  • Typical properties (Median) charge around $247 per night.
  • Entry-level properties (Bottom 25%) earn around $192 per night.

Average Daily Rate (ADR) Trend by Month in Town of Fulton

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Airbnb Seasonality Analysis & Trends in Town of Fulton (2025)

Peak Season (August, July, May)
  • Revenue averages $6,490 per month
  • Occupancy rates average 59.8%
  • Daily rates average $297
Shoulder Season
  • Revenue averages $4,613 per month
  • Occupancy maintains around 46.9%
  • Daily rates hold near $286
Low Season (January, February, March)
  • Revenue drops to average $2,514 per month
  • Occupancy decreases to average 27.8%
  • Daily rates adjust to average $281

Seasonality Insights for Town of Fulton

  • The Airbnb seasonality in Town of Fulton shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Town of Fulton's highest earning potential, with monthly revenues capable of climbing to $6,758, occupancy reaching a high of 65.5%, and ADRs peaking at $310.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,143, occupancy could drop to 25.6%, and ADRs may adjust down to $266.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Town of Fulton.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Town of Fulton seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Town of Fulton (2025)

Exploring the top neighborhoods for short-term rentals in Town of Fulton? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Lake Delton
A popular destination due to its beautiful lakes and recreational activities. It's a prime spot for families and vacationers looking to enjoy water sports and relaxation.
Lake Delton, Tamarack Lodge, Wilderness Resort, Pirates Cove Adventure Golf, Noah's Ark Waterpark, Delton Lake Park
Wisconsin Dells
Famous for its waterparks and family-friendly attractions. A hotspot for tourists, making it ideal for Airbnb investments year-round.
Noah's Ark Waterpark, Kalahari Resorts, Wisconsin Dells Riverwalk, Duck Tours, Rick Wilcox Magic Theatre, Mt. Olympus Water & Theme Park
Poynette
A charming small town with close-knit community vibes, attracting visitors who enjoy peaceful retreats and outdoor activities.
Poynette Park, Lake Wisconsin, Koepp Park, Local farmer's markets, Nearby hiking trails
Portage
Rich in history and located at the confluence of the Wisconsin and Fox Rivers, it offers a variety of historical sites and natural beauty that can appeal to guests.
Historic Portage, Lock 8, Columbia Historical Society, Paula's Place, River Walks
Lodi
Known for its scenic beauty and access to Lake Wisconsin, Lodi attracts nature lovers and those looking to enjoy quaint town life.
Lake Wisconsin, Lodi Marsh, Lodi Township Park, Local wineries, Wagner Park
Baraboo
Home to the Circus World Museum and plenty of outdoor activities, Baraboo attracts tourists seeking a mix of entertainment and nature.
Circus World Museum, Devil's Lake State Park, Ochsner Park, Baraboo River, Wisconsin Dells nearby
Sauk City
Nestled along the Wisconsin River, it provides a serene environment for relaxation and is a great base for exploring the surrounding area.
Sauk Prairie River, Sauk City Park, Local breweries, Historical sites, Nearby hiking trails
Reedsburg
A vibrant community with local events and easy access to Wisconsin's natural attractions, making it appealing for both short and long-term rentals.
Reedsburg Area High School Theatre, Pioneer Park, Nearby state parks, Local dining options, Community events

Understanding Airbnb License Requirements & STR Laws in Town of Fulton (2025)

While Town of Fulton, Wisconsin, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Town of Fulton to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Town of Fulton (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Town of Fultonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Your Dream Vacay Starts Here HotTub/Kayaks/Gameroo

Your Dream Vacay Starts Here HotTub/Kayaks/Gameroo

Entire Place • 3 bedrooms

$119,752
Revenue
79.6%
Occupancy
$383.56
Daily Rate
Cozy Lake Home on Water: Large deck, Yard & Dock

Cozy Lake Home on Water: Large deck, Yard & Dock

Entire Place • 3 bedrooms

$73,688
Revenue
54.3%
Occupancy
$348.90
Daily Rate
Gorgeous River Views Five Bedroom Cabin with Loft

Gorgeous River Views Five Bedroom Cabin with Loft

Entire Place • 5 bedrooms

$61,583
Revenue
22.9%
Occupancy
$716.40
Daily Rate
Fun Lake Kosh Private Pier, Decks, Fire Pit, Grill

Fun Lake Kosh Private Pier, Decks, Fire Pit, Grill

Entire Place • 4 bedrooms

$60,509
Revenue
60.0%
Occupancy
$272.05
Daily Rate
Edgerton Escape on Water w/dock

Edgerton Escape on Water w/dock

Entire Place • 2 bedrooms

$59,768
Revenue
50.5%
Occupancy
$240.48
Daily Rate
Blue Cedar House - cabin w/ kayaks (boat option)

Blue Cedar House - cabin w/ kayaks (boat option)

Entire Place • 1 bedroom

$56,799
Revenue
62.8%
Occupancy
$235.28
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Town of Fulton (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Town of Fulton based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Tyler1$119,752355.00/5.0
Rachel1$73,6881624.97/5.0
Brian1$61,583115.00/5.0
Brittany1$60,5091144.91/5.0
Cathy1$59,768584.97/5.0
Andrew1$56,7991025.00/5.0
Ashley1$47,672425.00/5.0
Kelly1$37,6751364.99/5.0
Steve1$33,6241284.72/5.0
Fawn1$31,350104.90/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Town of Fulton.

Dive Deeper: Advanced Town of Fulton STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Town of Fulton. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Town of Fulton Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Town of Fulton

  • The Town of Fulton Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.7% of the 19 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Town of Fulton, House properties are the most common (73.7%), reflecting the local real estate landscape.
  • Houses represent a significant 73.7% portion, catering likely to families or larger groups.

Town of Fulton Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Town of Fulton

  • The dominant room capacity in Town of Fulton is 3 bedrooms listings, making up 42.1% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 1 bedroom properties represent 68.4% of the active Airbnb listings in Town of Fulton, indicating a high concentration in these sizes.
  • A significant 57.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Town of Fulton.

Town of Fulton Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Town of Fulton

  • The most common guest capacity trend in Town of Fulton vacation rentals is listings accommodating 8+ guests (36.8%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Town of Fulton STR market, accounting for 63.1% of listings.
  • 63.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Town of Fulton.
  • On average, properties in Town of Fulton are equipped to host 5.6 guests.

Town of Fulton Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Town of Fulton

  • The most common availability pattern in Town of Fulton falls within the 271-366 days range, representing 36.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 63.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Town of Fulton (31.6%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 36.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Town of Fulton Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

2 Nights (44.4%)

2 Nights

8 listings

44.4% of total

3 Nights (22.2%)

3 Nights

4 listings

22.2% of total

4-6 Nights (11.1%)

4-6 Nights

2 listings

11.1% of total

30+ Nights (22.2%)

30+ Nights

4 listings

22.2% of total

Key Insights

  • The most prevalent minimum stay requirement in Town of Fulton is 2 Nights, adopted by 44.4% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (22.2%) caters to monthly stays (30+ nights) in Town of Fulton, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 44.4% of Town of Fulton hosts use this setting.
  • A 2-night minimum appears standard (44.4%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 22.2% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Town of Fulton.

Town of Fulton Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days (5.6%)

Super Strict 30 Days

1 listings

5.6% of total

Flexible (16.7%)

Flexible

3 listings

16.7% of total

Moderate (27.8%)

Moderate

5 listings

27.8% of total

Firm (22.2%)

Firm

4 listings

22.2% of total

Strict (27.8%)

Strict

5 listings

27.8% of total

Cancellation Policy Insights for Town of Fulton

  • The prevailing Airbnb cancellation policy trend in Town of Fulton is Moderate, used by 27.8% of listings.
  • There's a relatively balanced mix between guest-friendly (44.5%) and stricter (50.0%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 27.8% market standard in Town of Fulton.
  • Regularly review your cancellation policy against competitors and market demand shifts in Town of Fulton.

Town of Fulton STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Town of Fulton

  • The overall average booking lead time for vacation rentals in Town of Fulton is 51 days.
  • Guests book furthest in advance for stays during July (average 115 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 26 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (91 days avg.) sees the longest lead times, while Winter (44 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (51 days) as a baseline for your pricing and availability strategy in Town of Fulton.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 115 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 91 days) to capture early planners.
  • Monitor your own booking lead times against these Town of Fulton averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Town of Fulton (2025)

Amenity Prevalence

Amenity Insights for Town of Fulton

  • Essential amenities in Town of Fulton that guests expect include: Kitchen, TV, Heating, Free parking on premises, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Carbon monoxide alarm, Smoke alarm, Air conditioning are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Town of Fulton: Kitchen, TV, Heating, Free parking on premises, Wifi.
  • Consider adding popular differentiators like Carbon monoxide alarm or Smoke alarm to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Town of Fulton to stay competitive.

Town of Fulton Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Town of Fulton

  • The typical guest profile for Airbnb in Town of Fulton consists of primarily domestic travelers (97%), often arriving from nearby Chicago, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 97.4% of guests.
  • Key international markets include United States (97.4%) and Italy (1%).
  • Top languages spoken are English (81.9%) followed by Spanish (4.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Chicago and Milwaukee.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Town of Fulton Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Town of Sugar Creek17$8,213$658.3650%
Twin Lakes26$6,719$515.4345%
Monona30$6,487$494.3754%
Town of Wilson13$6,118$585.5538%
Summit10$5,464$466.5739%
Lake Geneva167$4,958$408.6544%
Lake Villa10$4,889$294.8557%
McHenry31$4,820$436.4144%
Town of Germantown58$4,670$459.7537%
Morris10$4,502$256.4648%

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