Town of Baraboo Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Wisconsin, United States
Is Airbnb profitable in Town of Baraboo in 2025? Explore comprehensive Airbnb analytics for Town of Baraboo, Wisconsin, United States to uncover income potential. This 2025 STR market report for Town of Baraboo, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 18 active listings.
Whether you're considering an Airbnb investment in Town of Baraboo, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Town of Baraboo Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Town of Baraboo Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Town of Baraboo (2025)
Understanding the monthly revenue variations for Airbnb listings in Town of Baraboo is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Town of Baraboo is typically July, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Town of Baraboo across different performance tiers:
- Best-in-class properties (Top 10%) achieve $10,736+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $7,814 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $4,058 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $2,975, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Town of Baraboo
Town of Baraboo Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Town of Baraboo STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Town of Baraboo:
- Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 45%.
- Entry-level properties (Bottom 25%) average 35% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Town of Baraboo
Average Daily Rate (ADR) Airbnb Trends in Town of Baraboo (2025)
Effective short term rental pricing strategy in Town of Baraboo involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Town of Baraboo typically peaks in July and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $521+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $397 or more.
- Typical properties (Median) charge around $184 per night.
- Entry-level properties (Bottom 25%) earn around $167 per night.
Average Daily Rate (ADR) Trend by Month in Town of Baraboo
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Airbnb Seasonality Analysis & Trends in Town of Baraboo (2025)
Peak Season (July, June, August)
- Revenue averages $7,153 per month
- Occupancy rates average 70.3%
- Daily rates average $290
Shoulder Season
- Revenue averages $5,206 per month
- Occupancy maintains around 39.2%
- Daily rates hold near $272
Low Season (March, September, November)
- Revenue drops to average $3,702 per month
- Occupancy decreases to average 38.2%
- Daily rates adjust to average $271
Seasonality Insights for Town of Baraboo
- The Airbnb seasonality in Town of Baraboo shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Town of Baraboo's highest earning potential, with monthly revenues capable of climbing to $8,033, occupancy reaching a high of 80.2%, and ADRs peaking at $303.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $3,601, occupancy could drop to 30.6%, and ADRs may adjust down to $257.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Town of Baraboo.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Town of Baraboo seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Town of Baraboo (2025)
Exploring the top neighborhoods for short-term rentals in Town of Baraboo? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Baraboo | The heart of Baraboo filled with shops, restaurants, and historical sites. Attracts visitors looking for a small-town vibe with modern conveniences. | Al. Ringling Theatre, Baraboo Arts Temple, The Circus World Museum, Local eateries and shops |
| Devil's Lake State Park | A natural paradise known for its stunning views and outdoor activities. Perfect for travelers seeking adventure and nature, especially in the summer. | Devil's Lake, Hiking Trails, Rock Climbing, Picnic areas, Nature Stays |
| Baraboo Riverwalk | A scenic riverside walk that attracts those looking to enjoy nature, art, and the community. Ideal for visitors who appreciate leisurely strolls and local events. | Baraboo River, Local sculptures and art, Community events, Fishing spots |
| Whiskey Baraboo | A lively area known for its nightlife, local breweries, and entertainment. Appeals to younger crowds and those looking for fun dining and nightlife experiences. | Local bars and breweries, Live music venues, Events and festivals |
| Circus World | A beloved museum celebrating the history of American circus. Great for families and those with an interest in unique American history. | Circus performances, Historical exhibits, Kids’ activities, Giant circus tent experiences |
| Long Lake | A tranquil area perfect for those seeking a quiet escape by the water. Offers various water activities and a relaxed atmosphere. | Swimming, Kayaking, Fishing, Picnicking spots |
| Sauk Prairie | Adjacent to Baraboo, this area offers historical significance and proximity to interesting attractions. A great option for a broader market. | Sauk Prairie Historic Sites, Local parks, Community festivals |
| Barnum Bay | An up-and-coming area known for its picturesque views and nature. Provides a unique experience for tourists looking for peace and beauty away from crowds. | Lakeside views, Walking trails, Nature explorations |
Understanding Airbnb License Requirements & STR Laws in Town of Baraboo (2025)
While Town of Baraboo, Wisconsin, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Town of Baraboo to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Town of Baraboo (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Town of Baraboobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
HUGE! 5king, 86"TV> Dells, Ski Hills, Casino
Entire Place • 5 bedrooms
The Baraboo Chalet tucked in a canopy of trees.
Entire Place • 3 bedrooms
Devils Lake Escape (5 bedrooms,8 beds, 4 baths
Entire Place • 5 bedrooms
Devils Lake Lodge - Beautiful Lodge, Sleeps 10
Entire Place • 5 bedrooms
Devils Lake School House
Entire Place • 4 bedrooms
Devils Lake Cabin Baraboo Dells Skiing Huge Yard
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Town of Baraboo (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Town of Baraboo based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Gregg | 2 | $196,956 | 75 | 4.91/5.0 |
| Lea | 9 | $168,356 | 112 | 4.38/5.0 |
| Tom | 1 | $123,940 | 138 | 4.97/5.0 |
| Cornelia | 1 | $120,684 | 29 | 4.90/5.0 |
| Chris | 2 | $113,970 | 206 | 4.95/5.0 |
| Bret & Michelle | 1 | $69,541 | 228 | 4.96/5.0 |
| Kristen | 1 | $50,109 | 312 | 4.98/5.0 |
| Vacasa Wisconsin | 1 | $5,523 | 6 | 2.83/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Town of Baraboo.
Dive Deeper: Advanced Town of Baraboo STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Town of Baraboo. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsTown of Baraboo Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Town of Baraboo
- The Town of Baraboo Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 18 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Town of Baraboo, House properties are the most common (72.2%), reflecting the local real estate landscape.
- Houses represent a significant 72.2% portion, catering likely to families or larger groups.
Town of Baraboo Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Town of Baraboo
- The dominant room capacity in Town of Baraboo is 2 bedrooms listings, making up 33.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 61.1% of the active Airbnb listings in Town of Baraboo, indicating a high concentration in these sizes.
- A significant 39.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Town of Baraboo.
Town of Baraboo Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Town of Baraboo
- The most common guest capacity trend in Town of Baraboo vacation rentals is listings accommodating 8+ guests (72.2%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Town of Baraboo STR market, accounting for 83.3% of listings.
- 88.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Town of Baraboo.
- On average, properties in Town of Baraboo are equipped to host 7.3 guests.
Town of Baraboo Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Town of Baraboo
- The most common availability pattern in Town of Baraboo falls within the 181-270 days range, representing 38.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 61.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Town of Baraboo (38.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 38.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Town of Baraboo Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
10 listings
55.6% of total
2 Nights
7 listings
38.9% of total
30+ Nights
1 listings
5.6% of total
Key Insights
- The most prevalent minimum stay requirement in Town of Baraboo is 1 Night, adopted by 55.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (94.5%) of the Town of Baraboo Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 55.6% of Town of Baraboo hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 5.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Town of Baraboo.
Town of Baraboo Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
5.9% of total
Flexible
2 listings
11.8% of total
Moderate
1 listings
5.9% of total
Firm
4 listings
23.5% of total
Strict
9 listings
52.9% of total
Cancellation Policy Insights for Town of Baraboo
- The prevailing Airbnb cancellation policy trend in Town of Baraboo is Strict, used by 52.9% of listings.
- A majority (76.4%) of hosts in Town of Baraboo utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 52.9% market standard in Town of Baraboo.
- With 52.9% using Strict terms, this is a viable option in Town of Baraboo, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Town of Baraboo.
Town of Baraboo STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Town of Baraboo
- The overall average booking lead time for vacation rentals in Town of Baraboo is 58 days.
- Guests book furthest in advance for stays during June (average 102 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 44 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (92 days avg.) sees the longest lead times, while Spring (56 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (58 days) as a baseline for your pricing and availability strategy in Town of Baraboo.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 102 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 92 days) to capture early planners.
- Monitor your own booking lead times against these Town of Baraboo averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Town of Baraboo (2025)
Amenity Prevalence
Amenity Insights for Town of Baraboo
- Essential amenities in Town of Baraboo that guests expect include: Air conditioning, Kitchen, Smoke alarm, Heating, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Wifi, Fire extinguisher, BBQ grill are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Town of Baraboo: Air conditioning, Kitchen, Smoke alarm, Heating, Free parking on premises.
- Consider adding popular differentiators like Wifi or Fire extinguisher to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Town of Baraboo to stay competitive.
Town of Baraboo Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Town of Baraboo
- The typical guest profile for Airbnb in Town of Baraboo consists of primarily domestic travelers (99%), often arriving from nearby Chicago, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 98.5% of guests.
- Key international markets include United States (98.5%) and Thailand (0.5%).
- Top languages spoken are English (76.5%) followed by Spanish (8.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Chicago and Milwaukee.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Town of Baraboo Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Town of Sugar Creek | 17 | $8,213 | $658.36 | 50% |
| Twin Lakes | 26 | $6,719 | $515.43 | 45% |
| Monona | 30 | $6,487 | $494.37 | 54% |
| Town of Wilson | 13 | $6,118 | $585.55 | 38% |
| Summit | 10 | $5,464 | $466.57 | 39% |
| Lake Geneva | 167 | $4,958 | $408.65 | 44% |
| Lake Villa | 10 | $4,889 | $294.85 | 57% |
| McHenry | 31 | $4,820 | $436.41 | 44% |
| Town of Germantown | 58 | $4,670 | $459.75 | 37% |
| Town of Lyndon | 36 | $4,476 | $437.40 | 36% |