Airbnb Market Analytics, Statistics and Data in Vashon, Washington, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Vashon? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Vashon:
How much do Airbnb hosts make on average per month in Vashon?
The short-term rental market in Vashon shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,921 per month
- Strong performing properties (top 25%) make $5,218 or more
- Best-in-class properties (top 10%) achieve $8,584+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,694
Revenue Variations by Month
Occupancy Rates Throughout the Year in Vashon
The market in Vashon shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 44% occupancy rates
- Strong performing properties (top 25%) achieve 65% or higher
- Best-in-class properties (top 10%) reach 80%+occupancy
- Entry-level properties (bottom 25%) average around 26%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Vashon
Daily rates in Vashon vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $215 per night
- Strong performing properties (top 25%) secure $329 or more
- Best-in-class properties (top 10%) pull in $510+ per night
- Entry-level properties (bottom 25%) earn around $138
Daily Rate Variations by Month
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Seasonality patterns in Vashon
Peak Season (July, August, June)
- Revenue peaks at $6286.35 per month
- Occupancy rates reach 67.56%
- Daily rates average $291.53
Shoulder Season
- Revenue averages $4000.17 per month
- Occupancy maintains 45.43%
- Daily rates hold at $269.26
Low Season (November, December, January)
- Revenue drops to $2169.05 per month
- Occupancy decreases to 27.43%
- Daily rates adjust to $250.51
Is it still profitable to do Airbnb in Vashon in 2025?
Yes! Vashon demonstrates highly seasonal trends requiring strategic adaptation, featuring a healthy occupancy rate of 45% and strong monthly revenue averaging $4000 and The market's 145 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Vashon
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| North End | The North End is a beautiful area known for its scenic views of Puget Sound. It is tranquil and appealing for those who want a peaceful getaway while still having access to nature. | Point Robinson Park, Maury Island Marine Park, Vashon Island Coffee Roasterie, Vashon Center for the Arts |
| Vashon Town | Vashon Town is the heart of the island, offering charming shops, restaurants, and local culture. It's ideal for travelers looking to experience the local community and arts scene. | Vashon Island Historical Society, Vashon Theatre, Local shops and boutiques, Restaurants like The Hardware Store |
| Westside Beach | This area provides stunning beachfront properties and a relaxed vibe perfect for couples or families seeking a relaxing beach vacation. | Kviok Harbor, Sunset Beach, Nearby hiking trails |
| Seattle-Vashon Ferry Area | The ferry terminal area is convenient for travelers arriving from Seattle. It’s a strategic location for guests planning to explore Seattle and Vashon simultaneously. | Ferry rides to Seattle, Beach access, Views of the skyline |
| Alderbrook | Alderbrook is known for its wooded areas and natural beauty, making it a favorite for nature lovers and those looking for a retreat in nature. | Alderbrook Park, Local hiking trails, Bird watching opportunities |
| Cedar Beach | Cedar Beach is perfect for those looking for a serene environment by the water. It attracts families and individuals wishing to relax and enjoy nature. | Cedar Beach Park, Picnic areas, Water activities |
| Quartermaster Harbor | A stunning waterfront location that offers spectacular views and a quiet environment, ideal for those wanting a peaceful retreat. | Kayaking spots, Wildlife viewing, Fishing areas |
| Vashon Island Farms | Renowned for its local farms and agricultural heritage, this area is perfect for guests interested in farm-to-table experiences and rural charm. | Local farmers markets, Organic farms, Delicious artisanal food |
Do you need a license for Airbnb in Vashon?
We recommend checking directly with Vashon's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Vashon
The Row house
Entire Place • 3 bedrooms
Frank L Wright insp. house waterfront beach access
Entire Place • 5 bedrooms
Dreamy Beachfront Home w/Hot Tub and Views
Entire Place • 5 bedrooms
All VIEWS! Mt Rainier to Gig hrb, Drive to house
Entire Place • 4 bedrooms
Sand Dollar Beach Cottage - Cozy+Amazing Moonrise
Entire Place • 2 bedrooms
Renovated A-frame water view
Entire Place • 4 bedrooms
Top Performing Professional Hosts in Vashon
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Lisa | 9 | $346,875 | 3501 | 4.86/5.0 |
| VMI Property Management | 4 | $173,627 | 276 | 4.75/5.0 |
| Alecia | 1 | $150,467 | 8 | 5.00/5.0 |
| Jason | 1 | $130,122 | 187 | 4.96/5.0 |
| Alexa | 1 | $129,372 | 36 | 5.00/5.0 |
| Rita | 1 | $126,017 | 45 | 5.00/5.0 |
| Katrina | 1 | $123,897 | 36 | 4.89/5.0 |
| Donald | 4 | $108,471 | 152 | 4.91/5.0 |
| Alix | 1 | $107,243 | 45 | 4.96/5.0 |
| Vacasa Western Washington | 3 | $103,676 | 108 | 4.84/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Vashon
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (91.7%), with house and boutique & hotels properties comprising 77.2% of inventory
- Strong specialty sector (35.8%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
- Untapped potential in apartment & condo, unique stays, others segments (9.6% combined)
Room Capacity Distribution
Analysis of 145 properties in Vashon shows that 1 bedroom properties are most prevalent, making up 35.9% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 57.2% of all listings.
Key Insights
- Most common: 1 bedroom (35.9%)
- Least common: 5+ bedrooms (4.1%)
- Market concentration: 57.2% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 145 properties in Vashon reveals that 2 guests properties dominate the market, representing 26.9% of all listings. The average property accommodates 4.4 guests, with a clear trend towards larger guest capacities. Properties accommodating 2 guests and 4 guests make up 51.7% of the market.
Key Insights
- Most common capacity: 2 guests (26.9% of market)
- Least common capacity: 7 guests (2.8% of market)
- Average guest capacity: 4.4 guests per property
- Market concentration: 51.7% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 145 properties in Vashon, the most common availability pattern is 181-270 days (40% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (37.9% of properties).
Key Insights
- Most common availability window: 181-270 days (40%)
- Most common booking duration: 91-180 days (37.9%)
- Properties with high availability (180+ days): 66.9%
- Properties with long-term bookings (180+ days): 36.6%
Minimum Stay Distributions
1 Night
43 listings
32.1% of total
2 Nights
67 listings
50% of total
3 Nights
10 listings
7.5% of total
4-6 Nights
4 listings
3% of total
7-29 Nights
2 listings
1.5% of total
30+ Nights
8 listings
6% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 82.1%
- Mid-length stays (4-6 nights) represent 3% of listings
- Monthly+ stays (6%) suggest a stable extended-stay market
- High market flexibility with 89.6% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
3 listings
2.2% of total
Flexible
16 listings
11.6% of total
Moderate
48 listings
34.8% of total
Firm
31 listings
22.5% of total
Strict
40 listings
29% of total
Key Insights
- Moderate is the preferred policy at 34.8% of listings
- The market shows a balanced distribution between guest-friendly (46.4%) and strict (51.5%) policies
- Strong market consensus around Moderate policies
- Super Strict 30 Days policies are least common at 2.2% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Moderate policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Aug, Jun, averaging 94 days
- Shortest booking windows are in Apr, Mar, Feb, averaging 39 days
- Summer shows the longest average booking window at 94 days, while Winter has the shortest at 42 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 94 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Apr-Feb when lead times are shortest
Popular Airbnb Amenities in Vashon
Below is the distribution of amenities across listings in Vashon:
Traveler Demographics
Key Insights
- Domestic travelers make up 96.6% of total guests, indicating a dominant local market share.
- Primary international markets: Canada (1.4%) and DC (0.3%)
- English is the top language at 76.9%, followed by Spanish (13.5%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.9%
Recommendations
- Target marketing campaigns for Seattle and Portland markets
- Develop localized content for Canada and DC
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Vashon. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Canyon Creek | 10 | $7,161 | $312.93 | 62% |
| Erlands Point-Kitsap Lake | 11 | $6,558 | $356.05 | 58% |
| Lake Goodwin | 11 | $5,746 | $385.80 | 44% |
| Woods Creek | 11 | $5,593 | $358.64 | 46% |
| Ronald | 151 | $5,058 | $425.51 | 39% |
| Verlot | 11 | $4,969 | $253.44 | 60% |
| Cape George Colony Club | 10 | $4,893 | $260.17 | 60% |
| North Bend | 51 | $4,824 | $316.31 | 62% |
| Sudden Valley | 65 | $4,811 | $308.53 | 53% |
| Amanda Park | 10 | $4,684 | $402.96 | 46% |
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